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The FedEx box truck drove out of New York, entered New Jersey, and gradually arrived at Chatham Town, which is only more than 20 miles away from New York. This small town is one of the famous livable towns near New York. Many successful people will buy and live here.

When the box truck turned into the central block of Chatham Town, it immediately attracted the attention of many people on the roadside.

While FedEx vans are common, it's rare that they're followed by a dozen media interview vans, or even live TV vans.

A live TV van of NBC's Entertainment Channel followed directly from New York.

Universal Pictures is very well prepared. When Matthew and the crew sent out such a special express, they contacted NBC TV station, which belongs to the same group platform.

This is also the reason why the six major Hollywood companies can become the top six. They not only have a wide range of distribution channels, but are also part of a large media group. From production to promotion to peripherals, etc., there is a very complete industry. chain system.

This long convoy, under the watchful eyes of countless people, crossed the central street of Chatham Town, arrived at the western edge of the town, and then stopped in front of a small villa. The driver got off first and went to the back of the trunk. , the staff on the co-pilot also got out of the car, came to the door of the small villa, and rang the doorbell.

The media interview cars that followed the car were also parked around, and reporters with cameras or video cameras searched for suitable locations and aimed their cameras at the gate.

Other reporters holding microphones are also ready to go, and they seem to be able to rush up at any time.

However, the positions of these candidates are very good. They are all near the brick walls on both sides of the wrought iron gate, and they are basically invisible from the inside.

Even if it's a play, it's a full set.

The live TV car also started work, transmitting the live signal to the TV station.

Everything is ready, just waiting for the protagonist to appear.

In such a well-prepared drama, the protagonist of course cannot be absent from home.

After the doorbell rang, a middle-aged white man came out from behind the wrought iron gate. He walked over and asked loudly, "Is something wrong?"

The courier immediately said politely, "I'm a FedEx employee..." The place where FedEx took over this peculiar business had the idea of ​​using the event to advertise for free, and the courier asked again, "Excuse me. Are you Mr. Rex Reed?"

"It's me." Rex Reed came to the iron gate, "My courier?"

The courier handed in a courier note through the crack of the wrought iron gate, "A courier from Los Angeles."

Rex Reed glanced, opened the wrought iron door, walked out, and then saw the media reporters on both sides, the flashing lights turned on instantly, he was slightly stunned, and then returned to normal, this is not what he thought Want the effect?

With $300,000 to take, and to appear in numerous media, the fame must become even greater!

For a critic with a reputation for being vitriolic, those remarks and follow-ups don't matter at all, the most important thing for a critic is fame!

For example, Roger Ebert, who is considered to be the best film critic in North America, is his film criticism and opinions unique? It's nothing more than being famous back then! As long as he is famous enough, let alone surpassing Roger Albert, he will be one of the top film critics in North America.

Even kissing a donkey's **** in the back would be nice talk to a well-known critic.

He knew what FedEx was delivering, and he knew that a large number of reporters were following him, but he walked out without caring.

The back door of the FedEx box truck was pulled open by the driver, and a loud donkey roar instantly came from inside...

The camera in the reporter's hand was immediately aimed at that side, and a gray donkey was pulled from the car by the driver and led to Rex Reed's side.

Witnessed by more than a dozen reporters and a large number of cameras, Rex-Reed signed for this special gift and took the reins of the donkey from the driver, presumably the donkey was carefully selected and not Make the stubborn donkey temper and look quite docile.

"Look here!" a reporter greeted.

Rex Reed cooperated very well, standing on the side of the road with a donkey, with the FedEx truck as the background board, let the reporter take pictures, even a reporter who wanted to take a photo of the express receipt in his hand agreed happily. down.

He knew very well that, with NBCUniversal as a promotion platform, these pictures would soon fly to every corner of North America.

"Hey, Rex!" A reporter with an NBC tag, accompanied by the camera, came over, "Can I ask a few questions?"

"Okay!" Rex Reed thought he was very professional. Since he received the money, he would definitely do something. "Just ask."

"Who sent this donkey by mail?" the reporter asked.

Rex Reed picked up the FedEx receipt and showed it to the camera, "The sender's name is Matthew Horner."

