American Fortune Life

In fact, Andy can understand why some newspapers are keen to ridicule him and The Observer.

Andy's age is too young. At the age of 21, many people haven't finished school yet, but he owns a weekly magazine with a 30-year distribution history and a high reputation in the Manhattan area, which makes many people feel ridiculous. It's like a ignorant child ran to a rich party with an AK47, and no one knew what would happen.

Well, everyone is generally afraid that the child does not know that he is holding a real gun and shoots at will, especially the adult of this child's family is also special cow 13 and dare not kill the child first. . .

Then there is the "Observer" newspaper which uses sharp and humorous words to ridicule news events and characters. Well, in the past 20 years, there have been many offending people and the media. People will naturally step on the opportunity when they catch the opportunity. Feet can not only avenge revenge but also increase sales.

Ivana's eyebrows were slightly frowned, and there were a lot of bad reports. Finally, I found some good news from several reports.

"Look, here's an interview with the editor-in-chief of your newspaper, Pete Kaplan. Hehe, he said a lot of beautiful words to you. He also gave the example of the famous director Orson Wells to create the" Citizen Kane " The film was only 26 years old, and he also talked about the aging problem in the American newspaper industry today. It is the most wonderful suggestion for a young man who is not bound by the old ideas to stir up this burden. "

Ivana quickly browsed the report, summed up and said to Andy, the frown on his face also stretched out, at least Andy has taken control of the "Observer" newspaper, there will be no internal problems.

"Hehe, he knows that his editor-in-chief position is still solid, and he was the earliest person to contact me, and played an important role in the acquisition. Such people were called Conglong ministers in the dynasty. However, such people generally do not have What a good ending, I hope he is a smart man. "Andy smiled unwillingly, and did not care about Pete's flattering.

"Well, dear, don't worry about it. I'm fine. It's just some clowns. After a while, they will know that what is reported today is garbage. People will only remember the winners. As for, who cares about what happened during the process? Rest assured. "Andy grabbed Ivana's jade hand and kissed it, relieved.

Ivana gently stroked Andy's handsome face, and Sakura's lips lightened. "I will always support you."

After the kiss, Ivana picked up her handbag, dragged the skirt, brought a pair of sunglasses with white borders, and a pair of long, white legs extended out of the door to the ground, bent down and got out of the car, standing next to the door Joseph chuckled: "Thank you, Joseph."

"You're welcome, Miss Ivana." Joseph nodded coolly and closed the door, quickly Dolby and the car behind him blocked the reporter paparazzi who were around him.

Andy looked through the car window and saw Ivana waving her hand back at him, with a confident smile at the corner of her mouth and a pink neck, like a proud white swan walking towards the CP building surrounded by everyone.

Andy chuckled, licked her lips, and secretly said that the woman's resilience was the most powerful. However, Ivana's glory is the result of his hard work.

When Joseph came back, Andy's car quickly left, and he was notified to go to the meeting at 10 o'clock. It was only good that he rushed by now. Being late is not a good habit, even if he is the boss.

When Andy entered the meeting room, the slightly noisy room was quiet immediately, and both eyes were staring at Andy. Andy could feel their worries, with a confident sunny smile on his face. They nodded at the sight.

After everyone was seated, Andy put a document prepared by Anne in front of all the participants, and said in a loud voice: "Why the newspaper loses $ 2 million a year is now known all over the United States, and I do n’t say much, yes I have three proposals for the newspaper's future: first, expand the brand effect of this newspaper; second, build and promote online distribution channels; third, provide more news and information to attract more readers and advertising . "

Andy is satisfied that everyone is focusing on him and listening seriously, not perfunctoryly.

"Let me start with the first point. The" Observer "weekly is especially famous for the art, urban politics, media and real estate columns. There are also the most popular novel serials. We should dig deeper in these columns, such as real estate Now the real estate market is very hot, but is there really a lot of people who have a need to buy a house, or is it artificially creating a bubble? We do n’t tout or pour cold water. Using data to speak, our news reports can be ridiculous, but in some cases For the news that the general public dislikes, we have to use data to speak and let them choose for themselves. We are constantly using data to make all readers understand that "Observer" is the most trusted newspaper. Its data is a good thing that will help them. . "

Pete Kaplan frowned slightly, and saw Andy pause, and hurriedly interjected, "But the boss, the detailed data requires manpower. Now the staff in the newspaper are stretched, and some outside reporters have to run several times a day. The news point is really not enough. "

"Then move! The online department must also be enriched immediately. One security expert alone is not enough. If you do n’t recruit one, you can find a headhunter. I do n’t want to hear that our newspaper website was compromised that day. And we have a paparazzi. We To attract more young people to buy our newspaper, our weekly magazine does not include gossip news, but our website can be used. The daily fast food news on the website complements the weekly's prohibition of more neutral reports. "Andy looked Pete Kaplan said in a spirited manner.

"I attach great importance to the newspaper's website. Now is the Internet era. One day, paper media will slowly be crowded out. There is no living space. Looking at the current penetration rate of mobile phones, the future will be the era of mobile equipment. As long as you have a mobile phone, you can Browse the world for timely consultations, who would buy newspapers to watch the news? Paparazzi is set up on the newspaper's website and set up a reward mechanism. Whoever gets the news can get bonuses. I think these things are very experienced by you senior practitioners. I do n’t need to say more about this newcomer. ”

Andy saw Pete Kaplan with anxiety on his face and wanted to speak. Andy shook his head with a smile and said, "I know that the newspaper is losing money now, and I ca n’t afford to expand. I will inject five million dollars. I I think it should be enough to push these things to normal operation. "

After listening to the expression on his face, Pete Kaplan relaxed and secretly sighed. He thought that Andy was going to take the blood of the newspaper to do these things, and he was taken aback. In fact, he told his former boss Arthur very early. Reflected, unfortunately Arthur's stubborn refusal to change and also refused blood transfusion to the newspaper, which made Pete powerless, and could only support the newspaper's difficult progress.

Well now, although the new boss is very young, but his vision and ideas coincide with him, he also took out 5 million, huh, how long have not lived a rich life on the loose, said more than tears.

Andy saw Pitt's face relaxed, and then smiled and said, "Our website can gossip a little, and use the pictures and photos to cover the news as much as possible. Nowadays young people rarely read it patiently. Article reports, everything in the Internet age is for quickness. A few pictures and a few lines of text can let readers understand news events. This is the news report in the Internet age. "

"Some people may ask, why do so many news sites across the United States make people choose our site? Use more controversial and explosive titles to attract readers' attention, even if the news event is not so exaggerated, readers are just scolding Let ’s say the title dang, but when the website ’s traffic goes up, the advertisement will automatically come to you. The website and the weekly magazine are two different things. One can be vulgar, and the other is the sharpest weapon in our hands. Stick to the consistent style. "