It is agreed that the 18th line will be top-notch?

Shang Qianyu, who was eating so much that his cheeks were bulging, heard this voice of slightly surprised doubt, and was so frightened that he almost choked.

After taking a sip of water to put down the food stuck in his throat, Shang Qianyu took a deep breath and continued to eat a lot of the things he ordered, not caring at all about the content of the phone call.

Chengyu Media and Kuaiguang Group have a cooperative relationship, and other people's affairs do not represent their own affairs.

Besides, even if it is really my business, the landlord is still around!

If the landlord can solve it, she has nothing to worry about. If even the landlord can't solve it, there's no point in worrying.

It's better to keep working hard.

Yang Ruoqian glanced at Shang Qianyu, who was completely careless next to him, and then turned his gaze to Cheng Fei, who had a serious look on his face. If he said he wasn't curious, it would definitely be a lie.

Judging by the reaction on her face, the news on the phone was definitely bad news.

But does this bad news have anything to do with Kuaiguang Group?
I hope so...

After all, Kuaiguang Group has been trapped in good times since its establishment, and its top leaders are bombarded with all kinds of good news every day.

I really envy Chengyu Group for always receiving bad news.

After a brief moment of shock, Cheng Fei immediately returned to her usual state and said calmly: "Okay, I understand. I will go back to the company later. You guys can overcome it tonight and work overtime with me. Okay, that’s it.”

After hanging up the phone, Cheng Fei drank all the tea in the teacup on the table, moistened her throat and said, "Mr. Yang, I have some bad news here, which is related to both of our families."

It has something to do with both families...

bad news……

What is this? This is a pillow given to me when I feel sleepy!
Just now, I was complaining in my heart that Kuaiguang Group was trapped in good times, but now adversity has come directly!
No, hope is not adversity but despair!

Yang Ruoqian's appetite, which had just been whetted, suddenly improved. He sat firmly on the Diaoyutai, took a bite of the soft and glutinous rice ribs, and then asked with a smile: "It's okay, Mr. Cheng can just say it directly. It's business, how can we do it?" What smooth sailing thing?”

Seeing that her partner was so confident, Cheng Fei nodded slightly: "This matter... I personally think that if it is handled well, it is not a big deal. If it is not handled well, it may cause huge damage to our new movie. Word of mouth hit.”

"Recently on the Internet, some film reviewers and bloggers criticized our new movie at the same time, including some big Vs. The time was very close and the content was very similar. We initially suspected that it was 'friends' who were criticizing us. A public opinion attack we launched.”

Uh... some film reviewers and bloggers criticized "Black Robe Inspection Team"?
This thing sounds a bit familiar...

Isn’t that what I did?
However, Yang Ruoqian only found Liu Bi, a film reviewer, to smear his own movies and did not expand the scope.

First, it was too expensive, and second, Liu Bi tipped him off that Kuang Guang's biggest enemy, Yue Fu, had done all the work for Yang Ruoqian, and he no longer needed to pay for it out of his own pocket.

Now it seems that Yue Mansion must have bribed all the famous bloggers.

Then some agreed and some refused.

As one of the initiators of this "adversity", Yang Ruoqian looked as usual and said with a smile: "Whether a movie is good or not, the audience's eyes are sharp. No matter how these individuals belittle or praise, in the end they will see the truth. Don’t be nervous.”

Cheng Fei frowned slightly: "But these malicious comments will also affect some of the box office, especially the die-hard fans of these movie reviewers."

After years of objective film reviews, these uploaders have accumulated many fans.If they disparage the movie before it is released, many potential box-office fans may subconsciously believe these up bloggers.

Either just don't buy a ticket, or watch the movie with tinted glasses.

Both word-of-mouth and box office were affected.

Yang Ruoqian nodded perfunctorily and asked the question he cared about most: "Then how does Mr. Cheng plan to solve this problem?"

It’s hard to experience adversity once, but don’t just let it be resolved like this!
Such a wonderful feeling, Mr. Yang still wants to experience it more.

Cheng Fei thought for a while and replied: "The first step is to find out which company is doing the trick. The enemy is in the dark and we are in the open. It is difficult to operate."

"The second step is to find out the identity of the other party, and then we will launch a public opinion war against them. For example, we will publish the evidence, or attack their movies and TV series. In short, we will try to weaken the credibility of these bad reviews as much as possible. , so that when the audience sees the negative reviews, they will first think of trolls instead of real reviews.”

