I can extract side effects

Chapter 68 The beauty industry, the wolf is really coming

"Oye, fuck Ou Laiya!"

Although in my heart I am excited to overthrow my old club.

Sheng Changya also understood that this was just the beginning.

And it's only on the track of whitening products.

After all, Ou Laiya is an industry giant, with a big family and a big business, with many brands under its umbrella and countless types. Only when it reaches the point of fully catching up and replacing it can it be regarded as truly overthrowing it.

And myself, just started.

The road ahead is still very long, and there are still countless peaks to climb.

Step by step, go down steadily.

To catch up, surpass it, and leave it far behind.

This is my ultimate goal, this is my real career path.

In the past, Sheng Changya who worked in a foreign company could only work hard with a dull head and could not see where the future lay.

Already here at Sanqing Beauty Makeup, after several months of Nirvana, she was completely reborn.

Just like the Phoenix brand, this is the rebirth of Sanqing Beauty, so why not your own rebirth?

Thanks to Mr. Wei, who gave himself the opportunity to ascend to the sky, Sheng Changya is today.

At this point, it is even more necessary to guard against arrogance and impetuosity, work hard, fight for the Sanqing, and at the same time, fight for yourself.

Can't be proud, can't be complacent, can't drift.

She secretly warned herself in her heart.

Immediately began to consider the next development direction of Sanqing Beauty.

Just as other cosmetic brands can see the shortcomings of Sanqing Beauty's weak product line, she also knows in her heart that with only four whitening products, Sanqing Beauty can only gain a foothold and cannot develop in an all-round way.

No beauty giant in the world has only one product line.

If you want to become bigger and stronger and quickly become an industry giant, then the next step is to develop a basic skin care product line, including hydrating, moisturizing, cleaning, sunscreen, etc.

And relying on the advantages of whitening products, the body care product line can be produced as soon as possible. After all, women's body care is nothing more than moisturizing and whitening.

Next, you can develop a beauty product line, cleansing oil, liquid foundation, loose powder, pressed powder, mascara, eyeliner, eye shadow, eyebrow pencil, blush, highlighter, nose shadow, lipstick, lip gloss, and the so-called cash cow perfume line.

These production lines have very mature formulas on the market, and there is no problem. As long as resources are invested, they can be developed and produced soon.

Just like many foreign female stars, they are very keen to release the makeup and perfume brands of the same name, using their fame to make quick money from their fan base. These are very reasonable and normal money-absorbing operations.

In the end, we have to urge Mr. Wei, who is omnipotent, to produce anti-wrinkle and anti-aging products, and then try to expand some functional products, such as anti-allergic, acne, and scar removal.

You must know that being able to make good anti-aging products is the confidence for a skin care brand to gain a foothold in the high-end market, and it is also the trump card to impress high-end customers.

Anti-aging products are basically played by major skin care brands. According to different functions, they are subdivided into various series: primary anti-aging, anti-glycation, anti-wrinkle, lifting and anti-sagging, supplementing collagen, staying up late and anti-fatigue, etc. , Anyway, there are all kinds of flowers, blowing out flowers.

As for the effect, according to Sheng Changya's years of experience and observation, there may be some products that have a weak anti-wrinkle and lifting effect, but the price is very expensive, and it is not long-lasting. If you use a few more bottles, the effect will be basically useless.

At present, human beings want to keep youth forever, basically they can only dream, but human beings are willing to invest countless money for this beautiful dream.

This is the purpose of the existence of anti-aging products of cosmetic brands, to promote a dream of permanent youth.

In fact, it is better to go directly to the beauty clinic, and the anti-wrinkle and skin-lifting one-stop, the effect is more significant.

However, the development of medical aesthetic technology is not so high-end, the price is very expensive, and there are many potential risks, such as unnatural expressions and adverse reactions after surgery. Facelift surgery can even lead to major hazards such as facial paralysis and skin necrosis.

Ladies still hope to achieve anti-aging effects through gentle methods such as applying creams, even if the price is more expensive, at least it is safe.

That's why the existence of anti-aging production lines of major brands makes sense.

After all, young girls, one of the main forces of skin care products, do not need these. Only older mature women with relatively strong financial means need the comfort of anti-aging products.

