Giants Counterattack: The Strongest Female Match

Chapter 146 Brand Recommendation
What was the original intention of holding the fashion party, Gu Xiran didn't realize it at the time.But as time went by, Nick and Lin Yixin had more opportunities to meet each other.No matter how dull Gu Xiran is, she will eventually discover the fact that the two of them don't like each other.

She tried her best to reconcile the relationship between the two, but there was no result because the prejudice between the two parties was too deep.

In the end, facing the tit-for-tat confrontation between the two of them, Gu Xiran gradually got used to it.From the anxious mediation at the beginning, it became silent later, and once again devoted his mind to the preparation of the new brand.

Relying on everyone's efforts, the progress of the new brand can be said to be very smooth.

Not only has the production line and sales channels of the products been determined, but even the first draft of the new brand's first season design has been formed.It can be said that everything is ready, only the east wind is owed.

Now for 'Mo', the most important thing to solve is how to promote the 'Mo' brand, how to make people like and buy 'Mo' products.

"Before you were all from well-known magazines. I think we can make good use of this resource, cooperate with some well-known magazines, and use the media's ability to officially introduce 'Mo'." In the promotion meeting of 'Mo' Above, Chen Yanan made such a proposal after some thought.

"The cooperation of magazines, this is definitely necessary. But...with the popularity of 'Mo' at the moment, it is very difficult to reach an equal cooperation with well-known magazines. Unless we are willing to spend a lot of money, in these personalities Advertise in the magazine. Otherwise, even if you get a chance to cooperate, you won’t get fair treatment.” Based on Xiao Han’s understanding of the magazine, after Chen Yanan made this suggestion, he raised objections.

When he saw the unconvinced expression on Chen Yanan's face, he immediately added: "If 'Mo' has such strong funds and can spend a lot of money to advertise in the magazine, I will definitely not object to this proposal. On the contrary. Agree, and suggest that more advertising funds should be invested overwhelmingly to make a large-scale promotion of 'Mo'. But it is a pity that the investment we got has already spent a lot, which can be used for the promotion part Very nervous. Based on this consideration, we simply do not have the conditions to negotiate with the magazine.”

"Xiao Han is right. Magazines have always valued income rather than friendship. Maybe you come to the door to get friendship, and you may get some opportunities. But the opportunities given to you will definitely not be very good opportunities. Instead of choosing such a path, I think it is better to consider other aspects to promote 'ink'." Gu Xiran very much approved of what Xiao Han said.However, in order to let her friends understand this matter better, she still gave a detailed explanation.

"Since this plan is not feasible, how can we promote 'ink'? Since our meeting in the morning, we have overturned many feasible plans. This one won't work, and that one won't work. So what is the solution? Yes. Spend the least amount of money to achieve the best results?" Chen Yanan felt very headache when the suggestions were overturned one by one.The backlog of pressure suddenly burst out.He kept rubbing his hair and asked in pain.

"Originally, this matter did not come to fruition after a one-day meeting. Don't be so anxious, and don't put so much pressure on yourself. I believe that we can definitely come up with a solution." Gu Xiran softly comforted Chen Yanan's emotions , but there is no need for Chen Yanan to feel bored and worried at all.

Amidst Gu Xiran's soothing voice, the meeting room slowly fell into silence.Everyone chose a quiet way to slowly think about this difficult problem.

Just when everyone was racking their brains to come up with a plan, Gu Xiran suddenly saw the headline of the entertainment section of the newspaper on the table.

She held the newspaper in her hand and focused on the headlines on it. Suddenly, a flash of inspiration flashed in her mind, and she had a very good idea about the promotion of 'ink'.

Gu Xiran happily raised the newspaper in his hand, and then excitedly said to everyone in the conference room: "I already have a solution for promotion!"

"Have you figured out a solution yet?" Chen Yanan asked with some doubts that Gu Xiran had thought of a solution so quickly.

"Yes, I have a very good idea now. You can give me suggestions after listening to me." Gu Xiran spread out the newspaper headlines and placed them in front of everyone, then said: "Everyone knows Celebrity effect, we can find a well-known person as a spokesperson for 'Mo', and under the influence of her endorsement, 'Mo' will be promoted. I think this method is the easiest to accept and the easiest to succeed."

"Celebrity effect, the way of endorsement is really good, but the money is also expensive. I think that if you choose your plan, it's better to spend more money on advertising in magazines to get opportunities for cooperation!" Xiao Han originally Thinking what a good suggestion Gu Xiran would give, she waited with great anticipation for Gu Xiran to finish speaking.But I didn't expect that after listening to the suggestion, it would be such an old-fashioned disgust, and I felt very disappointed immediately.

"I know that everyone thinks that finding a spokesperson is a very old-fashioned way of promotion. But the way I thought of as a spokesperson is a little different from what everyone has known before." Gu Xiran didn't show it at all in the face of everyone's doubts. The disappointed expression turned into a deeper smile.

She pointed out the headlines of the entertainment section, and then said: "This is today's newspaper. The content of the entertainment section headlines is the presentation of the Grammy Music Awards last night. There is a special section on it to select all the red carpet Celebrities' attire. Divide everyone into two groups, some of the best dressed, and some of the worst dressed."

"I brought this newspaper, and I have read all the content on it, but is it directly related to what you said about finding a spokesperson?" Pulling the newspaper over and reading it carefully, Chen Yanan found that this is The one I just saw.The familiar content really made Chen Yanan feel puzzled, and he didn't know how it had anything to do with Gu Xiran's talk about finding a spokesperson.

"I know what you mean. You want to invite the female celebrity who was chosen by the newspaper to be the spokesperson of 'Mo'. When her dress is popular, she will lead everyone to buy clothes for 'Mo'. Right?" Xiao Han glanced at it, and immediately understood what Gu Xiran was thinking, and said it directly.

However, during the process of speaking, Xiao Han did not show an expression of appreciation on his face, instead it seemed that he was very pessimistic about this matter.

"You guessed the back correctly, but you didn't guess the front!" Gu Xiran smiled mysteriously at Xiao Han.

(End of this chapter)