“The third step is that we have to release some content that has not been released in the promotional video to some trustworthy influencers and bloggers, so that they can prepare movie review videos touting our movie before the movie is released, and wait for the movie to be released. I will send out the review immediately after that.”

"Many impressions are preconceived, which is very important." Cheng Fei glanced at the silly and naive Shang Qianyu again, as if to remind her, "Other influencers and bloggers who want to smear us must wait until the movie is released. Before we can start making videos, we will be inherently slower and the smear effect will be greatly reduced.”

"Strength is one of the factors that determine whether you can become popular, but factors other than strength are also very important, even as important as strength itself. Do you understand?"

Shang Qianyu nodded vigorously while eating and drinking. Her beautiful but clear big eyes flashed, seeming to indicate that she understood everything.

Yang Ruoqian on the other side was a little frightened.

As expected of a propaganda person, this counterattack method and strength can indeed be said to be thunderous...

If the counterattack plan is completed, it is impossible to say that this crisis can really be reduced from a major incident to a minor issue.

Such a terrible counterattack plan is like a sharp knife, severely attacking the life gate of Kuaiguang Group.

This is the autumn of life and death!

Yang Ruoqian remained as calm as possible at the critical moment, took a tactical sip of tea, and said with a smile: "These solutions from Chengdu are indeed very effective and very professional. However, can we change our way of solving the problem? ?”

In fact, after the film production stage is over, there is basically nothing to worry about when it comes to the promotion stage.

How to deal with the crisis of public opinion is Cheng Yu's business and has little to do with Kuo Guang.

However, Cheng Fei specifically spoke out about this matter in front of Yang Ruoqian and gave out the initial counterattack plan because she wanted to hear if her partner, who could always create miracles, had any other opinions.

If not, share an experience in handling such a crisis.

If there is, then it is naturally the best - anything that can be said from Mr. Yang's mouth is of great value.

If Yang Ruoqian can give him a way to deal with this kind of thing, it cannot be measured by money.

Now Chengyu Group has set up an analysis team within it, which includes several industry experts. They do nothing every day and just analyze the various decisions and behaviors of Kuaiguang Group, especially Yang Ruoqian himself.

From the live broadcast industry that we could only dabble in in the initial stage to now becoming bigger and stronger... every key node has been documented by this analysis team.

Every time the analysis is completed, everyone at Chengyu Group benefits a lot.

Now, Yang Ruoqian is right in front of him, explaining his methods and behavior in person. How much work can this save the company?
Cheng Fei nodded expectantly: "Mr. Yang, just say it."

Yang Ruoqian smiled and said: "Actually, I have already received the news and know that there will soon be bloggers from the film review section coming to discredit our movie."

Liu Bi was the person he just found this morning, but Cheng Fei had just received news that someone had started posting smear videos.

It showed that Ming Yue Mansion had been taking action for a long time, but it was only today that they found Liu Bi.

But...even if it was known one minute earlier than Cheng Fei, it was still too early, let alone several hours earlier.

As expected, Cheng Fei felt very unbelievable that the Kuaiguang Group's information acquisition channels were faster than hers, and her pupils widened slightly: "Kuiguang Group, have you known about it for a long time?"

"Yes." Yang Ruoqian affirmed calmly, "Not only that, we have also known for a long time which company was behind this incident."

Cheng Fei was silent for a while and did not question the reliability of the news. She just said in a voice that could not hide her emotions: "Mr. Yang...the various capabilities and efficiency displayed by Kuaiguang Group really make me feel a little ashamed."

This is anything but modest.

As a large group with a wider business scope, more sufficient funds, more channels, and more talented people, information can actually lag so far behind!
Those elites who are all well-dressed, talk about theories, and can scare people to death with their graduation certificates and various awards, are actually inferior to the Kueiguang Group team with obviously worse staffing.

Chengyu Group has conducted a lot of surveys on Kuaguang Group, one of which included the composition of its employees.

The employees who come to work at Kuaiguang Group can be said to be a diverse group of people, ranging from age groups to educational backgrounds. There are both experienced old employees and fresh graduates who are completely outsiders.

There are top students who graduated from internationally renowned universities and top domestic universities, and there are also people who graduated from institutions that were not so eye-catching, or even "very bad".

Even this top analysis team has not yet analyzed what these employees have in common, and what are the recruitment standards of Kuaiguang Group...

But these employees, under the leadership of Mr. Yang, are bursting with amazing energy!
The news that I just got while eating was actually no secret to Mr. Yang.

