Winning the new financial era

Chapter 40

Zhang Yida came home, lit a cigarette, and stood by the window alone.

He has always understood Zhao Erya's affection for him.

I am a slow person who looks unrestrained on the outside, but in fact I am very sullen inside.

Probably this type!

Zhang Yida smiled, stubbed out his cigarette, and went to bed to rest.

The next day, in Zhang Yida's office.

Lei Dongming's eyes lit up and said:

"Mr. Zhang, didn't you tell me to pay attention to start-up Internet finance companies?

I recently fell in love with a project, a start-up company in Pengcheng, called Lefenqi, which is mainly for college students to do campus installment shopping.

This is the information, you have a look! "

After speaking, he also handed over a document.

Zhang Yida took the documents and glanced at them. Isn't this one of the originators of campus loans?
At present, we only do 3C digital installment on campus, and we will start to provide students with cash loans in the future.

Zhang Yida held his chin and began to think.

To invest or not to invest?
Even if I don’t invest myself, other VCs will invest, including Goudong who also invested in this company later.

Even if this music store does not do the campus market by installments, other companies will do it.

Campus loans are like an opened Pandora's box, and people who have followed suit want to enter this market to seek gold.

College students used to be able to apply for credit cards. In 04, China Guangfa Bank issued the first credit card for college students. Since then, various banks have entered the campus to enclose land and seize the market.

By the peak period in 08, the proportion of college students with credit cards had reached nearly 40%.

Later, with the increase in the number of card holders, the bank's risk management was insufficient, and the overdue repayment rate and bad debt rate of college students also continued to rise.

By the middle of 09, the bank stopped the credit card business for college students.

But the market demand is there, and the campus installment app filled the seats in time, and won the entire college market in two or three years.

For a time, campus installment shopping, cash installment became the darling of the college student market, highly sought after and popular.

Due to the lack of corresponding systems and regulatory constraints, campus installment companies have grown wildly.

Some criminals took the opportunity to enter this market and engaged in "naked loans" and "campus loans" in the nature of usury, making this market a mess and being condemned and cast aside by the whole society.

It was not until May 17 that the China Banking Regulatory Commission and the Ministry of Education issued a notice prohibiting all companies from carrying out campus loan business.

Most of the more formal companies have withdrawn from this market, but there are still a small group of lawbreakers who are lending money secretly.

Although Lefenqi withdrew from the campus market later, relying on the foundation laid over the past three years, it was listed on Nasdaq at the end of 17, with a market value of more than 20 billion US dollars.

Zhang Yida looked at the information. The founder, Xiao Weijie, was born in 1983 and once served as the director of Penguin Tenpay.

The people who come out of Penguin do have a set of products. Lefenqi was established in August 13, and the Fenqi Mall was launched in October, which is half a year to a year and a half earlier than Huabei and Goudongbaitiao.It is indeed a pioneer in the market!

Putting down the materials, Zhang Yida looked at Lei Dongming and asked:
"What is the current valuation of this company?"

Lei Dongming smiled, knowing that the boss was tempted, and replied:
“乐分期13年8月刚成立就获得了长青资本的1000万人民币天使轮融资，稀释了30%股份，当时投后估值是3333万人民币。

Because there was no product at that time!It all depends on Xiao Weijie's past resume and the valuation given by the team members who are all born in Penguin.

In October 13, they created the installment mall, and it has been on the market for three months now. It has reached a monthly sales of 10 million yuan, while maintaining a high-speed growth rate and increasing upwards.

According to my inference, the valuation must be at least 5-10 times higher.

Probably between 1.5 million and 3 million yuan.

Converted into US dollars, it is 2500 million to 5000 million. "

Zhang Yida calculated in his own mind, and at this time invested 500 million to 1000 million US dollars, accounting for 20% of the shares.

Even if it is diluted to only 10% after listing, it still has a market value of more than 2 million US dollars, which can be doubled by 20 to 40 times.

This deal works!
Zhang Yida was very curious about how Lei Dongming found this company, so he asked again:

"How did you find this company?
He also has such a comprehensive understanding of other people's information. "

Lei Dongming pursed his lips and said with a smile:

"I know the employees of Evergreen Capital, their angel investment organization!
Li Lin was in charge of the project at the time, and she was the managing partner of Evergreen Capital.

I have dealt with her before, and recently she recommended this happy installment company in WeChat circle of friends.

I was more interested, so I chatted with her on WeChat, and then asked for a document to study.

No, did I come to discuss with you? "

Zhang Yida nodded slightly to express his understanding. This is very common in the field of venture capital. The previous round of investors helped entrepreneurs find the next round of financing.Not only posting on Moments, but also taking founders to major VC/PE institutions.

Zhang Yida agreed:

"I am also very interested in this company, and consumer installment is also a subdivision of the financial industry.

It can also form an effective linkage with our business. Investing in them can be regarded as a layout for the upstream and downstream of Internet finance!
Has the financial statement for 13 come out?
See how much liquidity is left. You can invest in more companies of this kind, and you can improve the layout of different subdivision tracks.

