I Have 100 Million Stores

Vol 2 Chapter 283: Challenge!

"Huimin Hotpot Restaurant? Break the contract?" Cao Xingyu immediately raised his brows with an unexpected look.

As soon as I said that everything went well, just made this one?

Is my mouth opened?

The truth of this sudden news made him a little surprised. Obviously, he hadn't expected it at all.

Although there are now hundreds of shops under the umbrella, he still remembers the Huimin Hotpot Restaurant very clearly. It was one of his first batch of shops on the Commercial Street of Dream City, and it could be called a veteran shop.

It was originally a "Hadi Lao Hotpot Restaurant", which involved the market layout of the chain brand. In theory, it was impossible for the other party to transfer it out. Therefore, it was the compulsory acquisition card he obtained with a lottery to get it. Therefore, he was right This shop has a deep memory.

This store is located in the most central location on the commercial street of Dream City. It is not only facing the street, but also in a prime location at the main entrance. It is also the largest store in the commercial street.

In the case of lower prices and better service than Hadi Lao, don't think about it, this hot pot restaurant has become one of the more than 300 signs under the Shiwang brand, and there is a long queue every day.

"Yes!" Liu Ting nodded heavily and said:

"The landlord just contacted us and said that the shop is no longer rented. Let us move out as soon as possible!"

"Heh, how can it be said that if you don't rent, you won't rent? Does he know how much liquidated damages we have to pay?" Cao Xingyu asked a little surprised:

"According to what I said, this kind of breach of contract requires not only a large sum of compensation based on the amount of rent, but also a valuation, which includes transfer fees, renovation costs, loss of income in the future, and so on. Adding seven or eight together, this is not a small sum."

"Yes, we just told each other about this! But..." Liu Ting said solemnly:

"He said that the liquidated damages will be paid as long as it is done! The only requirement is that we move away as soon as possible, and at the same time, in the process, we are not allowed to continue business!"

"Oh? We are not allowed to continue business yet? Is his attitude so resolute? How could he have such courage?" Cao Xingyu pursed his mouth, realizing that something seemed to be wrong.

Unilateral breach of contract, the cost of breach of contract is not small, especially in terms of breach of contract in shops, it is much higher than those of renting a house, renting an office building and so on.

Take the Huimin hot pot restaurant as an example. The decoration has just been renovated and the business is still booming. If you transfer it out, you can get a large transfer fee.

And these things have to be calculated in the liquidated damages.

Calculating conservatively, adding up the seven or eighty-eight expenses, this money is at least the rent of the shop in the next one or two years!

even more!

With such a simple account, even a person who doesn't understand the Fa should know a little bit in his heart!

From another point of view, the high compensation is actually a kind of protection for merchants who do physical stores. Otherwise, they work hard to operate the store, and in the end they can be kicked away. Who will dare to do it in the future? The physical industry?

"Could it be because the popularity of the commercial street has gone up, and the landlord wants higher rent?" Cao Xingyu muttered in his heart, guessing.

However, this speculation was quickly rejected by him.

Compared with liquidated damages, the little increase in rent is nothing at all!

Even if it goes up by tens of thousands every month, the hundreds of thousands for more than a year will not be enough to pay this time!

As long as you are not a fool, you know that this deal is not a good deal!

"But other than that, what circumstances can make his tone so rampant..." Cao Xingyu lowered his head and pondered.

Um?

After a while, Cao Xingyu's eyes suddenly brightened.

Haha, I got it!

Mei Tuan!

It was Mei Tuan who made the shot!

Or are you hungry!

According to Cao Xingyu's current understanding of these two companies, he is more inclined to Mei Tuan!

With Ahri's urinary sex, are you hungry, you can't use this kind of trick to kill the enemy one thousand and self-defeating eight hundred! Conservation is the core strategy of hungry!

Not to mention that Ant Financial was kicked out before, which shows that Ari’s original plan was to cooperate. It is possible that they did not expect that the cooperation would be directly rejected, so maybe they have no alternatives!

And such a high penalty, if anyone can afford it, it is undoubtedly an Internet giant with strong capital!

That little compensation, for them, would not care about it at all!

However, the gain it has obtained is that it can fundamentally carry out an in-depth attack on the Real King brand!

Attack the core position of the Real King brand!

"I underestimated you, it turns out that the back hand is here." Thinking of this, Cao Xingyu suddenly became cheerful and couldn't help but sneered.

"Mr. Cao, what is the next player?" Seeing Cao Xingyu's just thinking, Liu Ting, who had been silent on the side, immediately couldn't help but curiously asked.

"Remember what I told you before?" Cao Xingyu smiled:

"Meituan shouldn't fail to see what the core of our Shiwang brand is."

