I can extract side effects

While Xiang Yong was hesitating.

Liu Ping was also very anxious. Since meeting with Xiang Yong once, the other party has remained silent and did not give a definite answer.

Other investment companies are staring at this, and he wants to finalize it as soon as possible, but he has not received any feedback for a long time.

I ran to the nursing center for several days without seeing anyone.

Until today, he finally blocked the other party in the ward.

"Dean Xiang, do you have any concerns about our investment? If you have any ideas, you can open them up. It doesn't matter. Everything can be discussed."

Liu Ping stretched out his hand with a smile on his face, and held the opponent's hand tightly, as if he was afraid that the person in front of him would run away if he let go.

Xiang Yong said with some embarrassment: "Mr. Liu, actually I do have some ideas. Since you are so honest, then go to my office and talk about it."

Among these investors, Liu Ping ran the most diligently. He seemed to be very sincere, and he couldn't help but be moved.

After the two parties were seated, Xiang Yong took out Penguin's investment letter of intent and pointed to the VAM agreement.

"Mr. Liu, I have some concerns about this VAM agreement. You know, the nursing center has always been difficult to make a profit in the past. This business has no high profit at all, and it can't make much money. Moreover, the goal of this listing is short-term. I have no confidence in reaching it.”

"Then if I sign this, what if I lose the bet, wouldn't I be giving up my whole life's hard work?"

When Liu Ping heard that the other party was thinking about this, he immediately relaxed and comforted him with a smile.

"Dean Xiang, you may not know much about project investment. If you think this VAM agreement is unacceptable, it's not impossible to discuss it."

"Penguin Investment is different from their venture capital institutions. We pay more attention to long-term investment. Investing in your nursing center is mainly to lay out the specialized nursing industry, and at the same time, to achieve strategic complementarity with another investment in home medical care. "

"The layout of the medical industry is a long-term strategic goal of the company, so we are more inclined to hold shares for a long time. If you insist, I can respond to the leadership and not sign the gambling agreement."

Xiang Yong was overjoyed and said, "That's good."

"However," Liu Ping continued, "in this case, the investment may not be too large. Originally, we wanted to invest more than 50 million yuan to spread out the nursing centers in first- and second-tier cities as soon as possible. In this way, Maybe the amount of investment will decrease a lot, and the pace of expansion will also slow down.”

Xiang Yong waved his hand and said disapprovingly: "Expanding business is not so easy. From site selection, recruitment, to obtaining medical licenses, it is very troublesome. It is not so fast. It is better to be steady and steady. First, in the first-tier cities. Get a foothold, make a name for yourself, and then develop into second-tier cities.”

Liu Ping smiled and said, "It's up to you to run this business, I'm a layman."

Xiang Yong was relieved at this time. He felt that Penguin's main focus was on other medical investments. This project might just be a matter of convenience. It was purely rich and powerful. In order to seize the track, he had no intention of killing chickens and eggs.

The initial investment is not much, which is good for both parties. Xiang Yong can develop steadily, and Penguin can also use a small investment to see the effect before deciding whether to continue investing.

The two parties had a very pleasant talk and soon signed a letter of intent for investment.

Generally, after such a term sheet is signed, the general framework of the investment is finalized, and the rest of the work is left to the lawyers, as long as the framework on the term sheet is refined into a complete legal document.

"By the way, the next step is to enter the due diligence process. We need to go through all the legal, financial, taxation and other documents of the nursing center from its establishment to the present to see if there are any problems in it. "

"This should be nothing, and the workload is relatively small, and it will be completed soon."

Liu Ping put away the documents and instructed.

Xiang Yong nodded and personally sent the other party out of the gate.

Liu Ping was in a good mood, and rushed back to the company that day, and was called by the leader as soon as he entered the door.

"How's the progress of your recent vegetative nursing center project?"

"Everything is going well, and the investment letter of intent has been signed."

The leader was very satisfied with his progress and praised him.

"Yes, fortunately, you acted quickly. I was about to urge you, but you turned out to be faster than I thought."

"What's the matter? Is there any change in this matter?" Liu Ping was a little puzzled, and he keenly smelled something unusual.