In addition, you should make an appointment with Huaqing Capital and Xiao Weijie to finalize the investment as soon as possible. "

Lei Dongming nodded, turned and left the office.

Zhang Yida sighed with emotion, 13 was the first year of the development of Internet finance, and 14 was a year of vigorous development!Reckless heroes from all walks of life will also appear on stage, leading the trend and development of Hujin.

"Beep beep beep" the phone rang.

Zhang Yida picked up the phone and saw that it was an unfamiliar phone number, he answered the phone and said:

"Hi, hello, who is it?"

"Mr. Zhang, hello, I'm Qi Yumeng, your Porsche car buying consultant." The gentle female voice on the other end of the phone said.

"Oh, hello, what's the matter?" Zhang Yida was a little curious, maybe he was selling some new car or accessories again!

"It's like this. Our Porsche 4S store will launch a car enthusiasts salon on the 20th of this month. Now we invite you to participate. Are you free?" Qi Yumeng asked.

After thinking for a while, Zhang Yida had a flash of inspiration and asked:

"Does your store need a sponsor for this kind of event?"

Qi Yumeng is a little confused, this Mr. Zhang is too out of his mind!replied:

"I would like to ask our leader for instructions on this, but I can't make the decision.

Also, who is the sponsoring company? "

Zhang Yida replied:
"Okay, go ask your leaders for instructions, and then give me an answer!
Our company is called Jingcheng Yimin Investment Management Co., Ltd., and it has an Internet wealth management product called Yimin Wealth, which provides asset appreciation services for middle-class and wealthy families.

Some time ago, it received tens of millions of dollars in Series A financing from Heishan Capital.

The sponsor is Yimin Wealth, you can ask the leader if you can cooperate? "

After a while, Zhang Yida's phone rang again.

"Mr. Zhang, hello, I'm Wang Le, the general manager of the Porsche 4S store." A middle-aged male voice said on the other end of the phone.

"Mr. Wang, hello." Zhang Yida greeted.

"Mr. Zhang, I don't know how you want to cooperate with our store?" Wang Le asked politely.

"That's right. I have a Yimin Wealth Company under my umbrella, which is engaged in wealth management and Internet wealth management. Aren't you going to hold a salon for car enthusiasts? Our company wants to sponsor this event.

It would be best if the car owners get together, and we will send two financial planners to give lectures on wealth management.In addition, indirectly recommend our company's financial products.

Of course, car owners are free to choose whether to invest.No matter whether someone buys wealth management products or not, our company will give your company a sponsorship.

You can try the effect once first, and if the effect is good, you can reach a larger and more comprehensive cooperation with your group. "

Zhang Yida explained the sponsorship cooperation plan in a few words.

Wang Le thought for a while after hearing this. After all, it involves financial management. Finance is a matter related to money, and he also said that there is a greater cooperation.Don't dare to make a decision on your own.You have to discuss it with the top management of the company.

Their store is only one of the 10 stores of Jiecheng Group, the largest Porsche dealer in China, in the Greater China region.

Wang Le replied: "Mr. Zhang, I need to report and discuss with the group leaders. Get back to you as soon as possible."

Zhang Yida said: "Okay, as soon as possible! We are also in contact with Maserati, you give me an answer as soon as possible. Whether it succeeds or not, we are all friends!"

After speaking, Zhang Yida smiled and hung up the phone.

This is just an idle move and an attempt, and it doesn't matter whether it succeeds or fails.

If it can be done, that is the best!
Let Yimin Investment establish a sub-brand for the mid-to-high-end market, specializing in serving high-net-worth individuals.

If the cooperation is effective, we can cooperate with 4S stores such as Maserati, Bentley, and Ferrari in the future.

On Wang Le's side, after putting down the phone, he searched the Internet for information about Zhang Yida and Yimin's wealth.

A search, there is still a lot of information!Wang Le was a little surprised!
One of Zhang Yida’s subsidiaries, Ruixiang Financial Technology Group, raised $5000 million and is valued at hundreds of millions of dollars, and Yimin Wealth also received $2500 million in Series A financing.

Wang Le did not dare to delay, and immediately called the group headquarters to explain the situation and the information he had learned about Zhang Yida.

After hearing Zhang Yida's plan, Jiecheng Group was also very interested.We are going to send a special person to Yimin Wealth Company to discuss specific cooperation plans.

The efficiency was very high, and the next day Zhang Yida received the cooperation negotiation team of Jiecheng Group at Yimin Wealth Company.

After some rhetoric, a preliminary cooperation plan was reached.

The plan is very simple, that is, when holding a car club, Yimin Wealth will send a financial planner to give lectures, which is actually to promote financial products.

3% of the funds raised will be returned to Jiecheng Group as a cooperation fee.

Both parties are satisfied with this result, and Jiecheng Group can maximize customer value and increase revenue.And Yimin Wealth can also take this opportunity to launch a wealth management product serving the mid-to-high-end market and increase the company's fundraising.

Yimin Wealth has undergone a brand reorganization, the P2P is named Yimin Wealth Management, the wealth management brand positioned in the mid-to-high-end market is named Yimin Wealth, and the asset-side Yimin Loan has also been established.

(End of this chapter)