The reporter continued to ask, "Matthew Horner mailed you a donkey, do you think it was a response to your remarks that he and "The Scorpion King" were down on him some time ago?"

"It should be." Rex Reed turned around and patted the donkey's head. "You have to ask him about it."

The reporter looked at the donkey and asked, "If The Scorpion King's North American box office exceeds $10 million, will you really kiss the donkey's butt?"

"Let me correct one point, it's the first weekend box office in North America!" Rex Reed said very seriously, "I am a very trustworthy person, if the first weekend box office of "The Scorpion King" in North America exceeds 10 million US dollars, I will public location……"

He gently stroked the donkey's head again, "Kiss the donkey's **** in public! If The Scorpion King's North American box office does not exceed $10 million in its first weekend, I will return the donkey to Matthew Horner, Let him kiss the **** in public!"

The reporters around rushed over and recorded Rex Reed's words in their own ways.

The latter words are not pre-set, but Rex Reed's on-the-spot performance. Facing so many shots, he feels very good about himself. Of course, he wants to create a bigger topic and let himself continue to be a media report. Focus.

What critics need most is fame, and fame also means huge commercial value. Who can imagine that a top critic is an unknown figure?

Rex Reed added, "You help me shout to Matthew Horner and tell him what I just said!" He led the donkey into the yard while saying, "Remember to tell me the results. "

The reporters were very excited one by one. The donkey incident had been fermenting for a while, and now Rex Reed made such remarks again, and there is no concern that there will be no news to write about.

Entering the yard, Rex Reed closed the iron door. He believed that Matthew Horner would respond. Even if he had a bad head and didn't know how to hype, the "Scorpion King" crew would let him respond to his own words.

Maybe after this time, he can ask the newspaper for a new price for his film review column?

Rex-Reed entered the backyard and was immediately taken over by the waiting professionals, which will be well looked after at least until this weekend.

Los Angeles, the office area of ​​Universal Studios, Sean Daniel is handling various work related to "The Scorpion King". Now that the film's premiere is over, starting with the early show on Thursday night, "The Scorpion King" will be released on a large scale in North America. After the release, all kinds of affairs are currently concentrated on his desk.

Just after processing a printed copy of the document, the door to the office was pushed open from the outside, and his assistant strode in.

"Boss!" The assistant put a document on his desk and said, "Universal Pictures' survey of the premiere audience last night came out."

Sean Daniel was looking at another document without looking up, "You can just say it directly."

The assistant was not long-winded, and directly said ~www.readwn.com~ The market research department of Universal Pictures distributed 100 questionnaires to ordinary audiences last night, and recovered 85 copies. The premiere of these 85 audiences The average rating is A-…”

"A-..." Sean Daniel frowned slightly. This is the third-level audience rating, with A+ and A on it. He waved his hand, "Continue."

"In the questionnaire, the audience's dissatisfaction with the film is mainly concentrated on the plot, and most of them think that the plot is thin and has little connection with the "Mummy" series." The assistant looked at Sean Daniel and saw that he didn't mean to speak, and continued. , "The most satisfying part of the audience is the male and female protagonists and the action design, especially the male protagonist!"

Sean Daniel nodded slightly. He was in charge of the later editing of the "Scorpion King" film. Naturally, he knew that the film almost maximized Matthew Horner's advantages, with a handsome face, a tall and straight body, toned muscles and cool energy. Full action design...

The assistant said, "In the survey of the audience's favorite part, 52 of the 85 audiences chose the actor Momoyos."

That is to say, more than 60% of the audience think that Matthew Horner is the biggest highlight of the film! Sean - Daniel is not difficult to come to such a conclusion.

He put down the work at hand, took the document and flipped it over, and then said to his assistant, "Transfer this questionnaire to the production department and the publicity department of Universal Pictures at the same time, and convey my denial opinions at the same time, and the later publicity resources should be appropriately biased. Matthew Horner and the lead actor, Mochaus."

On Wednesday afternoon, Matthew also obtained the premiere audience survey data from Universal Pictures through Helen Herman, and he gradually gained confidence that even if the film box office did not meet expectations, the blow to him would not be fatal.

That night, according to Universal Pictures' notice, he specially appeared in front of reporters for an interview.