Chapter 92 Network Sales

Originally, Gu Xiran had his own love and doubts about the choice of these three companies.So when choosing, she always couldn't make up her mind to eliminate and make a decision.

But now, with the help of Nick's analysis, Gu Xiran's confused thoughts immediately came to a head.

She wants to take advantage of the victory, she wants to go all out, and she wants to remove all obstacles to personal brand building in the shortest possible time.

So at this moment, Gu Xiran looked at Nick not only with anticipation, but also with blazing flames.It was so hot that Nick didn't dare to look directly at it, and he didn't dare to neglect it.

"The second brand company you choose has a very clear positioning for customers, and the style route it takes is completely in accordance with its positioning. So in the early days of its establishment, it invested limited funds in a store , and opened a store in the most concentrated location of customers. Slowly spread word of mouth to increase its own source of customers, and then expand its scale. Now this brand has upgraded its own brand and has become a New York white-collar women's business wear One of the first choices. I personally appreciate this brand very much, and I am also very willing to acquire this brand under our Lewis Group."

After looking at the second brand company, Nick unabashedly expressed his appreciation for this brand and spoke highly of this brand.

This made Gu Xiran, who was sitting aside and listening to Nick's analysis, immediately asked: "You mean... Do you want me to learn from this brand company. In the early stage, all the funds will be invested in one store. Win by word of mouth , and slowly expand the scale?"

"No... I don't think that the successful experience of this brand, you will achieve the same success if you use it on your personal brand." After hearing Gu Xiran's words, Nick raised an objection in his first reaction.After seeing Gu Xiran's puzzled expression, he explained: "Word-of-mouth wins is a necessary condition for a brand that wants to succeed and develop well. But your personal brand, There is a clear difference between this company and this company in terms of customer positioning. Therefore, its successful experience cannot be fully applied to you. But... the service of this brand company and its maintenance of customers, I think you You can learn from it. This will be very helpful for your personal brand and future sales.”

"You don't intend to let me use the sales models of the first two companies in the initial stage of establishment. Does that mean that you agree with me to use the third company's online sales to open up the situation?" Gu Xiran frowned slightly and shared the materials of the three companies Take a quick look again.

At this moment, two companies have already been rejected. If the third company is also rejected, Gu Xiran feels that Nick will explain it directly at the beginning, and will not let her know by analyzing the pros and cons of each company like now.

However, the channel of online sales chosen by the last brand company is still in the early stage of development, and it is very novel.It is a very novel sales model for both brand operators and consumers, and few are willing to try it.

But for Gu Xiran, who traveled from another world, and the time was later than this world.She understands how popular online sales are in her world and time.

So Gu Xiran was thinking that Nick must be very sensitive to this aspect of running such a large group company, so she directly asked what was in her heart.

"Yes, I really think so." Nick looked at Gu Xiran with a smile, his eyes filled with admiration.Then slowly expressed his point of view: "Although there are few similarities between this company and yours, I think this sales model is very suitable for you."

"After all, doing business at this time is not as easy and relaxed as it used to be. If you want to succeed, you must either have strong strength and financial resources, build the momentum of this brand from the very beginning, and let everyone know about this brand. .Or you have a strong reputation and appeal, and use this to gather a group of loyal customers at the very beginning. But if you don’t have the above two points, your personal brand is not, so you are destined to be amazing In order to stand out from the crowd of competitors. In my opinion, the channel of online sales has great potential. And after the network becomes more and more developed, it is very likely that you can grab your favorite items without going out. It will become another sales channel that all merchants must compete for. The sooner you regulate it, the more advantageous you will be."

"Hearing what you said, I think the Louis Group must have started to establish an online sales channel!" After hearing these words, Gu Xiran said with a clear face.

"Hehe, since I said this, such affirmation of online sales is naturally very confident in this sales channel. Indeed, the Louis Group has begun to establish an online sales network. In the near future, all brands under the Louis Group , will be sold on this sales website and become the largest brand sales website in the United States." Nick said with great ambition.

"Online sales plus perfect customer maintenance service... I think this method is feasible!" With his head lowered, Gu Xiran murmured, the more he thought about it, the more he felt that this method was feasible.The whole person immediately raised his head with excitement, and said happily.

"If you decide to use this method for sales, I suggest you choose the Beigou website. It is currently the largest and most complete shopping website in the United States. The traffic and sales are the most stable. And the latest The inside information is that Beigou has just applied for a huge amount of venture capital. It will be used to improve the equipment and vigorously promote the website. It will establish the name of the largest shopping website in the United States and expand its tentacles to the entire America. If you choose Beigou at this time, you can definitely take advantage of the momentum of this vigorous publicity to get more attention, which will play a great role in the development of your personal brand." Helping Gu Xiran choose a sales model, Nick went further He recommended the channel he thought was the best to Gu Xiran.

"Beigou...is indeed a great choice." Gu Xiran rolled his eyes, looked at Nick with a smile on his face, and said, "I think the biggest reason you have said so much to persuade me to choose Beigou is Because you have acquaintances in Beigou, you can take care of me, right?"

"Ahem... It's good to know something in your heart, why do you have to say it so clearly?" Being pushed forward by Gu Xiran, Nick touched his nose awkwardly, and coughed to cover it up.

That rare appearance immediately made Gu Xiran happy.

(End of this chapter)

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