When the Chengyu Group had just received the news and even the counterattack plan was hastily drawn up, the Kuaiguang Group had even completed the first step of the counterattack!
No wonder Mr. Yang was so calm from the beginning to the end... It turned out that he had already known it in his heart.

Alas, my employees are not up to par, which makes my boss look embarrassed.

It can only be said that Mr. Yang has indeed given himself enough face as a partner.

As for the authenticity of the news, Cheng Fei didn't even bother to doubt it - the authenticity of what Yang Ruoqian could say must have been verified numerous times.

Yang Ruoqian spoke neither too fast nor too slowly, trying to buy enough time to fabricate his lies: "It's just a coincidence, a coincidence. The reason why I didn't immediately fight back in self-defense after I found out about the company was because I wanted to take advantage of this public opinion crisis. "

Coincidence...how could it be a coincidence?
However, Cheng Fei can understand such rhetoric.

A company's intelligence capabilities and intelligence system are an absolute top priority. Let alone partners, even personnel from different departments within the same company cannot be disclosed.

It is already very rare for people to share information. How could they share the way to get it?
Cheng Fei nodded, indicating that she could understand Yang Ruoqian's confidential behavior: "Then, how does Mr. Yang plan to deal with it?"

Yang Ruoqian didn't expect that the other party had dreamed up a non-existent intelligence department, and was still racking his brains to make up lies: "There is actually no problem with President Cheng's handling method, but whether it is defense or counterattack, the upper limit is to 'make it a trivial matter.'" .”

"Why don't we be bolder and more radical, turn a blind eye to their smear campaign for the time being, and just sit on the sidelines?"

"Think about it, Mr. Cheng. Although some up owners and bloggers accepted Yuefu's money without conscience, there are still many up owners who refused and made promotional videos based on the facts."

"Up owners who smear our movies are influential and have fans. Up owners who respect the facts are also influential and have fans."

"The same type of video, the same type of video blogger, but two completely different movie reviews. Won't the fans on both sides start fighting? As long as they start fighting, the discussion will increase and the popularity will increase."

"I feel that at this stage, when the movie has not even been officially released, the impact of good reviews and bad reviews is far less than spreading the words "Black Robe Inspector" all over the Internet."

"Now Yue Mansion is willing to spend money to bring us popularity, why don't we just accept it?"

Yang Ruoqian finished this series of words, took a tactical drink of water, and continued his nonsense.

"The popularity is only one reason. Under this public opinion crisis, there is actually a very rare opportunity hidden, an opportunity that can cultivate the stickiness of our users."

Cheng Fei, who heard this theory for the first time, was stunned: "Cultivation of user stickiness?"

Some people try their best to discredit their own movies, but they can actually cultivate user stickiness?
Is there any mystery here?

Yang Ruoqian nodded seriously and said: "That's right. But for people who quarrel because of subjective factors, it is very difficult for each other to convince each other, and they are often unwilling to admit their mistakes."

"After the movie is shown, in order to prove that they are right, even those who are not interested in the movie at the beginning have to buy a ticket, watch the movie from beginning to end, and add a good review to prove that their vision is correct. question."

"If you argue and argue, you will get angry. Those viewers who want to defend their superiors, if they argue a few more words, they will subconsciously believe that "The Black Robe" is a good movie."

"Of course we will lose the group of fans who discredit our up owner, but at the same time we will gain another group of up fans. How can we know that it is a blessing in disguise?"

After talking nonsense about this theory that was full of loopholes, Yang Ruoqian looked at his partner with a guilty conscience.

Can this be fooled?
After all, time is short, and Yang Ruoqian can only think of this much for the time being.

Cheng Fei thought carefully for a while and nodded slightly thoughtfully: "What Mr. Yang said is indeed very reasonable. It's just that I didn't think deeply enough."

In fact, if it had been in the past when they first cooperated, Cheng Fei would have questioned this theory that seemed not quite right and was too idealistic.

For example, are the fans of these film review bloggers loyal enough?Will the audience take sides in the dispute between the two protagonists, or even spend real money to buy movie tickets?
However, since Yang Ruoqian said it emphatically, it means that these issues must have been investigated in depth, so there is no need to worry too much.

Now who doesn’t know that Kuaiguang Group has far-reaching plans?

The plans that can be approved by Yang Ruoqian are [-]% based on layers of theoretical arguments, data research, on-site inspections, and real-person investigations within the group.

