Best Movie Star

When I came to the Metropolis Hotel where I stayed, the person in charge of Walt Disney was already waiting in the hotel.

Before Matthew came over, he made a lot of requests to Disney that were conducive to promotion. It is estimated that Disney was also very interested, and basically all of them were accepted.

"Hello, Mr. Horner."

In the hotel lobby, a middle-aged man with eyes said, "I'm Sean Tang."

"Hello, Mr. Tang." Matthew shook his hand and said a few more polite words.

This time, I am not only promoting the "Fast and Furious" series, but also building the brand of Matthew Horner.

In the future, if countless Chinese audiences hear the name of Matthew Horner and are familiar with Schwarzenegger, that would be great, and it would be even better if they were as popular as Nicolas Cage here. .

Having said that, he has a lot of innate advantages, such as being a very handsome tough guy. It seems that normal men should prefer his masculine star rather than the future pussies.

Of course, the halo of Hollywood action superstars is often very useful.

Sean Tang went directly to the topic and said, "Next, you have to adjust the time difference one day and one night, and we will then conduct a large-scale promotion before the premiere, and we have found the best people you want. Choose, he will come to the hotel to meet you in twelve hours."

Matthew nodded and said, "Okay, thanks."

I hope he is not too stupid. Under the teaching of professionals, he can make some progress.

Sean Tang handed over a business card at this time, "Mr. Horner, you can call me anytime you have something to do here."

Matthew took it solemnly, "Some things may trouble you."

Sean Tang smiled, "You're welcome."

These are specifically requested by Disney headquarters.

He then handed another itinerary to Matthew, "This is your schedule before the premiere, look at it."

Matthew took it and glanced at it, and said, "No problem."

There is still one week before the world premiere, and the last period is the key to publicity and promotion. The most important event is the media and fan meeting arranged by China Film Group and Disney Greater China at the Metropolitan Film Academy.

It is said that the national TV station here will also film reporters to participate, and it will also be broadcast on the movie channel.

In addition, several major portal websites will send people to participate, among which the groom.com, penguin.com and find fox.com and other websites will also broadcast live in the form of synchronous video.

This is also an event that Matthew attaches the most importance to. Since Disney and China Film Group planned, he began to think of some publicity or show methods that can be quickly accepted and recognized by the audience here.

To put it bluntly, it's still selling people.

As long as the character design is sold well, he can definitely become an old friend here.

After explaining a few things about the itinerary to Matthew, Sean Tang winked. Seeing Matthew's exhaustion from the long journey, he said, "Mr. Horner, you rest first, and I will contact you if I have something to do."

"Okay." Matthew nodded, "We keep communicating."

An excellent promotional campaign requires a lot of preparatory work, which requires the cooperation of Disney.

Sean Tang said goodbye and left. Matthew finished the check-in procedure and went directly to the luxury suite on the upper floor. Because of the time difference and biological clock, he was so sleepy that he couldn't keep his eyes open, but he still tried to stay awake. After all, it's daytime here. .

There will be a series of publicity activities to follow, leaving him not much time for jet lag.

Matthew deliberately turned on the computer and looked for it, but couldn't find what he wanted. In this era, Meager and WeChat have not appeared, and the social network here is still in its infancy.

Thinking back to that time, even the lowest-level people used Wechat and WeChat. If you can use social networks for publicity, especially a Hollywood star like him, he does publicity in a very down-to-earth way, and with enough behind-the-scenes promotion, it is estimated that Become a super-influencer in no time.

Even, he can get a meager, find the most popular female star here, look at her meager, give a like and leave a red heart, and maybe it will detonate the entire network in an instant.

Unfortunately, the meager hasn't appeared yet.

This plan can only be used when the next time you come here.

Maybe when the meager appears and has enough influence, he can open a meager account and keep in touch with the fans here, maybe he can also become a big v?

Turning off the computer and coming to the floor-to-ceiling window in the living room of the suite, Matthew quietly watched the heavy traffic in this extremely congested city.

This is an unfamiliar and familiar city.

Unfamiliar, because he used to join up to now, and it is also here once.

Familiarity means seeing the details and panorama of the city in countless TV pictures.

This is the center of the capital. Standing in front of the floor-to-ceiling windows, you can vaguely see the famous Forbidden City.