A smile appeared on the leader's face: "I recently got an internal news that this new drug from Sanqing has been included in the regulatory list and cannot be marketed overseas. It is only sold domestically. Do you know how much impact this will have?"

"What?" Liu Ping was stunned for a moment, then ecstatically.

"Really or not? Doesn't this mean that foreign patients have no medicine to take and have to come to Huaxia to see a doctor. This is a good nursing center!"

The leader nodded triumphantly: "So you acted very quickly, which is a good job, and we seized the opportunity."

He carefully flipped through the investment letter of intent, and pondered.

"If you want to change the amount, you must increase the investment. Let's tentatively set it at 50 million, and follow up with good performance."

"In the future, the company will undertake global business, focusing on overseas patients. First, build several branches in first-tier cities. The decoration should be luxurious, the medical care should be professional, and the fees should be expensive. Try to build it into a high-end care center."

Liu Ping nodded, with an uncontrollable smile on his face.

"No problem. I'll fix it overnight and write a formal investment agreement. I'll rush to Haishi tomorrow morning and ask Xiang Yong to sign it right away."

"This project is absolutely stable."

The next day, Liu Ping fell asleep all the way on the plane, and opened his sleepy eyes at Haishi Airport.

When he saw Xiang Yong, he was already full of energy.

Xiang Yong was a little surprised when he saw him: "Mr. Liu, I just sent the documents yesterday afternoon, and completed the due diligence so quickly? Your speed is really fast enough. As expected of a big company, the efficiency is really high."

Xiang Yong smiled and nodded: "Yes, as I said earlier, due diligence is a trivial matter, and you are sure to be fine."

He took out a stack of thick documents from his briefcase: "I also want to finalize this project as soon as possible and complete the work. The investment contract has been drawn up. Let the lawyer look at it. If there is no problem, you can sign it."

"You know, our company is relatively formal, and the process is quite cumbersome. The sooner the contract is signed, the faster the payment will be made."

Xiang Yong took the document with a smile and said: "That is, a big company, I understand, I have also worked in a big hospital, what to do, the procedures are extremely troublesome."

"Let me see first, the lawyer may come in the afternoon."

He looked carefully, looked at it, and the smile on his face gradually disappeared.

It took me a long time to read the entire document from beginning to end.

Xiang Yong was expressionless, and asked calmly: "Mr. Liu, this seems to be different from what we agreed before?"

"Oh? Is it the investment amount? After I discussed with the leader, he is very optimistic about this project and has increased investment. This is a good thing."

"But in this way, you will become the largest shareholder, and my shareholding ratio will drop below 50%. I will not be able to have a controlling stake, and there is a risk of losing control of the company. This is unacceptable to me."

Xiang Yong shook his head, and slowly pushed the document back: "I can't sign this contract."

Liu Ping was dumbfounded. Why, is there anyone in this world who thinks there is too much money?

He reacted quickly and advised immediately.

"Dean Xiang, if you are worried about losing control of the company, you are really worrying too much. You also know our style. Generally speaking, we don't interfere with the founder's management and operations."

Xiang Yong smiled and said: "That's a normal situation. What if the investor and the founder's business philosophy do not agree? Will you interfere in any way? I don't think you are that great."

"This," Liu Ping was at a loss for words, he thought for a while, and said frankly, "I can't guarantee your problem, after all, the company is not mine."

"This matter is related to the trust between the two investors and the business philosophy. I can only say that Penguin can make a decision so quickly and invest in this project. Apart from being optimistic about this business, the most important reason is you."

"Our investment is not just investing in a project, but the most important thing is to invest in a person. The leader and I are very optimistic about your ability and character, and we have full confidence in you. Believe me, we really never thought of pointing fingers or interfering with you." your business."

He looked directly at each other, and said with a sincere tone.

"Dean Xiang, to be honest, there is no VAM agreement for such a high amount of investment. This kind of investment contract is probably the only one in China. I believe you can see that our sincerity is still very strong."

"Please think again, there are really not many such conditions."

"This," Xiang Yong was also somewhat moved by the other party's sincerity, and couldn't help hesitating.

He bowed his head in thought for a while, then raised his head suddenly, stared into Liu Ping's eyes, and asked.

