The Godfather of Greenery

Chapter 474

Ye Qiu returned to London two days after arriving in the United States after receiving a call from Peter Kenyon.

The reason why he was in such a hurry was that there was an important contract waiting for him to sign in London.

After getting off the plane, Ye Qiu arranged for his wife and two children to be sent home, and then he got on the club shuttle bus that had been waiting here for a long time, and headed to the White Hart Lane Stadium. A letter of intent for cooperation.

It is Qatar Airways from Asia that wants to cooperate with Tottenham Hotspur. After Arsenal, Qatar Airways seems not to be outdone, entering London.

In the eyes of many people, Qatar, the United Arab Emirates, these small countries seem to be a bit of a fool and get money quickly, but who knows, which rich person in this world is a fool?When you call other people stupid, you're not much smarter yourself.

Both Qatar and the UAE rely on oil for their livelihood, but oil is a strategic commodity, and it will always be sold out one day, so as a precaution, they must convert the money earned from oil into sustainable development projects in the future .

Therefore, over the years, a large number of consortiums such as the UAE and Qatar have entered a series of important fields such as media, aviation, real estate, and shipping. Not stupid, on the contrary, they are very smart and far-sighted.

Just as Li Ka-shing likes to invest in basic industries, aviation, media, shipping, and real estate are all very value-preserving industries. If there is no debt crisis, it is not easy to get it.

Moreover, the big conglomerates in the Middle East are not stupid at all, and they also know how to market themselves, so when they spend money and invest, they also sponsor the team and advertise heavily, because football is undoubtedly one of the best advertising platforms in the world. one.

Sometimes I have to admit what Florentino said. In the capital market, money is worthless at all. Things that can be bought with money are not expensive at all. What are really expensive are those with Money can't buy it.

So he said, whether he bought Figo, Zidane, Ronaldo, or Kaka, Cristiano Ronaldo and others later, he didn't think it was expensive. On the contrary, he thought it was very cheap and a good deal. Because he solves all problems with money.

The simplest thinking logic is that money can never be earned and spent, but the earth is only so big.

After arriving at the White Hart Lane Stadium, Ye Qiu went up to the second floor and came to Peter Kenyon's office. He knocked on the door and went in. Before he could say anything, Peter Kenyon himself took the initiative to talk about this collaboration. .

"Qatar Airways has always attached great importance to the Southeast Asian market, and is also actively developing the global market. This time they took the initiative to find us, and the sponsorship fee is very attractive." Peter Kenyon walked outside the door, Tell the secretary to make two cups of hot coffee, then close the door and walk back.

"Training uniform sponsorship, 500 million a year, but all players, including our coaches, must wear training uniforms with their logo on the training ground, and as long as the training photos appearing in front of the media and the public All the same!"

This is a very normal request, just like Adidas sponsoring Tottenham Hotspur, with so much money every year, it is impossible to allow you to wear other brands of jerseys in training or games, then they will definitely sue you.

"What's more, they hope that all our team's away games in the future, including our warm-up matches in other places, will take their flights. If possible, they hope to start directly from the Asian tour this summer. The cost is 200 million euros!"

After hearing this, Ye Qiu felt that these two conditions were not harsh, because flying on their plane was free, but Qatar Airways could use Tottenham Hotspur's brand and player image, and even use it within the next year Vocabulary like the Champions League.

"Could it be that they don't have other conditions?" Ye Qiu was a little amused, because the conditions were too generous.

"Yes!" Peter Kenyon nodded, "When we reconsider the jersey sponsorship with Vodafone, they have the priority, and they ask us to guarantee that we will enter the Champions League every season in the future, otherwise we will cut a part of the sponsorship fee according to the terms , In addition, we have to cooperate with their activities at least twice a year, one of which will be in the Middle East."

Perhaps seeing Ye Qiu's frown, Peter Kenyon knew what he was going to say, smiled and said: "I have already talked to them, in order to take care of the team's preparations, because we don't have a winter break, So the trip to the Middle East can only be arranged in the summer, and I even propose to hold a warm-up cup in the Middle East."

After hearing this, Ye Qiu smiled wryly. The cooperation between Tottenham Hotspur and Ajax went well, but Ajax once again invited Tottenham Hotspur to Amsterdam to participate in the invitational tournament. In the second year, if there is another Middle East Cup at that time, then Tottenham Hotspur will play cup games almost every summer.

Especially considering that the Premier League is preparing for the Premier League preseason, mainly in Asia and the United States.

Peter Kenyon and Ye Qiu agreed, and nodded with a smile: "So, in the future, you don't need to worry about the warm-up match at all, because there are warm-up matches everywhere, and you are so busy!"

"I don't reject the warm-up match, but I only have one requirement. The opponent must at least have some weight, so that the warm-up match is worthwhile. I don't even reject the training camp being arranged in other places, such as the Middle East, Asia and the United States, but all Everything should try to ensure the quality of the team's summer training."

