The Godfather of Greenery

Chapter 730
In this match against Ajax, Ye Qiu's attention was not only on his own team, but also on two players in the Ajax team. One was being chased by Chelsea this summer. Hulk, the other is the Argentine teenager Gino Peruzzi who Ye Qiu loaned to Ajax this summer.

Interestingly, Hulk played right winger and aimed at Tottenham Hotspur's left wing, while Peruzzi played right back and defended Tottenham Hotspur's left wing. Zhongdu performed very well and left a deep impression on Ye Qiu, especially Hulk, whose physical fitness is indeed quite good.

However, the weakness and shortcomings of this player are also obvious, that is, he is not smart enough to use his body.

How to better use one's body is also a subject of knowledge, especially on the football field, rational use of one's body can often play a vital role, and Hulk seems a little bit in this respect Not enough, even though he looks physically strong, he didn't show Drogba's rampant lethality.

Although he is a Brazilian player, Hulk's footwork is not commendable, but the left-footed volley after cutting in from the right is quite threatening. This should also be Hulk's nirvana, and he has another Foot free kick technique.

"He seems to have just celebrated his 26th birthday?" Ye Qiu asked Roland Shepas beside him.

The latter nodded, "Yes, July 25th."

Ye Qiu smiled and said nothing more, but began to pay attention to Gino Peruzzi.

As a right back, Gino Peruzzi was placed behind Hulk, specifically to wipe the ass of the current Ajax's biggest star. The Argentine teenager's defense is indeed good, the coverage is also large, and his running is very good. Positive, whether it was against Ribery in the first half or against Neymar in the second half, he played very well, especially against Neymar, completely containing Neymar.

But it can be seen that it may be because he is a newcomer, or because of his original style. He did a good job on the defensive end, but his contribution on the offensive end is very small. The only thing that impressed Ye Qiu was a 45 dribble from the right. Speed ​​cross, a typical full-back cross, and the landing point is also quite satisfactory.

But Ye Qiu finally understood why Peter de Vissel would say that he is the new Zanetti, because this young player is very hardworking, his movements are not dirty, but he is very hardworking and active, and he rarely participates in defense in Hulk Under the circumstances, he defended the right side alone, and he defended it very well, which shows the skill of this player.

But even so, Tottenham Hotspur still defeated Ajax 4:0, won another victory in the warm-up match, and also used a hearty victory to please the fans in Miami. His trip to the United States has come to an end.

After the game, Ye Qiu first chatted with Ajax's head coach De Boer, and then met the Ajax players who came off the field. Many of them made a special trip to run even though they were sweating Come over and say hello to Ye Qiu and his coaching staff.

In the hearts of all the young players like Ajax, Ye Qiu is a monument in front of them. Some of them even followed up and watched the games when Ye Qiu was coaching Ajax. Among them, Ajax The son of Ajax legend Blind Jr., Blind Jr. also witnessed Ye Qiu lead the Ajax second team to defeat PSV Eindhoven.

This is indeed a friendly match, a friendly match between Ye Qiu and Ajax.

"Hello, Jino!" Ye Qiu walked up to the young Argentine general.

The young Argentine general retreated behind the crowd and didn't deliberately greet Ye Qiu, but his attention was on Ye Qiu. When Ye Qiu approached, he felt a little uneasy. He really didn't know if Ye Qiu know that he exists.

You know, many wealthy teams introduce some potential young players without going through the head coach. He is worried that the same is true for Tottenham Hotspur. a part of.

But when Ye Qiu called out his name, he was really relieved.

"Hello, Mr. Ye Qiu!" Peruzzi held Ye Qiu's hand.

"You performed very well in this game, but you were a little nervous!" Ye Qiu said with a smile, "Especially when facing Ribery, I really wanted to yell at you, telling you not to be too polite to him Already!"

Peruzzi is not a shy person, on the contrary, he is a bold and independent person, but even so, he will feel a little nervous when he meets Ribery, after all, he is Superstar, who isn't nervous?

Later, when he met Neymar, he was no longer so nervous, and he showed his strength to contain the Brazilian genius.

"Don't get me wrong, I was just joking!" Seeing Peruzzi flustered, Ye Qiu smiled to let him feel relieved, "You know, you are our Tottenham Hotspur player, and I am very, very looking forward to your return to football. The day you put on the Tottenham Hotspur shirt and play for the team, I have no doubts that you have what it takes to do that."

After hearing this, Peruzzi suddenly raised his head. Is this what Ye Qiu said to him?
He really couldn't believe it, because everyone said that Ye Qiu has always been very accurate in judging people, very accurate, he has almost never made a mistake in judgment, as long as all players get his approval, they can almost create a record. Fan Tiandi, even Carol and Ashley Young, who were sent away by him, have gained a foothold in the Premier League team.

But Ye Qiu's next words made him come into contact with Ye Qiu more deeply.

"I'm sorry, Keno, when you joined the team, I was in New York. I originally planned to arrange for you to come to New York to participate in the training camp, but Ajax was in a hurry. They wanted you to participate in the pre-season training camp. To make an impact in the new season, and I also think that the pre-season training will be very important for you."

