Exploiting Hollywood 1980

  Chapter 902 The higher the better

   "What look do you want her to do?" Makeup artist Ellen D'Angelio asked Ronald, pointing to the heroine Melanie Griffiths.

"As a secretary in the first half, I want a typical Wall Street blue-collar. Full of fighting spirit, I am 30 years old and still have dreams for the future, but I am not good at aesthetics. I can only follow the trend. Leather jacket, the taller the better the hair, a little yellowish... " Ronald said to Allen.

   "Giggle..." Melanie let out a nervous laugh as she sat on the chair. She didn't know what would become of herself. She has filmed two consecutive movies that were praised by critics but failed at the box office. In real life, she is just over 30, and she has great hopes for this movie.

   "Let's see how we can dress her up."

  Alan D'Angelio is an Italian, and quickly made Melanie Griffith's release into the most popular style among secretaries nowadays, high perm. The top is held in place with a styling gel to stand up to the blustery New York winters. The surroundings hang down, and can be casually made into shawl hair, or **** for work.

   On the one hand, secretaries like to dress themselves up. Many of them don’t want to be professional women all their lives, but work for a few years to meet a boyfriend, get married and take care of the family. On the other hand, the work pressure on Wall Street is very high, and this kind of hairstyle that can be maintained with a small amount of time every day is very popular with them.

   "Very good, very good", Ronald liked the makeup and distribution very much, and asked someone to take a set photo.

   "As a manager, what do you want?" Alan D'Angelio continued to ask.

"I want a traditional Hollywood blonde, mysterious, sexy, smart, it's hard for me to describe it to you, but I'll know if you make it. I'm looking for a... a..." Ronald I really don't know much about women's hairstyles, but he still knows when he sees good ones.

   "Hitchcock girl?" Ellen D'Angelio continued.

   "That's the feeling." Ronald thought, isn't it Hitchcock's famous blonde style?

"No problem, I'll get you a 'Flock of Birds', or the hairstyle of the heroine in 'The Thieves'. It just so happens that the heroine of those two movies is also a secretary." Ellen D'Angelio raised Merlin with his hands Griffiths' hair and started thinking about design.

   "Giggle..." Griffiths laughed again.

"What, honey, don't you like it? I have to bleach your hair a little bit and put it up. Your hair is the most suitable for a bun. It must make you very sexy." Alan D'Angelio Griffiths didn't like the style and started explaining his own designs.

"No, Ellen, the heroine in the Hitchcock movie you like is Melanie's mother." Ronald knew that her mother, Tippi Hedren, was the daughter of those two movies. main character.

"God, so you are her daughter, I said you have the mystery of your mother..." Ellen D'Angelio was overjoyed, called an assistant, and began to wash Melanie's hair, preparing Next, do your hair well.

   "Melanie, have you seen 'Pygmalion'?" Ronald stood behind Griffith, watching the assistant carefully remove her makeup.

   "Of course, director. I've seen it many times."

"I'm not talking about the Broadway musical, or the Audrey Hepburn adaptation of 'My Fair Lady', I'm talking about the original 1938 movie. To be Tess, you have to look and make up , first you have to become her. Your appearance will have two states, secretary and manager, which is the key to the success of the movie."

   "Hehe... Don't worry, I have watched it many times. My mother has collected a lot of video tapes of old movies, and she will record them when they are shown on TV."

  Ronald waved his hand. These families of actors have been influenced by their ears and eyes since they were young. They have really passed on a lot of acting knowledge, and I can't compare to it.

The movie "Pygmalion" actually talks about a street flower girl who was adopted by a professor who taught him everything about high society conversation, accent, makeup, and clothing, and finally turned the flower girl into a Lady.

  The Greek name Pygmalion refers to a sculptor who created an ivory statue based on his ideal female image, fell in love with his work, and finally the gods gave her life. Later, it was also called the Pygmalion effect in psychology.

   Specifically, it means that if you want to become a certain kind of person, you must first imitate the appearance. This is exactly the mental journey of Tess in the movie. She always wanted to be a manager but failed, but finally met the female boss Catherine, unconsciously imitating the other party in terms of speech, clothing, distribution and other details, in order to deceive the banker Jack Trainor.

   "Director, what do you want to do with my hairstyle?" Sitting next to her was Tess' best friend, Cynthia's Joan Cusack who was also the secretary.

   "What are you going to do about it?" Ronald asked Ellen D'Angelio.

   "I plan to make Joan beautiful and fashionable..." Ellen D'Angelio picked up Cusack's hair again, and touched it with her fingers to feel her hair texture.

   "Hehe... oh, thank you", Joan Cusack was born as a theater actress in Chicago. She is not very beautiful, with a protruding chin. She was a little excited when she heard that the makeup and hairstyle director wanted to make herself beautiful.

