Hollywood Hunter

The feature film is over, as usual, it is the Easter egg that everyone expects.

The "Suicide Squad" egg that will be released at the end of the year has already appeared in the first "Batman: Hour of War". This time, "Batman: The Dark Knight Rises" has only one egg, but it is for the screening hall of the Chinese Theater. All DC fans inside were very excited.

In a corner of a city street that has obviously experienced a car chase, a burly figure in a cloak and a battle suit stretched out his hand to pull open the top cover of the almost scrapped Batmobile, the Batman in the car slowly stood up, and the two DCs The strongest superheroes face each other on the big screen for the first time.

Without lines, this is enough.

The screen was completely dark. After a short interval, thunderous applause soon sounded in the screening hall. Applause lasted for more than a minute until the host took the film's main creators to sit on stage and then slowly stopped.

During the media interaction, the "Variety" reporter who was named the first "Variety Show" did not rush to mention Revan Phoenix’s superb interpretation of the clown, nor did he express emotion about Nicole Kidman’s charm as the Poison Ivy. It was the first time to ask how the shocking vines around the city in the film were produced.

Generally speaking, the more panoramic CG special effects, the easier it is to produce, but in the film just now, the poison ivy girl gave birth to the ancient vines entwining the entire Gotham scene, whether it is a vine sprout drilled from an asphalt road or a thick vine hugged by two people. Enveloping the entire building, or many buildings that are unbearable to withstand the vines growing wildly and cracking and collapsing. Every shot and every detail gives people an immersive sense of detail that is difficult to distinguish between true and false. It seems that there is a modern metropolis in the world. In a short time, he was wrapped and wrapped by wildly growing green vines.

The most important point is that this part of the special effects scenes still occur during the day. Those who know a little understand that compared to the same type of night CG scenes, the daytime special effects will greatly increase the difficulty of CG picture production and the rendering workload, which naturally means With more budget.

In fact, just over three minutes of vines going around the city, the special effects scene burned $12 million in production budget, and the production cost of "Batman: The Dark Knight Rises" also reached $135 million, and this is still in Australia. The government gave a huge tax rebate of 15% on the basis. Otherwise, the production budget for this Batman movie will exceed $150 million.

Huge film production budgets are usually not equated with film quality, as evidenced by many blockbuster box office failures in Hollywood.

However, Daenerys Entertainment is continuously producing six DC movie universes: "Batman: Hour of War", "Batman: The Dark Knight", "Wonder Woman", "Flash", "Superman" and "Steel Bones" After the blockbuster, coupled with the accumulation of blockbuster films such as "Terminator 2" and "Jurassic Park" over the years, the development and application of the Hollywood film industry has reached the extreme of this era.

Therefore, "Batman: The Dark Knight Rises" after a series of DC blockbusters can still give the audience a sense of dazzling special effects scenes, in fact, is just a natural fit.

The Hollywood counterparts who have been chasing Daenerys Entertainment over the years are actually still being pulled farther and farther.

Other than that, it's just that Daenerys's special effects has two large rendering farms that have more computing power than most supercomputers in the world, which are not owned by other Hollywood film companies and independent special effects studios.

Not only in terms of technology, Daenerys Entertainment has formed a complete set of film industry pipelines through the experience of multiple super blockbusters in all the processes of the film project's pre-planning, official production, and post-announcement. Operational system.

The first impression of the assembly line to the public is often mediocrity, but it is by no means true.

Daenerys Entertainment's streamlined operation system, which is required by the highest standards, strives for excellence in every step of its blockbuster production requirements. Even if the movie itself is not too brilliant, it can also maximize commercial benefits through strong post-production announcements.

This inevitably has a problem.

Can't other Hollywood studios imitate it?

Of course, no problem.

However, the biggest problem is whether it can imitate successfully.

After the success of the original Marvel Cinematic Universe under Disney in the original time and space, various Hollywood cinematic universes, such as the DC Cinema Universe, the Monsters Cinema Universe, the Transformers Universe, etc., etc., are even the most promising to replicate the Marvel mode of DC movies. The universe ended in failure.

The problem with DC is obvious.

Over-interference by Warner's senior management, lack of perfect production ideas, lack of trust in the main creative, and so on.

Looking at the Marvel Cinematic Universe, the success of "Iron Man" in 2008 was actually just an accident. Neither Marvel nor Paramount, who was originally responsible for the release, had much confidence in this project. When "Iron Man" hit the box office, Paramount, who had a chance to win Marvel at first, was still hesitating, but Disney picked a peach.

