Big Country Technology Starts with Mobile Phones

There are two main controversial issues with the iPhone SE. One is the yellow screen. Some areas are obviously yellow, especially around the edges of the screen, which looks like white paper that has been left for a long time.

The other is that the sound of the Bluetooth device is distorted and the Bluetooth data transmission is not normal, but the second problem can be solved through updates.

The first one is purely a hardware problem. Like the later jelly screen of iPad mini6, it can only be solved by replacing the hardware.

It is obviously impossible for Apple to withdraw a large number of products that have been sold, or to launch products with replaced hardware. In their view, these two products are not their biological sons.

Since it is a mid- to low-end product, what’s wrong with using inferior hardware? Compromising is something users do, not Apple.

Jobs never apologized during the Apple 4 antenna scandal, but taught consumers the correct way to hold the Apple 4.

But the Antenna Gate incident did not resolve as Jobs expected, so Nokia and Samsung mocked Apple's "death grip."

What shocked everyone was that Jobs still did not apologize, but single-handedly dragged BlackBerry, HTC, and Samsung into the water.

Using other brands of mobile phones to demonstrate that holding the phone in a certain position does affect the signal, reiterates that this is a common problem in the mobile phone industry.

With its extraordinary "reality distortion field", an apology meeting was abruptly turned into a marketing meeting, and Apple once again became the trend vane.

But after all, Steve Jobs is gone. No matter who comes, it can't change the fact that Apple SE is not a good mobile phone. Under the siege of so many domestic manufacturers, Apple SE will definitely lose this time!

Sure enough, from March 22 to March 31, Apple SE, which had been warmed up for nearly ten days, still failed to stop Nebula Technology’s new offensive.

The single-day sales volume of Apple SE on a certain website is only about 10,000 units. Except that the official website does not reveal the data, the single-day online sales volume is less than 50,000 units.

This is undoubtedly the first time for a company of Apple's level, and it has been hit in the Chinese market, which they have always been very confident in. It was simply impossible before.

The cheaper Apple SE was originally intended to seize the Android mobile phone market, but unexpectedly it turned Apple into the target of public criticism. What does it mean to sell a product that has been cleared of inventory?

As a result, the sales of iPad Pro during the same period were also very average. After all, the price of this product is so high, and the lowest configuration only has 32GB of memory.

Such a small amount of memory is really not enough, and the configuration of iPad Pro continues Apple's usual cunning style, directly cutting off 64GB.

If you want large memory, you have to add 1,000 yuan to buy the 128GB version. The screen size is only 9.7 inches, which is neither big enough nor small enough, and it is awkward to be sandwiched in the middle.

For the same price as the WiFi version of iPad Pro, you can buy the second-generation data version of Xingyu-Qingling 6+256GB configuration, and save 100 yuan.

Regardless of theory or practice, Xingyu Tablet is undoubtedly a better choice, but if Nebula Technology can only compare configurations and prices with Apple, it will definitely become less and less dominant.

Ever since, Nebula Technology officials have added fuel to the fire. On April Fool’s Day, April 1, the official announced a limited edition color matching of Xingyu-Qingling:

“Black and gold!”

At this time, Nebula Technology has directly focused the heat again. This is their second product with a black-based color scheme.

The first model is the Nebula dual flagship Night Sea, which is different from the rich and shiny black.

Black crystal diamond craftsmanship, gold wire edging, embossed Nebula two-color logo, and segmented textures running through it...

A set of promotional posters was released, which immediately made Nebula users and netizens dumbfounded. Especially consumers who had just bought the new Xingyu-Qingling, they all said that the backstab was too fast and painful!

Then they took a closer look and discovered that the limited edition Xingyu-Qingling in black and gold colors was only available in the top-of-the-range 6+256GB data version.

"Okay, it's okay~"

"If you have a Nebula phone, you can share the network directly. There is no need to buy a data version!"

"What's the specific release date? Holy shit, it's actually on May 1st, there's still one month left!?"

"It looks good, but it's not suitable for girls... I guess this color scheme is for boys!"

"The top version of the data version is really not used...I still have 57GB of the 128GB version!"

“The optimization of Nebula OS is really amazing. It’s not pre-installed, and it can be cleaned up just by cleaning it!”

“When I bought it for the first time, I thought I was buying a fake… There are really few built-in software on it!”

"I have to say that the native applications of Nebula OS are not bad at all!"

"Xingyu-Phantom is the son of the version. It's much more fun to play on a computer than on a tablet!"

"What should I do if I play mobile games? And the game performance of Xingyu-Phantom doesn't seem to be very good, right?"

"Stop talking, it's limited to 50,000 units! God damn Nebula Technology, who can get it!"

"???"

The last time Xinghuo-Chi released a limited edition color scheme, it was sold out within 10 seconds. This time Xingyu-Qingling will probably be even faster.

