China Entertainment started from cutting off the Hu in 1995

In the CCTV station, Xiao Zhang walked out of the director's office, closed the door gently and then breathed a sigh of relief. After seeing Xiao Zhang return to his position, the female colleague looked around and quickly stretched her head and asked in a low voice. :

Hey, how is Old Liu doing now?

Xiao Zhang shook his head and sighed:

What else can you do, just be depressed! I just asked me about the ratings. As soon as I heard that The Years of Passion was 57%, I immediately fell silent. I didn't say a word with a sullen face. Such low pressure. I couldn’t even breathe.”

The female colleague smiled and complained in a low voice:

Hey, isn't this depressing? They approached us first, but the negotiation didn't work out. Then they turned to the Beijing TV station to suppress us. Now our ratings in the Beijing area have been reduced to only 20%. This time we are really disgraced. ”

Then she asked: Hey, Xiao Zhang, have you seen the show?

Why haven't you watched it? Even if I don't watch it, my wife doesn't agree with it, and my parents are also watching it, so I don't want to watch it. But I have to say, the filming of this drama is good. I missed it this time. pity.

Who says it isn't? The works produced and written by this great director are just different, they are excellent!

Didn't it mean that Lao Liu went to talk to him personally at that time? Why didn't you take it down? Has the price been lowered?

On the one hand, the price is considered the normal price of our CCTV, and it is definitely not as good as the local stations. But I can't blame Director Liu for this. I heard that Director Wu is eager to broadcast it, so you can't beat the drama we have scheduled next. I know it's a task assigned by the higher-ups, but I can't do anything about it. Hong Kong Island is returning, and the overall situation is the most important thing! Xiao Zhang pointed at the top and said.

Haha, it's another theme about family relations between the two sides of the Taiwan Strait, right? We've aired at least five or six movies on this theme this year. Let alone the common people, I'm tired of it. How can we fight with others!

In the office, Director Liu had already lit up a cigarette and started puffing away.

In fact, if you say that no matter how popular a TV series is, it will not have any impact on him. After all, working at CCTV does not mean that you can get ahead solely by relying on your outstanding performance.

But the problem is whether Years of Passion was first approached by CCTV, or whether he went to see the film and talked about it in person. In the end, it ended up with Beijing TV Station, and now the little guy from Jingcheng TV Station is taking advantage of it again.

This is somewhat embarrassing for CCTV. After all, the two companies are in the capital, and there is still some competition between them.

But this was not a matter of angering Wu Yuchen. They also made it clear to him that they wanted to release the film early to collect funds, but the price they gave CCTV was not enough to cover the cost.

Thinking about it now, he feels a little regretful. The quote given at that time was indeed too low. It would be worth increasing the price three or four times for such a hit drama, but how could he predict that it would be so popular at that time? After all, Miracle Pictures has no background at all. This is just the first TV series.

But after this time, he no longer dared to underestimate Miracle Film and Television.

After smoking a cigarette, Director Liu's depression dissipated a lot. After thinking about it, he picked up the phone and called. After a moment, he answered with a smile and said:

Hey, Director Wu, congratulations! Your Years of Burning Passion is really popular in half of the capital!

I already liked this drama, but it’s such a pity!

If I had known today, I would have resisted the pressure from above and bought it for you to broadcast first. After all, the influence of our CCTV is much greater than that of Beijing TV. Do you think this is true?

It doesn’t matter, we are not destined for this drama, and there will be many opportunities for cooperation in the future. If Director Wu takes action again, please remember to contact me again!

Although he has some power in CCTV, Wu Yuchen opposite him is also a well-known figure. We are all decent people. If business fails, there will be a next time.

After hanging up the phone, Director Liu thought for a while and called Xiao Zhang in again:

You keep in touch with Miracle Film and Television. If The Years of Passion sells subsequent broadcast rights...

No problem. Director, do you want to buy 2 rounds?

Director Liu waved his hand: If you don't buy the first round, let's forget about the second round. It's not worth it. When the time comes, I will buy the third round and arrange for the 8 sets to be broadcast on a non-prime time. The theme of this drama is very central. !”

Xiao Zhang immediately nodded in agreement, thinking that Director Liu seemed to want to maintain a relationship with Miracle Film and Television to facilitate subsequent cooperation.

