Build a game empire from scratch

Lin You shook his head, getting the publicity issue of John Wick out of his mind.

It's too early to think about it now, it's unnecessary.

League of Assassins is still hot, so what you should think about now is to strike while the iron is hot, instead of competing with yourself for popularity.

Thinking of this, he looked at the operation team, How is the current situation of League of Assassins?

Very stable. From its release to now, it has firmly occupied the center of the game circle. In terms of popularity alone, no game has such a high and stable popularity this year. Shen Ping, the leader of the operation team, replied.

This girl also came with a group of Fan Rui and the others, but the promotion of the previous game was all done by Lin You himself, so she had little room to play, and spent most of her energy leading the team to make trailers and promotional videos. Collect game data and public opinion dynamics.

Lin You is also very clear why she emphasizes high and stable, because in the days before and after the release of Raging Flame 3, the popularity was also overwhelming, attracting the attention of the entire player circle.

But because the ending was too stretched, it quickly fell from the peak, and the popularity plummeted like a cliff, and soon fell out of the player's public opinion center.

So far, NetDragon is still working hard to fill this big hole.

After the 8 million Mirage sold out last Saturday, League of Assassins ushered in 3.8 million new orders in a short period of time, and the cumulative sales have exceeded 15 million copies, reaching the top of the world record for large-scale games. The congratulatory picture was posted yesterday Consonance hot search.

This is true, Lin You also saw it.

Yesterday, the entire domestic gaming circle, from players to the media, was all in high spirits.

Countless people are celebrating that League of Assassins, as a game produced by Daxia Game Company, has reached the top sales record in the world.

The most outrageous thing is that this astonishing achievement was achieved without a global sale, only relying on the domestic market in Daxia!

In other words, when Yunmeng spreads around the world, the sales of this game might double!

Completely create an insurmountable mythical record!

Not only the game media reported the congratulations, but even many non-game media also specially published articles to promote it.

——This is also the tradition of the Great Xia, no matter what field you were in before, as long as you are the strongest in the world and win glory for the Great Xia, no one will be stingy in complimenting you.

Players also commented on Yunmeng's congratulatory picture dynamics, which basically followed the format of a congratulatory message from XX province, and people from all over the world sent congratulatory messages.

Lin You even saw comments such as Izumo sent a congratulatory message and Baekje sent a congratulatory message.

He still thought about it for a while, wondering if Epic, the amazing black brother from Baltimore, had sent a congratulatory message.

In the end, the players also spontaneously organized a group activity - went to the RANK-popular game rating list and frantically gave League of Assassins full marks.

In one day, he raised the score of League of Assassins by 0.3 points to 8.9 points!

——Before this, as players discovered more open gameplay, the score has been slowly increasing, from the initial 8.2 to 8.6.

And now, it's one step away from 9 points!

Shen Ping's report continues: According to our estimates, if no DLC is launched or events are held, the popularity will slowly decline in one month, and quickly drop to one-fifth of the current level in two months. It will be stable for a long time after that.”

So what's your suggestion?

Competition! Shen Ping did not hesitate, This is also the routine practice of game manufacturers. Compared with making DLC, it can more effectively gather heat and prolong the life of the game. Moreover, successful competitions can be held periodically, and the cost performance is also more cost-effective. high.

Very good. Lin You agreed, but changed his tone and said: But don't rush to hold the event, the game has only been released for more than a week, and many players haven't cleared the main story. That's fine, but don't make it too clear, lest you take the main role and make the players prepare for the game, and you won't be in the mood to play the game.

No problem. Shen Ping agreed.

With Yunmeng's current manpower, if he wanted to hold the event, he really needed to prepare as soon as possible.

Other major manufacturers have many years of development history, personnel arrangements, and event arrangements have established precedents, so it is more worry-free to organize.

But Yunmeng can't do it. Although Yunmeng's size, capital, and market share have fully reached and even surpassed the domestic game manufacturers, it is limited by the short development time, which is less than two months!

The size of the staff, the establishment of departments, external contacts, cooperative brands, etc. are not enough. It must develop with time, extend its tentacles little by little, reach out to various fields, and establish cooperative relationships.

In this way, no matter what you do in the future, you will be able to do it with ease, and with a little effort, it will be very effective.

Let's not talk about the competition, I have a separate idea, please listen to it and see what you think. Lin You asked everyone for advice seriously.

After all, he is good at playing games, but his experience in making games only started after he came here. He especially doesn't know much about grading and scale, and he can't compare with these industry veterans present here.

Everyone watched Lin You seriously.

In their minds, the boss, Lin You, is a talented game producer who is chased after by God, and things that he is not sure about are naturally worthy of attention.

Lin You said while thinking, Compared with competitions, activities that allow all players to participate can actually arouse the enthusiasm of players, so I think we can do some activities periodically.

This is not a new method, but these methods are generally used in online games with strong social interaction. It is not uncommon for stand-alone masterpieces to do activities, but the proportion is relatively small, and the general scale is not large.

But the advantages of virtual reality games are too great, so if you put a big virtual city there, you can really do whatever you want.

Look at Lin Youxiang's entire news program, and it can be done in one afternoon. It is simply impossible to put this in a traditional PC game or VR game!

One of my campaign ideas - [Human Purge Project].

As soon as the name of this event was uttered, everyone in the audience immediately turned back tactically, and the way they looked at Lin You changed, as if they had heard something extraordinary.

We set a time period during which no matter what crime the Metropolitan Police would be in, freeing up an entire city for the player to use as battle space.

Send invitation letters to all players, gather all those who are willing to participate in the event into an independent server, and have a battle royale - if there are too many people, you can also divide it into several servers. As the number of people decreases, Synchronize and merge servers until there is only one server left. And in this server, decide the final winner”

Battle Royale... Qin Songyun pursed his lips, feeling a little dry, Does it mean that all players fight indiscriminately, and finally decide the only winner?

It means that's true, but it doesn't mean that it must be the only winner.

Lin You added his own thoughts: We can set the number of winners in the end. If there is not only one winner, then there will be unity and cooperation, there will be cooperation, there will be betrayal, and all kinds of wonderful tactics It must be very interesting to stage them one by one.”

Qin Songyun opened his mouth to say something, closed his mouth again to organize his words, and then said again: It's quite interesting, but the name of the event may have to be changed...otherwise there may be risks in review.