Giants Counterattack: The Strongest Female Match

Chapter 90
Gu Xiran felt very happy to have Xiao Han join the new brand.Even though Xiao Han's promise was conditional, even if she hadn't fulfilled the condition, Gu Xiran felt that it was a harbinger of the success of the new brand.

So after knowing the conditions under which Xiao Han agreed to help, she hurriedly said goodbye to him.After leaving Fashion Magazine, he quickly returned to his home and began to do his homework.

In order to understand and learn from the successful and failed experiences of the predecessors, Gu Xiran picked out all the newly established brand information in the United States in the past ten years.

It took a full day to record the good experiences of these brands and those that meet her conditions one by one.Among them, the experience of three new brands is more in line with her conditions.

The first brand is very similar to Gu Xiran's in terms of style.The same is closely following the trend of fashion and walking at the forefront.But the price is so low that everyone can accept it.

Because it is a batch sales model, the sales channel chosen by the brand at the beginning was in major supermarket chains.It was not until the scale expanded in recent years that it began to establish its own specialty stores in some prosperous areas.

The second brand is similar to Gu Xiran in background.The same is from abroad. When it was established, it did not have any popularity and completely relied on investment.The style of walking is biased towards urban professional women, more intellectual, steady and not exaggerated.

Therefore, when the brand was first established, all the funds were invested together, and the only store was opened on Fifth Avenue.Relying on long-term word of mouth, and excellent service and quality to win.After accumulating a large number of repeat customers, the store slowly opened all over the United States, reaching today's scale.

The third brand has almost nothing in common with Gu Xiran.It is a brand developed by a family tailor shop. Its style is more mature, and its customer base is also middle-aged women.In terms of pricing, it has also remained high because of craftsmanship and quality.The opening of the store has not expanded much since its establishment five years ago.

But it is such a new brand that does not sound very good.However, in less than three years since its establishment, the annual sales have reached a very impressive figure, and the current sales are even comparable to some well-known brands.And everything so incredible is the result of the young owner of this brand company choosing the right sales channel.

This sales channel is currently the most popular online sales.Establish a brand-specific sales channel on the Internet, and then use the convenience of the Internet to promote sales.So in a short period of time, this brand opened up the market and was accepted by everyone.

The three brand companies have achieved success in different ways.All of them are worthy of Gu Xiran's study and consideration, and at the same time, she has a good idea about the sales channels of her personal brand.

But in the end, choosing the sales channels of these three brand companies made Gu Xiran unable to make up his mind.

After all, sales channels are very important to the future of a brand and need to be considered very carefully.

At the moment when Gu Xiran was extremely distressed, someone's visit gave her a glimmer of light.And this person is Nick who presides over such a huge enterprise as Louis and controls all of Louis's movements.

So when Gu Xiran opened the door and saw Nick coming to the door with delicious food, his distressed expression immediately became clear.

Gu Xiran happily took Nick's hand, put the packing box in his hand aside, and pulled it directly to the coffee table full of documents.With expectant eyes, he put the document in front of Nick, and said, "Nick, you came just in time, help me look at these."

"..." Nick, who was a little dazed by Gu Xiran's actions, although he had a lot of question marks in his heart that needed to be answered, he still followed Gu Xiran's words and looked at the document in his hand.

He quickly browsed through the document at a glance, and after reading it twice, he said to Gu Xiran: "I finished reading it, it is the growth experience of the three brand companies. The similarities between the three are all established within the past ten years Yes, the current development trend is good. Among them, the second company, our Louis is very optimistic about its development prospects, and intends to talk about acquisitions."

Speaking of this, Nick frowned, looked at Gu Xiran suspiciously and said, "But what does all of this have to do with you. Also... I haven't seen you contact me since your student design exhibition ended. What have you been up to these days?"

"Hehe...you saw it too, I've been studying this for the past few days." Gu Xiran stuck out her tongue in embarrassment, and coquettishly coquettishly with Nick with a flattering smile.

"Is this a new homework assigned by your school? No! You are a student of the design department, how can you assign such a business-intensive research project!" Nick asked in a questioning tone, but did not wait for Gu Xiran's answer He denied it himself again.

"Well, this is not an assignment assigned by the school, but I did my own research." Gu Xiran shook his head without hiding anything, and admitted Nick's guess.

"Then since it's not homework, why are you studying these things? Tell me, why are you hiding something from me and doing it secretly!" Nick crossed his arms and looked at Gu Xiran with a serious dissatisfaction. With a trace of resentment.

It looked like a resentful woman who was abandoned by a man, full of resentment and dissatisfaction.

"During my student design exhibition, Xinrui International took a fancy to my design and potential, and came to me specifically to invest in setting up a personal brand for me." Sooner or later, everyone will know about this, and Gu Xiran naturally has nothing to hide, so Open your mouth and prepare to tell Nick.

But as soon as she opened her mouth, she thought that Xinrui International is just a new company that has just been established. She was afraid that the president of a large group like Nick would not know, so she added: "Xinrui International is a company that started by investing in personal brands for potential designers. At present, the company has cooperated with several designers, and the development of several brands is quite good. So when I was found, I agreed to come down. You also know that personal brand is very important for every designer. It's a dream come true."

"I know Xinrui International. The development trend is indeed good. The designers of their company's boss are all very potential. It is a great fashion brand investment company. Just give some more time and let this company develop. It has achieved very good results." Although Xinrui International was established not long ago, it has a lot of room for development. Nick has a little understanding of this and is very sure.

But his younger sister wanted to open a personal brand, but she chose an outsider to help her and never came to her. Nick was very dissatisfied with this.

So he said to Gu Xiran very unhappy: "Go and reject the cooperation with Xinrui International, and I will fund your personal brand. All planning, sales channels and advertisements will be covered by the Louis Group for you. Guaranteed In a short period of time, let your personal brand be known to everyone."

The tough tone, powerful aura, and undeniable words instantly petrified Gu Xiran who had found a rescuer.At a loss, he sat there with an awkward smile on his face.

(End of this chapter)