I Developed Battlefield to Drive Players Around the World Crazy

If you want to ask the game circle during the Spring Festival, what is the most popular.

That question is the Wonderland game mall of Nebula Games, as well as the two games "Jelly Bean Man" and "Naughty Kitchen".

Especially after the launch of "Jelly Bean Man", it took only three days for the domestic sales to exceed 1.5 million, which is not counting the overseas sales statistics.

Directly let other domestic game manufacturers give the whole face stunned.

The Spring Festival itself is a good opportunity for major games to make money.

What kind of Spring Festival activities, with the Spring Festival gift package, is like a reaper holding a sickle high, and Karma cut a lot of leeks all at once.

Moreover, not long after Nebula Games launched "Ayrden's Circle", the release of two casual games also made these game makers relieved.

After all, how much shit can a casual game make?

But they never imagined that these two casual games would steal all the heat during the Spring Festival.

Even if it's "Naughty Kitchen", this game is only hot, but the sales volume is not an explosion.

But "Jelly Bean Man" is completely different. While the popularity is high, the sales volume is also explosive.

An ordinary casual game, even if it was produced by Nebula Games, did not have any publicity in the early stage, and directly cut 1.5 million sales in three days, and this was only domestic.

According to this word of mouth and performance, it is only a matter of time before the sales reach tens of millions.

Although the price is not higher than that of "Eldon's Ring", it is only 58 yuan, and it is even cheaper if it is on the official store of Nebula Games.

Can't stand the number.

Then again, can the development cost of "Jelly Bean Man" be the same as that of "Ayrden's Circle"?

Not to mention the cost of publicity in the later stage, the development cost alone can make dozens of jelly beans.

It can be said that the return percentage of this game is definitely not worse than that of "Ayrden Circle".

After the sales came out, people in the industry were discussing it one after another.

'Have you seen it? Not only are "Naughty Kitchen" and "Jelly Bean Man" popular, but the sales of the latter have broken through the sky!'

1.5 million sets in three days in China alone, what a fake!

'MD, this is still domestic and overseas, and it really earns our company's annual turnover every week!

‘After all, the buyout system, the main revenue is this wave of outbreaks, a little similar to the movie. ’

'The problem is that player reviews are still very high!'

'Is it because of the buyout game?

'Take it down. Before, "Battlefield" and "Ayrden's Circle" can still be said to be big productions, but "Jelly Bean Man" is purely a low-cost production, and it is not that no one has tried to buy it at home or abroad. It's just that Chen Xu's game quality is there.

Major well-known game companies in the industry have studied the success of "Jelly Bean".

At the same time, some media are also forwarding the topics related to "Fucking Kitchen" and "Jelly Bean Man".

After all, these are the contents that players are most concerned about at this stage.

However, in Nebula Games, the success of "Jelly Bean Man" and "Horrible Kitchen" is not their main focus.

After the year, employees from all walks of life joined in one after another.

Chen Xu and the core executives of Nebula Games gathered in the conference room to determine the first battle after the year.

A battle that is enough to affect whether the cornerstone of the 'Wonderland' mall can be successfully fought.

"After the year, the mall needs to add a new function `々." Chen Xu looked at the operation staff in charge of the fairyland mall and said.

Although it is a separate subsidiary established with Liger and Tiger Entertainment, it is the same as previously confirmed with York Lennon.

The main day-to-day operation rights of the mall are all their Nebula games.

Liger Entertainment is mainly responsible for publicity and technical content.

"Mr. Chen, this is to cultivate the players' stickiness and the players' community culture?" The man in charge of the operation of the Wonderland Mall is a fat man named Gabe Newell.

This is also a top talent that Chen Xu introduced through York Lennon.

He jumped from a top foreign IT company and entered the game industry. Of course, he has the same idea as Chen Xu and the others, which is to change the game industry that is like dead water.

