American Fortune Life

"Despite Murdoch's changing PR strategy, his situation is becoming increasingly awkward."

"Oh, this big man in the world press has unparalleled media power, but this time his media empire has begun to collapse."

"In fact, the eavesdropping scandal in the UK is actually a long-term and widespread problem, and this concentrated outbreak mainly reflects the weakness of the British government's internal mechanism and management."

"The story of eavesdropping has just begun, and the call for breaking up News Corps to prevent the media from being concentrated and abused is growing."

In the Rockefeller Center, New York, nbc television conference room, Andy took the first seat. All media editors and principals, including Alvitre, were present, such as the editors of the UK ’s “Lou Li” and “The Evening Standard” and Los Angeles The image of the editor-in-chief of the Times also appeared on the display of the conference table, and the sniping of News Corps in the past period is being talked freely.

For everyone's discussion, Andy just smiled, leaned back on the boss chair with some laziness, and rotated a signature pen on his finger. He always upheld and believed that only in the debate can he get the best idea. And the most correct decision, which is why he chose to meet with Murdoch and still insist on holding this meeting.

"A small matter can be so noisy, reflecting the long-standing management problems of the British government. The collusion between the government and the media was not formed one day or two, but was acquiescence in the system, which was essentially a collusion between the parties and the use of media politics The result of the struggle. "In the video window, the editor of the" Standard Evening News "said with emotion.

"In fact, Murdoch's rights are indeed huge, affecting almost every election in the UK. Many people can't imagine that the two main parties are courting Murdoch, hoping to win his support as long as he gives a helping hand, Their ranking would rise significantly in the polls, and in return, Murdoch gained control of more and more news cakes, while at the same time intervening to prevent the British government from taking regulatory measures that could hinder his business . To be honest, he is taking his own blame for this world-wide situation. "

In this case, the editor-in-chief of "Duoli", who has been in charge, said with a sneer, he had almost no favor for Murdoch.

"This time, News Corps was trying to escape. Thousands of protesters used faebooks and ins to appeal to the people to boycott Murdoch. It was even claimed on the Internet that News Corps had propagated the illusion of the world, exaggerated news stories, and turned news into Murdoch's tools for commercial gain. "

"He ruined the bottom line of the news report too much." After the meeting, Alvetelle, who had been listening quietly, looked at his boss and said with a smile, "Even innocent and kind people go overhearing or stealing photos, or buying information from the police for a large price. Such a bottom line cannot be offended. Murdoch is not a professional newspaper reporter, and in his bones he displays the spirit of an adventurer who dares to fight.

However, this time the crisis will cause News Corps to make some changes, but it will not make Murdoch stunned. After all, Murdoch has long held the absolute voting rights of News Corp. News Corp and Fox are essentially controlled by the family. Listed company.

The Murdoch family's trust funds control nearly 40% of voting shares in 21st Century Fox and News Corporation, and Murdoch has more rights in it than children.

If anyone thinks this is the end of Murdoch's end, I can only say that they think too much, and like all great leaders, he is taking resources from his heart to deal with this threat. "

When hearing Al's words, Andy, who had a smile on his face, flashed a sharp smile in his eyes. He was also convinced of Al's conclusion. This time, the biggest beneficiary of the short sniper News Corp. must be him, but it is only limited to this. In the face of Murdoch, who has abandoned the car to protect the coach, it is not enough to shake the foundation of News Corporation.

Murdoch is a true entrepreneur. The foundation of the News Corporation he founded is very solid, and his approach cannot be learned from any business school. Although several News Corporation newspapers are at the cusp of the eavesdropping scandal, it should not be forgotten that they are only a small part of this huge media empire.

The simplest example is the "Wall Street Journal", which he tried hard to disagree and acquired at a high premium. This period undoubtedly shows that it is the most precious property, and the editorial edition is gaining momentum. The newspaper itself has become a comprehensive daily newspaper. It is more lively and readable than other newspapers, and its circulation has risen against the trend, unlike the New York Times, which has continued to decline.

All in all, the old fox Murdoch will finally resolve the crisis and make a comeback and this is what it deserves.

If time can go backwards, will Murdoch regret it and build his own powerful enemy?

Anyway, whether time is going backwards or not, Andy will use the subject to play against Murdoch and crack down on News Corps. Apart from hatred among peers, the main thing is that News Corps has what Andy Smith needs.

"In fact, the crisis also provided them with an opportunity. I believe that after the crisis has subsided slightly, News Corporation ’s long-delayed split will be immediately put on the agenda. It is divided into two. Murdoch is more interested in media departments and shareholders. The more desirable entertainment department. In addition to giving the British and Americans an explanation, it is also a reassurance for Wall Street. "

Arvitelli's analysis was approved by everyone in the conference room. NC TV station Ceo Prepler frowned slightly: "The shock of eavesdropping and bribery, and several journalists were arrested, cringing, credibility, This may eventually stab Murdoch and turn his mind from newspapers to entertainment. In the future, Fox will be our biggest competitor! "

At this point, everyone present was well prepared. After all, this time the boss brought Murdoch's death alive. In the future, hostilities are unavoidable, and Andy smiled at all. No matter what the future, this time In the contest, he was the winner.

As a winner, it is natural to enjoy the fruits of the victory. In addition to the thirst for profit, the more important thing this time is to kill the chicken to the monkey and let other media know that it will anger him Andy Smith The consequence is also a declaration of 'Don't mess with me'. After all, how unclean his pg is when he knows his own housework. Once exposed, it will really stink the street!

"News Corporation will definitely focus on entertainment in the future. Fox has always supported the media department. The former is for business reason and the latter is his true love. He likes to stay in New York all day. Call editors from around the world in the office.

This time, the blow to the media group is not small. It will take three or five years to do so. However, the decline of paper media is an indisputable fact. After this split, Murdoch has not been confused. I know how to choose, and even I think he will expand the entertainment industry. "

"Ahem ..."

"..."

Arvitelli's unequivocal and straightforward analysis made all the editors and editors present a bit embarrassed and unhappy. After all, no one likes to hear that they care so much about the business they value, and they are said to be declining and unbearable, even if it is true.

"Oh, we have some similarities, and I also like to stay in the office and call the chief editors of various newspapers." Andy said a seeming joke, to dispel the embarrassment of the previous atmosphere, and the editors of the newspapers present It is also greatly relieved, with a smile on his face. As long as his big boss likes newspapers, it is the most fundamental.

"By the way, if I remember correctly, Murdoch never seemed to make a real home in Los Angeles, where Hollywood is. I seemed to hear him talk about the reasons, and he said that people in Los Angeles did not like him." Andy raised an eyebrow slightly, Aside from the topic.

"Not only that, Peter Chenin, now 13-year-old Chief Operating Officer of News Corporation, has created a pharaoh-style luxurious office in Los Angeles, directly provoking Murdoch in a small room on the East Coast. This pride has even recently evolved into a court In this eavesdropping scandal, Chening not only publicly mocked Murdoch's eldest son, but also assisted the board in expelling the other party. He seemed to want to be the successor.

Therefore, after the situation subsides, I believe that Murdoch will resolutely fire Peter Chening who stabbed him behind, regardless of the opinions of shareholders! "

"Well, internal and external problems ..." Andy who heard the news, his eyes became more and more bright, and the arc of the mouth rose more and more. Sorry God!