Game Entertainment Empire

For the promotion of "League of Legends", although Yang Chen did not carry out a lot of offline promotion like the previous game.

But it does not mean that the resources invested are not much.

The major media outlets on the Internet also include some video ads for video UP masters.

These are the most basic.

In addition to these, there is the traditional performance of Nebula games, and the linkage between games.

Of course, this kind of game linkage is certainly not as simple as telling the skin.

Yang Chen feels that he still thinks about it for the players, so the promotion of "League of Legends" this time the linkage benefits can be said to be very large.

A week after the game goes online, players complete an ordinary matching game every day, including man-machine matching will receive a 40% discount coupon for the Nebulas gaming platform, and they can purchase all games under the platform.

In addition to the player's game level reaching 10 within a week, you will also get a Nebula game for free.

Of course, players can also choose not to obtain these games, but instead become a discount coupon that can buy all the games under Nebula games, and even can be purchased on the switch platform.

In addition to these, there are also some skin benefits of the League of Legends itself, which can be said to be very exciting when the players are initially announced.

But when players saw the game pool where they could get Nebula games for free, they fell into silence for a while.

The game's prize pools are: "Escape", "Silent Hill", "Wolf: Shadows Die Twice", and "Dark Soul".

You said that these games are not good, the major international games have won these games, and the evaluation is still very high.

But you have to say okay, just looking at the names of these four games, you can feel President Yang's smile across the screen.

In the face of the big dynamics of Nebula games and "League of Legends", some other domestic game companies that borrowed the previous "DOTA" and "Dynasty Warriors" are very calm.

What can we do if we are not calm?

Panic?

Is it useful?

Can you beat others?

If you can't beat it, you might as well take the opportunity to stabilize your own users, or you can choose to cut a wave of leek directly, and then proceed to the next new project.

…………

Facing the large-scale promotion of Nebula games, many first- and second-tier game manufacturers such as NetDragon, etc., also focused their attention on this game.

At first, everyone thought that this should be a training or a small movement in the Nebula game.

But when this propaganda battle came out, everyone instantly understood that it seemed more than that simple!

Nebula game this is playing really!

The propaganda battle and scale are not much different from the previous "Big Wilderness: Redemption".

Under the huge battle of propaganda, some players who were not interested in "Warcraft" and DOTA and this kind of games also downloaded the games one after another.

Wang Xun is such a player.

He had bought "Warcraft" before, but after clearing the plot, the game became ash, until more and more RPG maps later let him find fun.

Among them, the two RPG maps of DOTA and Dynasty Warriors, he was relatively late in contact. After he entered the game, most of the players who entered the first time basically already understood how to play this game.

Then his gaming experience is almost gone.

Complex equipment, as well as the mechanism of positive and negative complements, as well as the map that is particularly large, and the choice of equipment. Although there are some novice tutorials, he can see his head dizzy.

The most important thing is that when he entered the game, he asked his friends what heroes are best for novices. The other party even told him that the shadow demon is best for novices and can quickly understand the skills of other heroes;

There is nothing wrong with Carl, one skill is added to the bloodline without buying supplies, the second skill runs fast, others can’t catch you, and the third skill is particularly easy to attack with high supplementary knives; The heroes play as often as they want.

The point is that he was still naive at the time.

After that, he became a bit autistic about the game.

If it weren’t for League of Legends’ linked activities, he wouldn’t have any interest in this type of game, even though Nebulas had stated that it would be less difficult to get started with this game compared to DOTA.

It's just that this linked reward feels a bit like snakeskin!

Sending any game for free, it sounds great, but the four games in this game pool don’t feel like they are fun games.

You give away some old games, even if it is "Eight Travelers" or "The Elder Scrolls: Skyrim"!

However, Tucao returned to Tucao, and Wang Xun downloaded "League of Legends" for the first time.

After all, don’t give away games that you don’t want, and you don’t have to play them when you get them, but I can’t.

Soon after the game was installed, Wang Xun entered the game and entered his Nebula game account password.

It is different from the division of dream memory into various regions, because the setting of the rune is cancelled, and the hero Yang Chen in the game also chooses to allow all players to play for free, so there is no need to play such partitions.

The interface in the game, Yang Chen is also a simple mode, in addition to introducing third-party links between the mall and the game activities, did not add some messy things.

Entering the game, career data, mall, loot center is very simple and clear.

After entering the ID in the game and creating a character, accompanied by a sound effect like a golden iron impact, Wang Xun found that he was directly forced into a novice teaching level.

Regarding allowing players to choose to enter the teaching level, or may choose to refuse to enter the teaching level, Yang Chen still thought about it and chose to let the new number enter the game to force the acceptance of the novice teaching level.

Novice teaching level? Is it useful?

The answer given by Yang Chen is quite useful, and not generally useful.

Some mobile games have so-called novice tutorials, which can even allow ordinary players to click for a little bit, continuously for more than ten minutes or even half an hour.

For players who play more mobile games, this is really stinky and long, and it can't be skipped.

But for the players who have just come into contact with mobile games, it still feels very interesting, and by the way, understand the mechanism of the game.

There is no doubt that "League of Legends" is a new type of game, although the gameplay is the same as the previous DOTA.

But it plays a major role, that is, to absorb the light and entertaining players who can't play DOTA.

For most of the players who can play, as well as the cumbersome novice tutorials in the eyes of the master players~www.readwn.com~ but for those novices, it is actually the best teaching tool.

And not only based on the big data of the company's internal statistics, just from Yang Chen himself, as the player's mouth is Yang Chen still understands how important a game's novice tutorial is.

Another point is clear from the company's internal big data Yang Chen. A game especially involves a competitive game.

The biggest proportion is not the so-called middle level, but the bottom players!

Including the ladder data in DOTA on the "Warcraft" platform, the most proportion belongs to the bottom rookie, accounting for about 45%.

It can be said that deciding whether a game is a niche game, or a popular game, this so-called rookie is the most critical point.

For "League of Legends," it is to allow these little white players to stay in "League of Legends."

So novice tutorials and various details can be said to be very critical.