Then things naturally came naturally. Chen Xu interviewed the other party. At the same time, the other party was attracted by the future map created by Chen Xu, joined the chariot of Nebula Games, and became the helmsman of the Wonderland Mall.

"Yes, the price of the game can only attract temporary users. These users are unstable users." Chen Xu nodded and glanced at Gabe Newell approvingly.

Just from the function of the mall he made, we can see his intentions, which makes Chen Xu, who has always attached great importance to Gabe Newell, very happy.

After all, he will also participate in the development of first-line games in the future, escort the Nebula game ship, and open up new routes.

In the Wonderland game mall, there must be a qualified helmsman. The better Gabe Newell performs, the more reassuring Chen Xu is.

"User habits, as well as the sunk cost of time and money, are the most effective ways to retain users, but it is obviously not suitable for us." Chen Xu made a simple analysis.

A game mall that wants to keep players.

Either rely on time to make users accustomed to using this mall, or consume enough games in this mall.

But these all take time to accumulate.

Including players buying games, not to mention whether Nebula Games has so many game libraries, even if there are players, it is impossible to buy tens of thousands of games as soon as they come up.

Rather, it builds up slowly over time.

So how do you develop player stickiness?

It's simple: content.

A platform can provide players with content, stable download network, excellent player community culture and content creation.

"The trophy system, when players complete some achievements in the game, they can get corresponding trophies, which are divided into three grades according to bronze, silver and gold. After obtaining all the trophies, they can get an additional platinum trophy."

"Player community culture, game evaluation, appreciation, and related discussion groups make Wonderland Mall not just a mall, but a small world for players.

"Finally, that is the difference between us and other malls. It will be launched with our brand new game "Minecraft", and will also support the already released "Ayrden Circle", "House Kitchen" and "Sugar" Bean Man"

As Chen Xu's words fell, four big characters appeared on the big screen behind him: Creative Workshop.

What is a creative workshop?

Looking at everyone with some doubts, Chen Xu began to answer.

In the simplest and most straightforward terms, it is an existence similar to github, a community that allows players to directly install MOD content.

Players can upload the corresponding MOD to the creative workshop, and then players who use the mall can directly choose to subscribe.

Fool-style one-click installation and uninstallation operations.

Give players the most convenient experience.

Instead of playing MOD in the past, you also need to pay attention to the version of the game and modify various parameters.

At the same time, as a section of the creative workshop, it can also cooperate with the community culture of players, allowing MOD makers to better communicate with game players.

It can be said that for Chen Xu, what he longs for is not only a successful mall, but also a platform for players with content.

After listening to Chen Xu's words, there are some people in the conference room who are not engaged in the operation, and they still don't fully understand, or they don't have a concept in their minds.

After all, in the parallel world, there has never been a similar example.

But for Gabe Newell, it seemed to open a new door for him, and it also gave him a glimpse of Chen Xu's ambitions.

".. Genius-like creativity! This directly connects players and game manufacturers closely!" Gabe Newell's eyes widened (Noli Zhao).

It can be said that this creative workshop, as well as community content.

Just like a rope, it connects players and game manufacturers together.

"It's just that some games may not be very suitable for the content of MOD, and the content review and special tools that need to be adapted require a lot of effort." Ruan Xue also put forward his own views.

"The tools for review and adaptation are not a problem, but money." Chen Xu smiled.

This is the easiest problem to solve.

For the current Nebula game, it is completely qualified to say this sentence.

Zheng worried that the money earned by "Ayrton Circle", "Fucking Kitchen" and "Jelly Bean Man" can't be used up.

"As for the games? Don't worry about that, don't forget the new games we're working on."

"It can be said that the setting of the creative workshop is tailor-made for this game.

Following Chen Xu's words, a brand new game cover appeared on the big screen.

Steve of the pixel cube is on a grassland, waving a stone pick in his hand, and is chasing a pink piggy.

On the blue sky, the white clouds of pixel squares form the LOGO of the game - "Minecraft",