Reborn in 2011, 985 missing from two copies

Chapter 60 Boss, please let me join Meiyou (please follow up)

"Or is this Meiyu Technology very powerful?"

Chen Chuanqing frowned. If the other party was really capable, he could fight with him once!
If it's just a second generation fooling around, then he won't serve you!
He was already 38, and he was supposed to take a step further and show his ambitions, but unexpectedly he was dismissed from get out of class with the operations manager.

If he can't find a good employer again, he will be miserable for the rest of his life.

It's a pity that even though he was an assistant to the former operations manager of Vancl, he was very capable and had good connections, but he still couldn't find a good job.

In second-tier cities like Jeju, e-commerce is underdeveloped and there is not even a decent e-commerce platform!

As for continuing the development of big cities?
Think about your elderly parents, your wife and daughter back home, and the pressure in big cities...

Forget it, I'm too old to bother.

It wasn't until yesterday that he saw Song Sining recruiting an e-commerce operations manager in the alumni group, so he came over to take a look with the attitude of giving it a try.

Seeing Chen Chuanqing coming, Yu Xue quickly reported to Song Sining.

This kind of e-commerce talent is exactly what Wang Yi needs, Song Sining specifically explained.

But right now, she still has a few people to interview.

Wang Yi heard this and walked over:

"It's okay, Sining, you continue to interview other people. Give me Chen Chuanqing's resume, and I will come for the interview in person."

"Okay, boss!" Song Sining quickly took out a resume and handed it to Wang Yi.

Wang Yi took a look and saw the former assistant operations manager of Vanke...

Isn't it a coincidence? There is a shortage of such talents!

Although Chen Chuanqing is an assistant, to put it bluntly, at Vanke, everything except operational decisions is made by the operations manager himself.

Assistant Chen Chuanqing is responsible for most of the other work, whether it is negotiating with customers, finding suppliers, conducting promotions, stocking up, etc.!

It can be said that Chen Chuanqing knows everything about e-commerce operations except decision-making!
Wang Yi's Meiyou e-commerce company is in need of people who are good at work and have resources.

As for decision-making?Of course Wang Yi will do it himself!

After all, Fanke asked them to go bankrupt, so let them make decisions again?That's not seeking death!

But how to let a talent like Chen Chuanqing successfully join Meiyou depends on Wang Yi's ability!
Wang Yi remembers that 2011 was the year when Fanke turned from prosperity to decline, and then within a few years, it was completely in decline...

As a friend and shareholder of Vancl's old director, the angel investor Rebus was unable to make a comeback. A few years later, he also completely withdrew from Vancl's board of directors...

It's just that after so many years, Wang Yi can't remember the specific things.

He simply took out his mobile phone and started checking the news about Fanke.

"In 2011, the number of users of Vancl's finished mobile client exceeded 400 million..."

"Fanke's growth rate has exceeded 300% continuously...the highest valuation is 30 billion, and the number of employees exceeds 1.3..."

"Vanke signed a contract with a certain superstar as a spokesperson..."

"Vancl raised its sales target from 30 billion to 100 billion..."

"The sales situation of Vanke in the first half of the year was not optimistic. It only achieved one-third of the first half target and suffered a loss of over [-] million..."

Looking at these pieces of news, Wang Yi shook his head: "Sure enough, Fanke started to suffer from the cold this year!"

As for the reason, Wang Yi also understood.

Fanke is different from Taobao. Fanke has its own brand, which is self-produced (including OEM) and sold by itself.

In order to go public and achieve better results, Vancl has forcibly raised its annual sales target to 100 billion, and may have stocked up to 50 billion!

As a result, only 30 billion was sold in a year, leaving 20 billion in inventory...

Under the pressure of 20 billion in inventory, another loss of nearly [-] billion was made. The capital chain was broken. Who would die if every customer did not die?

If we maintain stability and maintain the goal of 30 billion and stock up on 20 billion, we will also develop very healthily.

When it comes to e-commerce, we are most afraid of taking too big a step and losing our temper!
In the development of Meiyou, Wang Yi never pursues scale or sales, only profits!
Another point is that the quality of Fanke's clothes is not good.

Wang Yi remembers that during Double Eleven one year, Fanke was revealed by the General Administration of Quality Supervision, Inspection and Quarantine that the quality was not up to standard, and then it went completely cold... Meiyou must take this as a warning!

With this information in hand, Wang Yi waved: "Yu Xue, please ask Manager Chen to come in."

