Technology company, I will become the light of China!

Chapter 155 Conversation with Brother Penguin, Chen Xing is forced to make his debut
"You mean, Chen Xing wants to spend 5000 million to invest in the heroic battle, and also use his three mobile phones for built-in promotion?"

Shencheng, Nanshan District.

Penguin headquarters building.

Wearing rimless glasses, the polite Xiao Ma listened to Jia Wei's explanation on the phone and confirmed again with surprise.

Invest in heroic deeds?

If Chen Xing wants to make money and develop MOBA mobile games, then the National Super God in public beta is the best choice.

At present, the number of users of Quanmin Chaoshen has exceeded 2000 million, and this number is still rising rapidly. In any case, it has more potential, right?

Anyone who has played PC MOBA games, such as League of Legends and Dota, knows that such games are indeed profitable. Because of their fairness, Chinese people especially like to play them. The daily turnover from selling skins alone can reach tens of millions, or even Breaking [-] million.

Chen Xing wants to make money by joining the MOBA mobile game. Brother Ma can understand this. After all, making chips is very expensive, but why is it a heroic battle?
After hesitating for a moment, he also considered Chen Xing's "chip" and responded: "Just ask Chen Xing to wait for a while. I will drive over right away. I should arrive in about 10 minutes."

"Good boss."

Jia Wei hung up the phone, looked at Chen Xing who was enjoying tea leisurely on the sofa, and conveyed: "Mr. Chen is like this. I don't have the authority to decide on dividends, but our boss is already on his way."

Brother Ma is coming over?

The tea cup in Chen Xing's hand paused for a moment, but soon returned to normal, nodded and said, "Then I'll be waiting for you."

Penguin Company, if nothing else, has a long-term strategic goal.

While other Internet technology companies are in decline, it is the only one that has been steadily rising, not only taking over the entire entertainment industry chain, but also acquiring Wanda’s offline cinemas.

……

Less than half an hour.

The girl at the front desk led Brother Xiao Ma into Chen Xing's office.

Because it was the first time for the two of them to meet, Chen Xing quickly stood up and said, "Mr. Ma, seeing is worth hearing a hundred times, admiring for a long time."

"Mr. Chen, you're welcome. You are now a rising star in our Shenzhen business circle and a representative of self-made people."

Xiao Ma responded with a smile.

Although Chen Xing inherited Longxing Technology Company, everyone in the industry understands that to be able to turn a company on the verge of bankruptcy into a market value of hundreds of billions today, it is not an exaggeration to say that he started from scratch.

At present, in the business circles of the Dragon Kingdom, the default self-made bosses are Chen Xing and Rebus. Others more or less relied on external help, some through marriage, and some through family background.

"Mr. Ma, you're welcome. Please sit down first. Let's sit down and chat."

"Row."

The two shook hands briefly and then sat down on the sofa in the negotiation area.

As soon as Brother Ma sat down, Chen Xing didn't even have time to pour him tea, so he got straight to the point and said, "I heard from Jia Wei that Mr. Chen wants to use his three major mobile device platforms to help promote our games?"

The three major mobile device platforms undoubtedly refer to the three mobile phone platforms of the Longxing series, the brilliant series, and the Geek series.

It’s not like Penguin didn’t send people over to discuss cooperation. Last time, the marketing manager Dai Yali came to negotiate. The agreement reached by the two companies was that the pre-installation fee for mobile QQ and QQ Music software was 7 yuan, and each time in the application mall The cost of downloading the Penguin application is 1 yuan.

To put it simply, for every mobile phone brand owned by Longxing Technology Company sold, Chen Xing can get 7 yuan from Penguin. If the user uses the built-in app store of the mobile phone to download Penguin software, Penguin will also pay 1 yuan. The money is given to Chen Xing, which is the cost of listing on the platform.

The fee settlement period when the contract was originally signed was three months, that is, quarterly settlement. The contract was signed in September last year. If the payment is fully settled, the platform listing fees that Internet companies must pay will also have to be settled.

Faced with Xiao Ma's direct topic, Chen Xing poured him a cup of tea first and then replied slowly:

"We have this intention. Currently, mobile devices are developing too fast. MOBA games that can be played anytime and anywhere will definitely have more user markets than PC MOBA games. This is a blue ocean that has not yet been deeply explored."

As soon as he finished speaking, Xiao Ma's eyes suddenly lit up. Chen Xing's thoughts were exactly what he thought.

Mobile MOBA games can be played anytime, anywhere.

As for PC MOBA games, such as League of Legends, game users have been slowly declining since players reached their peak in 2014, so Xiao Ma and Penguin executives are thinking about whether they can open up the mobile game market.

