The Godfather of Greenery

Chapter 770 This is how football is played!
When Tottenham Hotspur defeated Dortmund 4-0 at White Hart Lane with Ribery's brace, Messi and Ramsey's goals, and then with a total score of 7:1 The entire European football world was shocked when the Hornets were eliminated from the Champions League semi-finals, because this is the second consecutive season that Tottenham Hotspur have reached the Champions League final.

Will it successfully defend the Champions League again?

Judging from the odds offered by the bookmakers, this is very, very possible, because Tottenham Hotspur defeated Bayern Munich in the Champions League final last season and finally won the championship smoothly, and this season is very likely. It is possible to kill the Bundesliga class bully again and realize the team's second defense.

Many fans feel that if Tottenham Hotspur really defends the title again this time, the entire European football world will be completely dominated by Tottenham Hotspur. Even if Juventus reached three Champions League finals in the 30s, they only won one championship trophy.

And what is beneficial to Tottenham Hotspur is that the final is held at Wembley Stadium, and Tottenham Hotspur occupies the home court advantage, so judging from the odds offered by the bookmaker, almost most fans All lean towards Tottenham Hotspur.

However, the momentum of Bayern Munich is also very strong. Although Heynckes has decided to leave the team after the end of this season in advance, Guardiola will take over Bayern Munich, but Heynckes' team is in the German Cup. Both the Bundesliga and the UEFA Champions League have reached the finals, and the Bundesliga also won the league championship ahead of schedule, so there will be great hopes of achieving the triple crown this season.

If completed, it would be the first treble in Bundesliga history.

Many people also feel that after Tottenham Hotspur reached its peak last season, its performance this season has declined. Obviously not as good as before, so Tottenham Hotspur will face Bayern Munich again this season, and the odds of winning can only be [-]-[-].

However, Tottenham Hotspur was obviously not affected by the outside world. After the team defeated Dortmund, they continued to sit at home and ushered in Saints Southampton. This is the No.30 six-round match in the Premier League. In this battle, Tottenham Hotspur relied on Kyle Walker's cross to assist. Hazzard scored the only goal of the game and helped Tottenham Hotspur beat their opponents.

In this way, after Tottenham Hotspur drew 0:0 with Everton at Liverpool and Manchester United lost 0:1 to Chelsea, the team won the Premier League championship this season two rounds ahead of schedule. Hotspur's five consecutive Premier League titles.

The entire English football world is crazy about Tottenham Hotspur's amazing performance. Countless media have wailed and asked, who can end this crazy North London team.But at the same time, there are countless media trying to analyze why Tottenham Hotspur can achieve such amazing glory.

You know, in the past 20 years, after the UEFA Champions League restructuring, European football has experienced shocks again and again. Among them, many foreign capitals, including Chelsea, have aggressively entered football, and there are also economic crises similar to the early [-]s. The debt crisis, in this era of coexistence of danger and opportunity, eliminated many wealthy teams that could not keep up with the times, but also created a group of very powerful new giants.

In the new issue of the magazine, Kicker magazine specially launched an article introducing the current football situation, which mentioned the typical characteristics of the two UEFA Champions League final teams, that is, they both belong to the alternative football world , and give an analysis.

"In today's crazy and risky capital football era, Bayern Munich and Tottenham Hotspur belong to the alternative, they are not as conservative as Arsenal, Liverpool, or even Manchester United; Giant teams like Madrid and Barcelona rely on debt and membership advantages to pile up stars."

"Similarly, they haven't spent as much money as teams like Manchester City, Newcastle and West Ham have."

"But these two teams, in the past two seasons, have reached the Champions League final in a row, and they are both creating the peak period in the history of their respective clubs, or another peak period."

"If it is said that the economic crisis that swept the world after the collapse of the Internet bubble in the United States at the beginning of the century made Serie A gradually decline, then the birth of the European debt crisis and the appearance of crazy foreign capital introduced by the frenzy of investing in football made the entire league. European football has entered a very impetuous atmosphere."

"I still remember that after Chelsea won the Champions League in 2004, the reporter once had the opportunity to sit down with Chelsea's head coach Ye Qiu. We discussed many issues together. At that time, I asked him that everyone thought, Chelsea have created a new model of football success where money can buy titles!"

"At that time, the young and high-spirited Ye Qiu didn't mind saying that he just wanted to use this championship to prove to all the rich teams that he could win the championship even if he didn't go to the rich. Everyone said that money can't buy it. Champion, but he just wants to prove to everyone that you are wrong!"