"Okay, boss."

Chen Chuanqing walked in, looked at Wang Yi in front of him, and his heart skipped a beat: "Boss Meiyou is so young!"

"It's over, it's really a second-generation company, just for fun!"

Wang Yi said calmly: "Please sit down."

"Thank you." Chen Chuanqing sat down and planned to go through the motions before leaving: "Boss, may I introduce myself first?"

Wang Yi waved his hand: "No, I have read all your information. Let's talk about the real reason why you left Fanke."

"This..." Chen Chuanqing frowned slightly. He didn't want to join the job anyway, so he simply said:

"I am an assistant to the operations manager. My boss has been laid off, so I have no choice but to leave. I am on the wrong team. Alas!"

A sigh of helplessness.

I thought that if I worked hard with the manager, I would be promoted to a supervisor soon, even to a deputy position.

As a result, before he was promoted, the manager dismissed the get out of class!

The one who took the stage was the manager’s nemesis!
It is conceivable that Chen Chuanqing had no place to stay and could only resign in despair.

Wang Yi shook his head: "That's not the reason! Your manager is also a scapegoat. The new manager has not been here for a long time."

"What do you mean?" Chen Chuanqing was startled and confused.

He is good at business, but when it comes to right and wrong, he is completely confused!
"Vancl's annual sales target was mentioned at 100 billion. How much did you actually accomplish in the first half of the year?" Wang Yi asked.

Chen Chuanqing thought for a while: "16 billion."

Wang Yi nodded: "Less than one-sixth of the annual target! This means that the entire year's target cannot be achieved. And for the goal of 100 billion, Vanke's stocking is probably 50 billion. If it cannot be completed, how many Inventory? Have you calculated it?"

Chen Chuanqing thought for a while: "I'm afraid the sales in the second half of the year will not be as good as the first half. The actual sales in a year are only about 30 billion, and the inventory is 20 billion!"

"Hiss! If this is the case, the entire Fanke community will be in danger!" Chen Chuanqing took a breath: "So, someone must be responsible for this, so my manager was pushed out?"

Wang Yi waved his hand: "This is the surface. What do you think is Fanke's real problem?"

Chen Chuanqing thought for a while: "Fanke expanded blindly. The target of 100 billion was too high. Too much stocking resulted in too much inventory, serious losses, and even a broken capital chain!"

"It's still shallow." Wang Yi shook his head: "Fanke's problems mainly lie in three aspects."

"Please give me some advice, boss." Chen Chuanqi stood up solemnly.

Wang Yi said eloquently: "First, Fanke's strategy is wrong!
Vanke started at the low end and focused on cost-effectiveness, but suddenly abandoned the low-end market and impacted the mid-range. Consumers did not recognize it and sales fell.If the brand positioning is low and you want to raise it, it will be as difficult as reaching the sky! "

"Second, the direction is wrong!

Fanke chooses the men's market and makes mid-range shirts, the kind that cost one to two hundred a piece, but they don't know that men are the hardest to make money from!If it focuses on the female market, there may be a glimmer of hope. "

“Third, there is a problem with Vanke’s management.

Vanke's clothing design cannot keep up with the times, and its warehouse management model cannot keep up with the times. Even the most basic quality has problems.If it is not finished, who will? "

"Thank you, I understand!" Chen Chuanqing was shocked and enlightened.

Wang Yi pointed out the most important problem of Fanke in a few words!
Wrong strategy, wrong direction, wrong management!

These are the core issues that caused Fanke to go from hitting tens of billions to being on the verge of bankruptcy!

For a moment, the way Chen Chuanqing looked at Wang Yi changed again and again.

The previous doubts, disdain, and resistance are gone, replaced by respect, admiration, and awe!
A seventeen or eighteen-year-old student has such a strategic vision, which surpasses that of the top management of Fanke. It is really terrifying!
After all, if the top management of Fanke could see this clearly, they would not completely turn from prosperity to decline and go bankrupt within half a year!

It's just that Wang Yi is so young and has such a lofty strategic vision, so Meiyou may have a bright future!
After reading this, Chen Chuanqing stood up and said sincerely:

"Boss, my ability may not be particularly outstanding, but I am conscientious, pragmatic and diligent. I have a clear understanding of the overall situation of e-commerce operations, including the establishment and operation of warehousing and logistics systems. I am also familiar with many suppliers, OEMs and other resources. I hope the boss will give me a chance to I join Meiyou e-commerce!"

(End of this chapter)