Chapter 112 Hot Pot Marketing Plan

  Seeing Tu Fu's distraught appearance, the clever Sophie put down the book in her hand and speculated wildly: "I guess you must have been robbed, should I call the police?"

   "To make matters worse, they were the ones who robbed me."

   Tu Fu sighed tiredly, maybe this is the price of being a justice envoy.

   I don’t know whether it’s because he came to the big city to see the world of flowers or the special sequence of being promoted to a bounty hunter. Tu Fu, who has always been indifferent to fame and fortune, has to work hard for his life.

  The only thing to be gratified about is that after such a trouble, the digestion process of the potion in the body has been accelerated a lot.

  According to the current pace of receiving orders, continue to spread the name "Captain" in the underground extraordinary circle, and it won't take long to continue to be promoted.

   Noticing a uniform hanging on the hanger at the door, Tu Fu shook his head from side to side, "Why didn't you see Uncle?"

  Sophie secretly poked her finger at the master bedroom on the first floor. Even though the door was closed, she could vaguely hear the long-lost quarrel coming from the master bedroom on the first floor.

  Miss Winster, who was secretly sad, rubbed her smooth blond hair,

   "These days they went to several districts in the south to inspect the stores. After several investigations, they found two suitable stores, and finally hesitated to open the store in Brighton or Mosley."

   "Mosley? Brighton? I remember that the former of these two areas is the financial district, and the prices of shops in the location are not cheap."

   "Of course, the rental price of shops in Mosley is fully twice that of Brighton. But my mother thinks that people in that area have more spending power, and it is also good to make connections."

Tu Fu touched his chin to help analyze, "It's not easy to get the approval of those old-fashioned upper class people. In contrast, if this new type of restaurant is opened near a university with a lot of traffic, it will definitely receive a lot of people. I like it."

  In the world where he lives, catering, especially hot pot restaurants, is a veritable mass consumer industry. The inexpensive price and lively eating methods are definitely the best choice for ordinary people to have dinner together.

   And in Baia in 1492, this industry was absolutely blue ocean. People who suffered from the kingdom's simple and outrageous catering, it was time to accept the impact of later generations of food.

   "I can already imagine what will happen later." Tu Fu rubbed his chin to figure it out.

  When the uncle and aunt can't come up with a convincing plan, it will undoubtedly be a terrible family battle. At this time, Sophie or Tu Fu, who are part of the family, must stand in line.

  Once the aunt loses, the whole family will try to cook Ryan's dark cuisine for at least the next month. It's called trying new dishes and torturing their taste buds in different ways. Just thinking about it makes them miserable.

  As for the uncle, if he loses, then the mean and vicious Mr. Winster will use the most eccentric words to mock his children mercilessly for at least three months.

   "I have always thought that Ms. Gustav Amphier has more say than the king in Sillburg Palace, at least there is no dictatorship there."

   "Sometimes Miss Winston even forgets that she has such a disappointing old father."

   “Most of the time, there were three women in the Winster family because someone was always taking the wrong gender position.”

  Just thinking about the horrible experience they will face after their uncle and aunt quarreled in the past, the two children in the Winster family couldn't help but shudder.

  The eyes of the two showed fear at the same time, and then they reached a certain kind of unity in the next second of looking at each other.

   "Sophie, we must prevent those terrible things from happening, at least we can't have two voices at home before school starts." Tu Fu's eyes were firm.

   "I completely agree with this." Sophie nodded heavily.

   While there was still time for discussion, Tu Fu, who knew enough about the future restaurant business, and smart Sophie immediately brainstormed and came up with a plan called "Marketing Plan for Hot Pot Restaurant".

  …

  The quarrel in the master bedroom is still going on. Even the uncle, who has never been in charge, must stand up in the face of important decisions about family investment.

  The family put all their money into Göttinghagen, there must be no surprises.

   "Crunch..."

  Sophie, who was outside the door of the master bedroom, carefully pushed the door in with Tu Fu, and happened to hear Ethan expressing his opinion on the issue of the store.

   "No matter what you say, I don't want to deal with those guys who always like to look at people with their nostrils." Ethan firmly objected.

   "Often the gentlemen and ladies you mentioned who like to look at people with their nostrils, even for the same thing, they like to pay a higher price."

  Mrs. Anfeier fought back without showing any weakness. She happened to see two guilty children coming in. She couldn't help frowning for a moment, "Sophie, I have said many times before entering the room, please knock on the door. This is polite."

   "Decentness above all else, of course I understand."

  Sophie tilted her head and pretended to be cute to ease the atmosphere, but when the two of them came in, they felt Aunt Anfei'er's anger, and she wished to screw off the ears of the stubborn police officer Winster.

  The situation is worse than imagined, as if they will be scolded **** if they say a wrong sentence,

   "What's the matter with you?" Ethan also asked absent-mindedly.

   "It's Tu Fu, he just told me that he has a great idea that can solve all subsequent problems." The cunning Sophie spoke first, completely cutting off Tu Fu's retreat.