"A year later, Ye Qiu left Chelsea. I made a phone call and arranged for him to come to London. When we discussed this issue again, he told me that Chelsea's model cannot last long, and money can buy one or two buildings." Champions, but it's impossible to buy long-term success."

"I found that in just one year, Ye Qiu has matured and transformed a lot, especially his perspective on problems has changed. He even said bluntly that he has no idea what he created Chelsea, Chelsea made him successful, or both made each other."

"At that time, he said something that I still think is very correct. The most important thing for a football club is not money, nor the lineup, but the hematopoietic mechanism. The team is at its peak for a long time, and this hematopoietic mechanism is also of great benefit to football itself."

"Because it creates value for football!"

"In Ye Qiu's view, the so-called hematopoietic mechanism is not only about cultivating players and stars at the competitive level, but also at the commercial level, actively carrying out commercial development, broadening the commercial market and operating benefits of the team. He believes that excessive The blood transfusion model caused by the capital investment is killing the team's hematopoietic mechanism, because there is no pressure and no motivation."

"When we look back at this issue now, we will find that Chelsea have stagnated since Ye Qiu left. For so many years, except for the Mourinho period, they have not won the league championship or the Champions League. But Ye Qiu Cho has done an amazing job at Tottenham Hotspur since leaving Chelsea."

"We have seen that the most criticized point of Chelsea up to now is the lack of hematopoietic mechanism and excessive reliance on Abramovich's blood transfusion to maintain the team's operations. This has made Chelsea heavily in debt and even alarmed. On the other hand, they lack their own hematopoietic ability and have to rely on the introduction of high-priced stars, which makes them very dependent on capital, and the source of capital is only Abramovich's blood transfusion, which forms It's a vicious circle."

"But Tottenham Hotspur is obviously different. The highest transfer fee of this team so far does not exceed 2000 million euros, and the highest salary of players in the team does not exceed a weekly salary of 15 pounds. Its operating income has surpassed that of Real Madrid, Bayern Munich and Manchester United, and it has become a well-deserved business empire."

"In the field of competition, Tottenham Hotspur has won three Champions League titles, five Premier League titles and one UEFA Cup title since 2006. It can be said to be extremely brilliant, but have they introduced stars?"

"The answer is just the opposite. They are exporting stars every year. From Ruud van Nistelrooy to Mascherano to Van Persie, and then to Gareth Bale, Alves, etc., they are selling stars almost every year. If the The sum of these transfer fees is definitely an astronomical figure."

"However, the strength of Tottenham Hotspur has not declined because of this, and so many stars have been sold, but we can clearly see that Tottenham Hotspur is always successful and successful. Lost Cesc Fabregas, David Silva and Yaya Toure, a lot of people said, Tottenham Hotspur is finished, but now?"

"Who dares to say that Vidal and Ramsey are not as good as Fabregas and David Silva? At best, they can only be said to be stars of different styles! There are also forwards, from Van Nistelrooy, Van Persie to Falcao, Tor Tenham Hotspur sold a top center forward, but looking back, we will find that they still have Cavani. Now Real Madrid say they want to buy Cavani. What we expect is that after Cavani, Tott Which top center forward will Nam Tottenham launch?"

"I still remember that Peter Kenyon, the CEO of Tottenham Hotspur, mentioned in an interview with the media that he joined Tottenham Hotspur because Ye Qiu was in 2006. Tell him that you want to build a self-generating, financially healthy, competitive team."

"This is Peter Kenyon's ideal team, so he came to Tottenham Hotspur."

"Today, Peter Kenyon can proudly say that Tottenham Hotspur does not depend on TV rights, because the TV rights income of the Premier League is far less than that of giants such as Real Madrid and Barcelona, ​​even if Tottenham Tottenham wins the championship every year, and he can proudly say that Tottenham does not depend on the team's performance. It doesn't matter if they don't win the championship for three to five years. Influence!"

"In today's football, I am afraid that only Bayern Munich can do this!"

"So, in Tottenham Hotspur, you will find that they provide the fans with the cheapest ticket prices in the Premier League, they provide the fans with the cheapest souvenir sales, but they provide the fans with the most complete service, even they don't hesitate. A huge amount of money was spent to build a set of huge LED TVs in the new stadium, which set a world record and cost tens of millions."

"Everyone knows that being a Tottenham Hotspur fan is happiness, because they can spend the least money, go to the best stadium, sit in the most comfortable chairs, and watch the best games."

"Some people say that Tottenham Hotspur are cheapskate because they exploit players' wages and value, but in our many interviews and visits, we will find that Tottenham Hotspur players basically have a lot of respect for the team. I am satisfied with the status quo, as Ribery once said, if I only play for money, I will not be in Tottenham Hotspur!"