Disney, who won the Marvel Cinematic Universe, truly played this good hand to the extreme.

Even if many people publicly criticize Disney's defamation of Disney as an assembly line operation, they cannot obliterate the Marvel Cinematic Universe that is destined to leave a glorious mark in the world's film history.

The same is true for Daenerys Entertainment now.

Simon has absolute control over Daenerys Entertainment, and has a clear and firm production plan for the new DC movie universe. Time Warner and Daenerys can jointly provide the highest quality production and promotion resources for all projects. All these talents It is the root of the success of the DC movie universe.

Not only that, a series of DC movie universe blockbusters have accumulated experience in production and publicity, which has also been successfully applied by Simon in Daenerys Entertainment's "Jurassic Park" series, "Teenage Mutant Ninja Turtles" series, and "Mission Impossible". In the series and many other projects, these successful super blockbusters finally created the Daenerys Entertainment Group, which is extremely powerful in Hollywood at this time.

After the premiere, the ban on "Batman: The Dark Knight Rises" was officially lifted the next day.

"Hollywood Reporter" said "There are still only two movies in Hollywood, one is the DC movie universe, and the other is the other movies." This is a very classic summary of most media's praise of "Batman: The Dark Knight Rises" .

"Variety", "Los Angeles Times", "New York Times", "Boston Globe", "Chicago Tribune" and other mainstream paper media have given high praise to the final piece of the Batman single-player trilogy.

The amazing part of the film is definitely not only the further colorful special effects after the previous six DC blockbusters, the interlocking and wonderful plots in one go, the demanding pursuit of details under the atmosphere, the clown created by Ruifan Phoenix, Ni But Kidman's Plant Girl, etc., have become the focus of many film critics.

In the end, the overall media rating of "Batman: The Dark Knight Rises" reached an astonishing 9.7 points, which was 0.1 points higher than the 9.6 points of the first film "Batman: Hour of War" that surprised fans. Considering the general phenomenon that Hollywood sequels often fail to break through the predecessors, the media reputation of "Batman: The Dark Knight Rises" is even more rare.

On Thursday night, "Batman: The Dark Knight Rises" officially rolled out on 3,515 screens in North America, and the number of screens opened also hit a new high.

Friday, June 3.

On the first day of the large-scale release of "Batman: The Dark Knight Rise", the box office data of the previous week in the North American film market was also released.

Last Friday’s two new films "Cowgirl of the Blues" and "Princess and the Goblin" failed to splash any water. Therefore, from May 27th to June 2nd week, North American theaters basically consisted of a few old movies. Full play of the film.

Keanu Reeves and Sandra Bullock's "Speed ​​of Life" unsurprisingly regained the top spot in the single-week box office list. Due to the lack of new film competition, the film’s weekly box office fell by only 21%, and received another 25.39 million. US dollars, the total box office reached 57.56 million US dollars in two weeks.

Simon originally expected the box office drop of "Life and Death" to be controlled within 20% this week, and the weekly drop of 21% was slightly lower than expected. Obviously, although no other strong competitors entered during the same period, the film was still affected by "Batman: The Dark Knight Rises". The audience's expectation of this DC movie universe super blockbuster largely led to the film's release a week before the release. The market is in a state of cooling.

"Stargate" directed by Michael Bay continues to occupy the second place on the list. In the third week of its release, the film's decline also narrowed to 23%, with a revenue of US$19.45 million, and a cumulative box office of US$81.32 million in three weeks, a distance of 100 million yuan. The threshold is not far away.

Mel Gibson's Western movie "The Gambler Mavali" ranked third, and this week's decline was also only a very good 22%. However, the opening box office of "Gambling Mavali" was too low. The box office of the next week was only 16.15 million US dollars, and the cumulative box office results of 36.87 million US dollars in the two weeks were only compared with the 36.61 million US dollars of "Stargate". quite.

Taking into account the strong impact of "Batman: The Dark Knight Rises" on June 3, the total North American box office of "Gambler Mavali" is likely to stop below 60 million US dollars. Relying on the local box office, Warner can barely recover the $30 million investment in the film's announcement, and huge losses are inevitable.

When a new box office week started, the attention of the North American media and the public was almost all attracted by "Batman: The Dark Knight Rises".