"What do you mean, Mr. Chen? Invest 5000 million in Heroes of War and promote the game for free in exchange for 20% dividends?"

Brother Ma still goes straight to the point.

However, Chen Xing shook his head and changed his mind temporarily: "Since we are negotiating with Mr. Ma, why don't we change the terms and I will buy shares in your Penguin Company."

Brother Ma: "Do you want to invest in it?"

"That's right, I just want to invest in it." Chen Xing nodded slightly and continued: "At present, in the mobile phone market of Longguo, I wouldn't say that one company is the only one. Our company is still ranked among the top three, and the number of users is still rising steadily. .”

"You want to open up the mobile game market, and I happen to be a mobile device manufacturer. If the two of us cooperate, wouldn't we be like a fish in water and become even more powerful?"

What is the most important thing in business negotiations?
Mutual benefit!

If there is no binding interest, why should people cooperate with you?
I have what you need, and you have what I want. This is business negotiation, not relying on relationships to get something for nothing.

This is not only true for business negotiations, but also for personal relationships. Only when each has something to gain can we maintain each other's feelings.

Brother Ma only pondered for a moment before he had already made up his mind. He glanced at Jia Wei beside him, who quickly understood and quickly got up and walked to the office.

Now we are no longer talking about games, but about buying shares in Penguin, and a "little Karami" like her is not qualified to attend.

After Jia Wei left, Brother Ma expressed his agreement: "That's true. You provide the equipment and I provide the application software. Maybe our cooperation can produce a chemical reaction."

As soon as he finished speaking, he changed the subject and said, "So Mr. Chen, how do you want to cooperate? Directly subscribe for shares in our company?"

"Mr. Ma is joking, you are a giant with a market value of trillions. How can I have the money to subscribe for Penguin's company shares?"

Chen Xing smiled faintly and said what he was thinking: "I won't take any of the revenue generated by your PC side, but I need to take 10% of the revenue from the mobile side. What do you think?"

If it was just a game called "Honor of Kings", he dared to ask for 20%, but if Penguin Company still wanted to take 20% of the revenue generated by the entire mobile terminal, that would be too greedy, and others would not agree to this ratio.

"A bit high."

Brother Xiao Ma still felt that it was too high and elaborated on his point of view: "For now, our daily profit reaches tens of millions just by running one game every day, not to mention that we also have other mobile games and film and television entertainment software. , your family just wants to take 10%, even if I nod, the company shareholders will not agree."

"Then what if, let me add one more thing, the store removes all Pig Factory games?"

Chen Xing continued to throw out chips.

Zhuchang (Wangyi) and Penguin have been competing for many years, and they are currently preparing their own mobile games. If Longxing Technology Company’s mobile phones and app stores would remove Zhuchang’s games...

Don't think about it!
This is an opportunity to hit your opponent hard!

As the saying goes, if the opponent loses, it means making money for itself. Penguin can definitely use this opportunity to establish its position in the mobile game market.

And the most important thing is that Chen Xing's words also alerted Brother Ma.Since I can remove Pig Factory’s application, I can also remove your Penguin application. Now it depends on which company I can reach cooperation with.

In the PC game market, Penguin is undoubtedly ahead of Pig Factory, but in the mobile game market, no one can be sure at the moment. Both companies have games that can be played.

Taking 10% of the profit from the mobile terminal, Xiao Ma couldn't make the decision alone, but he was already moved and responded: "Mr. Chen, wait a moment, I want to ask the shareholders for their opinions."

"Okay, you go and ask first."

Chen Xing responded calmly, picked up the teacup and tasted it slowly.

Brother Xiao Ma took out his mobile phone and used the WeChat group to convene an emergency shareholders meeting of the company without any delay.

As Chen Xing said, Penguin Company wants to enter the mobile market, and Longxing Technology Company happens to be a mobile device manufacturer. The cooperation between the two companies is even more powerful.

But what Xiao Ma doesn’t know is how much revenue the two games “Honor of Kings” and “Peace Elite” will bring in the future, not to mention other mobile games.

The 10% profit commission from the mobile terminal brings tens of billions of benefits to Chen Xing, which is not an exaggeration at all.

Maybe one day in the future, Brother Ma will take a cut of the 10% profit, and he will be so distressed that he can't sleep every night.

Of course.

These are all later stories.

……

After waiting for more than ten minutes, Penguin's internal online meeting also quietly ended, and shareholders and Xiao Ma reached a consensus.

After turning off the phone, Xiao Ma looked at Chen Xing and said, "Mr. Chen, we just held an internal meeting and agreed that we can give you 10% of the profits, but only if you cooperate with us in promoting the game."

