Internet 2010

a week later.

Lu Zhou listened to Fang Qiang and Wang Wenjun's collection of Menggu advertisements.

Fang Qiang said, "By this month, the growth rate of banana applications and developers has begun to slow down. After the rapid development in the early stage, if there is no further support in terms of quantity, it will remain at the current level without any accident. .

In terms of promotion, Mr. Wang adjusted the budget input of the ground push, and added 6 million to the ground push budget for the promotion of Dream Valley last month. The budget this time is for a short period of two months, so the installed capacity of bananas has also increased significantly in the last month.

At present, the installed capacity has exceeded 6 million, but in terms of conversion, there are also certain problems in the ground push, such as the average activity and the data downloaded per capita are declining. "

Lu Zhou nodded, "Well. This is understandable, as long as the data is maintained within a reasonable range."

Fang Qiang went on to say, "In addition, when Alipay is used as a payment method recently, there will be certain problems in the daily processing of the interface.

Zhou Wen and I discussed the problem in the middle, and we both believed that after the promotion of millions of cash, the advertising of Dream Valley also exposed a problem, the payment problem.

Now, I have arranged personnel to contact the UnionPay organization for related work, and strive to connect to the payment mode of UnionPay and online banking first.

After all, the data paid by some internal developers and advertisers is a trade secret that should not be disclosed to a certain extent. It is necessary for us to make our own payment tools. "

Lu Zhou was surprised when he heard it, "Why are you so ambitious? My assumption is that Dream Valley needs its own payment tools, but I didn't expect you to do it so urgently."

Wang Wenjun took out the copy, "In this regard, we evaluated the possibility.

Because there is still policy uncertainty in third-party payment, there is still no payment license issued under the central bank's new regulations.

If it's just to meet your own needs, you don't have to think about these issues now. But as long as payment is involved, sooner or later, the regulations will have to be met.

Of course, the investment will also be larger. We will focus on the business in Guangnan Province for the time being, but Menggu also needs to invest 30 million to establish a subsidiary to operate related payment business.

During the two-year period of operation, we will expand our business scope to the whole country and increase capital, and strive to obtain our own legal license after the policy is clear and the license is issued in an orderly manner.

I will immediately make a plan and submit it to the board. "

Lu Zhou was obviously a little worried when he heard it. After all, the A round of Dream Valley's advertisement was only tens of millions of dollars, and some time ago, he even approved a lot of promotion and "dream creation" budget with a wave of his hand.

"Are there any drafts on funding and personnel issues? Tell me."

Wang Wenjun explained, "Mr. Lu, the financial pressure will not be too great.

The growth rate of Menggu Advertising's advertising expenses through advertisers and developers is still very stable, because of the issue of the billing period, a certain capital pool has been accumulated in the company.

Some time ago, Director Tang has completed the business cooperation docking between Taobao and Bib. This part basically bridges the budget you increased for promotion and 'creation of dreams'.

Therefore, in the payment business, we should also prepare in advance when this policy is not yet clear.

As for personnel, architecture and systems, even if preparations are started now, they may not be completed by the end of the year. This should be prepared in advance. "

After Lu Zhou heard it, he looked at Fang Qiang, and Fang Qiang also added.

"Mr. Lu, the WeChat development team also responded to this issue with me.

According to your plan, WeChat needs to involve payment after completing the platformization.

Naturally, it is more appropriate to prepare now. "

After listening to Fang Qiang's conviction, Lu Zhou said, "Do it. It's better to communicate this with Mr. Ding and DCM. Put forward the proposal as soon as possible, and you can go down and arrange work after it is passed."

Fang Qiang sketched the blank paper in his hand, and then mentioned the situation of "creating a dream".

"After the last issue of 'Creating Dreams', Menggu Advertising has invested in a total of six companies, including WeChat. Some entrepreneurs who were originally just teams were also corporatized with the help of Xiaoqin.

Except for WeChat, all the other companies are located in the "Chuangmeng" base of the Science and Technology Park.

These five companies, with three game teams, have launched nearly ten game products. But while user and operational data are ideal, monetization capabilities are limited.

The other two, one is working on applications such as weather plugins, Android themes, and power-saving management, and the other is working on vertical SNS and scarf-like applications. The team is also working on a project with WeChat recently.

What Mr. Wang meant, he arranged another set of incubation procedures for 'creating dreams', completely imitating the form of traditional incubators, and recruited a group of professional teams to serve them.

As for these teams, the data of WeChat has been greatly expanded in the past two weeks.

And with the continuous flow of bananas into WeChat, it is no surprise that WeChat is going to be crushed in this issue of "Creating Dreams". "

After listening to Fang Qiang's words, Lu Zhou is not in a hurry. There is almost no suspense about WeChat. After all, the R&D involved and invested in the two products are not at the same level.

And he also recalled the situation of several other teams.

After a while, he said, "Games are not a problem. Now the entire mobile game market has not had a blowout.

It is a common problem that the game is difficult to monetize. It will be brighter after a couple of years.

This doesn't mean that you don't vote for the game team. Now everything is in the preparation period, so you can pay more attention to the game itself.

As long as the operating data is considerable, it is also possible for 'Chuangmeng' to invest another support fund~www.readwn.com~ On the application, what the first team is doing, you can communicate with Zhengye. Some functions can be integrated with bananas and there is no need to repeat them.

As the SNS team, you will let them come over later. I'll see how they do it. "

Lu Zhou sighed in his heart, "Copy. Big brother is brave enough to copy."

Of course, he is not disgusted with this kind of behavior in his heart, after all, following the trend is always the norm.

On the contrary, if the team does a good job, whether it is absorbed into WeChat, or give them directions, Lu Zhou feels that there is something to be done.

Fang Qiang continued, "Based on WeChat, they optimized the LBS module and extended this function. According to the plan they submitted, the concept is called 'Stranger Social', or the existing overseas product is called '' online dating'.

At that time, I reported this new project to me, and I didn't think there was any problem, so I let them do it.

If Lu is always worried about affecting the marketing of WeChat, I can make them stop.

Of course, the actual progress was a bit slow, and the team spent a lot of time exploring the technical means of instant messaging.

If there is any threat, it is really impossible to talk about. On the contrary, I often go to the WeChat company to ask questions. "

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