After Thursday’s one-sided and stunning start of word-of-mouth, on Friday, on the first day of large-scale screenings, "Batman: The Dark Knight Rises" relied on 3515 yuan to open the screen and won another record of $26.13 million in the first day's box office.

The box office score of $26.13 million on the first day of the painting almost made most Hollywood filmmakers burst into tears. Many Hollywood movies don't necessarily have so many box offices in one week, but "Batman: The Dark Knight Rises" only took one day.

The media has spared no effort to follow the trend and hype, and the public's already-formed viewing habits of the DC movie universe have further boosted the phenomenon-level movie viewing boom.

From June 3 to June 5, in the first weekend of three days, "Batman: The Dark Knight Rises" won $78.37 million, which is also a record first weekend box office result.

From June 3rd to June 9th, the first week of the box office was released. The seven-day box office sales of "Batman: The Dark Knight Rises" ended up as high as $127.63 million.

Destroyed and decayed, the force is like a broken bamboo.

Facing the strong pressure of "Batman: The Dark Knight Rise", the box office of "Life and Death" and "Stargate", which had a very good box office momentum, were directly cut in the box office in the new week, with a decrease of 49% and 53% respectively. The box office dropped directly to 12.93 million US dollars and 9.21 million US dollars.

However, Mel Gibson's "The Gambler Mavali" is even more miserable.

The box office started to not high. Faced with the impact of "Batman: The Dark Knight Rise", the third week of release fell by as much as 57%. The single-week box office plummeted from last week's $16.15 million to $6.93 million. Zhou originally expected a box office of 60 million U.S. dollars, but now it is difficult to even pass the 50 million U.S. threshold.

As for other movies such as "When a Man Falls in Love with a Woman" starring Meg Ryan and Spike Lee's "Racial Love", they were hit to the brink of inferiority all at once.

The same is true of Daenerys Entertainment's "Detective Plane".

"Detective Airplane" originally passed the 90 million box office threshold with a box office of $3.17 million from May 27th to June 2nd. In the new week, the box office in "Batman: The Dark Knight Rises" also dropped by 53%. , The single-week box office is only 1.49 million US dollars, and the cumulative box office is 92.39 million US dollars.

Although Daenerys Entertainment still reserved 325 screens for the film, it is expected that it will only get another $5 million in the box office in the future. The final box office of "Detective Plane" will be 97 million. About US dollars, only one step away from the 100 million box office club.

Speaking of it, Daenerys Entertainment can cross this threshold as long as Simon is willing, but for the sake of suppressing Kim Carey, Simon did not approve some of the plans proposed by the "Detective Plane Head" announcement team.

Regardless of the situation of other films, "Batman: The Dark Knight Rises" was a big success at the box office in the first week. Daenerys Entertainment and Time Warner Group jointly held a grand celebration party for the first time, and the location was still Daenerys, Malibu. The staff activity center of the studio is on Saturday, June 11.

Although it no longer directly controls Time Warner’s film business, Terry Semel came to Los Angeles from New York on this day of the celebration party.

Simon had dinner with his family at the Dome Point Manor, and didn't arrive at Daenerys Studios until about 9:30, but he didn't plan to stay longer at the party.

Meet Terry Semel, who is still at the party, and the two quickly talked about DreamWorks issues that were very popular in Hollywood recently.

The DreamWorks, planned by Steven Spielberg, has already begun to look for a cooperative distributor.

In the original time and space, DreamWorks’ early partners were Paramount Pictures. This time, in addition to Daenerys, MGM and Disney, the other four of the Seven Hollywood, Paramount, Warner and Fox are all Stretched out an olive branch to DreamWorks.

Terry Semel also specifically called Simon for this purpose to test his attitude towards Warner’s cooperation with DreamWorks. After all, the Big Three of DreamWorks announced the establishment of this one on the day of the premiere of "Batman: The Dark Knight Rises" The news from the major studios clearly had some intentions aimed at Daenerys Entertainment.

Simon is not commenting on this.

If Warner Bros. wins the agency distribution rights of DreamWorks films, it may show a wave of prosperity in the short term, and continue to prop up the momentum of Hollywood Warner and Daenerys. This still does not deviate from Simon's plan. As for the long-term impact, it is a big deal to adjust certain plans based on specific circumstances in the future.

Although the two parties are relatively close partners, Simon did not intend to give Warner anything. I choose the road myself, and I have to bear the result myself.