I Want To Be a Rich Man on Hong Kong Island

  Chapter 682【A ten-year big contract】

  Portland, Nike headquarters.

  Wu Guangyao and Chris met again with Phil Knight to discuss the signing of Michael Jordan.

Compared with the original history, Nike's popularity in this life has been greatly improved, ranking first in the United States, surpassing Adidas and Reebok; the important reason is that Nike in this life has not missed out on women's sports shoes. The market, the aerobics market, and entered the NBA in the 1970s and signed an endorsement contract with Dr. J;

  In the original history, Nike only paid attention to basketball shoes and running shoes during this period, and ignored the aerobics market, which caused the market to decline; it was not until the signing of Michael Jordan that Nike changed its trend.

  Although the two attach the same importance to Michael Jordan, they also have some different opinions;

   Wu Guangyao said: “Signing for 5 years is very uninsurable. After all, after a player becomes famous within five years, the issue of renewing the contract will cost a lot of money and effort! Therefore, I suggest signing for 10 years.”

  Nate thought for a while, but did not refute it directly. He has always admired Wu Guangyao's ability;

  "Michael may not be willing to sign such a long contract. Young people have a sense of self-confidence and arrogance. They will think about how they will succeed in five years!"

  Wu Guangyao said with a smile: "So, we need to sign a contract at a high price. This price should make all Americans amazed and exclaimed! In this way, our brand can still be hyped and attract everyone's attention."

  Nite's eyes lit up, this is a relatively novel idea;

  The whole United States is marveling that Nike has opened a sky-high price contract for new players, and Nike’s reputation has also started;

  This behavior is a bit like a previous life. The 10-year contract signed by Nike and James will play a big role in publicity.

  "Mr. Wu thinks how many dollars is appropriate, if it is a ten-year long-term contract!"

Wu Guangyao said: "The 10-year contract of 10 million US dollars, I believe that young man will not refuse! Moreover, we can also sign a reward contract with him, if he can win the'Best Newcomer' All-Star' routine Race MVP'. We can all reward him; if he can win the championship, we can even reward the company's shares. At the same time, we set up a professional team to tailor his exclusive sports shoes; we set up a production line, Specializing in the production of sneakers with Jordan's name, Michael can get a share for every pair of these shoes sold."

After listening to Knight, Knight said without hesitation: "A good way! Mr. Wu's method is very good. If we create our super sports stars, then our famous brand will be more deeply rooted in our body and mind."

  The two hit it off. Chris was stunned. A college basketball player who just entered the NBA earned $10 million. This price can almost buy the entire Bulls team.

  Actually, Wu Guangyao did not say that the reason why Michael Jordan’s endorsement of Nike is so successful is also related to Michael Jordan’s being a ‘beautiful man’;

   didn't come up with it, it was because of Michael's appearance, there was still a certain gap between himself and him, which was not worth mentioning.

  Time has come to the beginning of April, Wu Guangyao and Knight have a private appointment with Michael Jordan, ready to contact first.

  At this time, Michael Jordan does not even have an agent. Because of the NCAA regulations, during the NCAA game, strict players and NBA teams contact, so naturally there is no agent.

After introducing himself, Knight first said: "Michael, we are very optimistic about your future, so we hope to sign a business contract with you."

  Michael Jordan is not stupid, and quickly said: "I'm sorry, I don't have an agent yet, so I don't plan to sign a commercial contract now."

  A very smart young man with a certain business acumen. This is Wu Guangyao’s evaluation.

  Nite said: “It’s okay, we are not asking you to sign a commercial contract now. We just come to contact you first to express our sincerity.”

  Nite then lowered the conditions that had been negotiated in advance, and told the young Michael Jordan.

   Obviously easy to see, let alone a student who has not yet left the campus, even a person who has been in the society for many years can not calm down.

  Excitement and excitement, it is the state of Michael Jordan now, after a while, finally calmed down;

  The first sentence is: "Why are you so optimistic about me, are you afraid that I will make you feel worthless?"

  Wu Guangyao took the topic and said: "This was originally an investment! Besides, we are all your fans, so naturally we are very optimistic about your future."

  Seeing that Michael Jordan has been moved, Knight didn’t go any further, and said: “For detailed details, we can wait for you to have an agent before discussing it. We are here this time and hope you see our sincerity.”

  Michael Jordan is just a 20-year-old young man who can withstand the repeated flattery of Wu Guangyao and Knight, and he can’t wait to sign a contract immediately to settle this matter.

  10 million US dollars is enough for my heart, and there are so many rewards and honors that make this young man heart-moving.

  After some operations, Chris became the major shareholder of Starbucks, the second shareholder of Nike, and the second shareholder of the Chicago Bulls, and his background suddenly increased a lot.

  In fact, MGM Hotel, MGM Real Estate (property property), AMC Cinemas, the three companies themselves have extremely high fixed assets;

  Plus, Chris also owns half of the equity of Westin Hotels, and his wealth is also expensive.

  But when Chris asked for breeding again, Wu Guangyao seriously refused, on the grounds that having children seriously damaged Chris’ beauty;

  40-year-old Chris heard this and immediately dismissed the idea;

  A 40-year-old woman will have 10 years of youth in the end, how can it be less.

Before returning to Hong Kong, Wu Guangyao came to the Disney headquarters in Burbank.

"This Marvel company, you have to pay more attention to it. Although it does not bring us much benefit now, it will be possible in the future. The reason why there is not much benefit now is because the current level of technology cannot produce these. The essence of comic IP; maybe in twenty years, these comic IP will reach tens of billions of dollars." Wu Guangyao sat on the sofa, holding Marvel's comic magazine in his hand, and said to his son.

  Marvel was acquired by Disney last year and spent a total of $55 million, which is quite cheap;

  You should know that in the 21st century, the box office of Marvel movies has reached more than 20 billion U.S. dollars, not to mention Marvel's surroundings.

  But for such a promising company, when Disney acquired it last year, the company’s finances were already in serious problems, and the loss of painters was serious.

  So, but after hearing that Disney was interested in buying, the owner of Marvel chose to sell it.

Wu Xianlei said: "Well, I am not in a hurry, and I will invest in Marvel every year; besides, after Disney acquired Marvel, many of Marvel's surroundings have been sold in our Disney parks; at this time, Marvel, Finance has improved significantly, and I believe that soon, it will be our other treasury."

  At this time, Wu Xianlei can be described as the real king of the media, and his strength has been comparable to Murdoch at the peak of his previous life;

  Furthermore, Wu Xianlei continues to expand his influence in the entire European and American siege.

  (End of this chapter)