"If we only rely on those old-fashioned takeaway methods to burn money, the threat is also our online takeaway orders. There is no way to cause substantial harm to us offline, and they are not at all dominant."

"In the end, we can still occupy the market we should occupy."

"So, online is just a cover, or a small measure to stabilize the military's morale! Their real goal is actually our offline store, which directly shakes our foundation!" Liu Ting suddenly realized after hearing this, and murmured:

"Use a higher rent to talk to the landlord about the lease, and then pay the penalty!"

"For the landlord, this kind of thing is profitable and harmless, they naturally cannot refuse!"

"Online it's just that they just follow the previous style of play. The real killer move is here!"

"What a big handwriting!"

When it comes to the end, Liu Ting is a little bit stunned.

"The handwriting is very big, even I didn't expect them to use this trick." Speaking of this, Cao Xingyu said happily:

"Does this treat us as thorns in the flesh? As for?"

"We haven't done anything yet. It's just a start-up company. As for paying so much, do we make such a big move?"

After all, Cao Xingyu still has a bottom in his heart, and he can probably guess why Mei Tuan attaches so much importance.

The first is the Xie Group.

This big mountain in the physical industry's involvement in the food delivery field is itself a blockbuster news, and they have to attract enough attention.

Obviously, Cao Xingyu did not think deeply about this when he introduced Xie Qing Investment. He just wanted to use the other party to support the scene to attract the attention of the caring people and get some money by the way, but he did not expect that this card is needed. Pay the price.

That's why the tree attracts the wind.

Second, the Shiwang brand has developed too fast.

More than 300 stores opened in 15 days.

And in a total of more than a month of development, there are nearly 400 stores in the open.

The key is also to monopolize the catering of ten commercial streets, and at the same time radiate a large area of ​​the surrounding area.

Can this expansion speed not be disturbed?

Third, not only launched the APP, but also engaged in food delivery.

Threatened the core area of ​​their business model!

The key is that there was such a big movement on the first day, and the number of orders broke 10,000 in one day!

If the Shiwang brand is allowed to follow this trend, then their take-out market in this area will have to be handed over!

For such a large market in the country, one market is okay. The key is who can guarantee that the target of the Shiwang brand is only this market?

In particular, the Xie Group is behind the platform, which is even more worrying!

Combining several aspects, the takeaway platform naturally has to take precautions and must intervene in advance.

But Cao Xingyu also has to say, Mei Tuan's courage is really great!

Actually came up with this trick to draw a salary from the bottom!

Directly launched an attack on the core area of ​​the Real King brand!

And there is no doubt that the store is the current core of the Real King brand. Once there is no store, everything will become empty talk.

Although the Shiwang brand can get compensation, it can take the compensation to start anew, but the time required in the middle is a huge cost.

Coupled with the good situation that the Shiwang brand has been working so hard to establish, some unexpected situations will occur because of this incident. At the very least, you have to spend your energy to deal with it, and the good rhythm will be completely disrupted!

"I think buying stores at high prices is just the first step for them to disrupt our position." After a pause, Cao Xingyu continued to analyze with interest after he had understood:

"After all, there is no reason to spend such a high price to win the store without doing anything."

"So, I guess their second step should be to follow our business model after taking down these stores."

"This will form the most direct competition with us!"

"Combined with the pressure on the line, the two-pronged approach will completely trap our energy here."

"The interlocking links are really amazing! The methods and courage are very good!"

"It seems that the Mei Tuan can go to this day, and the posture of futurecomers is not unreasonable! It is great!"

"..." Liu Ting was stunned after hearing this.

She didn't doubt Mr. Cao's analysis in the first half. In her opinion, if the other party purchases a shop, there is indeed a high probability that it will be used against them!

The key is the last two sentences, which she did not expect at all.

At this point, Mr. Cao actually started to comment on his opponent with great interest!

Still great?

Ah hello!

Our shop is going to be robbed, okay!

President Cao's heart is really big!

Liu Ting couldn't do this kind of mentality, she said with a worried expression:

"Mr. Cao, what shall we do now?"

"Look at it this way, now it's not just the problem of Huimin hot pot restaurants."

"Since they can sell to one of our shops, they can certainly sell to more shops!"

"Maybe more landlords will come to us and tell us about breaking the contract!"

"What else can I do? Talk to them." Upon hearing this, Cao Xingyu smiled faintly:

"It's impossible to build a store that we have worked so hard to build, so let's just hand it over."

Perhaps it is a good choice for someone else to get a large amount of compensation when faced with this situation.

After all, making a fortune can start anew, no matter how it counts, it's a good deal.