"Yes, sir, I understand, and thank you very much for what you did for me!" Gino Peruzzi was really moved, and Ye Qiu actually explained it to him, and it was for such a small matter of sesame and mung beans, for him. An unknown little man explained and even apologized. Apart from being flattered, he was really moved.

"I hope you understand, Gino, the right side of the team is very competitive for the time being. We have Kyle Walker and Azpilicueta, but you are very young. I and everyone on the team are very optimistic about you. We They all felt that if you continued to develop yourself at Ajax, he would be able to wear the Tottenham Hotspur shirt."

When he said this, Ye Qiu patted Gino Peruzzi on the shoulder, "Don't let us down, come on!"

Peruzzi kept nodding to Ye Qiu, "I understand, sir, please rest assured!"

Ye Qiu smiled, said goodbye to Gino Peruzzi, walked towards Hulk, chatted with the Brazilian, and the latter also mentioned that he wanted to leave Ajax. It is difficult for the team to have a chance. He is eager to play at a higher level of competition, preferably Tottenham Hotspur.

Ye Qiu also learned from his conversation that Chelsea had indeed contacted him, so he also said that he would deal with it.

So after leaving Hulk, Ye Qiu called Peter Kenyon, who was in Miami and was actively involved in the establishment of the Miami Tottenham team. It would be more appropriate to come out in autumn.

It's not that Ye Qiu is unpopular, but that he doesn't think it's necessary for him to personally come forward for everything.

Has anyone ever seen a boss who personally coordinates and handles everything, no matter how big or small?
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After finishing the four warm-up matches in the United States, Tottenham Hotspur headed to Qatar to play a warm-up match with Raul’s Al Sadd team. This year’s Qatar is not as hot as previous years, which made Ye Qiu smile bitterly in his heart. , If the World Cup is really held in Qatar, players and fans will suffer with the temperature of [-] degrees.

Will it be the worst World Cup ever?

Although the weather is the biggest enemy, Tottenham still defeated Al Sadd 3:1 and got a victory. Raul scored a goal for his new club Scored the first goal.

After a series of warm-up matches, Tottenham Hotspur finally bid farewell to the scorching Qatar and returned to London to start the last period of preparation at the beginning of the season. some problems.

For Tottenham Hotspur, an established team, the problems exposed are not big problems, but are all about coordination and connection in some details.

Theobald was summing up, and so was White Hart Lane.

When Ye Qiu attended the regular management meeting of White Hart Lane Stadium on August [-], he listened to Peter Kenyon's report.

From the perspective of the team's trip to the United States, the biggest gain is the income from the four warm-up games, as well as the sponsorship contracts of the four secondary sponsors signed by the team in the United States. The total amount of the four contracts reached 850 million Euro, which also allowed Tottenham Hotspur's sponsor system to further expand.

At present, Tottenham Hotspur has the largest lineup in the Premier League sponsor system, followed by Manchester United, and Manchester City has also made rapid progress in the past few years, signing many sponsors. In addition to sponsors, there are twelve sub-level sponsors, ranking third in the Premier League.

It should be said that Manchester City's aggressive introduction of superstars has indeed brought a lot of financial pressure to the team, but it has also earned the team a very high degree of attention, so it has naturally been affirmed by the sponsors And support, signing these sponsors is undoubtedly a drop in the bucket for Manchester City's current finances, but in the long run, it is definitely a good deal.

Chelsea's sponsorship system was once in a state of disorder and stagnated after Peter Kenyon left, but with Pini Zahavi's transformation over the past few years, although the Israeli has now stepped down, but this summer , Chelsea still signed four sponsorship contracts including Gazprom, Audi, etc.

However, in terms of money, Chelsea currently has nothing to commend them. They missed the UEFA Champions League for two consecutive seasons, which made sponsors suppress them. The total price of the four sponsorship contracts is only about 500 million euros. In addition to sponsors, the number of sub-level sponsors has also increased to eight.

"In the past few seasons, the competition in the Premier League has become more and more fierce. In 2006, the Premier League was the top four of Manchester United, Chelsea, Arsenal and Liverpool. But then we joined the ranks of the hegemony, and Manchester City also It rose quickly, and the number of strong teams in the Premier League reached six, and now, including Newcastle and West Ham United, they have become excellent teams."

"Of the [-] Premier League teams, eight teams are strong teams. The competition in the Premier League is very fierce, especially Newcastle and West Ham United have attracted many stars to join, which makes the Premier League attract a lot of attention and is far ahead. In other leagues, local broadcast rights operators, including Sky and British Telecom, have also increased the number of broadcasts."

In the past, the number of live broadcasts of the Premier League in each season was about 200 to [-]. That is to say, half of the games in a season were not broadcast live by TV stations, but now the number of live broadcasts has increased to more than [-]. Most of the matchups between some weak teams are not broadcast live, but the dialogue between the strong and the strong is basically broadcast live.