"This is the value and culture of Tottenham Hotspur. They don't play for money. They stay in this club for the championship, to prove their strength, challenge and break through their limits!"

"But we have also noticed that Tottenham Hotspur are not stingy. They actively develop the commercial value and potential commercial market of players, and use commercial income to fill the gap between players' salaries and other teams, such as player attendance. Commercial activities can get bonuses, and clubs can help players negotiate commercial sponsorships through their own operations, and players can get half of the share. These are all business models worth exploring.”

"Peter Kenyon said that when we enter the new stadium, we will further make a difference in the transfer market, because after our initial assessment, after entering the new stadium, with our income, in addition to being able to, at the right time, In addition to further improving the salary of the players, we can also spend a lot of transfer fees a year."

"How much, Peter Kenyon didn't disclose, but he said with great confidence that as long as the team needs it, we can buy it. In today's European football, there are teams that can say this. How many? And among these teams, how many teams can have the competitive and commercial hematopoietic functions of Tottenham Hotspur?"

"When more and more foreign capital pours into European football, when more and more teams pile up luxury lineups, when we look at Tottenham Hotspur, we will find that this team has Here, after selling a famous superstar and obtaining a pile of amazing honors, their worth is far ahead of today's football, as high as 2 million pounds, which is even higher than No.[-] Real Madrid's [-] million pounds Three hundred million more."

"But if we dig deeper, we will find out how much did Tottenham Hotspur spend on the introduction of this group of players? And how much did these players increase in value during their time at Tottenham Hotspur? And they In the process of adding value, how many honors have you achieved for Tottenham Hotspur?"

"When many people are accusing Tottenham Hotspur of continuously selling superstars, they never pay attention to the beautiful new stadium standing in the center of London. There are only five top restaurants in it, which cost Tottenham Hotspur a year. Hotspur brought £3000 million in revenue, not to mention the huge advertising screens outside the stadium."

"When we are obsessed with a superstar introduced by Real Madrid, when we are still admiring Barcelona's persistence in possession of the ball for decades, we have to see that Real Madrid's introduction of Stars lack cohesion, Barcelona lack creativity and circulation because they are too closed."

"But all of this is not seen in Tottenham Hotspur, and we have never seen them have a crisis in a big team. Their management has always been able to warn in advance and formulate very effective. And being decisive, which may even seem stupid in the short term, is a very wise decision in the long run."

"So we see that after successfully defending the Champions League, Tottenham Hotspur once again ushered in the pinnacle of the Champions League after two years, and this season is very hopeful to successfully defend the title again, and in this seemingly sluggish two years Here, they won two Premier League trophies, there is no so-called downturn and bad."

"Remember that UEFA President Platini once said that Tottenham Hotspur is worth learning from all European teams, and the Premier League CEO Scudemore also said that Tottenham Hotspur created A brand-new football business model, they try to use this business model to tell all the teams that football in the new era should be played like us!"

In addition to focusing on Tottenham Hotspur, Kicker magazine also gave a large introduction to Bayern Munich in the new issue, but relatively speaking, Bayern Munich has nothing more to commend in terms of innovation. Because the success of this team depends more on the German economy.

For example, Bayern owns shareholders such as Audi and Adidas. The former provides Bayern Munich with 500 million euros of funds, the latter 7000 million euros per year, and 500 million fixed investments. In addition, their ten so-called [-] million euros Most of the sponsors are from Germany.

It can be said that Bayern Munich's strong financial resources are based on Germany's overall strong economic strength, and Bayern Munich's strong competitiveness also relies on the Bundesliga. For example, their youth training camp can easily recruit the best players in Germany. The best academy talent, and they can always poach the best players from their Bundesliga rivals at relatively cheap prices.

It can be said that Bayern Munich's success is based on the German economy and the Bundesliga.

Although Kicker magazine does not say it explicitly, the implicit meaning is that the German economy and German football have jointly created Bayern Munich's success.

Relatively speaking, Tottenham Hotspur is even more difficult and more commendable, because everything they have is basically achieved by their own hands and hard work, and most of their players are their own. Cultivated and carved out, even their youth training has benefited some other teams in the Premier League and Europe, such as Southampton and Ajax.

Therefore, Kicker magazine also mentioned at the end that compared with the success of Bayern Munich and the business model of other giants, Tottenham Hotspur's model is more worthy of learning and reference by other teams.

"Because we, like all fans, hope that European football can develop better and better!"

"This requires all of us, like Tottenham Hotspur, to continuously create more and higher value for football!"

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(End of this chapter)