America’s Road To Wealth

  Chapter 223 The largest red carpet show in Hollywood history

  On May 18, 1927, in the heart of the Hollywood Walk of Fame, the film capital of the world.

  A theater named "Huaxia Theater" officially opened.

  The architectural style of this theater can be said to be a combination of Chinese and Western.

  The Huaxia Theater is adjacent to the Dolby Theatre, and has hosted many Academy Award ceremonies.

   It is famous all over the world for the superstar printing in Theater Square and has become a tourist attraction.

   On this concrete floor, the handprints and footprints of the world's best filmmakers are concentrated.

  These "imprints" represent the highest honor and eternal commemoration of those who have made outstanding achievements in the world's film and entertainment industries. Known as "the most precious honor in Hollywood".

2001.

   April 12.

  This theater welcomed the crew of "Princess Diaries" headed by Disney.

  In fact, the premiere of "The Princess Diaries" was not planned to be held here at the Huaxia Theater.

  The specifications of the Huaxia Theater are good enough for Oscar awards.

  This means that its scale is still very large, and the rent is not cheap to hold its premiere show here.

  Although "Princess Diaries" has the support of big benefactors and Disney.

   There is no shortage of this rent.

   But the director of the crew, Garry Marshall, is also under a lot of pressure.

   Obviously it is a low-cost comedy.

  The hero and heroine are still little transparent in Hollywood.

   Well, at least Anne was transparent before the filming started.

  But besides a label other than "Smith Girl", Annie is also a little transparent.

   It can be said that the whole crew is the most famous because the production company is Disney, and then he is the director.

  Such a small-cost campus fairy-tale comedy made by such a small crew.

  With Disney’s channels and operational promotion, it is very difficult to lose money.

   It should also make money, but Garry Marshall himself can't guarantee how much he can make.

  There are no big scenes or big moves in the whole film, no matter how abundant the investment is, that's it.

  Even Garry Marshall has faith in himself, faith in this movie.

  But I still worry that the box office will be cold and the cost will not be recovered.

   So in a lot of places, Garry Marshall thinks. Save as much as you can. .

   At the beginning, the premiere show prepared by Garry Marshall was only held in an ordinary Hilton Hotel.

   Not only will the fee be very cheap, Hilton will even give a small advertising fee.

   This will reduce the cost of publicity and distribution as much as possible, so as to increase the profit margin of the movie.

   Everything was ready.

  But it was after three o'clock this afternoon.

  Gary Marshall was notified by Disney.

  Disney said that there will be big people coming to the scene to support the movie.

  The specifications of the movie premiere show should be as large as possible.

  Gary Marshall is still wondering which big shot will come.

  Disney sent an executive over.

  The executive brought people over, and quickly moved the premiere to the Huaxia Theater.

  By the way, the scale of the premiere ceremony was mentioned at once, which is not worthy of the "Princess Diaries".

  For example, Garry Marshall watched Disney executives helplessly.

  Called directly to many top Hollywood stars and invited them to appear on the stage

  While Garry Marshall heard it, Mr. Executive invited two two Toms.

  Tom Hanks and Tom Cruise.

   There is no doubt that these two have been two of the hottest and highest-ranking actors in Hollywood in recent years.

   There is no doubt that Hollywood is now the number one comedian Jim Carrey.

   It needs a Disney executive to call in person to invite them temporarily, and the worst is this level.

  After Mr. Executive finished his call, Garry Marshall couldn't help asking in a low voice:

   "Mr. Gavin, I'm very happy that Disney is taking The Princess Diaries so seriously. But a premiere show of this magnitude, honestly, as its director. I don't think it deserves it."

  As a result, Disney executives gave Garry Marshall a sentence:

   "It's not because of The Princess Diaries. It's because someone big is coming. Marshall, you just have to do your job."

  The executives said it so directly and clearly.

   What else could Garry Marshall say?

  The director had to do his job well, discussing everything about the premiere show with the producer.

  As for other things, they were handed over to this temporary Disney executive.

   Soon, five o'clock in the afternoon.

  The premiere show officially begins.

   According to Hollywood tradition, it is natural to walk the red carpet.

   "Princess Diaries" was originally on Hilton's side, and there were also red carpet arrangements.

   But it is only about ten meters away, from the hotel entrance to the hotel lobby.

  This time at the Huaxia Theater, the scale of the red carpet arranged is at the level of the Oscars

   This made Garry Marshall, who was hiding in the car far away, and the producer of the movie couldn't help but twitch their eyelids.

  Producer Debra Martin Chase said:

   "Gary, who is coming? This battle is almost catching up with the Oscars!"

   "Debra, I don't know either. Even you, the producer, don't know, how could I, the director, know!" Garry Marshall said innocently.

  Debra Martin Chase speculates: "Could it be Michael Eisner coming?"

  Michael Eisner is the current Disney CEO and chairman of the head office, one of the Hollywood giants.

   "Probably not," Garry Marshall said uncertainly:

   "The total investment of Princess Diaries is only 30 million US dollars. Michael Eisner can't be so serious about such a small movie, right?"