…

Here Wu Yuchen also smiled and hung up the phone, sighing in his heart that his reputation as a great film director is indeed useful, otherwise he would not have asked the deputy director of CCTV to turn around and come back to make a call to him. Ordinary newcomers No one in the company would take any notice of me, and they were the only ones licking CCTV.

He is already very satisfied with the current ratings of 57% in the Beijing area, which is very high. And the show is not over yet, and there are still two or three episodes left, which will include the climax of Shi Jing and Hu Dakai’s reunion on the train. Looking at Hu Dakai’s prosthetic leg made many viewers who were looking forward to their relationship cry sadly. , full of regrets about this beautiful relationship.

Therefore, the ratings should still jump up in the last two or three episodes. If it can rise to 60%, then we can negotiate a higher price when selling the second round.

Regarding the ratings, the two dramas with the highest ratings, Journey to the West and Desire, both reached 98%.

How should I put it? In fact, if you think about it, you will know that the real ratings cannot be as high as 98%.

The main reason why there are such high data is due to the unscientific statistical methods of that era. With the development of the times, statistical methods are more advanced and collection is more accurate. The data will become more and more real and lower. . Moreover, as entertainment methods increase in the future, fewer and fewer people will be in front of the TV. It will be difficult for TV series to be sold to everyone after the new century.

As expected by Wu Yuchen, as the last few episodes were broadcast, the successive plots of Shi Jing's love affair, Shi Guangrong's coma due to myocardial infarction, Chu Qin's inner monologue to Shi Guangrong, and the return of his eldest son Shi Lin continued to shock the audience. , in the finale, the highest ratings of The Years of Passion also reached 62%!

Now in 1997, it is a great achievement to be able to exceed the ratings of more than 60%!

Cai Yinong was also happy to find Wu Yuchen; Director Wu, you made a wise decision. The previous few people who approached me didn't talk about it. Now we have reached 60%, and the second and third rounds will definitely be sold at a good price!

Wu Yuchen smiled, and then asked: What is the specific situation now?

Beijing TV Station has contacted us many times, strongly requesting to continue to buy the second-round broadcast rights, and hopes to be exclusive. Others such as Shanghai TV Station, Zhejiang TV Station, and Guangdong TV Station have also taken the initiative to contact us and want to participate. Second round of purchases…”

They want to be exclusive to Beijing TV for the second round? Can they afford the price? Wu Yuchen asked with a smile. If the price was high enough, he would not disagree. Originally, these later rounds had to be sold for money.

They are willing to pay the same price as the first round, 7 million! Cai Yinong said.

In fact, in general, the second round of a TV series will be much lower than the first round, and it is normal to drop by half. But now The Years of Passion is so popular, people are calling incessantly, and it has caused a lot of topic and repercussions. Therefore, Beijing TV is not stingy with money for this phenomenon-level TV series, and is directly willing to pay for it. The first-round price shows their sincerity.

Wu Yuchen smiled and shook his head: 7 million is far from enough. The first round of 7 million given to Beijing TV Station has already given them an advantage.

Mr. Cai, let me tell you the bottom line. My bottom line for the second round is to sell at least 15 million, and it will be broadcast jointly by up to 4 TV stations. The price for the second round must be high but not low.

When Cai Yinong heard this, she also knew that her situation was small, and she immediately nodded in agreement. She made an estimate in her mind, that is, each TV station would need at least 4 million. However, given the quality of The Years of Burning Passion, she is somewhat sure of it.

The number of TV broadcasts in each round is also particular. The more the better, the maximum number in the second round is 4, otherwise it will not be conducive to the third round of sales.

After the third round, the price will be lower. A single purchase may only cost 1.5 million or even 1 million, but the later quantities can be sold in larger quantities.

There are too many TV channels in the country, and each prefecture-level city has its own TV station. The price of more than one million is still affordable.

For a TV series with explosive reputation like The Burning Years of Passion, the money earned after the third round will actually be more than the first round.

Wu Yuchen's goal for The Years of Burning Passion is to earn 50 to 70 million within 3 years. He would not dare to think of earning more than that. The current market price of domestic TV dramas is not that high.

Huan Zhu Ge Ge can earn hundreds of millions, partly because it is really popular, and partly because Mango TV itself is a TV station and earns advertising fees directly, so there is no middleman to make the difference.