   "What do you say? Jersey girl? I'm going to turn you into a Jersey girl..."

  Alan D'Angelio said to another assistant beside him, he explained a lot of details.

  Jersey girl is a popular term that represents the fashion trend of girls from upper-middle-class families in New York. Speaking of it, it is similar to the "Valley Girl" that was popular in Los Angeles a few years ago.

  Similar to the upper-middle class of the Valley Girls in Los Angeles, many rich people in New York also choose to buy real estate in New Jersey, live in a big house in the suburbs, and commute to get off work every day.

  They are often trendy and popular, and they are fans of Madonna. The disadvantage is that she is not very good at dressing up, and the popular makeup is more extreme than the valley girl. The advantage is that Jersey girls generally go to private schools, or high-level public schools supported by property taxes. The east coast tends to reserve courses such as literature and drama, and their accents are completely passable, not as ridiculous as valley girls.

   "Dangdang..."

   Without having to re-dye her hair, Joan Cusack's look was quickly done. A very advanced blue eye shadow made her look like a Madonna fan. The specially selected large earrings of the same color can also show the influence of the fashion city of New York on her.

   "That's the ticket for this role..." Ronald was very satisfied.

  Two hours later, Melanie Griffith's hair was dyed a light blonde, and it was coiled up, leaving a few strands around her ears. Putting on a pair of red glasses and CK's ready-to-wear, the image of a Wall Street elite appeared in front of him.

   "Oh, my beauty", Joan Cusack also looked at Melanie Griffiths with admiration. They were like colleagues just now, but now they are completely reborn and become her boss.

   "You are really a statue made by Pygmalion now." Cusack looked at Griffith, then at Ronald. Such a classic shape, the director will not be like Pygmalion, right?

Melanie Griffiths stood up and walked for two steps, completely swaying, she is the most mature and attractive stage of a woman, she adjusted her glasses with her hands, and looked at Rona who was looking at herself with her head tilted. Germany. "Is Ronald really interested in me?"

"Very good, very good..." Ronald called Alan D'Angelio, "Very good, the image of the manager is exactly like this, you can buy more of these glasses, and the same props as Joan's earrings. The image of the secretary, um... the hair can be a little taller."

   "Is it still taller?" Ellen D'Angelio placed a position. If it is taller, the distance from the hair to the eyebrows will exceed the distance from the eyebrows to the chin..."

   "No problem, the higher the better..." Ronald stood a few steps away and continued to look. This kind of secretary works far away from the boss, and has an exaggerated hairstyle, which also helps them to be discovered by the boss. Especially for an ambitious secretary like Tess, she should be taller.

"Ronald, can I call you Ronald?" Melanie Griffiths is full of Pygmalion in her mind, and she is naturally full of emotions, and she feels more and more that Ronald's vision is not all about the character appreciate.

   "Of course, Melanie, Joan, come here, I'll introduce you to a teacher." Ronald saw the assistant next to him and brought a handsome guy in a suit and leather shoes with a wide chin and walked in. Beckon Griffith and Cusack over.

   "Mr. Li, hello. I am a former employee of Bannon, and now I work in Bear Stearns Investment Bank."

   "Hello, Liam." Ronald shook hands with the visitor. This is the teacher banker recommended by Bannon to the crew. Ronald needed him to give lectures to several leading actors, telling them what cross-border mergers and acquisitions were, and some "terms" that Wall Street managers often used.

   "Let me introduce you, this is Liam Dalton, the banker." Ronald introduced them to each other. After Liam Dalton gave the two of them business cards, and then introduced his financial business as familiar, Ronald pulled him aside:

"Sigourney Weaver will come in two days, but her father is an executive and has a lot of financial knowledge on a daily basis. These two beauties are Melanie and Joan... They have been in the drama industry, some You have to explain things to make them understand."

"Understood, I am a very good salesman myself, and it is my specialty to let customers understand our investment methods." Liam Dalton is handsome, well-spoken, and knows how to deal with such things , "I heard that Harrison Ford..."

"He is on vacation now, and you have to wait until next month to see him. Whether he needs financial services is beyond my control." Ronald and Bannon made it very clear that this kind of class is free The exchange condition is that Liam Dalton, the investment director of Bear Stearns, has the opportunity to get in touch with rich stars.

   "You are the boss, I will listen to you", Liam Dalton is very witty and knows that good service must be exchanged for the opportunity to meet stars.

   "Oh, this banker is coming to teach us two idiots about cross-border mergers and acquisitions." Joan Cusack joked with Melanie Griffiths on the sidelines. The film is categorized by genre and will be a romantic comedy. But unlike ordinary romantic comedies, he is still a professional drama, and the performance must conform to the cognition of Wall Street bankers.

