It is agreed that the 18th line will be top-notch?

Not far away, Qi Mu, who was on standby, felt slightly relieved after seeing the text message.

After learning that he was going abroad with his boss and crew, Qi Mu urgently made a comprehensive and systematic understanding of the entertainment market in Europe during working hours.

We also used the power and relationships of the Kuaiguang Group to contact some people who were involved in this matter.

After all, the normal work tasks are not too heavy, and Yang Ruoqian, the boss, rarely looks after him, so he can spare a lot of time to study.

In two months, Qi Mu, who was not originally in the overseas market, now has the confidence to answer most of Yang Ruoqian's questions.

Qi Mu immediately stood up, walked to Yang Ruoqian, and said with a dignified and elegant smile: "Mr. Yang, where should we talk?"

There is a relatively spacious table near the front of the aircraft that can be used as a conference table. During last night's dinner, this table was used to place food, and the space was very ample.

Yang Ruoqian walked over and sat opposite Qi Mu.

In just this moment, Qi Mu had already taken out all the data and information she had prepared long ago.

"Mr. Yang, the entertainment industry in Europe is relatively developed and complete, and there are not many opportunities for us to intervene." Qi Mu turned the screen halfway, "The industries we can invest in now are relatively high-risk. "

"Generally speaking, the projects you can invest in now are roughly divided into two categories. The first type is that the industry is relatively mature, but it is still burning money, and we don't know how long it will take."

"The second type is a relatively new industry. Many things are immature and have certain prospects, but the prospects are not necessarily bright."

Yang Ruoqian nodded slightly.

This is in line with his expectations.

Businesses that can make a profit without losing money must have been taken up by local capital with connections and strength. Unless you are very lucky, it will be difficult to directly step in to get a share of the pie.

Moreover, Yang Ruoqian has always avoided this kind of money-making business.

"What's your recommendation?" Yang Ruoqian didn't know much about these things. "Which one of the two do you think is less risky?"

Qi Mu was already prepared. With a click of the mouse, a detailed report was revealed: "Ignoring specific projects for the time being, from a macro perspective, I recommend you to choose those newer industries."

Yang Ruoqian looked at the various data on the screen and nodded: "Tell me your reasons."

Qi Mu placed the cursor on the series of numbers on the screen and said: "First of all, the value of copyrights in Europe is very high. Even for industries that are currently losing money, the value of their various IPs is also very high. Do you want to If you insert it midway, the cost will be much higher.”

"On the contrary, if you choose to invest in some industries that have not yet revealed the value of IP, the investment will be much less. If the subsequent investment is successful, the return will be very high."

"Second, I have analyzed your personal decisions in the past year. In terms of market control, your judgment is definitely among the best in the industry. With your vision, there is a high probability that you will invest in new projects. It can be successful.”

"Even if you don't know enough about the overseas market, if the project is not popular in the overseas market, you can still bring the project you invested into the country. With the current publicity capabilities of the Kuaiguang Group, it can completely drive the domestic market."

"Taking a step back, even if the project does have an accident due to various reasons, you can still maintain capital through traffic operations."

There are currently two publicity methods used by Kuaiguang Group - the first is the traditional publicity method, which involves direct publicity from its partner Chengyu Media.

After continuously holding hot-selling IPs, Chengyu Media’s current publicity and distribution efficiency is no less than that of any other giant.

Everyone is willing to believe that the combination of Kui Guang + Cheng Yu will definitely be good.

The second is to use the giant traffic app Baopu on hand to carry out covert propaganda.

For example, the background of the industries invested by the group is thrown on the homepage of the rating column to artificially build momentum and create a very hot atmosphere.

As long as the publicity is adequate, and with the traffic brought by Leopard and Chengyu Media, even if the project really fails to succeed, it can at least make enough money to protect capital.

Anyway, if you invest in a project in the early stage, the cost will not be that high.

This is the benefit of having traffic in hand.

The more Yang Ruoqian listened, the more silent he became. He was secretly glad to have found such a secretary, otherwise he might have fallen into a trap.