In order to restrict the scalpers, Nebula Technology has actually made efforts, but it cannot resist the old scalpers who can take out hundreds of ID cards at once!

Consumers are wailing, and scalpers are already gearing up and eager to try it, but when the day comes, they will definitely regret it.

Because strictly speaking, the black and gold color scheme is a new color scheme that will be popular in the future, with the purpose of adding more style to Xingyu.

Of course, this is all for later. The limited edition color matching of Xingyu-Qingling is tantamount to directly giving Apple a cut, and iPad Pro sales have dropped again.

Cook was very angry. China is an important market for Apple. The sales of Apple SE were not good, and iPad Pro was also attacked. However, he had no good strategy for a while and could only continue to polish new products.

"This year's Apple 7/7 plus, we will bring new upgrades and redefine love!"

Samsung thinks so too. They have prepared the Samsung note7, which is brutal in all aspects, and are preparing to regain China's high-end mobile phone market.

"There are always dealers who think that Samsung is on its last legs. Shipments in China have been falling. This time I want to show you what the return of the king means!"

"Beep——"

With Nebula Technology taking the lead, domestic manufacturers finally took action and released new phones in a rush just after April, including several models that have exceeded 20 million sales in history.

Oppo r9, vivo v3/3 max, and this year’s heavyweight Huawei P9. Needless to say, the power of this phone is released in London, with Leica dual cameras and the latest Kirin 955.

The most important thing is that the domestic price is more than 1,500 cheaper than abroad. Coupled with the cross-border cooperation with Leica, it directly caused a sensation at home and abroad.

The dual-lens optical lens is a great selling point. Unfortunately, the Nebula-Cepheus has three rear cameras in front of it. The dual-camera of the Huawei P9 is not so outstanding. The advantage is that the price is nearly 1,000 cheaper than the Xingyu-Xi.

Coupled with the cooperation with Leica, the imaging capabilities of Huawei P9 stand out from many Android manufacturers, of course, excluding Nebula Technology.

The 12-megapixel dual camera of Huawei P9 and the 28-megapixel dual camera of Xingyu-Xi. With the same outsole, it is obvious that Xingyu has the advantage.

However, the two are not in the same price range, and there is no need to compare them. What is important is the impact of new phones from domestic manufacturers on the Apple market.

After the first holiday in April, domestic manufacturers launched a comprehensive offensive against Apple. Sales of Apple SE plummeted. On April 7, apart from the official website, online sales of Apple SE were only 4,869 units.

One word: Too miserable!

Even if there are a large number of buyers on Apple's official website, the sales volume in a single day will not exceed 15,000 units, which is undoubtedly a very big blow to Apple.

As for the iPad Pro, in the past, only iPads and other tablets were reported on the Internet every day. Now there are Xingyu tablets, but this does not stop the black fans. Some black fans immediately changed their minds:

"The iPad is larger and more enjoyable to use! I don't understand the point of having an 8.2-inch tablet. Isn't it enough to have a mobile phone?"

"Isn't buying a tablet just for watching movies? Who would use such a small screen? I won't buy it anyway. If I want to buy one, I will only buy a 12.6-inch one!"

good! Think the screen is too small?

Liu Dalang sneered, Nebula Technology really does have it! The first product of the Star series, and also the first tablet, is already on the road, and it will be this year’s iPad Pro!

Not only do we want to beat up iPad Pro, but we also want to beat up Apple 7/7 Plus, even MacBook air to Pro, Airpods, and the first-generation pencil!

Samsung and Apple are preparing new products, and Nebula Technology is also preparing new products, and if you take one product by itself, it will definitely be a bigger improvement than Samsung and Apple, and it will be more distinctive in innovation.

In addition to major domestic manufacturers, some foreign mobile phone manufacturers also released new phones in April, such as LG, a patent troll, and HTC, which has successfully entered the high-end market but lacks innovation.

The failure of these mobile phone manufacturers is inevitable, so Liu Dalang will not pay too much attention to these manufacturers. After all, their proportion in China is very small.

But what he didn't expect was that some domestic rivals would once again launch an attack on the 100-yuan mobile phone market in April. The first one was Meizu.

Meizu Note 3 is here, with the lowest configuration of 16GB priced at only 799 yuan. It has only one goal, which is to take away some of the market share of Dalang mobile phones.

The plan was good, but it was a pity that the Meilan note 3 did not have the comprehensive large screen of the Dalang 9, nor was it as cheap as the Dalang 9s, so the first impact failed.

It doesn't matter. After only a week, Meizu regrouped and launched its second product to enter the 100-yuan phone market.

It is Meizu 3, with a starting price of 599, which is to be tougher than Da Lang 9. Meizu’s publicity was huge, but unfortunately the sales were not good on the day of release.