  Feeling his back being pushed forward by a fateful palm, Tu Fu staggered, and could only stand up in front of his uncle and aunt, "I do have some good ideas about this matter."

   "Let's talk and listen."

  Auntie attaches great importance to his opinion as the hot pot founder.

   "As for the location of the first hot pot restaurant, Brighton is the best choice at the moment." Tu Fu talked about his reasons, but he noticed the red light in his aunt's eyes just as he spoke.

   Fortunately, a certain word in his sentence caught Aunt An Feier's attention,

"the first?"

   "Of course, because of the hot pot restaurant's revenue and brand effect, I believe it won't take long for us to open a second and third store in Mosley, and then open a chain store in Göttinghagen."

   Regardless of whether it is useful or not, Tu Fu decided to draw a big pie to stabilize his aunt.

  In short, it is right to talk about the bright future first.

   Sure enough, the aunt's anger subsided a lot as soon as the words came out, and Sophie behind her gave Tu Fu a thumbs up to encourage him to continue talking.

   “We needed a suitable branding, a logo or a graphic that would make people in Göttinghagen think of our store brand when they think of fondue.

  Once the reputation of the first store is established, it will continue to open chain stores in Göttinghagen, forming a supporting industry for hot pot ingredients. I believe that in the future, it will make a lot of money just selling hot pot ingredients every year. "

  Tufu used the thinking of his time to develop the business ideas of the Winsters.

  He believes that starting from running the first hot pot restaurant, we must pay attention to the brand effect, even if the same thing is added with the word "brand", there will be a part of the premium.

   "A very good idea."

  Not only my aunt listened to it, but even Uncle Ethan did not forget to take notes in his notebook.

  “Starting from the pre-opening publicity part, this is a very important part. We can go to the factory to print some leaflets with dishes printed, and hire children like newspaper boys to distribute advertisements at the joint.”

  Tu Fu seriously put forward the concept of "advertising", which is a routine that all restaurants will basically use to advertise on a street at the lowest cost, but leaflets alone are not enough.

   If possible, it is best to discuss the cost of commercial advertising with the airship company.

   Just imagine, amidst the posters of the financial industry and commercial performances, a steaming advertisement promoting hot pot suddenly appeared. What a wonderful scene it was.

   "In addition, there are some small tricks in the early stage of opening to attract customers."

Seeing that her parents had calmed down, Miss Winston blinked her eyes, and continued to increase her favorability with the countermeasures Tu Fu had just taught her, "We can do some activities, such as hiring some people who have nothing to do on weekdays to pretend to be in line, Create a fiery atmosphere.

   From time to time, some activities are held, such as the last guest on the rest day is free of charge, resulting in a crowded scene.

   After the passenger flow is stable, you can follow the membership system of some clubs and give appropriate discounts to frequent customers. "

  Actually, there are a lot of tricks like this one used by unscrupulous profiteers in the world where Tu Fu lives, and these are already quite gentle methods.

  These proposals are all based on one foundation, the quality of the dishes in the hot pot restaurant is guaranteed.

   can ensure this at least without losing money.

   "The methods Xiaofu and Sophie said are indeed very good."

Ethan nodded earnestly and analyzed, "But no matter whether it is in Brighton or Morris, the rent is a lot of money. If you count the investment in negotiating with the airship company, the wages of employees and the cost, this kind of cost is really too much." Bigger."

  These are indeed very good ideas, but what Ethan is worried about is how long such expenses can last.

   "Don't worry about this for now."

  Tu Fu endured his heartache and took out a stack of banknotes that hadn't been warmed up from his pocket, which looked like a thousand kroner.

  Noticing the surprised eyes of several people, he confessed without waiting to ask a question: "This is the bonus issued by the Ministry of Education for the academic paper I published last time. Why don't you use this money to invest in the early publicity."

   "Little husband..." Seeing that the uncle and aunt were silent at the same time, it seemed that it was not good to spend the money of their own children.

  Tu Fu didn't understand their novelty, and immediately re-examined, "Just treat it as if I borrowed it, and return it to me after the family's capital turnover is over."

  His tone was very affirmative. The Winster family wanted to take root in Göttinghagen and had invested all their funds. As a member of the family, he had to do something.

  After seeing Sophie, who is also a member of the Winster family, showing surprise in her eyes, Tu Fu thought that he could not just pay by himself, and then betrayed her unceremoniously,

   "I seem to remember that after this higher selection, the Ministry of Education will give a lot of bonuses to the first place in each state, which is almost the same amount.

   Oh, Sophie, can you say this? "

  Seeing Miss Winster's gaze, Tu Fu pretended to be scared.

   "Aha, why not."

  Noticing the serious faces of her parents, Sophie forced a hypocritical smile on her face, "Coincidentally, I only found out about this yesterday."

  As the reward was handed in, in a trance, many things flew away in front of Sophie's eyes, exquisite cosmetics, various snacks, cute little skirts, and mystical objects...

  Miss Winster covered her head sadly, almost fainting.

  (end of this chapter)

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like