"Then I would like to ask a few questions. What is your positioning for the nursing center? What are your target customer groups? Do you have any requirements for profit margins? There is no other reason, but I just want to know your business philosophy."

Hearing this tone, Liu Ping seemed to be a little loose, and his hanging heart was relieved immediately.

He laughed and started talking non-stop.

"Our idea is very simple. We will invest a lot of money to build a mid-to-high-end nursing center. The decoration should be high-end and elegant. The doctors and nurses should be well-received to create a professional image. We are going to set up branches in first-tier cities, mainly overseas. Patients are the mainstay, and domestic patients are supplemented.”

"The fee may be higher, but the time is relatively short, which is equivalent to condensing the expenses of the patients in the past few years into six months to one year. This way, the unit price is high, the source of customers is stable, and the profit margin will naturally increase..."

Xiang Yong interrupted him suddenly: "The fee you said is higher, how high is it?"

Liu Ping was a little uncertain: "Are you talking about domestic or foreign patients? We have to do market research for foreign patients, and then price them in US dollars. For domestic patients, let me think about it, 30,000 a month? 50,000? It depends. The illness is coming..."

Xiang Yong's face changed, and he looked at him in disbelief: "Are you crazy? Thirty thousand a month? It's so expensive, how can domestic patients afford it?"

Liu Ping opened his eyes wide, and said in surprise: "Dean Xiang, why are you so confused? This account is actually very easy to calculate. In the past, the patient had to live with you for a year or two, and he couldn't be cured. This is a monthly payment. The fee of 8,000 yuan is not expensive alone, but the total fee is still very expensive, after two years, it will cost 200,000 yuan."

"Now that the vegetative state can be cured, the patient can be discharged from the hospital as long as he stays here for half a year or a year. We spread 200,000 yuan to half a year, isn't it 30,000 yuan a month? What a great thing, the patient is cured and discharged early, and we have harvested What is it if it’s not a win-win situation?”

"Since the patient can accept the two-year fee of 200,000 yuan, it means that it is still within the range of ability. Why not make this money? You say so."

Xiang Yong was speechless for a moment, it was obviously Sanqing's new medicine that cured the patient, allowing the patient to wake up earlier in a few months, but he said it was purely due to the nursing center.

The other party's business philosophy is really reasonable, if not for his conscience, he would almost be persuaded.

He felt deeply, this is the so-called capital, skin sucking blood, never satisfied.

I still think of capital too kindly.

Patients can escape the clutches of illness, but the sickle of capital will not let them go.

If you can earn 200,000 yuan, you will never lower the price. You must absorb enough blood from the patient before you give up.

"Hehe," he sneered in his heart, and flatly refused, "I'm sorry, our business philosophy is completely different. I'm afraid I can't accept your company's investment."

"What?" Liu Ping stood up in shock: "We've already talked about it, you're going back on your word."

Xiang Yong smiled slightly: "We just signed a letter of intent for investment, which is not legally binding. Why do we go back on our word and say that the business cannot be done? It's all normal."

Liu Ping tried hard to persuade him again, but unfortunately Xiang Yong's attitude was extremely firm.

He had no choice but to leave angrily.

Before leaving, he asked without giving up: "Dean Xiang, tell me, what is wrong with our business philosophy?"

Xiang Yong sighed and said, "Actually, your ideas are correct. You really need to pursue profit maximization in business. I really can't find fault with this."

"However," he looked forward, his eyes flickering: "The nursing center is not just a business to me, and these patients are not just a business to me. "

"For the past five years, they have entrusted their lives to me. I have the responsibility to do a good job in hospice care and send them on their way."

"You haven't seen a few vegetative patients, have you? I have seen many, many, and not only have I seen them, but I have also taken care of them."

"I really can't turn a blind eye to their pain and treat these patients as naked numbers on financial statements."

"As for the mid-to-high-end positioning, that's bullshit." Xiang Yong has always been gentle and polite, and rarely swears.

"Most patients are sent here, and the burden on their families is very heavy. Sanqing brings them back to life. If I still want to lie on them and suck blood, am I still human?"

"If I want to do this, I will no longer be a human being, but a capital."

Xiang Yong spat hard on the ground, ending the conversation.

