I Developed Battlefield to Drive Players Around the World Crazy

It can be said that before the rise of Nebula Games, the vast majority of games on the market adopted the mode of free plus in-app purchases.

Most of the games at that time were basically a routine: charging money equals getting stronger.

It can be said that a series of early games such as "Battlefield" of Nebula Games were in that year.

Not only relying on excellent quality to lay the world, but also because of its operating mode.

But now, the game "Rainbow Six: Siege" has a free-to-play and in-app purchase mode?

It is not only the players who are shocked, but also the game industry.

"Fuck, what the hell? The old thief is going to play the free and in-app purchase mode?"

"Okay, okay, the dragon slayer has finally become a dragon!"

"Wait and see the old thief's explanation. I feel that the old thief would not do this. Besides, Nebula games are not bad for money now. If you really want to make money, wouldn't the old thief do this on "Battlefield"?"

"That is, what are you anxious about? And the game environment has become so good in recent years, I don't believe that the old thief is that kind of person.

"Okay! All the little blacks have their chicken feet leaking out!""

"11 Wait for the explanation of a wave of old thieves!"

"What else is there to explain? Who would think too much money? The old thief has really become an old thief!"

"Why don't you just play this joke? Anyway, after watching the products of Nebula Games for so many years, I still believe it!"

Online players are talking about it.

However, thanks to the brand operation of Nebula Games for so many years, it is clear that players also have a lot of confidence in Chen Xu and Nebula Games.

When major game manufacturers saw the news, they were also excited.

OK!

It's good to open the in-app purchase mode in your Nebula game!

At the beginning, you relied on the operation strategy of conscience to buy them out, and you had to follow up.

Now that you have become the world's top game company, it's their turn to pay back the other way!

The game makers were quite excited, and they all felt as if they had seen the scene of the fall of this behemoth.

However, before they were all excited, Chen Xu and the official blog of Nebula Games immediately released a response announcement.

'Seeing the concerns of the majority of players, I will explain to you here, the so-called free and in-app purchase mode. ’

'The first-party games under Nebula Games will never sell items such as values ​​and currencies that affect the balance of the game. ’

'The in-app purchase content in "Rainbow Six: Siege" is limited to the appearance skins such as guns in the game.

‘At the same time, the unlock conditions for operators in the game will not be in units of rechargeable currency.

In fact, "Rainbow Six: Siege" is free, and he has also thought about it carefully.

It is different from the buyout system of "Call of Duty: Modern Warfare" and "Battlefield".

In "Rainbow Six: Siege", Chen Xu did not join any exciting level battles or the like.

This is one of the reasons why this game can be launched so quickly. It is enough to balance the multiplayer structure with the gameplay framework.

Then there is the "Rainbow Six: Siege" compared to the more straightforward and simple Battlefield and Call of Duty, it has a certain degree of difficulty to get started.

Not to mention hardcore, but it is definitely more expensive to learn than "Battlefield" and "Call of Duty".

In this type of game, the rate of player loss is quite large.

Many players mistakenly believe that this kind of hardcore game with a high threshold for getting started is not easy to lose players.

This is true, but also wrong.

That's right, because it's not easy to lose it, it's in the late stage of the game's operation.

It is easier to make some players who are interested in taste become diehard fans.

The mistake is because a large number of barriers to entry will cause many players to lose after the early freshness has passed.

For those players who like this kind of game, they may feel that it is a good thing, and the cheaters are gone.

But for games, it's actually not a good thing.

Because this will cause the game to die slowly, more and more people will be lost, but less and less fresh blood will be lost, which will eventually lead to the death of the game.

Therefore, for "Rainbow Six: Siege", Chen Xu chose to operate in a free mode.

As for the in-app purchase model, Chen Xu does not exclude it.

What makes Chen Xu reject is the pure paytowin model.

That is, you can win by paying, and the value of the game is linked to the payment.

The new characters are always the strongest thing in the current version, and you can make yourself stronger as long as you pay.

In Chen Xu's view, this is not a game at all.

Buyout-based games and paytocool are also based on the appearance of game installations, and do not involve a balanced payment model.

You must highly advertise your game quality and improve the playability and balance of your game, so that players can pay willingly and attract players to pay.

Whether it is a buyout or an external in-app purchase, there is a feature that players must have a good game experience and ensure the quality of the game.

Because that's how you get money out of the player's pocket.

But games operated in paytowin mode are just the opposite.

He is more interested in how to create trouble for smooth gameplay, how to make free players feel more aggrieved within tolerable limits, and how to open up the imbalance between paying players and free players.

For example, when a version is updated, the content output of the copy is reduced, and the content that players need to live in is increased. At the same time, a new powerful character has emerged.

It may seem like nothing, but in fact it is a means of creating obstacles.

Because a player who has purchased a powerful new character will always get more income from a copy of the liver at the same time than a player who has not purchased it, because he can finish a copy faster.

With Chen Xu's official blog, the previous rumors were also smashed.

Appearance, never involving in-app purchases that affect balance values.

Since he said this, unless Chen Xu doesn't want the brand name or word of mouth of Nebula Games, it is obviously impossible to go against it.

This has put a lot of players at ease.

At the same time, it also makes the major manufacturers in the game industry anxious.

What are you doing so quick to explain?

I haven't had time to hack you yet! The plan hasn't been decided yet!

But at the same time anxious, it also made them suspicious.

For free and in-app purchases, will players really buy it?

You must know that the development cost of a VR game is not sky-high, but it is also quite high.

How long does it take to recover the cost of such a charging model?

It is not that no manufacturer has implemented appearance charges before.

It's just not very convincing, because it's all games with a relatively small number of players.

As for the explosive game with a large number of players, who will only sell fashion? Are they all good?

Just in the discussions and concerns between players and the industry.

"Rainbow Six: Siege" also completed the final test.

It's time to go online.