The TV station is very profitable. The current market value of TVB in Hong Kong is more than 20 billion Hong Kong dollars, and it will exceed 30 billion in two years. For example, last year's Journey to the West by Zhang Weijian can earn more than 200 million Hong Kong dollars. Its profit His abilities are terrifying. No film company in Hong Kong can match him. Shao Yifu's status is not just because of his seniority, but because his TVB really dominates Hong Kong.

People like Wu Yuchen who sell TV series to TV stations can earn 50 million from one TV series, which is already a lot. It's a pity that domestic TV stations are a state-owned monopoly and cannot be opened to the private sector. Otherwise, Wu Yuchen would not mind becoming a media giant.

…

Although Run Lola Run won the grand prize in Berlin, Li Xiaoran actually hasn't felt like he has become a star for more than half a year after returning to China.

On the one hand, this movie is banned after all, and although it is being spread on discs, the proportion of people who have seen it is really minuscule compared to the people on the streets.

On the other hand, she had dyed red hair in the movie, but now she has returned to her original black hair. Some people are not sure that she is Lola even if they look like her.

Therefore, in the past six months or so when I go out on the streets, I have never covered up much. I just do whatever I want.

But with the broadcast of The Burning Years, everything changed.

Today, she just walked to the vegetable stall near her home to buy vegetables. As soon as she asked about the price, she found an aunt who was buying vegetables next to her staring at her, making her feel embarrassed.

Hey, are you Shi Jing? Auntie finally couldn't help but ask.

Li Xiaoran smiled and nodded. She was a little happy when she heard this. Is she famous?

As a result, the aunt didn’t even buy any food and just took her arm:

Oh my dear, I really like you so much! You are smart, sensible, and generous. I will tell my son that in the future, he will look for someone like you! Oh, it is such a pity for you and Hu Dakai. Wait. After waiting for him for so long, it turns out to be like this, how heartbreaking it is!

The aunt pulled Li Xiaoran and started talking non-stop. At this time, the vegetable seller also heard the conversation between the two and said in surprise:

You are really Shi Jing! Come on, come on, take whatever you want with this dish today, treat it as a gift from me!

The uncle and aunt spoke without lowering their voices, which immediately attracted the attention of others. Especially after hearing the name Shi Jing, a circle of people immediately started to stare at Li Xiaoran, and then gathered around:

Shi Jing, it's really you! I like you so much, you made me cry in the end!

Hey, Shi Jing, please sign your name for me!

Shi Jing...

Li Xiaoran was still rejecting the kindness of the vegetable seller, but she was quickly surrounded by a circle when she was not careful. Seeing that the people inside were trying to squeeze towards her, she panicked for a moment and quickly took her hand away from the aunt. , before anyone came around behind him, he turned around and ran back.

With a bang, Li Xiaoran closed the door and leaned against the door to calm down his mood. He was two parts panic, three parts excitement and five parts joy.

Then she immediately took out her mobile phone and called Wu Yuchen. As soon as the call was connected, she happily shouted: I seem to be on fire!

Ah? You just knew that! Are you playing games at home and haven't gone out for a few days?

Hey, this is not the point. Why didn't you tell me earlier? I just went to the vegetable market to buy vegetables and almost got stuck in there! Li Xiaoran chirped about the experience just now.

Hahaha, don't you have to experience this for yourself to be surprised? How about it, are you happy?

Happy! Li Xiaoran smiled happily.

Come over later, I'll make delicious food for you~ She urgently needed to share her joy with others.

Hey, a big star cooks, so I have to come and have a try~ Wu Yuchen said with a smile.

Remember to buy groceries when you get here later. I didn't buy anything just now.

Oh, you want me, a great director, to go shopping for groceries?

What will we eat if we don't buy groceries? Are we two hungry?

No, I'll feed it to you later when you come over~ Wu Yuchen chuckled.

How can I just eat noodles...

Li Xiaoran was talking when he heard Wu Yuchen's strange laughter and suddenly reacted, with a blush on his face:

Disgusting! Stinky rascal!

Sister Ran Ran, will you let me go?

There was silence on the phone for a moment, and then Li Xiaoran's voice came out: Come here quickly!

…