Peter Kenyon understands Ye Qiu's meaning. Competition opens the way for business, but business must also consider the interests of competition. Only when the two are properly combined can Ye Qiu's two-legged strategy be best reflected. .

Seeing Peter Kenyon's bald and smiling expression, Ye Qiu knew that after winning the Champions League, the team's summer business operations were progressing quite well, and there should be several cooperation agreements being negotiated, one of which is It is BMW.

"How's the deal with BMW going?" Ye Qiu asked with concern.

Peter Kenyon nodded, "It's almost the same. The sponsorship fee is 300 million euros a year. All first-team players and the club's senior management will each have a BMW. You can choose any style. Individual youth team potential youngsters will also receive A BMW."

"Then I won't be able to drive a Ferrari in the future?" Ye Qiu suddenly showed a very aggrieved look. He has two Ferraris and a Porsche at home, and recently bought a Bugatti Veyron, but no BMW!
"When you come to the training base or the stadium, it's best to drive a BMW. Who told us to be greedy for other people's money?" Peter Kenyon laughed. He doesn't pay much attention to cars, but he can get a free BMW car, that's not bad either.

"Don't make it sound like we are mercenary, talk about sponsorship, let alone money, it's too vulgar!" Ye Qiu also teased.

"In addition, both Qatar Airways and BMW are very interested in our stadium billboards. Among them, Qatar Airways also decided to buy the billboards behind our coaches' benches and benches!"

Many of the live broadcasts are taken from the stands, so the chances of shooting behind the bench and the coach's bench are quite high. It can be said that it is not inferior to the position of the stadium billboard. White Hart Lane Stadium did not pay attention to it before, but now it is also taken into account. developed.

"Is BMW sponsoring other teams at present?" Ye Qiu asked casually.

Peter Kenyon shook his head, "BMW's marketing in the past few years has been mainly on sailing and golf, and less on football. Now it is sponsoring the Brazilian national team. A few years ago, it was rumored that they would sponsor Bayern Munich. Bayern used to be regarded as brothers, only one street away, but then they were cut off by Audi."

"In the past few years, Audi has used football marketing, especially becoming a sponsor of a lot of giants including Real Madrid, Barcelona, ​​AC Milan, Bayern, Manchester United, etc., which has made Audi's brand value and sales rapidly increase. BMW is now We also felt threatened, so that's how we got there."

When talking about this, Peter Kenyon stared at Ye Qiu and laughed, "Actually, there is another thing that no one has said, but we all know it well. Sponsoring Tottenham Hotspur is equivalent to Sponsoring you, this kind of advertising effect, and the response it can cause in the Chinese market, is very amazing."

Tottenham Hotspur dare not say that it is the team with the most fans in the country, but it is definitely one of the most popular teams in the country, especially after winning the Champions League, it has become the target of countless domestic fans. Coupled with Ye Qiu's influence, even many wealthy teams may not be able to catch up.

Ye Qiu was already used to this kind of situation. Ever since he decided to be the head coach of Tottenham Hotspur, he had already expected this to happen, so he was not surprised by this.

"By the way, I received a piece of shocking news. I heard that a large consortium from the UAE in the Middle East is purchasing the Manchester City team that Thaksin bought. It is estimated that it should be completed soon. Calculated, this should also be A big local tyrant!"

Peter Kenyon was not familiar with this large UAE consortium, but Ye Qiu knew very well that it was the Abu Dhabi consortium.

This is the real No. [-] local tycoon in the football world, and his wealth is so rich that it is outrageous.

"Leave them alone!" Ye Qiu didn't have the heart to intervene in these matters for the time being, "How about Valencia?"

"It's still dragging on!" Peter Kenyon said, "They didn't agree to our offer, but they didn't reject it either. However, Barcelona asked us about Mascherano's price. I didn't agree, saying that the Argentine It is not for sale."

"Well, put some more pressure on Valencia, don't let their old gods be there, thinking that we must be David Silva!"

When Ye Qiu stayed in London, he successively signed sponsorship contracts with Qatar Airways and the German car giant BMW. At the same time when the two parties reached a comprehensive cooperation agreement, there was another turmoil in the transfer market.

Real Madrid finally made a move and directly offered a sky-high price of 5000 million euros to Frank Ribery of Tottenham Hotspur. Calderon said that Ribery is better than Manchester United's Cristiano Ronaldo. He firmly believes that Ribery Bailey will greatly improve Real Madrid's offensive power, especially considering the combination of Ribery and Arjen Robben.

Regarding the offer from Real Madrid, Tottenham Hotspur admitted that it had indeed received an offer from Real Madrid, but the team had rejected it on the grounds that Ribery was an important member of the team, and Tottenham Tottenham have no plans to sell Franck Ribery, while Barcelona have also denied a €3000m move for Lionel Messi.

