Big Country Technology Starts with Mobile Phones

Although some users still expressed dissatisfaction because Nebula Technology's accessories are not very cheap, the overall impact is not significant.

If a mobile phone costing more than RMB 4,000 is one or two hundred cheaper, everyone feels that the activity is small. But if the accessories cost RMB 100 or two hundred, that is different.

As for some models of other brands, as soon as the Double Eleven price came out, users started to yell: Isn’t this price too expensive?

There is also a model that is directly discounted by 500 yuan on Double 11. This makes users who bought it a few days ago feel a slow stabbing feeling in the back. It is so annoying.

Of course, this is also related to the insufficient publicity of the Double 11 event. This year's Double 11 is not the real peak, and there are fewer people shopping for mobile phones online.

Therefore, many users directly choose to place orders without knowing it, but they also know that the development of electronic products is like this.

Ten years ago, a better Nokia cost 4,000 to 5,000 yuan, but now a better mobile phone costs 4,000 to 5,000 yuan, but the experience is completely different.

Many people make a mistake when choosing a mobile phone, and that is to rush into the top-shelf configuration without thinking. In fact, it is not necessary at all. You should buy it according to your needs.

They take electronic products too seriously, but in fact, whether it is a mobile phone worth 2,000 yuan or a mobile phone worth 8,000 yuan, it should be eliminated or eliminated.

As for the Double 11 event, the current Double 11 event is relatively normal, but the later Double 11 event has turned into a complete capital war.

Ordinary merchants paid too much in the Double 11 event, but the results were not as good as expected, and many merchants even suffered serious losses.

Those who really make money will always be only a few. In fact, it is not much better now, but the Internet industry is developing rapidly, and there are still some opportunities.

Liu Dalang can't control what other merchants do, but the overall marketing efforts of Nebula Technology's products in this Double 11 event are very strong.

Among all the models on sale, the Xinghuo-Chi has the largest price reduction, because this model has been sold for a year and has almost reached the end of its life.

The production factory of Nebula Technology has reduced the production capacity of Xinghuo-Chi. The purpose of this Double 11 event is to clear the inventory of Xinghuo-Chi.

The sales volume of 200,000 units is neither too much nor too little. It doesn’t matter if it can’t be cleared out. There is a recycling production line and it can be remanufactured.

The Xingyu series will be much better. After all, they have just been launched not long ago, and except for the processor, the overall hardware level is very good.

As for the Nebula dual flagships, even if there is a Double 11 event, sales will not show an explosive growth, after all, the price is here.

On Double 11, just as Nebula Technology's evaluators predicted, Nebula Technology's accessories after price reductions sold out, and the sales growth of mobile phones was limited.

There is no way, everyone knows that Spark-Jhin is coming soon, and it is not worth spending money to buy a model with no obvious price reduction at this time.

However, the offline Nebula after-sales service center has experienced a peak in customer traffic. This time, it is not the troublemakers, but normal Nebula users.

The free maintenance service is very good, especially for Xinghuo Chi. The built-in small fan has been used for such a long time. It is false to say that it does not accumulate dust.

However, compared to computers, mobile phones do not have as much air flow in and out, and the dust accumulation speed is slightly slower and the amount is much less than that of computers.

Of course, there are also many consumers who just like the appearance of Spark-Chi, and the Snapdragon 810 in winter has reached normal temperature with a fan.

If the temperature problem is solved, the ultimate performance of Snapdragon 810 is still very strong in this era. After all, it is Qualcomm's flagship processor.

Moreover, Qualcomm’s next-generation flagship processor Snapdragon 820 is already on the way, but Nebula Technology has no plans to purchase Snapdragon 820.

How can architectural problems be so easy to solve? Doesn’t Qualcomm know that Snapdragon 810 is a Fire Dragon? They also want to change but can't.

Apple launches their flagship processors every year. If Qualcomm can't keep up, the entire Android camp will be finished, so there's no way around it.

Major domestic manufacturers were also much more cautious this time. Seeing that Nebula Technology was silent, for a while, they didn't know whether they should buy Snapdragon.

Don’t buy it. What about next year’s flagship phone? Just buy it, if there is another fire dragon and sales are affected, they will lose money again.

Regardless of the fact that some mobile phone brands have high shipment volumes, their net profits are average, and they even lost tens of billions in their annual financial statements.

But whether this annual financial statement is true is another matter. Nebula Technology has never released real data.

Including their product sales, what is often announced is only the sales on a certain e-commerce platform, and does not include the sales in official channels.

The biggest headache at this time is Rebus. Xiaomi's progress this year is a bit slow, but should Xiaomi 5 next year use Snapdragon?

In Liu Dalang’s impression, as Xiaomi’s last digital flagship launched in 1999, Xiaomi Mi 5’s overall sales were not very good.

The main reason lies in the Snapdragon 820, which is still a fire dragon. It can even be said that the sales of Xiaomi 5 and 6 models are average.

