American Fortune Life

This is the first time that U.S. President Okuanhai has attended this dinner. According to the convention, Austrian Guanhai shook her baggage for the first time at this "White House Crosstalk Conference", talking about idioms, ridiculing politicians, talking about media, and exhibiting American humor.

Tucao The wife who returned from Mexico where the influenza A was raging gave him a warm greeting. Tucao's own child was detained for taking pictures from Air Force One. The vice president was as rampant as his first dog. Trouble everywhere, boasting about the achievements that he has made since becoming president ...

I have to say that as the president of the United States, he must know how to use wisdom and humor to resolve the embarrassing scenes on the international and domestic stage. The textbook-like American humor displayed by Au Guanhai makes the whole dinner laugh.

Americans love humor and politics. It can be said that throughout the past presidents of the United States, all of them are lecturers and masters. Needless to say, the recognized Olympic watch sea, the zipper has stopped, and even the less humorous flying shoes have been trained in the president's "post".

"... Your job is to inform the public and pursue the truth. At this moment when we meet tonight, our country and the world are facing extraordinary challenges. It is also a really difficult time for the news.

Like many other industries in this era of globalization, you have seen sweeping changes, technology and communications that have led to a sense of uncertainty and anxiety about the future. There are extraordinary, hardworking journalists across the country, In recent days, in recent weeks, and in recent months, I have lost my job. I know that every newspaper and media channel is struggling with how to respond to these changes. Some are struggling to maintain operations. It will not be easy. Not every ending is a joy, unless you are the newspaper that Andy Smith looks after ... Hehe. "

"Haha ..."

Ao Guanhai laughed at herself and did not hold back a smile, exposing a big white tooth, which even caused applause and kind laughs. The camera lens fell on Andy's face that laughed and shook her head because of ridicule, and Ivana even more It was the laughing flowers that shuddered, and Qiao's face was full of pride and happiness.

This is a stalk that is known throughout the United States. Andy Smith has not stopped buying newspapers, and several newspapers have benefited a lot from it. However, recently Warren Buffett has publicly slammed the newspaper industry, indicating that the newspaper industry has not acquired it. The value of this makes many good people think that this is strong evidence of the hostility between Andy and Buffett.

"Oh ... but this is also true."

Ha ha……

Ao Guanhai's words once again caused a slight chuckle, but many people in the media industry were also full of hope when they looked at Andy Smith. After all, the media industry is really bad, and it can definitely hold the new richest man in the world. This is a great thing that will wake up with dreams. You must know that the super rich who is not bad in money and is interested in traditional paper media, except for Murdoch, is really no one.

"... As an industry, your ultimate success is a must for our success. It guarantees the operation of our system. Thomas Jefferson once said that if he must be in a government without newspapers and without government, When choosing between newspapers, he would not hesitate to choose the latter. Obviously, Thomas would never compete with the cable news station ... "

Accompanied by the guests' chuckles, Okuanhai continued: "But his central point is dependent. A government without newspapers, a government without indomitable and vibrant media, is not the choice of the United States of America."

Slap

There was thunderous applause from the audience. Ao Guanhai looked around for a week, paused a little, and continued to say, "So ... You should buy more newspapers."

"Hahaha ..."

The audience laughed again and Andy could only shake his head again and laughed a lot. Many people were not surprised that Aoguanhai teased that Andy in succession, after all, the relationship between Andy and Aoguanhai was not a secret.

Although Ao Guanhai's words were very nice and gave the media industry a face, but after all, it only satisfies the vanity of the people in the media industry without any substantial help, and the reality is that in the ensuing negative economic news From time to time, mixed with news that some newspapers had to stop printing and changed to online media because of losses.

American newspaper giants such as the San Francisco Chronicle and Chicago Tribune are facing a financial crisis. These newspaper groups have said they may follow the footsteps of Denver and Seattle's City Daily and be forced to close. Like the economy as a whole, the golden age of American paper media is dead.

In this urgent reality, during the entire journalist's dinner, American media elites were undoubtedly full of various hopes and ideas for Andy Smith's big goldman. The dinner was late, and Andy was not around him. Quiet.

"The challenge for newspapers is the result of many factors, including changes in the advertising environment. At the same time, the economic downturn has clearly affected all traditional media." Andy faced the American Newspaper Association Senior Vice President Bennett said calmly, "For many newspapers, the next year is the most critical period. Perhaps, during this period, some newspapers will definitely no longer exist."

Bennett shook his head with a bitter smile and acknowledged Andy's almost grim predictions: "The recession in the U.S. economy has led to the largest decline in advertising revenue since the Great Depression. In the first quarter of this year, some newspapers Of advertising revenue will fall by 30%.

What the US newspaper industry needs most now is the resumption of advertising spending by traditional advertisers. If newspapers experience a 15% to 20% decline in income for three consecutive years, four or even five years, they will go bankrupt. No industry can survive this situation.

I sincerely hope that if the economy starts to stabilize, the newspaper's advertising revenue will also stabilize. After cutting costs, newspapers may break even and even become profitable. But this is just an expectation. "

The Washington Post Chairman and CEO Donald Graham, who accompanied Bennett to chat with Andy, listened to the conversation between them, but his face was slightly sinking, but he soon covered it up, but his heart was also bitter Incomparable.

In the past two years, like other traditional media, the Washington Post has failed to escape the impact of the financial tsunami.

At the same time, the rise of the Internet and changes in digital technology have caused the media industry to shuffle deeply. With the loss of readers and advertisers and the decline in advertising revenue, the Washington Post can be said to be struggling to support it. In the first quarter of this year alone, the Washington Post lost more than $ 40 million, let alone last year. More than $ 200 million in losses.

Faced with huge losses, despite various efforts on the Internet, the Washington Post still firmly believes in dogma and believes that the best strategy is to attract the most readers, whether or not they pay. But family members also gradually realized that they were powerless to save the newspaper, and their interests were damaged, which also made some different voices within the family. They thought that since they could not keep the Washington Post's status as a great newspaper for a long time And they went looking for someone who could do it.

As a family member, Donald Graham was naturally very angry and dissatisfied when he heard such a voice, but he really did not have a better way to turn a profit, whether it is to open source and reduce expenditures, or to mass layoffs. Previously, these methods were only a temporary measure to quench thirst. Instead, they would continue to die in the process of self-weakening.

Looking at Andy Smith, who remained calm and calm all the time and didn't care about the losses caused by the newspapers he bought, and Donald Graham blinked intently.

Young, gold, and so interested in the newspaper industry, Andy Smith, who is full of old-age rich people ’s feelings for the newspaper, may really be the best choice to play the role of fighting the invasion of that Tau. Most suitable.