   And Garry Marshall felt that even Michael Eisner was coming.

  The scale of the premiere show is not so exaggerated, right?

  Michael Eisner participates in several film premieres every year.

  If only the scale could be made this big every time.

  Then Disney's financial statements in this regard will definitely be very ugly!

  Producer Debra Martin Chase isn't sure either.

   At this time, there were already people walking on the red carpet.

   Someone arrived on the scene.

   is the actor of "Princess Diaries", the supporting roles Heather, Julie, the male lead, and another supporting actor, the four walk together.

   This aspect was arranged by producer Debra Martin Chase.

  When it comes to walking the red carpet, the first person to appear is always the lowest.

   The slowest to appear, the finale has the highest status.

  These four actors have the highest status in the crew except Anne.

   Now they appear first, which means that the people who appear later are all of higher status than these few people.

  Thinking of this, producer Debra Martin Chase suddenly had a flash of inspiration.

  The producer remembered that when he was arranging the order of Anne Hathaway's catwalk, he was asked not to arrange her.

   Think of Anne Hathaway again, who has a very rumored boyfriend.

  Producer Debra Martin Chase immediately told the director:

   "Gary, you said, could it be Abel Smith coming?"

  Gary Marshall was startled for a moment, then immediately widened his eyes and nodded repeatedly:

   "Yes, yes, yes! This is very possible. It should be that Smith is coming to make such a big battle!"

  The director who stays on set all day long.

  Compared to the producer, he knows the relationship between Abel and Anne better.

   The last time Abel went to visit the class, Garry Marshall had witnessed the intimacy of the two.

   Nowadays, there are big scenes and big battles.

   If not for Abel Smith.

  Who else in Hollywood can afford such a big fight?

   "If it's Abel Smith coming, it all makes sense."

  Producer Debra Martin Chase said excitedly:

"He deserves the size! Also, as far as I can remember, Abe Smith has never been in any of the premiere shows. He has never been interviewed by the TV media. If he did come today, it would be the first time!"

   "Gary! This is sure to help The Princess Diaries at the box office!"

   "Today, all Americans will know the name of our movie because of Abel Smith!"

   "Gary, our movie box office is about to explode!"

  Gary Marshall thought of that too.

   At this point he was just as excited as producer Debra Martin Chase.

  If "The Princess Diaries" blows up at the box office.

  Among the entire crew, Garry Marshall is the one who gained the most!

  The two were happily guessing.

  The reporters outside were wondering.

  According to convention, a small-investment movie like "Princess Diaries" is released.

  Reporters from major newspapers generally don’t take the initiative to come.

   Unless the editor said hello and asked them to come.

   Or if there are red envelopes to get, and benefits to get, this will come.

  Only those tabloids with little news to report, or the media invited by the crew will come.

   Not to mention the reporters of those TV stations.

   All the TV stations that can be dispatched are large investments of more than 100 million U.S. dollars.

  Generally, some reporters from entertainment TV stations are allowed to go to the scene to interview and shoot.

   But today, many tabloid reporters found out.

  It is obviously just the premiere show of a small investment movie.

   But there were some TV interview groups carrying video cameras.

  Through the station logo, the tabloid reporters discovered that there were reporters from ABC TV station in the group they came to.

  ABC is one of the American public television networks and a giant in the American media industry.

   is one of the four major commercial public television networks in the United States.

   In addition, they also saw people from AMC TV, a cable station that has been more active recently.

   Many tabloid reporters with a keen sense of smell have noticed this unusualness.

   And at this time, the actors of "Princess Diaries" on the red carpet have already finished walking the carpet.

  The beginning of the red carpet.

  A Mercedes-Benz S sedan stopped slowly, and the first-line comedy superstar Jim Carrey stepped out of it.

   "Hey! Jim Carrey is here, why is he here?!"

  The tabloid reporters were stunned.

  Although comedians are naturally born with a lower status in Hollywood.

  Jim Carrey has never had a high status among Hollywood's first-line actors.

   But no matter how low it is, Jim Carrey at this time is also a real first-line actor in Hollywood, and his income and fame lie there.

   Such a superstar has nothing to do with "Princess Diaries".

  Jim Carrey will actually appear on the red carpet of "Princess Diaries".

  The tabloid reporters who didn't know the truth were naturally very surprised.

   What surprised them even more was yet to come.

   After walking halfway through the red carpet with Jim Carrey.

   At the beginning of the red carpet behind him, an RV came.

   Immediately after, a woman came down from above, she was Julia Roberts.

  The appearance of Julia Roberts immediately aroused the excitement of all tabloid reporters and some onlookers.

  Julia Roberts has always had a surprisingly good audience in the eyes of American audiences.

   And not long ago, she just won the 73rd best actress title, and she is at the end of the most popular state.

  The appearance of the newly released actress made the tabloid reporters as excited as chicken blood.

  Many people immediately turned into informants and started making frantic phone calls to sell the information to more newspapers, or notify the newspapers to send more people over.