As a result, the broadcasting rights auction of the entire Premier League reached an astonishing 40 billion pounds. In three years, the average price of a game was about 650 million pounds, setting an astonishingly high price.

At the same time, the competition among broadcasters is also very fierce. ESPN, which originally favored the Premier League, lost its broadcasting rights in the UK after British Telecom intervened. This made them lose some very large British markets, but it also contributed to the They will actively participate in the auction of overseas broadcasting rights.

"According to preliminary estimates, the sales of overseas broadcasting rights may reach 30 billion pounds, plus the sale of network and other copyrights, as well as collection fees, all teams will start from the 2013/2014 season, because the income from broadcasting rights will likely double. Double."

In the small conference room at White Hart Lane, Peter Kenyon explained to the club's top executives the astonishing changes taking place in the Premier League, because that would likely result in an astonishing income of more than [-] million pounds for the winner. It is definitely a staggering statistic, and only Real Madrid and Barcelona in the Western Super League can compete.

As the tide rises, all sponsors of the Premier League will sign sponsorship contracts for the new season, with an average increase of 46%. Barclays Bank alone will cost more than 5 million pounds and 4000 million euros to sponsor the Premier League in one year. about.

A few years ago, when the subprime mortgage crisis and the European debt crisis hit, some teams in the Premier League did not have enough advertisements on their chests. Aston Villa even couldn’t find a sponsor, so they simply gave a charity endorsement for the Children’s Hospital for free. , But now, Aston Villa have signed a chest advertising sponsorship of nearly 500 million pounds.

In addition, the chest advertisements of Tottenham Hotspur, Manchester United, Liverpool, Manchester City, Chelsea, West Ham United and other teams all exceed 2000 million pounds. If Newcastle signs a new contract, it will also exceed 2000 million pounds. , At that time, the Premier League will have seven teams with more than 2000 million pounds, which is unbelievable in other leagues.

"I believe everyone is very clear by now that the next few years will be the years in which the Premier League will grow by leaps and bounds. We cannot become paralyzed by the leap in revenue from broadcasting rights and the Premier League, because we We must be soberly aware that the pressure on the team is still very high."

"We will need more than 5000 million pounds to renovate the new stadium. We will continue to increase the upper limit of the player's salary structure. These will bring pressure to us. We must continue to further develop the market in the field of commercial sponsorship and further promote The increase in income in the field of commercial operations can ensure the continued health and stability of the team’s finances.”

It is predicted that by 2015, the maximum salary in the Premier League will reach 35 pounds per week. If this is the case, then the salary in the Premier League will reach a crazy level, because everyone knows that you have money in the Premier League. All of them are big money, even if it is a relegated team, it can earn 7000 to [-] million pounds a year, what is it not big money?
And players will also ask for further salary increases because of your financial income. In the end, the Premier League will still repeat the mistakes of the past few seasons. The increased income of the team in other areas will eventually be transferred to the players and agents. pockets, and many Premier League teams will also fall into deficit, or even financial crisis.

This is why the deficit of the Premier League teams is so serious!

Good fortune and bad fortune depend on Taoism, and a substantial increase in financial revenue is a good thing, but if it is not used properly, it may turn into a bad thing, so Ye Qiu specially asked Peter Kenyon to draw up a proposal, and he will It was proposed at the Premier League boss summit before the Community Shield, so that all Premier League bosses can discuss it together.

But today, he must first reach a consensus within the team.

"Everyone!" Ye Qiu waited until Peter Kenyon had finished speaking, and then he stood up from the chairman's position at the top, propped his hands on the oval conference table in front of him, and looked at the core managers of the club sitting in two rows in front of him. At the upper level, they were basically promoted after Ye Qiu acquired Tottenham Hotspur, so they were considered his own.

"First of all, I am very sure of the hard work everyone has put in in the past few seasons. We still remember that after I bought Tottenham Hotspur, there were only four sponsors, but now we have more than doubled it. Not because of me, but because of each of you here, and the employees behind you."

"We have made brilliant achievements in the past few seasons, and our income has been rising steadily. With the arrival of 2013, the fulfillment of the new broadcast contract, and the increase in income brought about by moving into the new stadium, I believe that At that time, our finances will be more abundant, but we Chinese have a saying, be prepared for danger in times of peace."

"I believe everyone will not forget how the Bundesliga has declined, and the income from broadcasting rights will not increase endlessly, because it will lead to the bankruptcy of TV stations. The bankruptcy of Kirsch Media will lead to the Bundesliga. It is on the road of healthy management, which is worth learning and learning from.”

Ye Qiu's words won the nods of all the management present. Anyone who has a little understanding of the history at the beginning of the century will never forget the huge impact and weakening that Kirsch Media's bankruptcy brought to Bundesliga football and the World Cup.

"We must have a sense of crisis. We cannot rely too much on broadcasting rights income. What we can rely on is ourselves. Therefore, everyone, the key to Tottenham Hotspur's desire to truly become a top giant depends on you guys. Hard work and performance in the next few years!"

(End of this chapter)