That’s right, Xiaomi Mi 6, which is known as the most popular one, does not sell well among digital flagships because its starting price has become higher.

This is just one reason. The starting price of Xiaomi Mi 6 is 2,499. It has become more expensive and many people are not optimistic about Xiaomi Mi 6, but its popularity is not low.

The reason why sales are low has something to do with the supply chain. There are many Xiaomi users who have not been able to grab the Mi 6 from the time it was released until the product was taken off the shelves.

Of course, the later Xiaomi Mi 6 also proved its strength and became the strongest nail in Xiaomi’s history, but these are things in the future.

Just when Rebus was at a loss, Nebula Technology officially released a news saying: Spark-Jhin will use Nvidia's customized chip.

At the same time, NVIDIA officials also fulfilled their agreement, saying that in accordance with Nebula Technology's requirements, they created a customized version of the chip: Tegra N1.

As soon as the two pieces of news came out, the entire digital community was a little confused. What is going on? Nebula Technology actually no longer cooperates with Qualcomm and MediaTek?

And are NVIDIA processors easy to use? The performance and response speed of the Tegra K1 on the previous Xiaomi tablet were average, right?

Mainstream mobile phone brands using NVIDIA processors were fine a few years ago, but this year they may not be able to do so.

But when Nebula Technology released the specific parameters of Tegra N1, they were all dumbfounded:

"What's happening here?"

"Tegra N1 is so powerful?"

"Comprehensive benchmark against Apple A9? Peak performance is 2.1 times that of Apple A8X? Is this still a mobile phone processor? What else is it benchmark against Apple A9?"

"Hiss~ Nvidia stood up?"

"A new generation of performance monster!"

“The data is off the charts!”

The parameters of Tegra N1 are indeed very explosive, but the size of the chip is destined to make it impossible to use on ordinary mobile phones. It is really too big.

Therefore, the body size of Spark-Jhin has also become the largest gaming phone in the history of the Spark series, or in other words, it is a gaming console.

Moreover, the explosion of performance will inevitably bring about the explosion of power consumption and heat generation, but the overall power consumption ratio of Tegra N1 is actually not too bad.

At least it is much stronger than Snapdragon 808 and 810. Its heat generation comes entirely from its explosive performance, so heat dissipation must be in place.

However, Nebula Technology has not yet announced the specific product form. This wave of operations can be said to have whetted the appetite of Nebula fans.

At the same time, consumers who just bought Spark-Chi during the Double 11 event were dumbfounded. They knew that the Snapdragon 810 was not bad, but compared with the Tegra N1...

It’s too shabby!

So angry! As a result, before the Xinghuo-Chi was shipped, a large number of consumers quickly canceled their orders and chose to wait for the release of the Xinghuo-Jhin.

There are also some consumers who say it doesn't matter, because from a cost-effective perspective, the Xinghuo-Chi, which has reached the end of its career, is better.

After all, Nebula Technology does not have the tradition of 1999. Except for the price of Xinghuo-Lie, which is below 2,000, the price of Xinghuo-Chi has already taken off.

The same is true for the Star Rain series. They can't guarantee whether the price of Star Fire-Jhin will increase. The probability is very high. In fact, they guessed it right.

But what they don't know is that starting from this generation of Spark and the next generation of Xingyu, the starting prices of the two mid-range series will completely stabilize.

If the price increases again, future Star series flagships will no longer be available, and not many people currently know anything about the Star series flagships.

To put it simply, Xingyu focuses on appearance, thinness, and photography, Xinghuo focuses on performance and gaming, and Xingchen is equivalent to the combination of Xinghuo + Xingyu.

While maintaining the weight of the fuselage, it packs powerful performance into it, and it also has some functions that only top-end flagship phones have.

It's a bit similar to thin and light gaming laptops or ultrabooks in the laptop field. In this way, users are completely distinguished.

At the same time, the prices of Xinghuo and Xingyu can still be maintained within a normal range, and the prices will not skyrocket due to improvements in hardware parameters.

If you like games and pursue extreme performance, choose Xinghuo. If you pay attention to thinness and lightness and take photos, choose Xingyu. If you want both...

It may be a bit overwhelming for your wallet, but you can choose a Star flagship or even a top-tier Nebula flagship. Nebula Technology has such confidence.

They have enough confidence in Nebulas OS and the quality of Nebulas products, plus the current Nebulas user base is very large.

Therefore, Liu Dalang is not too worried about the sales of Spark-Jhin after the price increase. The Nebula Marketing Department has already started marketing in various ways.

As the host of the Spark press conference, Li Meng only hosted once after coming to Nebula Technology, and spent the rest of the time promoting products.

As soon as the promotional poster of Wuhen Galaxy came out, Nebula Technology once again attracted the attention. There is also a certain meaning in the naming of this product.

Star Interactive Entertainment will launch a Star Wars game in the future, using the Ember Galaxy background, but the production cost of a Star Wars game will be relatively high.

Coupled with various restrictions, it can only be launched in the future, not now.

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