Matthew watched for a while, then went back to the living room and sat down. He called Helen Herman and Bella Anderson respectively. Although he left the chaotic place in Los Angeles, it was impossible to leave his work alone.

There is still one week before the release of "Fast and Furious 4". The previous publicity using the charity effect was good and attracted the attention of many people. The outbreak of this incident and the follow-up of media public opinion completely made "Fast and Furious 4". "The heat has reached the point where the volcano is about to erupt.

This is directly reflected in the North American first-week box office pre-sale of "Fast and Furious 4".

At present, the North American first-week box office pre-sale of this film is close to 30 million US dollars, and there is still one week before the official release of the film. Many people are optimistic that this film will set a new box office pre-sale record.

In addition, the industry and many market research institutions have predicted that the North American box office of "Fast and Furious 4" will be close to or even more than 100 million US dollars.

The current suspense is how much it can exceed $100 million.

It's no exaggeration to say that the Fast and the Furious franchise has been resurrected.

How much is the box office here?

Matthew thinks that it is quite remarkable to have 300 to 400 million soft sister coins.

There is no need to count on one billion. With the current market capacity here, it is too difficult.

It is estimated that James Cameron's super masterpiece can do it at the end of the year, right? Although there is considerable confidence, Matthew will not be inflated to think that "Fast and the Furious 4" can be compared to a human **** movie.

Simply overcoming the jet lag, Mathew officially started the propaganda action here.

The first activities, arranged by Disney Greater China and China Film Group, were relatively conventional projects. Matthew first went to the Forbidden City for a walk, then climbed the Great Wall to become a hero, leaving a lot of photos as material for media promotion.

Then, went to Quanjude to eat roast duck, and also tasted the pure fried sauce noodles.

Once limited by economic ability, these are the first time he has eaten authentic.

On the Internet and many entertainment media, Matthew can be seen these days, and he always appears with some iconic cultural buildings here.

However, Matthew did not speak Chinese except when signing at the airport, because he wanted to create a huge surprise on a big enough occasion.

Fans, audiences, and even most of the ordinary people here are still very simple. When a guy with a high nose and deep eyes can speak fluent Chinese, the surprise and sense of recognition he brings can be imagined.

In fact, Matthew can roughly realize that after the rapid economic development here, the people have a psychology that is rarely said but really exists and is recognized by the world.

This mentality persists even ten years later.

For example, when he once watched a certain party, he saw countless black uncles.

When it comes to identity, status and fame, all the black uncles here together can't compare to Matthew.

In the publicity of "Fast and Furious 4" by China Film Group and Disney Greater China, the publicity of Matthew's identity is not as simple as a Hollywood star.

In many media, Matthew's identity is introduced like this: famous Hollywood actor and producer, entrepreneur, billionaire, philanthropist, social activist and United Nations goodwill ambassador.

Each of these identities can add a halo to Matthew~www.readwn.com~ After years of hard work, Matthew is no longer a pure Hollywood star, but a real high-profile socialite .

The real high style is not created by those niche movies that not many people pay attention to, let alone in the world, not many people in North America are familiar with it. High is limited to a small circle.

Matthew, a celebrity with a solid public foundation and a solid personality, is the real high-end style.

His words and deeds could have repercussions around the world.

After two consecutive days of rush-like activities, this publicity trip came to the most important stop, and it was also the part where Matthew thought he could stand out the most.

On an ordinary Sunday afternoon, Matthew walked into the auditorium of the Kyoto Film Academy, where he gathered with students, fan groups and media reporters of the Kyoto Film Academy to talk about movies and Hollywood.

Since it is not in North America, some parts of this event are set, but in some parts, especially the questioning part of film fans and film school students, many questions Matthew is not too strict.

After all, he has studied here, and he knows that there will definitely be students in the school who have requirements to limit students' too sensitive issues.

Matthew asked only a little, and the question should not be political.

Although Hollywood has never been far from politics, and he is now one of Hollywood's famous white-left figures, it is simply too stupid to talk about political topics indiscriminately here.

The Kyoto Film Academy also gave a reply, and the students' questions mainly focused on Hollywood and the film industry.

As for media reporters, Matthew is not very worried, because it has been determined to invest in a new Disneyland, Disney is in the honeymoon period with this side, and the media will not attack the event held by Disney.