"We have not received any offers from Barcelona, ​​and we have no plans to sell Messi. He is the core player of the team and will not leave Tottenham Hotspur!" The club's official spokesperson said loudly at the press conference explain.

But things in the transfer market are hard to say. A series of news came out of the outside world, and many of them even humiliated Barcelona. They felt that the offer of 3000 million euros was definitely a humiliation for Messi. You can't even buy a right leg.

On the contrary, the news of Real Madrid's pursuit of Franck Ribery has attracted great attention. The Marca newspaper revealed that in the new round of Real Madrid's membership meeting, Calderon has made it clear that he will regard Franck Ribery as the team's best player in the summer. Important signings, and Real Madrid's summer transfer budget has reached an astonishing one hundred million euros.

But soon, some media immediately denied it, saying that Calderon’s so-called [-] million transfer budget, a considerable part of which is to be cashed in by selling Robinho to Chelsea, but at present, the two clubs The team's negotiations on the price of Robinho's transfer have reached an impasse, and it is difficult to reach a consensus.

Many media also said that instead of introducing Ribery, it is better to introduce a left-back. After all, after Roberto Carlos left the team, the problem of left-back has become a bottleneck for Real Madrid. Real Madrid should introduce a powerful faction. Left back to strengthen the team's left wing strength.

However, left-backs in the current European transfer market are obviously very scarce, and the better ones are all in wealthy teams. Therefore, when helping Real Madrid list candidates, Tottenham Hotspur's main left-back Vargas is naturally indispensable. AS reported that the Peruvian left-back is worth around 2000 million euros.

Tottenham Hotspur have already been mentally prepared for this kind of hype from the outside world. They are not the kind of top giants, so after winning the Champions League, they will naturally be poached by other teams. It fell apart under the poaching of other teams, but now Tottenham Hotspur is obviously not Ajax.

For all the transfer rumors, Tottenham Hotspur have denied, saying that the team currently has no plans to sell.

Before the European Cup, Ye Qiu also specially accepted interviews with reporters and media, and clarified the rumors that Tottenham Hotspur might sell one or two players in the team in order to pay for the construction of the new stadium.

"The current financial situation of our team is very ideal. Not only do we not need to rely on selling people to pay for the construction fund, on the contrary, we are also preparing to actively sign up in the transfer market, so the statement that we want to sell the stars of the team It can all come to an end.”

But Ye Qiu's clarification obviously didn't have the slightest effect. The outside world was already full of rumors, and it even spread as if Tottenham Hotspur were about to be divided up by these wealthy teams.

While the outside world is poaching Tottenham Hotspur, Tottenham Hotspur is also poaching other teams.

As the European Cup approached, David Silva's agent father expressed to the public that he hoped that the transfer could be completed before the European Cup, because when David Silva communicated with Aragones, the latter did not I hope that the transfer will affect David Silva's game and state.

This is tantamount to urging Tottenham Hotspur and Valencia, please hurry up if you want to buy or sell.

But on the second day after this news appeared, the German media broke the news again, saying that Tottenham Hotspur's offer for Diego has been approved by Werder Bremen, and Diego himself is very interested in joining the new material Europe. The champion is also full of expectations, and he hopes to further improve his career at Tottenham Hotspur.

Not long after the news came out, Valencia's deputy general manager Sanchez called Peter Kenyon to inquire about the authenticity of the news, and the two sides had a new round of discussions on the phone. Peter Kenyon said that Tottenham Hotspur has not reached an agreement with Werder Bremen for the time being, but if it continues to drag on like this, it does not rule out turning to buy Diego.

Sanchez also expressed the hope that the two sides will continue to sit down and talk. After all, Barcelona’s pursuit of David Silva is not tight at present. They didn't even have specific further actions, which shows that the focus of Barcelona's transfer operation is not on David Silva.

Coupled with Tottenham Hotspur's unwillingness to continue to procrastinate, Peter Kenyon went to Spain in person to negotiate with Valencia's top management on the second day. Valencia finally agreed to Tottenham Hotspur's decision. Thorn's 2000 million euro offer.

After obtaining Valencia's consent, Tottenham Hotspur immediately invited David Silva's father, Fernando Ximenez, to London, and the two sides started negotiations on David Silva's contract.

The Spaniard has no special requirements for his contract. His salary in Valencia is not high. The Bat Corps is facing a financial crisis. It is strange that the salary can be high. David Silva's father was satisfied with the salary of the team's main players, and affirmed the other series of treatment provided by Tottenham Hotspur. After two days of negotiation, the two sides finally signed contract.

Immediately afterwards, Tottenham Hotspur announced the transfer and said that the players will arrive in London after the European Cup to sign the contract.

This also became the largest transfer transaction before the European Cup, and it was also regarded as an important signing for Ye Qiu to further strengthen the midfield strength of Tottenham Hotspur.

But just when everyone was preparing for the European Cup feast to finally kick off, Tottenham Hotspur received bad news one after another.

(End of this chapter)