After hearing this, Liu Ping was speechless for a long time. Although he did not agree with the other party's ideas, this simple spirit and this kind of ridiculous kindness still moved him a little.

"Naive," he thought to himself, "soon, you will see the cruelty of capital."

After thinking about it, he still kindly reminded: "Dean Xiang, let me remind you that we will not give up on this project, nor will other investment institutions, so soon you will have competitors Appeared."

Xiang Yong waved his hand freely, showing a mouthful of white teeth: "It's okay, you are on the high-end route, I'm on the low-end route, I don't match the boundaries, I can't form a competition, ha ha."

*****

After Liu Ping returned, he reported the results of the trip to the leader.

The leader immediately became angry: "This guy named Xiang doesn't know how to flatter him, so he's shameless."

"Leave him alone, let's look at others. He is not the only one in the nursing center on the market."

Liu Ping reminded: "In addition to fame, Yanhe also has clinical cooperation with Sanqing Group. If we want to open a new nursing center, the relationship with Sanqing Group is the most important thing."

The leader nodded: "That's right, you have to contact Sanqing immediately, and establish a good relationship first, so that you can get the supply of new drugs as soon as possible."

With Penguin's financial resources, a substitute was quickly found in the market.

Although it is not well-known and its operating conditions are average, after receiving a large investment, it still started the transformation in full swing.

During the period, Penguin also contacted Sanqing, requesting cooperation in vegetative clinical trials and supply after listing.

After Wei Kang heard the news, he couldn't help being amazed.

"These giants are really well-informed. As expected of a penguin, they move so fast!"

As we all know, Penguin has a large number of experts in government relations. It can be said that there are people in the court. They are really good at policy sensitivity, and even Wei Kang has to admire it.

Since the clinical trials are still in progress, Sanqing did not announce the news that the new drug was controlled, and not many people know about it.

This gave the well-informed giants a time lag, allowing them to arrange calmly and take the initiative.

When latecomers enter the market, they will find that they are already a big step behind.

The supply is easy to say, there are only a few customers, but Wei Kang directly rejected the clinical trial.

Sanqing currently only conducts vegetative clinical trials in Yanhe Center, which is only part of the clinical trials of new drugs, and mainly focuses on clinical trials of patients with severe Alzheimer's in other hospitals.

The cooperation with Yanhe is going smoothly, Wei Kang has no intention of developing a new partner for the time being, besides, he has never dealt with him before, and his relationship with the other party has not yet reached that stage.

However, Penguin's move also reminded him.

If all these capitals have entered the game one after another, making the idea of ​​overseas vegetative patients, where can the domestic patients go?

He couldn't help thinking of this vegetative care center called Yanhe.

Seems to be a tiny institution, if memory serves me.

There are not many patients that can be accommodated, only more than two hundred people.

For hundreds of thousands of vegetative patients in China, it is simply a drop in the bucket.

There should be as many such institutions as possible, otherwise the annual increase of tens of thousands will not be able to cope.

He thought for a while, and asked his subordinates, did Yanhe have any financing expansion recently?

According to his thinking, normal people should take advantage of this opportunity to raise a large sum of money, and then expand as soon as possible to seize the domestic market.

However, the news from the subordinates who cooperated with him surprised him a little.

Actually rejected all investment institutions?

No wonder penguins want to make their own nursing center.

The dean's idea is quite rigid, he gave up the opportunity to make a fortune, and wanted to take the route of being close to the people and benefiting as many vegetative patients as possible.

Wei Kang couldn't help being moved, the other party's business philosophy was quite close to his own.

It made him want to invest as soon as he heard it. After all, Yanhe Nursing Center opened more branches, and his medicine could save more patients.

Now even with Sanqing's new drug, no patient can afford to stay in the hospital for a long period of recovery period of six months to a year.

So either take care at home, or find a care center.

The economic conditions of the patients are high or low, and their nursing costs can be reduced as much as possible, and the popularization of affordable nursing centers will naturally treat more ordinary patients.

Okay, since no one agrees with your philosophy.

Then replace me.

Like-minded people should join hands to advance together.

It would be a pity if Yanhe Nursing Center, such a good institution, does not invest in it.

Thinking of this, Wei Kang couldn't help but raise the corners of his mouth, and decided so happily.