  Even superstars like Jim Carrey and Julia Roberts walked the red carpet at such a high position after their arrival.

   Those who can appear behind the two will only have a higher status.

   A Julia Roberts and Jim Carrey are enough to make most of the Hollywood media dispatched.

   What's more, there are surprises behind!

   Not long after, the entire Hollywood media was frantically rushing here.

  There are more and more reporters, and more and more cameras and TV stations are coming.

  On the red carpet, more and more big-name superstars walked by.

  Tom Hanks, Tom Cruise, Will Smith, Denzel Washington, Morgan Freeman

  Photography to the back, photography to the back.

  Reporters big and small are already feeling a little numb.

  They think this is too outrageous.

   I don’t know what Disney paid, and I don’t know what Disney went crazy.

   Actually, for a movie with a small investment like "The Princess Diaries", so many big names were invited, just to hold a premiere show

   With the investment of "Princess Diaries", so many contacts and resources were consumed, and so many people were invited to come.

  If its box office does not exceed 300 million, then I am sorry for this promotional resource.

   But it is obvious that a small heroine-themed comedy with an investment of 30 million U.S. dollars cannot exceed 100 million U.S. dollars at the box office no matter what.

   Come like this, so many people are invited.

  Disney does not lose money on film investment.

   In terms of human resources, it is really a loss.

   Many people think that Michael Eisner's brain is not funny.

   It took so many resources to promote a comedy movie with a small investment in campus fairy tales.

  Many people are guessing why there are so many Disney today.

   Not without smart people, guessing the same place as producers Debra Martin Chase and Garry Marshall.

   After all, this movie has investment from AB Smith Entertainment, and the fact that the heroine Anne Heatherway is someone's rumored girlfriend.

   It has long been considered news in the United States.

  The last was around six o'clock, when the sun was setting.

   A scene that shocked all the reporters appeared.

   A very luxurious Rolls-Royce Phantom stopped at the beginning of the red carpet.

  When the eyes of all the people present gathered in the past.

  They saw the CEO and chairman of Disney getting out of the car.

  Michael Eisner, a first-class Hollywood mogul.

   What made the reporters feel even more climax was yet to come.

  Because on the other side of the Rolls-Royce Phantom, another Hollywood giant came down.

   is Robert Iger, the current CEO of MGM.

  Two giants who are both ranked high in Hollywood, walking together with smiles on their faces.

   They stepped onto the red carpet together, waving to reporters left and right as they walked forward.

   Those superstars in front, everyone can barely hold back.

   After all, the red carpet is coming to an end, and there are their colleagues waiting for interviews.

  It is possible to collect some news.

  But the scene where the two Hollywood giants appeared together made the reporters on both sides of the carpet unable to calm down.

  Many people shouted, wanting to interview big news on Michael and Robert's side.

   "Hey! Robert and Michael! How did you get together? Is Disney and MGM going to merge? Is Hollywood's super giant about to appear?!"

   "Hey! This way, Mr. Iger and Mr. Eisner! I am Jeb, a reporter from the Los Angeles Times. I want to interview you. Can I stay for a while!"

   "Robert Iger! Michael Eisner! Please, give me an interview, I'm Hollywood"

  “.”

  The simultaneous appearance of the two giants caused a commotion on the red carpet.

   Fortunately, Disney was well prepared, and it wasn't just the security guards they hired to maintain order on both sides of the surrounding area.

   Even the Los Angeles police appeared.

   And in terms of security, Disney also received help from Rock Security this time.

  Under strong security forces.

  Even though the reporters were agitated and the ordinary people onlookers were excited, they were still pushed down.

  Robert Iger and Michael Eisner, the two Hollywood giants ignored the excitement of the surrounding reporters.

  The undisputed Big Two in Hollywood.

   They walked the red carpet, waving to the sides, smiling for reporters to take pictures.

  At the same time, the two were discussing in low voices.

   "I'm so excited to see us. Robert, do you think the scene will be chaotic if Mr. Smith appears later?"

   "Maybe. My boss is a natural star. Even if he's not in a movie, he can drive any media crazy."

   "Robert. In fact, if you don't leave Disney, you are expected to take over my position after I retire."

   "Hahaha~Michael, what's the point of talking about this now? And you know it yourself, are you willing to let go?"

  Hearing what Robert Iger said, Michael Eisner was slightly silent.

  The head of Disney, of course, knows that he will not let go.

  How is it possible to let go?

   This position is at the top of the pyramid in Hollywood, and even in the entire American media industry.

  Sitting in this position, you can even see where the real ceiling is.

   But if you leave this position, even Michael Eisner has a glorious past.

  Michael Eisner also knows that without the throne of Disney, he will soon disappear among the many outdated working emperors.

  Michael Eisner no longer discusses these issues with Robert Iger.

   At this time, the two also walked to the middle of the red carpet.

   They quickly heard behind them.

   There was a louder exaggerated voice than when the two got out of the car.

  The leader of MGM and the leader of Disney.

   Both of them knew.

  The real finale tonight is here.

  (end of this chapter)