Ace Hollywood

"Burberry's vice president of corporate management contacted us urgently. They believed that if Burberry's dress was not used at the Oscars, it would have an important impact on our cooperation."

When news of Daniel's decision to wear his own on the red carpet reached Burberry, a predictable reaction came quickly.

To be honest, with Daniel's qualifications in Hollywood, it is rare to be so tough on top luxury clothing.

Because in fact, most celebrities who cannot endorse luxury goods need to borrow clothes from various brands - this is a mutually beneficial and win-win situation, brands can promote their reputation, and celebrities can use the brand value to elevate themselves.

Binding the use of gowns to endorsements somehow breaks the rules.

However, all rules are not equal to must be followed, as long as you can bear the corresponding results.

When Cusa and Daniel agreed to do this, of course, these possible events were also considered.

According to Kusa, Daniel now has a variety of investment methods, so the considerable income from endorsements is not so urgent - especially the endorsement fee for luxury goods is not so high, but FMCG brands are more generous. Under this premise, the use of luxury goods to boost Daniel's career and image is the most important purpose.

This means that the sooner the better, if Daniel is really smooth in the future, then Burberry's promotion will be more and more limited.

This is the most important reason why Cusa is determined to take a tough attitude. Even if Burberry abandons the cooperation with Daniel, Melissa can get in touch with other luxury brands as soon as possible.

"Tell them it's either a final decision, we've been negotiating for a long time, or I'm going to drop Burberry at the latest public event, and that's not going to change."

Melissa nodded, she understood the attitude of Kusa and Daniel, the "arrogant and domineering" collaborators.

……

Oscar is really coming.

The number of vehicles coming and going throughout Beverly Hills has doubled, and media people of all skin colors have begun to pull people around on the street. Some of them serve newspapers and TV stations, and some are from various media from all over the world.

The Los Angeles Times, the largest newspaper by circulation on the East Coast, is doing their last survey.

Because the base camp is near Hollywood, the "Los Angeles Times" survey over the years is considered to be the most authoritative public opinion survey.

Paul Dix is ​​a young reporter for the Los Angeles Times, and braving the cold wind to interview in a structure isn't much of a chore.

He stopped the white-haired woman, who seemed to be coming out of the supermarket with a bag of daily necessities.

After getting permission, he began to ask questions. In fact, this is not the first time Mrs. Dougson has been interviewed. The Oscar is approaching, and the elderly who are going out to buy every two days have been stopped several times by different media reporters.

"Are you concerned about Oscar?"

"Look at it every year."

Dix was a little surprised. Oscar's appeal was being tested. What caused Mrs. Dougson to pay so much attention to Oscar.

"Because reporters have to ask me every year, I have to reserve some knowledge. For example, Russell Crowe was also shortlisted last year."

Paul: "..."

"Okay, Mrs. Dougson, what's your vision for this year's Oscars?"

Mrs. Dougson repeated her own answer.

"I think "Gladiator" will win the grand prize."

"Best Picture?"

"Yes."

"I love Tom Hanks more and Juliette Binoche in 'Chocolate,' but I think Tom and Julia Roberts will be the new best actresses. Oh yeah, Director, I like An Li, but I'm not very interested in Crouching Tiger, Hidden Dragon."

"The best actor, Tom Hanks, the actress is Julia Roberts. The director, do you think it is An Lee, so do you have any opinions on other awards?"

"The young man in the supporting role, my granddaughter likes him very much, and he plays the Roman emperor very well."

"You're talking about Daniel Sandler, is your granddaughter his fan? That's why you support him?"

"No, I watched "Gladiator" and his performance was really good."

Paul thanked Mrs. Gerson and started looking for interviews with passers-by of different youth, different skin colors, and different working groups.

"Russell Crowe"

"Tom Hanks"

"Ed Harris"

"Julia Roberts"

"Daniel Sandler"

"William Dafoe"

Different people gave different results. These results were published in the Los Angeles Times on the 24th after the statistics of reporters and staff.

"Russell Crowe is one step ahead, Julia Roberts has no match"

"In a street survey conducted on the 23rd, Tom Hanks was deemed unlikely to win another award because of his past feats. He once won the Oscar for two consecutive years, an unprecedented three best actor trophies in history. Obviously the Oscar is not ready. , Russell Crowe, despite his troubles, is considered the most likely to win the throne in the absence of strong competitors. In terms of actresses, the big-mouthed beauty Julia Roberts has no rivals, and the veteran woman Juliet Binoche is also considered difficult to provide a strong obstacle to her winning road. In the best picture category, "Never Compromise" and "Gladiator" are almost the same, but the latter is more popular among middle-aged and elderly groups. Welcome, this group is more in line with the age of the Oscar judges. In addition, the popular Chinese kung fu film "Crouching Tiger, Hidden Dragon" is also a strong contender~www.readwn.com~ However, compared with the best picture, its director An Li Considered to be more competitive in Best Foreign Language Film and Best Director. In addition, the more competitive awards come from Best Supporting Actor, and the competition between young talents and established acting schools is more prominent, Daniel Sandler's winning rate is not low, almost the same as Willem Dafoe in "The Phantom of the Vampire", but the industry's popular Beniso Delto is not optimistic..."

Compared with the factual investigative report of the "Los Angeles Times", the industry pays more attention to the results forecast of "Variety" and "The Hollywood Reporter", but this year's forecast report of Shanying Company has also attracted much attention.

This young investigation company has become more and more involved, and the industry believes that "the mature information collection system and big data processing technology provide convenience and convenience for Shanying to provide services in many aspects such as movie box office, market research, and award prediction. persuasiveness".

……

Miramax, Bob Weinstein's office.

"Harvey, this company's prediction is almost the same as what we think the results are in the main awards. Do you think this is the prediction of the industry, or do they really have a data prediction mechanism?"

The Oscar result has been decided, and the final answer will be revealed at the Shenandoah Theater next night. Harvey has done everything he can.

"I think the latter is more likely. If it wasn't for the strong confidence in a certain mechanism, Shanying would not have issued such a report. For them, this is not their main business, and there is no need to take risks."

Bob nodded.

"How is Daniel?"

(Good Friday)