A high-end brand that can produce anti-aging products can be called a lady brand, which is a luxury in the beauty industry.

It is every woman's dream, the goal of young girls, and the superficial vanity of many.

To achieve this point is basically at the top of the industry pyramid, where you can formulate rules and tell stories to customers.

Everyone in the industry knows that the stories are all made up by brand marketing personnel. Sheng Changya has done many such things before. Her imaginative storytelling ability is even comparable to that of Internet novel authors, and she has won a lot of awards for this. praise.

Of course, a brand like Sanqing Beauty, which relies on strength to speak, can win the trust of customers by relying on effects without making up stories.

Sheng Changya quickly made a strategic development report, and together with the latest sales performance report, he went to ask Wei Kang for credit.

Standing in Wei Kang's office, she was showing the results of her hard work with a smile on her face, and her mouth was dry.

Sure enough, Wei Kang praised him greatly: "You did a great job and you didn't disappoint me. Next, I have a new task for you, let's take a look at these materials first."

Sheng Changya took over a thick stack of documents, glanced at them, and was immediately shocked.

"The hair growth liquid formula, Mr. Wei is really a genius, and developed a new formula so quickly."

Her mind was spinning quickly, and she immediately had a new idea, and she was extremely excited in an instant.

"It's amazing. A series of high-end cleaning and care products can be developed based on this formula. The cleaning and care industry is also a very hot market recently. Various hair growth products are very popular, but none of them have particularly good effects. "

"The effect of Mr. Wei's prescription is so good. After the product is launched, it will definitely sweep the market. It will definitely monopolize the market of hair growth products and win the fattest part of the hair care industry."

Wei Kang nodded gratifiedly. This female subordinate is very smart, and she really sees through a little bit. His own vision is really good.

"That's right, this is exactly my plan. In addition to whitening products, you should develop a mid-to-high-end cleaning and care product line as soon as possible. I hope that it will be promoted and launched in the new year."

He looked at the strategic report submitted by Sheng Changya, pondered for a while, and said, "Your report is very well done, and your thinking is very correct. You can follow your plan, and you must stabilize your development."

Sheng Changya smiled and said, "No problem, Mr. Wei, just wait for my good news."

"But..." She suddenly showed embarrassment and hesitated.

In a good mood, Wei Kang smiled and said, "Why, do you want to complain? Don't worry, I have noticed your hard work these past few months. If you have any requests, just ask."

Sheng Changya's face changed quickly, and she immediately chuckled.

"Oh, Mr. Wei is really wise and powerful, and he can't hide anything from you."

"Actually, this is also my legitimate request. If I carry out the work according to the strategic plan, I will really be too busy. I urgently need to recruit a group of people to carry out follow-up development work."

Wei Kang nodded thoughtfully and said: "That's right, you can handle the whitening products by yourself, and you must be alone in the follow-up maintenance and new product development. You really need your subordinates to share the work and do everything by yourself. It's a bit of a waste of your talent."

"I have no problem here. You can recruit as many people as you want, and the salary is based on the market price. For outstanding talents, the price can be higher than the market price. From now on, you will be fully responsible for Sanqing Beauty."

Sheng Changya grinned from ear to ear, and clapped her hands repeatedly: "Thank you, Mr. Wei, now I am no longer a horizontal bar commander. The sales volume has soared recently, and the company is not short of money. I will definitely plan the recruitment work well."

After the work report, Sheng Changya didn't intend to disturb the boss anymore, and prepared to leave.

"Wait," Wei Kang suddenly stopped her, and handed over a folder: "You have done a very good job recently, and I am very satisfied. Although this company belongs to me, it would be difficult to make such rapid progress without you , there is also a part of your effort in it."

"I've always been a very fair person, so the 5% shares of Sanqing Beauty Co., Ltd. will be yours in the future. This is the equity transfer agreement drawn up by the lawyer. Take a look."

"There is also a labor contract in it. The salary given to you before was too low. Now that you have proven your worth, your annual salary will increase to one million, plus year-end dividends."

"If there is no problem, sign it."

"In the future, you will also have a share in the company's growth."

Thanks to the honest Dunzi for the 500 reward, Ziyang Mumu Xiaozhutou Chong Chong Chong for the 600 reward, thanks to the two big guys for their support.

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