The Ferry of the Heavens: Hong Kong Comprehensive Start

Chapter 74 Genesis Weekly
Ye Yuxiang actually read a report on the salty and damp magazine "Dragon Tiger Treasure" before.

The report said that the magazine "Dragon Tiger Treasure" publishes an issue every ten days, and its monthly net profit can reach 100 million yuan.

This crazy behavior lasted for a whole year and a half!

A year and a half later, other salty and wet magazines appeared, and the profit of "Longhubao" was reduced, but it was still very impressive.

And how much did the founder of "Longhubao" invest in this kind of magazine?

Less than 6 yuan!

Rent an office space, recruit a few employees, then contact a printing factory and start working!

Ye Yuxiang thought that she was a girl, and it was impossible and not suitable to be an adult magazine.

But my own aesthetics are still good, and I may have a chance to shine as a fashion magazine.

But Ye Yuxiang is a fledgling child after all.

She has seen the glory of magazines in the past, but she doesn't know the decline of Hong Kong's magazine industry today.

Because Ling Yaodong became a policeman, he had to deal with all kinds of teaching and learning in the process of handling the case, so he still has a little understanding of this.

The magazine industry in Hong Kong is now in a period of decline. Except for [Ming Pao Weekly], there are still people who buy it, and other weekly magazines, such as [Outside] and [Mirror Weekly], are rarely bought.

The reason why newspaper stalls in Hong Kong are still willing to sell them is because these weekly magazines have a back-end system, and they will be responsible for recycling magazines that cannot be sold.

There are only six or seven magazines in the market!
Among them, Ming Pao Weekly performed best, and the editor-in-chief was Lei Weipo.

As early as the early days of "Ming Pao", he used his pen name [Liu Wenying] to write for the "Ling Xing Column" in the upper left corner of the front page.

This gentleman's style is [two styles of style + chapters come].

Editor-in-chief Lei does not intend to follow the elegant route of intellectuals, but hires a large number of female reporters and editors to do entertainment news.

In his hands, the circulation of "Ming Pao Weekly" continued to increase, and the advertising revenue in the 80s soared to 2000 to [-] million a year.

This method was later learned by many magazines, and it was quickly carried forward in the hands of 【Next Magazine】!
On March 1990, 3, "Next Magazine" launched its first issue, but it was not until June 15 that the news of [Wang Zuxian's rumored rich businessman boyfriend Lin Jianyue] was secretly photographed, which made him famous in the first battle. The first paparazzi.

After that, the paparazzi trend spread in Hong Kong, and the gossip world was full of heroes.

Under the typesetting strategy of "putting others on both sides and putting scandals in the middle", the sales volume of "Next Magazine" is booming. "One out of every six people in Hong Kong is reading "Next Magazine."

So far, gossip magazines have entered a mature period.

People in Hong Kong often do not "subscribe" to magazines, and everyone does retail sales.Glance at the front page at a convenience store and don't buy anything interesting.

In addition to the toilet reading-like yellow headlines that stand out in the indescribable typography, a headline that hooks people to death is even more impressive.

What do Hong Kong magazine front pages usually look like?

Write Jackie Chan's teaching boy as a martial arts movie: [Jackie Chan angrily beats the boy, and kicks him 5 meters in the air]

Write Fengzhi's fight for custody as a crime film: [Two can only save one]

There are countless vulgar and kitsch titles, the sole purpose of which is to attract readers' attention and make them pay for the magazine.

Ling Yaodong knows the routines of semi-magazines in later generations, but he doesn't want Ye Yuxiang to follow this path and turn his reputation into a topic of conversation for Hong Kong people after dinner!

After all, the two are women who have an intimate relationship!

Ye Yuxiang's current strong and independent personality is actually a lonely and fearful heart!

…………………………………………………………………………………………………………………………………… ...........

Seeing Ling Yaodong frowning slightly, Ye Yuxiang felt a little nervous, and even stopped moving her feet. She asked, "Adong, do you think my idea is bad?"

Ling Yaodong nodded, and said, "There is no future in running a magazine. Nine times out of ten, you will lose money. Running a fashion magazine is even more uncertain, and you are close to death. The most popular newspaper stalls are actually comics. Shasha's comics are the favorite of young and Dangerous and schoolchildren!"

"Manga? I don't understand!" Ye Yuxiang's face wrinkled into a bitter gourd, "A Dong, forget it, I won't run this magazine anymore!"

"No! You want to run this magazine! But instead of a fashion magazine, focus on novels!" Ling Yaodong said seriously, holding Ye Yuxiang's hand.

"Fiction? I don't understand these things, Dong!" Ye Yuxiang said with a frown.

"It's okay! I will tutor you all the way! You can only spend tens of thousands of dollars to play, no more than 10 yuan! I also have ideal candidates to recommend to you for the early employees of the magazine!"

Ling Yaodong actually thought of his unfinished task, and the ideal object in his mind is of course Chuishuida and his daughter.

"What I'm worried about is novels! I don't understand them at all!" Ye Yuxiang has read novels, but if she were asked to write novels, she would be the first two.

She also knows that well-written novels have great appeal to the citizens of Hong Kong Island.

When [Ming Pao] was first published, its circulation was very poor, and the newspaper could only support it. It all relied on the founder to write a world with a single pen, which stabilized the sales volume of 6000 copies for [Ming Pao], and then slowly got on the right track!

"You don't have to worry about this! I will take care of the novel. You will recruit some Chinese professional staff to form a studio. I will provide the outline and detail outline of the novel, and they will be responsible for expanding the outline and detail outline of the novel. That's good." Ling Yaodong said, since the ability of [photographic memory] was aroused, the novels he read in his previous life are as vivid as his memory.

He has read tens of thousands of novels, among which there are quite a few high-quality ones, and the most important thing is that the volume is large and full.

If these novels are serialized in magazines chapter by chapter, why worry about poor sales?

"Okay!" Ye Yuxiang also fully believed in Ling Yaodong, and without any hesitation, decided to follow Ling Yaodong's suggestion and start a martial arts magazine.

The two discussed the specific details, including the magazine name, magazine design, office location, how many employees to hire, magazine pricing and so on.

The more Ye Yuxiang talked, the more excited she became.

Without eating a few mouthfuls, the time slipped from noon to night.

In the end, the name of the weekly magazine was decided-[Genesis Weekly]!
Ye Yuxiang walked out of the high-end restaurant with Ling Yaodong in her arms like silk.

do not know why!
Ling Yaodong had a creepy feeling and felt uncomfortable all over!

He understood that this was the talent of [Danger Perception] activated.

In other words, this mall is dangerous!

Where does the danger come from?

Ling Yaodong frowned, stood on a high place, and looked around the entire shopping mall!
Think about it!
System information boxes flashing yellow and green floated up and down in his field of vision.

Green is friendly!

Yellow stands for neutrality!

Suddenly, a red bloody system information box broke in.

Red represents hostility or danger!
Ling Yaodong's face changed slightly, and he looked at this person who was so hostile to him!

This is a tall and thin man, wearing a pair of sunglasses, the neckline is pulled high, covering half of his face.

(End of this chapter)