"Okay, then show me those projects that are losing money and burning money." Yang Ruoqian directly eliminated Qi Mu's suggestion in his mind without even thinking about it.

But he still kept an eye on it and asked Qi Mu to explain plan B in detail.

On the road to success again and again, Mr. Yang realized a truth - when fate closes a door, it is likely to close the window as well.

Just because there are two options does not mean that one of the two options is correct.

For Mr. Yang, the difference between the two is probably just the difference between making a lot of money and making money through blood.

Qi Mu had been prepared for a long time. When he heard the boss's request, he immediately opened another document: "Mr. Yang, look here."

"Generally speaking, what you can buy now are either IPs that were once brilliant but are now ruined. Or they are similar IP development behaviors that are difficult for various niches."

"These investments are very high - even if it is a big IP that has been ruined, if you want to win it, you will definitely need a huge investment."

"On the contrary, if you can operate a big IP, even if the potential of this IP is drained due to various mistakes in the future, it will still be worth thousands of dollars."

After saying everything that needed to be said, Qi Mu leaned back slightly and waited for Yang Ruoqian to make a decision.

After making a decision, she will come up with specific project investment suggestions.

As a professional secretary, Qi Mu certainly recommends investing in projects with low risk and high returns, but she cannot make decisions for her boss based on her own likes and dislikes, so even if it is an option that is highly recommended, she has done all the information.

Yang Ruoqian thought for a moment and said: "Ignore investment in new industries for the time being. The growth cycle of this thing is too long. The existing mature industries are more worthy of attention."

The growth cycle is long, what a perfect excuse!

Qi Mu suddenly felt enlightened, his face was expressionless, and he nodded slightly: "Okay, Mr. Yang, can I give you a detailed introduction?"

"Okay, tell me a few of the ones you think are the most risky."

Qi Mu's hand operating the computer suddenly slowed down by three points...

The riskiest? !
  What does Mr. Yang want to hear about the riskiest investment?
  Fortunately... fortunately I made relevant preparations, fortunately I wasn't lazy.

Such a high salary is indeed not for nothing!

Qi Mu took a breath and kept the most decent smile: "Okay, Mr. Yang, let me introduce it to you."    "The first project that I personally think is relatively risky is an IP related to 'Dungeons and Dragons'. This IP is actually very popular abroad, and many board games have been developed..."

"But I think the biggest risk is that this kind of board game and world view only occupies a small circle in China, and our promotion advantage is not huge."

"These IPs not only include the world view, but also include the various characters in the IP."

"Now there is a company that wants to put the relevant IP on the computer and turn it into a computer game. If we can obtain the rights to develop the copyright, it will be smooth in the future whether we use the IP to produce text works or simply put the entire world view on the big screen. a lot of."

"It's just that... this company is in a very embarrassing position in the gamification development of IP. Although they made money in the development of the last game, the cycle was extremely long. The profit was profitable, and the reputation was good, but it could not compete with the huge Compared with the time investment, it seems a bit too much.”

"So during this period, they chose to increase investment and increase the development cycle, trying to achieve a better reputation."

"Now their company's funds and manpower are very tight, but the development of the game is still far away."

Increase investment and lengthen the development cycle? !

You haven’t suffered enough from the previous film, right?
  After hearing this, Yang Ruoqian felt that this company was very unreliable. He was quite satisfied and asked casually: "What IP are they developing now?"

Qi Mu turned his head slightly, pulled the screen down to the bottom, and spoke the rather awkward name slowly: "Well...it's called "Baldur's Gate"."

I have never heard of the so-and-so door...

Yang Ruoqian felt even more relieved.

Something as niche as this is not suitable for spending a lot of energy and money on a grand IP development.

No matter how well you do it, the audience is too limited.

The market is only so big, and there are only so many businesses making products on this track. If the product is not good, the audience can only hold their noses and buy it; no matter how good the product is, there are only so many consumers.

What's the point of having such huge development costs?

