After being read, the fake daughter was spoiled in 90

Chapter 98 The road ahead
  Song Xiaoran came out of the Huaxia Hotel. Thinking that it was too early and there was no one at home, he decided to take a walk.

Hua Xia Hotel is located in the east of Xincheng District. There are new office buildings nearby. Some have been completed, and some are still laying foundations. The signs on the completed buildings are all famous signs decades later. Various large-scale Bank headquarters and companies are concentrated here.

Although Song Xiaoran spends a lot of time at home, she insists on reading the news every day.

Since the city government moved from Nancheng District to this neighborhood a few years ago, the new city has become the cultural and commercial center of the city. In addition to large factories, all office workers in the future will work nearby.

Song Xiaoran also rented a small store here and opened a Xinxin milk tea branch.

The turnover of this store currently ranks at the bottom among the eight branches. However, Song Xiaoran did not choose the location with the thought of making money in the short term. It was like playing a strategy game. She just wanted to plant a flag in this area first. .

Song Xiaoran pushed his bicycle forward along the road, and right in front of him was his Xinxin milk tea.

It's lunch break now, and young people working nearby are queuing up at the door.

However, she found that her store was not the most crowded nearby. At a store across the road from Xinxin Milk Tea, the queue of people snaked around for several times. They were all young people, and there were probably dozens of people.

Song Xiaoran looked at it curiously, glanced at the sign, and suddenly understood.

The signboard is a big yellow English letter, M. There is also a red-nosed clown standing at the door, handing out leaflets to the people queuing up.

Looking inside the store, the spacious and bright lobby has an area of ​​200 square meters and is already full of people.

"If it weren't for the fact that I just finished eating, I would definitely go in and order a Big Mac to try. Well, there should be a Big Mac."

Song Xiaoran crossed the road and received a leaflet from a store clerk dressed as a clown:
  “McFish is NT$10, Big Mac is NT$9.9, Chicken McChicken is NT$6…”

The promotional pictures are so mouth-watering that one completely ignores the small line of text in the corner that requires a magnifying glass to read: "Pictures are for reference only."

This price is ridiculously cheap compared to the future, but when you think about the income, that's not the case.

After all, the average monthly salary of an ordinary worker is only about 150 to 200 yuan. A meal here would cost at least 1/10 of the monthly salary.

This is equivalent to the monthly income of an ordinary migrant worker of 5000 yuan in the future. A meal here will cost 500 yuan!
  Thinking about it this way, the M brand in this era is really shockingly expensive.

However, even though it is so expensive, the place is still packed with people, and you even have to queue up to get in during peak hours.

"It's probably because it's fresh. I've never seen it before or eaten it before. In this era, eating a Western fast food that has only been seen on TV and movies should be a very new and fashionable thing for young people.

Coming here to eat is not just to fill your stomach, it’s more about the emotional value it brings. It's hard to settle accounts with this thing... Well, I'm hungry, why don't I have one too. "

Song Xiaoran parked his bicycle and joined the queue. After waiting for 15 minutes, it was finally his turn.

"Hello, what do you want?"

"Let's have a Big Mac."

"Okay, 15 yuan, plus 2 pieces to upgrade the large portion and large fries, do you want it?"

"……it is good."

It's hard to refuse, after all, the large portion is twice as much as the small portion, but the price is only 2 yuan more.

Song Xiaoran suddenly remembered that she had watched a Hong Kong drama before when she was watching dramas. It said that this was called a rationalization smoke screen.

For customers, it seems like a good deal to add so much for only 2 yuan, but the merchant seems to be losing money. But in fact, for businesses, large and small portions, different weights, but the labor, water and electricity costs are the same, but if the cost of raw materials is higher, making an extra 2 yuan is a very profitable thing.

Therefore, the gross profit of a large portion is higher than that of a small portion.

Song Xiaoran took a deep sip of Coca-Cola, thinking that I would use this trick when I go back to the milk tea shop, and add fifty cents for a larger cup.

In fact, I have also thought about the plan to represent M or K cards, but I have never put it into action.

In this era without the Internet, the cost of obtaining information is too high.

If I want to be an agent, I have to go to the Kyoto headquarters of K Brand or M Brand to discuss how to become an agent. But now I am too busy to even make my own milk tea, so I have no time or extra funds to start a foreign fast food project. .

Song Xiaoran took a bite of the burger. It tasted exactly the same for thirty years!
  She opened the hamburger bun and looked at the patty and two pieces of lettuce inside. The cost was estimated to be 2 yuan?

Sold for 9 yuan 9!

Thinking about my own milk tea, I sell it for 7 yuan at a cost of 1 cents. I am still trembling and feel that I am making too much money. It must be because these capitalists are cruel!

这9块9里面，2块钱成本，7块9的技术配方和品牌价值。

Compared with other people's burger recipes, my own milk tea is indeed a bit lower in technology.

Please tell Zhao Shaokang later to develop new products as soon as possible and improve the taste! !
  Song Xiaoran quickly finished the set meal and went out. When he looked back, he saw that the line was still full of people, and he couldn't help but feel a sense of urgency in his heart.

There are too many smart people. Although they have the advantage of foresight, if they are slow to start, they will still suffer the consequences!

Now that we see how profitable this M brand is, there must be many people rushing to be agents.

Alas, it seems that I have no chance of being an agent for foreign fast food! -
  Song Xiaoran returned home and sat at his desk, taking out a large piece of white paper.

Considering that the milk tea shop may not be able to open, and the huge amount of funds required to contract the department store at the end of the year, he must consider a way out other than the milk tea shop.

She bit her pen and thought for a moment, then wrote a column of words vertically on the left side of the paper: "Food", "Retail", "Real Estate", "Computers", "Communications" and "IT".

These are all projects that can make a lot of money.

After "Food", Song Xiaoran first wrote "Milk Tea", and later wrote several specific categories: "Chain Fast Food", "Buffet Restaurant" and "Sichuan Cuisine".

"These are relatively popular industries in later generations. Milk tea is already being made. What's the next step to open a chain of fast food? Will it be an agent for foreign fast food or the development of Chinese fast food?"

Song Xiaoran wrote "Agency for Foreign Fast Food" above the words "Chain Fast Food", thought about it, and put an X. Then he wrote the words "Develop Chinese fast food".

"Rougamo? Rice bowl? Spicy hotpot? Braised chicken and rice? Pancakes and fruit? BBQ?"

Song Xiaoran thought about Chinese fast food in his mind until he felt a little hungry after just eating.

"The technical content of this industry is too high. I can only eat but not make it! Moreover, in this era, everyone is still eating these things, there is nothing new.

What's more important is that each stall has a different taste, and the one downstairs is the most delicious one.

(End of this chapter)