However, Mei Tuan should have taken this aspect into consideration. They are eager for you to take the money. In this way, they not only break the current phenomenon of the Shiwang brand monopolizing the catering of ten commercial streets, but also the shops can check and balance and follow the Shiwang brand. The real price war is an offline price war.

Fundamentally constrain your energy.

The choice of compensation is definitely impossible for Cao Xingyu. He has only one way, and that is-challenge!

You know, these shops may be the key to affecting his upgrade system map!

Especially at the moment he still wants to build the dream city that never sleeps!

How is it possible to allow this to happen?

What's more, if this hole is opened, then the opponent will grab you and hit it. In this regard, it will disgust you and consume all your energy in this place!

"How..." Liu Ting opened her mouth and guessed:

"Mr. Cao meant, shall we add rent to the landlord?"

"If you increase the rent, increase the rent. It's not a big deal." Cao Xingyu nodded with a smile.

"But the other party is Mei Tuan, their financial strength is quite strong..." Liu Ting said with a worried look:

"We increase the price, can we increase them?"

"Moreover, this is only one aspect, because even if we increase the rent and make the landlord change his mind, Mei Tuan may go to negotiate with the landlord behind all of our stores. At that time, it will be difficult for us to make every house. Increase the rent for the shops?"

"Then how much does this invisibly increase our costs?!"

"Well, so I just said that they are really brave and worthy of being Mei Tuan. This move is quite amazing, and it directly hit our weak underbelly." Cao Xingyu smiled and nodded:

"If you give up the store, they will have a hole card to compete with us offline."

"If you don't let the shop, then we will get a higher price."

"No matter what we do, in the end, they won't lose anyway."

"A naked conspiracy."

"The purpose is to stop our current momentum, knock down our arrogance, and confine all our energy to the current ten commercial streets."

President Cao knew this, and even laughed... Liu Ting pursed her lips, wondering where Cao's confidence came from.

"If an ordinary person encounters this kind of problem, they will definitely have to choose to admit it, but they never expected..." Cao Xingyu said half of his words and stopped.

The second half of the sentence is obviously not suitable to be said.

"What do you mean by Mr. Cao?" Liu Ting was a little clouded.

"It's okay, since they have made a move, then we will take the move and fight with them." Cao Xingyu waved his hand and said:

"You contact the landlord of the Huimin hot pot restaurant and ask him the real reason why the other party wants to break the contract. First, make sure if Mei Tuan is doing the trick behind!"

"If it is, just ask him twice the price and negotiate the shop!"

"Ah? Twice? Wouldn't it be too much?" Liu Ting exclaimed.

"Not much, show them our attitude first, and show them a sword." Cao Xingyu smiled lightly: "You call to talk first."

"Okay." Liu Ting nodded, and took out his mobile phone to make a call.

Under normal circumstances, Cao Xingyu would naturally not be so stupid to directly charge twice the price.

The reason that supports him to do this is that Huimin hot pot restaurant is very special!

If it hadn't happened suddenly, Cao Xingyu would have almost forgotten it!

At that time, when he had 11 stores, the largest and most expensive one was Huimin Hotpot!

And the ‘permanent shop rent exemption card’ he got in the lottery draw, UU reading www.uukanshu.com was used for Huimin hot pot restaurant!

In other words, although the rent paid by Huimin Hotpot Restaurant every quarter was paid by Shiwang Group, in the end the system was returned to Cao Xingyu in the form of subsidies!

"Play offline? Increase rent? Engage in price wars, right? Then I will accompany you to have fun." Cao Xingyu said in his heart.

While having fun, he silently opened the system mall.

I spent 300 gold coins to buy the "Permanent Store Rent Waiver Card", which is limited to three purchases per week.

He hadn't cared about this before, thinking that there was nowhere to use it.

After all, one million pieces, based on the rent of the most expensive shop under the Real King brand, will take a year or two to pay back.

Counting it down, it is definitely not cost-effective to spend this million on purchasing shops.

But now, Cao Xingyu will naturally not consider what is cost-effective and cost-effective.

He had known this situation a long time ago, and he should have bought all the weekly purchase restrictions, but it was a pity.

"There are still six forced transfer cards for shops." Then, Cao Xingyu checked his backpack again.

Cao Xingyu spent two weeks on the forced transfer card of this shop with weekly purchase restrictions, but it was useless. He wanted to first look at the situation in the commercial street of Dream City. There were really thorns in the back, so he directly bought the forced transfer card.

"These alone are not enough." Cao Xingyu murmured after having some insights in his heart:

"You can't passively defend, you have to take the initiative!"

ps: 4600 big chapter!

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