Definitely losing money!
  Yang Ruoqian was very satisfied: "Yes, judging from the name, the future is bright. We will put the cooperation plan with this company into our itinerary this time."

In fact, Yang Ruoqian has a little thought of his own - his anchor business has been booming for too long, and it's time to give it a small blow.

When the time comes, we will spend a lot of money to hire a few game anchors to come to the company, and let them play this game.

Spend a lot of money on publicity, grant them early access to play, and let them enjoy themselves.

The game loses money, the anchor loses money... a two-pronged approach, it is definitely a high-quality and top-notch overseas project!
  And based on the company’s idiosyncratic nature, their next work is likely to be a niche IP with high investment and high development cycle.

This is the rhythm of losing big money!

"...Okay Mr. Yang, I'll find someone to contact them soon." Qi Mu had a million doubts in his heart. He didn't know why Mr. Yang made up his mind to invest in this unreliable project based on just one name.

Don't think nonsense, this is Mr. Yang!
  Yang Ruoqian glanced at the laptop screen and said, "Besides this door, are there any other projects with high risk and low return? Tell me about them too."

"Okay, Mr. Yang, this is..."

Just when Qi Mu was about to continue introducing the garbage project to Yang Ruoqian, the hatch not far away suddenly opened.

The flight attendant in uniform walked up to the two of them, folded her hands on her lower abdomen, and said with a smile: "Mr. Yang, Ms. Qi, the plane will start landing in five minutes. For safety reasons, you two need to put away the things on the table. Thing, fasten your seat belt.”

Yang Ruoqian would not argue with professionals on this kind of issue, and he immediately returned to his seat.

Qi Mu also put away his computer.

Anyway, we are still in Europe for a long time, so there is no problem in going back to the hotel to discuss it.

After notifying everyone on the plane, the flight attendant returned to the cabin of the front row cabin crew.

Tens of minutes later, with slight tinnitus, the plane landed at Fiumicino International Airport.

After getting off the plane, Chang Zhiqing looked around and whispered: "The environment is not bad... mainly because the climate is good."

"The hotel environment will be better later." Yang Ruoqian and Chang Zhiqing got off the plane side by side and got on the shuttle bus.

After a series of troublesome immigration checks, the group finally left the airport building and arrived at the parking lot.

In the parking lot, several black high-end business cars were already waiting here.

After being idle in the company for several months, Yan Jinyu finally had something to do. He immediately stepped forward, communicated with the people in the car skillfully in Italian, and showed several certificates.

When Yang Ruoqian hired him with a high salary to serve as the top leader of external projects at Kuaiguang Group, Yan Jinyu felt anxious and expectant.

All international trade of such a large group must pass through her hands. What a big challenge is this?
  However, who knows, apart from cooperating with overseas theaters to release "Black Robe Inspection Team", she has had no work in the past few months.

Literally no jobs.

Not to mention external projects, even half a word is not translated.

There were no leaders to assign tasks, and no subordinates to ask questions. If the company forum wasn't still active, she almost thought she had entered a shell company.

Every day when she goes to work at the company, she has only one question - what on earth is she here to do?

Now that she finally has a relevant job, Yan Jinyu seems to have found the meaning of life. When she heard that she was going to Italy this time, she taught herself Italian to a level close to her native language during working hours.

After all, she had been proficient in Latin before, so it was not difficult to learn Italian at this time.

Chang Zhiqing looked at the limousines and the drivers in suits, and asked in a low voice: "Did you hire the car and the driver?"

"Yes, this car has its own refrigerator and charging port. It has a spacious location and can even put down a laptop. It's very comfortable."

Chang Zhiqing sighed: "The wages abroad are so high, but you are really willing to do it."

"You must feel comfortable when you go out to play." Yang Ruoqian said, as if recalling some bad memories, "Have you forgotten, during the mountain climbing organized by our university, there was a snake in your room... I am I feel that when you come out to play, you either don’t play or don’t think about money.”

With that said, the two people were greeted by the blond driver and got into the back seat of the limousine.

(Today’s speed of life and death is completed!) (End of this chapter)