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"Why choose Matthew as the chief spokesperson for Mercedes-Benz?"

In the press hall of the Mercedes-Benz Center in Stuttgart, the president of Mercedes-Benz faced the reporter's question and said in English with a German accent, "It's very simple, because Matthew has the strength that can be trusted like Mercedes-Benz. Matthew is outstanding on the outside, big in character, and intelligent on the inside."

Hearing these gratuitous compliments, Matthew's face did not change. Who said Germans are rigid? After he bragged about the Mercedes-Benz car to the media reporters, the president from Mercedes-Benz did not hesitate to brag for him.

Of course, he is now the chief spokesman for the entire line of Mercedes-Benz passenger cars, and to a certain extent, the president of Mercedes-Benz is praising his own products by boasting about him.

Hundreds of journalists from all over the world applauded simultaneously.

Then, a reporter from Bild turned the question back to Matthew and asked, "Mr. Horner, we have all noticed that you have been using a Mercedes-Benz G-Class off-road vehicle for the past two years, can you tell me your story? Does it feel like riding and driving?"

This is obviously a reporter who has worked with Mercedes-Benz PR. Matthew has a friend in the media circle like Yelena Boyar, and he knows this very well.

"The Mercedes-Benz G-Class SUV is a very reliable and excellent vehicle."

By the time he said the first sentence, Matthew searched out almost all the words in his head and pieced together an answer, "It exudes a strong aura like sunshine, and there is a kind of inner fortitude that turns into a strong force. The unique temperament, a natural expression of a positive and self-improving valuable character, a manifestation of a righteous, brave, strong and decisive personality, a manifestation of the courage to be the first and never give up, a kind of can give people a sense of The feeling of safety, a great charm that is unique to Mercedes-Benz.”

The president of Mercedes-Benz turned his head slightly and glanced at Matthew. He knew that Matthew would definitely say something nice, but he didn't expect to say it so profoundly.

Suffice it to say for the new Mercedes-Benz G-Class SUV.

In fact, this is the limit of praise that Matthew can give. When he was studying before, he paid special attention to the descriptions related to his appearance and temperament, and some descriptions were written down. It just fits, and after piecing it together, not only does it not look abrupt, but it is just right.

Another reporter stood up and asked, "Mr. President, can you reveal the amount of this endorsement?"

The president of Mercedes-Benz didn't think about it, and said directly, "We renewed our contract with Mr. Matthew Horner for another three years, and the endorsement fee is $12 million per year."

This is definitely a top commercial endorsement deal.

There was a burst of exclamations in the press booth, obviously a little surprised by this amount.

The president of Mercedes-Benz smiled and revealed the amount of the endorsement contract, which was originally for advertising and marketing considerations.

The press conference and signing meeting ended successfully. Back at the back of the press room, Matthew shook hands with the president of Mercedes-Benz again.

"Mercedes-Benz has another excellent global spokesperson." The president of Mercedes-Benz said quite politely.

Matthew responded with a smile, "I believe this will be a win-win."

Champagne was served, and Matthew had a drink with the Mercedes-Benz president.

The president suddenly said, "What you said just now is the most suitable description for the Mercedes-Benz G-Class off-road vehicle. If it is modified properly, it can be used as the advertising slogan of the latest TV commercial. I wonder if it can be borrowed?"

"Of course." Matthew was a little surprised, but still said with a smile, "It's my honor."

However, it always feels a little weird. If an ignorant person can piece it together, it can also be used as an advertising slogan?

Then he thought about it, the president just seemed to say that he should make some changes.

The new deal, renewed with Mercedes-Benz, puts Matthew in the ranks of Hollywood's advertising commercial revenue tier, which will include Mercedes-Benz's sedans, sports cars, SUVs, SUVs and commercial vehicles starting early next month. Inside, can use his image as a promotion.

However, for TV and video advertisements, only three models of SUV, G-Class off-road and flagship business sedan will be shot, and the rest are only print advertisements.

In other words, the $12 million endorsement fee corresponds to what he paid.

Matthew is in a good mood to get this contract. Helen Herman has already reached an agreement with Mercedes-Benz. After changing the contract, the first year of the $12 million endorsement fee will be paid by Matthew for the next five days. Mercedes-Benz pays in place after shooting the commercial.

In other words, the shortfall of his 20 million US dollars was more than half successfully resolved.

Also, in the next few years, you don’t have to pay for the car yourself. Mercedes-Benz is all-inclusive. In the agreement between the two parties, Mercedes-Benz will provide flagship business sedans, G-class off-road vehicles and other vehicles that can be used when going out to film. Commercial nanny vans are used by Matthew, and sports cars and SUVs will be delivered to him to increase exposure, depending on the season's advertising needs.