"Oh, what mergers and acquisitions, look at that Liam, how handsome he is...", Melanie felt that Ronald's lack of interest in her, but this banker... looks no less than some movie stars .

   "Aren't you staying here?" Liam Dalton looked at Ronald as if he was going to leave.

   "I have something else to do. I believe in your professional ability. I will come back and give them a test." Ronald patted this person on the shoulder and walked out by himself.

   "Don't worry, boss." Liam Dalton turned his head to greet the two actresses with a smile.

  He knows in his heart that the most profitable people in the film industry are stars, especially male stars. The main target of my public relations in the crew is still Harrison Ford. The two actresses could also take the time to bond, in case the movie becomes a hit? It is also a good target for selling financial products.

   Ronald walked outside the gate and whistled. Little Bud drove the car over.

   They're off to a new video rental store in Manhattan for the premiere of the "Dirty Dancing" video.

   "Hi, Patrick", Ronald met the leading actor Patrick Schwitz, and this time he also came to cheer for the video tape release. We must know that his current signature and group photo are extremely attractive to female audiences.

   "Ronald, my wife Lisa asked me to bring her thanks." Schwyz gave Ronald an inlaid horseshoe.

   "This is the horseshoe of the first batch of Arabian horses we bought at the horse farm in Los Angeles. Lisa said that I can fulfill my dream, and you brought it to our family."

   "Oh, it's really beautiful." Ronald took the gift, and then looked at the photos of the ranch taken by Schwyz. In the five-acre small pasture, a small stable was built, and a beautiful stallion was playing with the Schwytz couple, looking very warm.

"This chain store seems to be open everywhere... I have also seen many new stores open in Los Angeles, especially in Hollywood. You can see a new yellow and blue rental store within two blocks of walking." Schwitz said When I arrived at the door of the video rental store, the store name "Blockbuster" was prominently written in a vulgar combination of blue and yellow characters.

   "Aww..." There were many female viewers queuing up in the store, holding the video tape of "Dirty Dancing" in their hands, waiting for Schwyz to sign.

  Seeing the Lord coming in, everyone surrounded him happily. The store manager had to start maintaining order and let them wait in line for autographs and group photos. Soon the queue was out of the gate, and their tails flicked to the street. Some passing women gradually gathered when they saw the poster of "Dirty Dancing".

  They are all fans of Schwyz, and no one knows Ronald.

  Ronald was just able to chat with the female audience in line.

   "Do you all like this movie so much? The price doesn't seem to be cheap, it's close to forty dollars, and it's only two dollars for a weekend rental..." Ronald asked a white-collar woman.

"No, no, you men don't understand. You can only have a copy of this kind of movie at home. Every time I feel down, I want to go watch it with my friends. Now that I have a video tape, I must buy it. of."

   "I don't quite understand. I thought all of you women rented movies to watch." Ronald was very satisfied with the length of the line, and it seemed that there were a lot of female viewers who bought a copy to keep at home.

"Other movies can be rented, but this one must be bought." Another middle-aged housewife-like audience member in the line took up the conversation, "My friends and I like this movie very much. When they come to our house on weekends, I can play it for them. Look. We see crying every time..."

   "Really? So pretty?"

   "Of course, it's not good-looking. What line are you in? It's really good-looking. Look how handsome Schwyz is. If I can dance with him, I'd really like anything..."

"Ugh, I thought only us men would drink beer, eat pizza, watch the Star Wars trilogy and so on on weekends." Ronald became happier as he chatted. few.

   "This is our Star Wars. We women like this kind of movie. This director is very good at making it. I haven't seen a director who understands our women's psychology for a long time. Maybe it's a female director..."

   "It's a man, you see the director's name is Ronald..." Ronald pointed to the video box and said his name to the female audience.

"Who knows, I heard that many directors in Hollywood are famous. This movie understands women so well. I think this Ronald may have stolen the name of the female director who actually made the movie. Huh... man! I like to steal women the most. thanks to..." the female white-collar worker in front complained.

   "Poof, maybe..." Ronald laughed.

   "Ronald, the sales on the first day are very good. It is estimated that more than 100,000 sales will be sold during the holiday." In the evening, Michel Cannold, the director of Daydream, called to announce the good news.

"Very good. I see a high percentage of purchases by female audiences. What I saw in Manhattan today is that the number of people who buy a collection box is more than twice that of those who rent it for a weekend." Ronald felt as if he had won the lottery again Yes, the tape purchase rate for this film is unusually high.

   "This is really great. Several stores in Los Angeles have a similar phenomenon. How much do you think our video can sell? Is it possible to break a million sales?"

   "Is it possible? It depends on how strong the purchasing power of the female audience is. In short, the higher the better... Hahaha."

  (end of this chapter)