Rekindle 2012

Chapter 321 Han Sanqian’s ambition
"Boss, Chenguang Computer Assembly Store has been approved. Now we need to purchase a batch of computer accessories. We need your signature. In addition, we are waiting for you to send a video to advertise."

In the 104 office, Han Sanqian found Li Chenyang with a list.

"Are you sure you can create an original brand?"

Li Chenyang glanced at the purchase list and asked casually.

As the first company opened by Li Chenyang, Chenyang Technology has always been operated by Han Sanqian. The company is currently developing steadily. The Taobao store has grown from two or three Taobao stores to more than a dozen. The delivery locations are besides Donghu Building. In addition, there are two other temporary strongholds.

At present, all stores sell more than 300 million yuan a month, and the profit after cost is between 500 million and [-] million. Among the many e-commerce companies in East Lake Building, Chenyang Technology is definitely ranked first or second.

Now is not the time to sell goods on the Internet. An e-commerce company with annual sales of over [-] million is definitely considered super powerful.

But even so, Han Sanqian was not very satisfied.

He wants to make his own brand.

Of course, this independent brand can only be put in quotation marks. After all, they do not have the technical ability to produce computers or even accessories. What Han Sanqian means is that they purchase mainstream accessories in the market and rely on their unique publicity channels. Do business in computer assembly machines.

This assembly machine also needs to have a brand. Han Sanqian means it is called Chenguang brand. They only need to find manufacturers to produce several good-looking main chassis.

This kind of chassis can be engraved with the name and logo of Chenguang brand.

All other parts are purchased. The company assembles and sells these parts, then earns the price difference and builds its own brand.

If Li Chenyang were asked to understand Han Sanqian's thoughts, Han Sanqian's thoughts would be like those of the new car-making forces in a few years. They would find a designer to design a shell, and then assemble it using other companies' technologies and accessories. Hype and hype are the internet celebrity car brands.

Of course, there are differences between them. At least Han Sanqian is not going to cut leeks.

"Boss, it's no problem. I've investigated and found that branding of assembly machines is a big blank market."

Han Sanqian had already prepared.

After a pause, he continued.

"The market for computer assembly is too chaotic now. Take our Greentown Technology Building and Bainaohui as an example. It's a mess. If people who don't know how to assemble computers and unscrupulous merchants, they can't afford a computer that costs 6000 yuan." You dare to cheat three thousand people."

"Other places, including roadside shops, are similar. Most of them rely on cheating people to make a living. In this case, many people are very vigilant when it comes to assembling computers. If there is a famous brand of assembled computers, , they will definitely be happy to come and buy, not to mention the price is more suitable, at least they can buy one with confidence.”

"I understand this situation..."

Li Chenyang thought of something and nodded awkwardly.

He remembered his experience with Feng Shuangshuang in his previous life when he and Feng Shuangshuang went together to buy computers. At that time, online computer shopping was not very popular, and they were basically purchased offline. Li Chenyang wanted to buy a desktop computer to play League of Legends, so he went to the Computer City and spent everything. More than 6000.

At that time, he was still in the first semester of college and he didn't know much about computers.

Later, when he learned some knowledge about computer accessories, he realized how badly he had been cheated, including a 750ti graphics card, a junk CPU from ADM, and other brands of power supplies, memory and motherboards.

That computer was only worth a little bit more than the Samsung monitor. Everything else was junk. It cost at least more than 2000 yuan.Since then, Li Chenyang has not had a good impression of those so-called computer cities.

Too bully.

After that, when Li Chenyang bought a computer, whether it was a cheap work machine worth a few thousand yuan or a high-performance machine worth [-] to [-] yuan, he would buy the parts and assemble it himself, but that experience still made him very unhappy...

"What about the Internet? There should be a lot of people selling assembled machines online now."

Li Chenyang asked.

Han Sanqian said: "There are some online sellers of assembled machines, but I have carefully studied them and found that most of them are deceptive. The accessories are either shrunk or of other brands, and it is difficult to guarantee after-sales service..."

"The market is in such chaos, can we really do it?"

It's not that Li Chenyang doesn't believe Han Sanqian, but he wants to know what kind of ideas and plans he has.

Han Sanqian said: "Only when the market is in chaos do we have opportunities. Our advantage is that we have natural fans and traffic. With so many stores, we have accumulated many old customers, as well as fans of you, boss...and then there is the DM team. …”

Speaking of the DM team, Han Sanqian spoke in a higher tone.

"The DM team is very popular in the LOL circle now. The five members are all very popular. As long as they cooperate with advertising, M&G Computer will definitely be able to sell a lot. Next, we can rely on word of mouth... As long as we Don’t deceive people, use mainstream configurations, and provide good service and after-sales, and your reputation and popularity will slowly accumulate..."

"If there is an opportunity in the future, we can also sponsor the LOL game official and let our computers be used in competitions. After all, we have closer contact with them. This is our natural advantage in doing computers. Other offline stores and online e-commerce Shangdu can’t compare with us!”

I have to say that Han Sanqian thought well and had a good plan.

If it really develops as smoothly as he does, then there will be no problem at all in launching the Chenguang brand.

Li Chenyang picked up the purchase list and looked at it again. The accessories on the list were all current mainstream ones, including ASUS motherboards, Colorful graphics cards, Intel processors, Corsair memory... There are three levels of various configurations from high to low. .

Han Sanqian said: "Morning Light assembles computers. I plan to make three levels. The first one is an office computer, which mainly uses integrated graphics cards and some other affordable configurations. The price of the computer is cheap and can be controlled within 2000 yuan. Except that it cannot play LOL. In addition to playing games, it has other complete functions, such as working, watching videos, and processing files... This kind of machine is targeted at office workers and company purchasers."

"We call low-end computers the Starlight version, and there is also the second-stage mid-range Moonlight version. The Moonlight version can be applied to current mainstream games, such as LOL, CF, DOTA, and World of Warcraft. Basically, these mainstream games have no delays. It is very low, has excellent graphics, and is completely sufficient for daily gaming. The price of this kind of computer is about 4000 yuan, and the price of 4000 depends on the quality of the monitor. I can guarantee that the performance of the Moonlight version will definitely beat the more than 5000 computers in Computer City, and it can be used It's a big brand, and it saves worry and effort. This kind of computer is aimed at our mainstream fan users, college students, working white-collar workers, and many workers who like to play games."

"The last daylight version is the highest configuration. It uses the current first-class configuration. The price without the monitor is about 1 yuan. This kind of computer is less expensive to purchase. The main customers are those rich fans. It can kill all major games and consoles. game!"

After hearing what Han Sanqian said, Li Chenyang wrote his name on the purchase list and agreed to this purchase plan worth millions.

He threw the document over with a smile and said, "Han Sanqian, what do you want to do?"

Han Sanqian said with a smile: "They are jealous of those black businessmen making money, and they just want a piece of the pie."

"I think you want to kill them!"

Li Chenyang knocked on the table and said lightly.

(End of this chapter)