Internet 2010

Chapter 69: Dream Valley Status

After dinner, Lu Zhou went to the laboratory building of the Institute of Planning.

This weekend, Dream Valley has all moved to a new office location, the original utility room b212 of the experimental building.

Lu Zhou entered the door and kept nodding. B212 was much bigger than Zhuyuan, at least it could last for a while.

It's not that Lu Zhou is still thinking about saving money, but that most of the team are still students, and it is much more convenient for them to keep Menggu in Yixian.

And after July, the junior members should be seniors, and it would be more appropriate to move to the University Town Science Park at that time.

Lu Zhou looked around and saw that many people in b212 were eating takeaways, and there were many more faces.

When Fang Qiang saw Lu Zhou coming, he put down the lunch box at hand, "Brother Lu is here!"

Lu Zhou smiled and said, "Well, let's get used to it. There are a lot of people."

Fang Qiang smiled, "No problem. The large number of people is mainly due to the increase in the marketing department. Xiaotong has a lot of work recently. After we discussed with Xiaoqin, we decided to increase the number of people."

"Okay. You can arrange this. Asking me is the same result."

After hearing this, Fang Qiang complained bitterly, "It's you, Brother Lu, you have to say it in advance before you set off the bomb. Don't mention how busy you were on Monday. You can't get through on the phone in the last few days. Arbitrary assertion. If you don't come again, I'll call the police."

Lu Zhou patted the back of Fang Qiang's head, "That's not enough. I'll give me a brief report later. Go to dinner first."

"Okay."

Lu Zhou returned to his seat, looked around again, and felt a sense of pride.

In just over a month, Menggu has experienced several enrollment expansions. From the very beginning, he needed to be supported slowly by himself, and now he can function normally even if he leaves for a short time. He has grown from a toddler to the point where he can walk by himself.

He looked at Fang Qiang, who was picking up the lunch box on his seat, and couldn't help sighing. After all, the personality of a person did not change, Fang Qiang was still the same as in his previous life.

Maybe this silly boy is not very talented, but he shows a down-to-earth style in his study and work, which is completely opposite to his usual words and deeds.

All along, Lu Zhou regards him as a "rock" figure in his career, no matter his past or present life.

There was neither Wen Xuwei nor Cheng Xuyuan among the entrepreneurial ventures in the previous life, but Fang Qiang still followed Luzhou even though his future was unclear.

If lunatics and genius determine the upper limit of an organization, then "rock" determines its lower limit. What upper limit are we talking about when there is no lower limit?

After a while, Fang Qiang came back again, "Brother Lu, it's alright."

"Don't take a lunch break?"

Fang Qiang shook his head, "No need."

Lu Zhou thought to himself, this kid is afraid to show off, he smiled, "That's fine. Let's talk."

Fang Qiang handed the sorted weekly report to Lu Zhou, and said, "This is this week's report. I was going to send you an email, but since you're here, I'll print it out. You can read it first.

The first is the access situation of Dream Valley advertising. At present, the background shows that there are more than 300 advertisers, of which 60% are activated and generate payment behavior. This week, each family spent an average of 20,000 yuan in advertising costs. Nearly 80% come from the top 20% of advertisers.

The largest single transaction was when several major manufacturers purchased popular positions in the banana market, among which Pengukou's Android terminal had the longest purchase time.

The most frequent purchases are in the game category, including the previous cooperation "Angry Chicken". They still choose to continue to buy referral bits after the partnership period ends. "

Lu Zhou nodded. There is no doubt that the big Internet companies have a keen sense of smell. After the "Wang Zhan" released on Monday, many of them have entered the advertising platform.

There are various advertising modes launched by Menggu Advertising, and even if the big manufacturers themselves have their own channels, they will still advertise in the channels of some other friends.

One is to increase the exposure, considering the brand effect, and the other is to focus on new additions.

After thinking about it carefully, Lu Zhou was relieved. How about which channel provider will not have Penguin in the must-have application list? Open any app store, and there will inevitably be a logo of Penguin.

Channels cannot be monopolized, it is nothing more than cooperation and spending between friends and businessmen.

These are all places that Penguin bought with real money, and even the Apple appstore is no exception.

