Daguo Science and Technology started from the copycat system

Sugon Technology is developing its own mobile phone chip and also has its own Sugon mobile operating system.

Under such circumstances, Sugon Technology dared to face any challenge, even in the face of international mobile phone giants such as Motorola, Nokia, and Sanxing.

In this regard, Motorola, Nokia, and Sanxing also took various countermeasures in the face of the menacing Sugon Technology.

Some of them lowered prices, some developed new mobile phones, some launched promotional activities, and some made eccentric moves...

Obviously, facing the menacing Sugon Technology, they absolutely refused to give up their market pie!

In this regard, Sugon Technology launched two super big plans after achieving full production and full sales.

One of these two big plans is to purchase various mobile phone equipment to expand the production capacity of existing new factories.

You must know that the current production capacity limit of the new factory is not 14.64 million units, but a maximum of more than 30 million units.

So when Sugon Technology is back at full production and sales and needs to continue to face the dilemma of insufficient production capacity.

Countless employees of Sugon Technology are all feeling that it is fortunate that when the factory was first built, there was plenty of room for subsequent expansion.

Otherwise, it would not be so fast to buy the corresponding equipment to quickly expand production capacity, so countless employees really admired Lin Chen's original decision!

The first big plan is to purchase corresponding equipment to expand production capacity, and fill the capacity expansion of the new factory to the upper limit of the annual production capacity of more than 30 million units.

The second big plan is to rebuild a new factory with an annual output of 30 million mobile phones!

Once the new factory with an annual production capacity of 30 million units is completed, Sugon Technology will have a total annual production capacity of 60 million units.

This is an ambitious super-big plan. It must be known that the total production capacity of mobile phones in the whole of Daxia last year was only a few hundred million units.

At this time, if Sugon Technology's two major plans can be achieved, then Sugon Technology's production capacity will reach half of the country's total mobile phone production capacity in the previous year!

So it's a pretty crazy plan!

When this plan was first proposed, Rebus, the general manager of Sugon Technology, Li Qianqiang, the sales director, Huang Hua and Chen Dong, the two apprentices of Lin Chen...

Ni Guangnan, who is in charge of the Sugon R\u0026D Center, and others were all in an uproar and strongly opposed it, thinking that the expansion of the new factory's production capacity to 30 million units is already the upper limit that Sugon Technology can bear.

At this time, it is completely unnecessary to simultaneously build a second new mobile phone factory with an annual production capacity of 30 million units. They are afraid that there will be too much mobile phone production capacity and they will lose money if they cannot sell them.

In this regard, when Lin Chen stated that the total global mobile phone sales in 2002 last year were 463 million units, of which Nokia, the highest-selling mobile phone, sold a total of 179 million units.

After Motorola, which ranked second, sold a total of 75.1 million mobile phones, all those who opposed it fell into silence.

There are mountain high mountain!

When they were complacent about becoming the leader of domestic mobile phones, and seeing the sales results of Nokia and Motorola at this time, everyone fell into deathly silence.

People are more popular than people!

They have indeed defeated Bodao mobile phone, Jinli mobile phone, and many domestic mobile phone counterparts.

But compared to the two international mobile phone giants Motorola and Nokia, what is the title of the leading domestic mobile phone?

negligible!

The frog in the well!

The so-called domestic mobile phone leader is just the pride of a frog in a well. After all, Sugon Technology only has a maximum of 14.64 million mobile phones a year.

Not to mention profits, this sales volume is only equivalent to one-tenth of that of Nokia, and one-fifth of that of Motorola!

Therefore, the highest annual production and sales volume of 14.64 million units is nothing in the world.

Sugon Technology still has a long way to go. Leaving aside Nokia, the sales gap of more than ten times between the two sides is too scary. Sugon Technology still has to be realistic and find an opponent whose strength is not too far behind.

So in the short term, Sugon must first defeat Motorola before it can challenge Nokia.

But if you want to beat Motorola, you must have an annual production capacity of 60 million mobile phones.

Because the cruel fact is that the mobile phone market has been increasing. In 2002, Motorola sold 75.1 million units. Theoretically, the sales volume in 2003 this year will definitely surpass that of previous years.

Therefore, if Sugon Technology wants to defeat Motorola, it must have a production capacity of at least 60 million units to be eligible.

There is no way, the global mobile phone market has been increasing, and the total annual sales of mobile phones in the world have increased by tens of millions or even hundreds of millions of mobile phones compared with previous years.

In this case, Sugon Technology can only compete with Motorola if its production capacity reaches 60 million units per year.

After all, what determines a company's industry status is its profits, not its sales of mobile phones.

So as long as Sugon Technology can achieve an annual output of more than 60 million units with full production and full sales, and in the end, if you eat more and others eat less, Sugon Technology will be able to defeat Motorola.

Of course, no one knows the specific situation in the future, but considering the current strength of Sugon Technology, it is indeed a bit exaggerated to increase the annual production capacity from 14.64 million units to 60 million units.

Although with the current income of Sugon Technology, not to mention building a factory and expanding production to an annual output of 60 million units, hundreds of millions of units are enough.

However, if the sales cannot keep up quickly, there will be huge losses, so Sugon Technology's expansion of production to 60 million units is already the real limit.

The increase in production capacity is not a direct one-step rush to the previous one, but a gradual increase.

The production capacity of Sugon Technology was also increased to 30 million units per year before gradually transitioning to 60 million units per year.

At this time, Sugon Technology’s plan to increase from 14.64 million units to 60 million units is quite risky. If it continues to increase the production capacity of mobile phones to 100 million units, it will be really crazy.

But these are all things in the future, and Sugon Technology is still carrying out its two big plans without haste.

First increase the existing production capacity of up to 14.64 million units to a maximum of 30 million units within a month or two.

Then wait a few months for the completion of the construction of a new factory with a capacity of 30 million units, and then purchase equipment to expand production to a maximum of 60 million units.

If this whole set is completed, it may take May to June for the annual production capacity to reach 30 million units. If the annual production capacity reaches 60 million units, it may be around August to September.

Among them, from June to July, when Sugon's mobile phone chip research and development was completed and new mobile phones were launched, it happened to be able to complete the seamless transfer.

Therefore, the two major plans of Sugon Technology are not aimless, but are very suitable for the development plan of Sugon Technology.

So in the past few months, whether it is the senior management of Sugon Technology or the sales department, or the people in the Sugon R\u0026D Center and the mobile phone factory are all busy.

In the past few months, Sugon Technology needs to build its own distribution channels around the world, build its own direct sales stores and recruit suitable distributors.