Of course, he only has access to these cars.

After signing the contract, Matthew stayed in Stuttgart for another five days. After all the commercials needed by Mercedes-Benz had been filmed, he was ready to leave for Los Angeles. Unexpectedly, there was a problem with the commercials shot the next day, and the commercial director needed to reshoot. After Helen Hermann informed Matthew, Matthew didn't say much, just changed the ticket and stopped in Stuttgart for two more days.

Although he was devastated by the boss' uncontractual salary arrears when he was moving bricks on the other side of Taiping, and even held a sit-in protest for this, Matthew knows the truth of doing things with money. Know the importance of doing things with money.

Hollywood has developed to the present, and the internal competition is fierce, and all kinds of bad things hidden under the glossy appearance emerge in an endless stream, but the spirit of the contract is deeply rooted in the hearts of the people, and it is very troublesome to sign a contract and intentionally break the contract.

For stars with sufficient capital, when signing a film contract, the agent often seeks an exit mechanism for them. Similarly, the film party sometimes joins the exit mechanism, so that when the actor has a problem, he can achieve it at a relatively low cost without breaching the contract. Purpose.

Such as Rachel - McAdams and the "Iron Man" crew.

Without an exit clause in the contract, replacing Rachel McAdams with Gwyneth Paltrow on Iron Man would have been quite a hassle.

In Hollywood circles, the spirit of contract is almost as important as copyright.

As we all know, the importance of copyright to Hollywood, it can even be said that Hollywood has the current situation, is based on copyright.

Hollywood stars taking drugs, drugs, alcohol and promiscuity are all trivial, but if they violate the spirit of the contract, they will be spurned by many people like **** an underage girl.

Take the agreement between the actor and the production company. During the shooting period, the various work aspects of the actor are strictly stipulated in the contract. If they do not perform, they will lose their job or even lose their reputation. Performed in a "serious, artistic way".

In addition, the actors are also required to reserve a certain amount of "free time" to cooperate with the dubbing work of the film; when the producer decides to make some additional scenes for the film, the actors must report on one or several specified dates; Arrange, participate in the post-promotion of the film...

Of course, that doesn't work for superstars, who are an absolutely special few in the Hollywood ecosystem.

After shooting the Mercedes-Benz commercial, Matthew returned to Los Angeles, contacted David Ellison and met with the real rich second generation.

"Why do you want to borrow money suddenly?" David Ellison asked curiously. "You make a lot of money, but you don't usually spend too much."

Matthew said vaguely, "Prepare to invest, the funds cannot be turned around for the time being."

In fact, his daily life is definitely not economical, and his food and drink expenses are all high standards, but he is not like Leonardo DiCaprio and others, who spend hundreds of millions of dollars to buy famous paintings.

And he didn't buy anything other than the Horner estate and the tiny house in the northern suburbs of Burbank.

He didn't understand those works of art, and what he had heard and seen, told him that the Taoism inside was very deep, so he didn't touch them at all.

As for real estate, Los Angeles is better. If you buy a luxury home in New York, the property tax is really a headache.

And his income is basically used to buy Apple stock except for the purchase of Horner Manor and the $20 million emergency fund left on hand.

David Ellison heard Matthew's ambiguity and didn't ask carefully, but instead said, "You said about ten million dollars on the phone earlier?"

Matthew thought about it, "Eight million dollars is enough."

"Okay." David Ellison did not think about it before he came down, "Calculate the interest at the bank rate."

"No problem." Matthew nodded.

If it is a mortgage loan, the procedures are more complicated. At present, he urgently needs the money, and the negotiation between Helen Herman's team and Marvel Entertainment has reached the final stage.

Marvel also worried that Matthew's funds would not be available in time, and specifically put forward a request that the investment of 40 million US dollars should be credited to the third-party guarantee company within 24 hours after the two parties signed the agreement.

David Ellison was also happy to lend Matthew the money. Now that the post-production of "Three Hundred Spartans" has come to an end, at the internal preview of "Dance in the Sky", it won a lot of applause, and the sky In The Dance, two senior film experts who have worked in Paramount Pictures for many years also believe that this film has the potential to become a hit.

Compared with his sister Megan Ellison, David Ellison has always believed that the value Matthew can bring to him is far more than this million dollars.

More smoothly than expected, 40 million US dollars of funds were raised, and Matthew was already qualified for admission, just waiting for the negotiating team headed by Helen Herman to reach an agreement with Marvel Entertainment.

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