"What do you mean?"

Brother Xiao Ma smiled and expressed his thoughts: "Mr. Chen, you have a lot of fans on Weibo. We just need a spokesperson."

Chen Xing: "..."

Good guy!
If you need a spokesperson, look for a celebrity!If it really doesn’t work, you can just go to an internet celebrity, but you want to come to me for endorsement? ? ?

Chen Xing was a little confused, he really didn’t want to make his debut!

"If this endorsement..."

Before Chen Xing declined, Xiao Ma continued: "Mr. Chen, don't refuse in a hurry. You don't need to travel too much. You just need to agree to let us promote your image, and then use it in your free time or during press conferences." We use Penguin games to test the performance of mobile phone chips.”

"Mr. Ma, do you really want to send me to my debut?" Chen Xing looked helpless.

He is a dignified industrial entrepreneur and the CEO of a company with a market value of [-] billion. Although he has some fans online and is more famous than ordinary celebrities, he really has never thought about being an endorser in person.

When Xiao Ma heard the word "debut", he couldn't help but smile and said, "Just get used to it. You have made your debut on Weibo many times. We don't force you to participate in variety shows or anything like that."

By sacrificing image endorsements, he could get 10% of Penguin's mobile profit. Chen Xing gritted his teeth and decided to give it up: "Okay, then when can we sign the contract?"

"That's it today. I'll call my lawyer to come over and draw up a contract."

After confirming the preliminary intention, Xiao Ma did not hesitate at all and immediately asked the lawyer to come to Longxing Technology Company.

Within half an hour, Penguin's lawyers arrived. During the conversation between lawyers from both parties, as well as Chen Xing and Xiao Ma, the terms of the contract were further determined.

……

at dusk.

The sky gradually turned into a warm orange-red hue, and the afterglow from the setting sun dyed the office golden.

After a long period of drafting by lawyers from both sides, the commission contract was finalized. Both parties signed their names, fingerprints, and company seals.

The content of this contract is also very simple. Longxing Technology Company will no longer charge platform listing fees for Penguin's application software, but will instead charge a quarterly commission of 10%. It is also obliged to cooperate with Penguin in promoting new games and produce corresponding recommendations. page poster.

In addition, Penguin’s unsettled “platform listing fees” are equivalently converted into company shares.

From September 2014 to now, the unsettled platform listing fee is 9 million. Based on today’s Penguin stock price of 1.9 yuan per share, Chen Xing can get 112 million shares. These more than 169 million shares are very important to the behemoth Penguin Company. It is said that the total proportion is less than 100%, and there is no card at all. However, if we talk about mobile terminal dividends, Chen Xing can account for 0.1%, which is a huge share that ordinary people cannot imagine.

After confirming that the contract was correct, Brother Xiao Ma also extended his hand and said: "Mr. Chen, I hope our two families can have a happy cooperation."

"Pleasant to work with."

Chen Xing shook hands with him in response.

After the two sides exchanged a few more polite words, Brother Ma looked out the window and said, "It's getting late, so let's go back first."

Chen Xing: "Don't you want to have dinner together?"

"The company still has something to do, so I owe you this meal for now. Let's have a couple of drinks another day." Xiao Ma declined politely.

Seeing that they insisted on leaving, Chen Xing finished his speech and stopped trying to stop him: "Okay, I'll see you off."

"You're too polite, Mr. Chen."

"Why are you so polite? We are now strategic partners and we will make money together in the future, hahaha."

"Let's make money together."

While the two were chatting and laughing, they also walked from the seventh floor office to the first floor lobby. When they arrived at the door of the office building, Xiao Ma stopped, looked sideways at Chen Xing and said, "Just send it here. I can feel Mr. Chen's sincerity."

"Okay, walk slowly, Mr. Ma."

Chen Xing smiled lightly.

……

After seeing off several guests from Penguin Company, Chen Xing also returned to the office, calculating the benefits of this negotiation.

If he extracts 10% of the profits from Penguin's mobile application, not to mention other software applications, he can make millions or even tens of millions of profits from the single-day sales of "Honor of Kings" in the future, realizing a true sense of lying down. make money.

PC games will develop into mobile games. This is the general trend. However, Chen Xing’s Longxing Technology Company controls the bottom end of the user equipment market. This is a bargaining chip.

For Internet companies to develop, they must be based on industry.

Now that Penguin Company is supplying blood, Longxing Technology's liquidity will be more abundant. Once the funds are sufficient, more funds can be invested in research and development of technology, forming a virtuous cycle.

Money is the foundation of technology.

(End of this chapter)