There is only one reason. The Dalang 9 event comes with a small gift box. In the gift box, you can choose a colorful fruit phone case, a colorful fruit thermos cup, and a small desk lamp.

Just these three items, the total value is less than 50 yuan, Dalang 9 did not even reduce the price, it directly beat the Meilan 3.

"That's it? That's it?"

"Invite the next challenger!"

Red rice? Little pepper? Hammer U? Or play with Honor? Don't be in a hurry, line up one by one, always give them a little hope~

If you want to challenge Dalang Mobile's status as the king of 100-yuan mobile phones, it will be impossible unless Nebula Technology collapses. Cost-effectiveness will not work at all.

Comparing the cost-effectiveness, everyone is in the same category, but compared to offline channels, Dalang Direct Store can lift them up and hammer them. It is said that it is easy to enjoy the shade with a big tree at your back.

With Nebula Technology here, Meizu has no problem developing steadily in the mid-range market. It can occasionally go high-end and create differentiated products.

But don’t even think about low-end ones. They don’t make any money, and it’s a thankless effort. They can’t match the parameters and configurations, and the publicity can’t keep up, so why bother?

Liu Dalang doesn't want to bully domestic manufacturers now, but the situation is like this. He doesn't dare to take action easily without seeing Rebus's Redmi?

When the popularity of Dalang 9 passes, the sales of Meizu Note 3/3 will definitely increase, but forget it now, it is indeed not as good as Dalang.

"Meizu is a little impulsive..."

"Isn't it normal to be impulsive? Don't say Meizu is impulsive, I'm also coveting Da Lang's market!"

"Last year's financial statements of Dalang Technology were ugly, with almost no profit!"

"They gave up too much Internet revenue, pursued experience too much, and gave up profits..."

"If this were to happen to me, I would definitely not have Da Lang's restraint and be able to resist not making money!"

"Who says it isn't?"

When it comes to cost-effectiveness, it’s all about Internet revenue, but since Liu Dalang promised to make Dalang’s mobile phone a “vital and good product” so that middle-aged and elderly people can also use good mobile phones, he must do what he says!

Who doesn't like making money? But some money can be earned, and it can be earned openly, while some money goes against Liu Dalang’s principles, so it’s okay not to earn it.

There were two more stubborn people who tried again, but they didn't use all their strength at once. Instead, they tried it slowly, trying to keep the water flowing.

They are Nubia Z11 mini and LeTV Super Phone 2. Not to mention Nubia is more expensive, LeTV Super Phone 2 is really a very compact model.

The starting price is 1,099, the upgraded super large screen, borderless 3.0, metal integrated body, rear 16 million pixels and front 8 million pixels, which is much better than Dalang 9 in terms of configuration.

In addition to LeTV Super Phone 2, they also released LeTV Pro/2 Max at once, each one more powerful than the other and completely inheriting LeTV's philosophy.

After reaching the extreme, the product pricing is lower than the cost of the hardware, relying on software to make up for the losses on the hardware, and turning losses into profits. This is not a mobile phone manufacturer, but an Internet company.

Even more ruthless than Xiaomi, leaving no escape route. Liu Dalang admires LeTV very much, but he just doesn’t know how long they can persist if they continue like this...

There is a wave of new phones in April, and there is also a wave of new phones in May, but the models in May will be in a lower price range, including the Smartisan T1.

This phone is not important. What is important is the new functions brought by Smartisan OS. As long as Smartisan dares to open source it, the Nebula team dares to use it directly.

Luo Yulong also realized that Smartisan mobile phone sales were poor, so he was ready to abandon the craftsmanship design he had always advocated and truly embrace the market.

But it’s not the Smartisan T1, but the Smartisan M1/M1L that will be released a few months later. 35% of the accessories for these two phones are provided by Nebula Technology.

"I finally compromised..."

Think about it carefully, isn't life a process of constant compromise? Be committed to a goal and constantly lower your profile in the process.

It's like a poor man who tried to save money to buy a big cake that he had never eaten before. Later, he lowered his requirements and only wanted to eat a small cake.

Later, he found that the small cakes were a bit expensive, so he thought: "Isn't a cake just butter + bread? Then I can just buy butter bread!"

But in the end, he didn't even eat the butter bread, and only had a butter-flavored bread. How could he convince himself and comfort himself?

Because in the process of chasing his goal, he has long forgotten why he was chasing the goal in the first place. Can butter-flavored bread really be happy?

Yes, but depending on the situation, some manufacturers are unwilling to compromise until they die, and some manufacturers repeatedly compromise in the face of the market, but they may not necessarily have good results.

Thank you book friends for your rewards, monthly votes and recommendation votes! The boiling water burned my fingers, so it was a bit slow to change hands, but I will still update early tomorrow! Thanks for the support! ! !