Right now, this order is a large order in the eyes of Dream Valley, but in the eyes of the multi-gold giants, this is just a testing process. If the effect is good, continue to use it. In the eyes of giants, it is nothing.

However, as the market enters the mobile era, the role of channels is particularly obvious in the early stage, and the current number of hundreds of thousands will only increase in the future.

"Anyway, it's my goose's first tribute to Dad Lu, hahaha. It won't be this price in the future." Lu Zhou was secretly sour.

As far as Luzhou knows, around 14 years ago, Penguin's cost of buying out the recommended position in the application market of a second-tier mobile phone was as high as 5 million for one year. There are only twenty or thirty application markets in the world.

The effort and cost of Penguin in promoting its own mobile terminal is not for nothing.

There is nothing static in the world, only forging ahead.

One hundred million road boats a year can't afford to burn, so overtaking in the corners, let me build the channel head office by myself.

After listening to Fang Qiang's summary, Lu Zhou nodded, "Very good. This average is 10,000, that is, the flow of water this week has reached 3 million?"

Fang Qiang only felt that his **** was about to rise to the sky, and he was very proud, "That's it! But several large sums were purchased for a month of advertising, so it should drop to a certain level next week."

Lu Zhou thought to himself, after all, the channel battle and the mobile Internet have not yet officially arrived, and this achievement has been quite impressive.

"How much water is going to the banana market?" Lu Zhou asked.

"30%."

Lu Zhou roughly estimated that 900,000 of them were flowing water from the banana market, while the remaining 2.1 million went to developers.

In the middle, the 900,000 yuan of bananas can almost be counted as net profit, while the Menggu, which flows to the developers, can only get 30%, which is 600,000 yuan.

Undoubtedly, the launch of the banana market is a qualitative leap for Menggu Advertising, which enables it to achieve self-digestion of traffic within its own product system.

And what if WeChat was born? Exponential qualitative change!

Lu Zhou stopped thinking about it, "Go ahead. How is the developer's situation?"

After all, in the values ​​of Dream Valley, developers are always in a very important link.

Although bananas have surpassed some of the developers' profits in just one week since their digestibility, but in the future, the potential of sharing resources with the entire industry cannot be resisted by bananas alone.

Fang Qiang continued, "At present, there are more than 4,000 developers who have entered the market~www.readwn.com~6,000 applications have been put on the banana market through the developer platform. Among them, the application that integrates the Dream Valley Advertising SDK has been selected. There are nearly 3,000. These apps consume 2.1 million advertising dollars flowing into the module.”

Lu Zhou thought for a while, "The server can't stand it, right?"

Fang Qiang was even more proud when he heard it, and he also used your Uncle Lu to say it.

"On Monday, I asked Xiaoqin to urgently rent three units from Phaeton for one month. On Wednesday, with the increasing distribution traffic, the requests for developer modules increased sharply. Because the company's account has sufficient cash, I discussed with Xiaoqin. After that, I bought ten servers directly from Phaeton."

Lu Zhou listened to Fang Qiang's snarl, and was also amused for a while, "Not bad, he is quite shrewd. If the company has enough cash, use at least half of the money to continue to buy servers. Subsequent servers will be purchased in turn and placed in the northern capital and the eastern part of the city. The computer rooms in the cities of Hujiang, Jianghan in the Central Plains, and Tianfu in the southwest. You communicate with the Phaeton. Except for the Phaeton in Tianfu, which has no computer room, the Phaeton in the first three cities can handle it. Buying ten units in a single batch will save Lao Song from complaining about mosquito legs. few."

Fang Qiang was stunned, "So generous?"

"That's not it? Our users come from all over the country, and the infrastructure can't keep up. Sooner or later, we will be dragged back, and the cost should be down. Not to mention the cloud computing business in the future."

And Lu Zhou's requirements are not high, but anyway, when WeChat goes online, there will be servers in various places. He didn't want to be held back by the server like Rebs' Mi Chat.

"Also, you arrange for Xiaoqin to recruit another round of personnel in the afternoon. It is the afternoon of the day after tomorrow. This is what Menggu Cloud Computing needs. Menggu advertising technicians need to be recruited together."

"Okay. I'll see the arrangement."

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