For a president of Yang Ruoqian's level, every word represents the power of the entire group.

Anyway, it can't be made up on the spot.

"President Cheng, don't worry too much." Yang Ruoqian seemed to be afraid that the other party would forget, and deliberately reminded him, "We have signed a contract. If the movie box office fails and you are unable to recover the publicity and distribution costs, Kuaiguang Group will pay full compensation. "

Cheng Fei finally had a clear smile on her face this time: "Mr. Yang said this with some humor. You clearly know that this is an ordinance that is impossible to fulfill. Because its prerequisites are not established, and you, Mr. Yang, are optimistic about it. How can a movie hit the streets?"

Can you please stop cursing me like this...

How can anyone take the initiative to sign an ordinance that they don’t want to pay?
Yang Ruoqian complained and shook his head: "What President Cheng said... I am also a human being, and I will make mistakes. How can I always succeed?"

Yeah... I've basically been making mistakes from the time I started this company until now.

If you can get it right once, you will now be financially free.

Cheng Fei looked at the time, called the waiter over, and said, "After the movie is released, does Mr. Yang have any other plans? Or do you think you have a lot of money and won't go after those who paid to smear the movie?"

afterwards……

Those who received black money, and the Yue Mansion who distributed the black money...

How could it not be pursued?

Not to mention that Yang Ruoqian himself is not a saint, and it is impossible to repay evil with kindness. Just the cost of pursuing these people is an irresistible and high fee!

This kind of lawsuit, which is difficult to obtain evidence and quantify the specific amount of losses, has always been the hardest hit area for wrangling. Not only the time cost is high, but also the money cost of hiring a team of lawyers is so high that Yang Ruoqian can't sleep with laughter.

Not to mention the cost of obtaining evidence...

What is a bottomless pit? This is the real bottomless pit!
"How is that possible?" Yang Ruoqian, who was looking forward to that day, smiled slightly, "Even if this movie doesn't make any money, I have to sue all these people. One or two, neither one can escape."

"Even if the lawsuit can't be won, the group will use up those who are just making money until they are exhausted. It won't be over for a few years if I don't disgust them."

Cheng Fei was stunned for a moment, with a playful expression on her face: "I seem to have realized now that Mr. Yang's real age is a little younger than me. I see you strategizing every day, and it's unfathomable. I didn't expect it. He has the energy of a young man."

As a classmate of the same class as Shao Yiqi, Yang Ruoqian is similar in age to Shao Yiqi.

Naturally, he is younger than Cheng Fei.

At this time, the clerk in charge of the checkout came in with the bill in his hand and the most decent smile on his face: "Four people, a total of 340, how do I pay?"

Of the more than 300 yuan, [-] of them were orders of Chengfei points.

Although Shang Qianyu is silly, he has basic emotional intelligence. It is impossible for him to order too many expensive dishes when being treated by others.

"I come……"

"Mr. Cheng, I'll do it this time." Yang Ruoqian, who had been interrupted in the middle of pretending several times in a row, finally found an opportunity. This time he didn't dare to delay any longer and got his black gold membership card as quickly as possible. Come out, "The main reason is that my card has a discount, so there is no need to spend this money in vain."

Cheng Fei looked at the beautifully crafted card strangely and asked, "When you treat a customer, does it make any difference whether there is a discount or not...isn't it all your shop?"

Is this the point?
The point is that I have an extremely cool and unique black gold membership card in the world!
It's like a person showing the jailer to tell the time. Is the point the time?

The point is the watch!
Yang Ruoqian coughed lightly and handed the card in his hand to the clerk: "Take this card to check out. There is a limit in it."

The clerk reached out and took the black gold membership card, his eyes widened, as if he couldn't believe his eyes.

They receive higher salaries than their peers, and naturally they also have to receive training, the most important of which is this black gold membership card.

Most store clerks may never come across this card in their lifetime, but if they encounter it and don't handle it correctly, the outcome will basically be the loss of their jobs.

Because that is a membership card that can only be owned by group bosses.

The clerk's mind was filled with the legendary stories of his boss, but he didn't expect the real person to be so young. His tone was a little excited: "Mr. Yang, wait a moment, I will issue an invoice for you!"

Looking at the clerk's tone and listening to his eyes, Mr. Yang, who had finally succeeded in pretending for once, felt that this word was reflected in his whole body.

Cool!
Who would have known that the seemingly enigmatic Mr. Yang was actually a man who had escaped from high-level tastes?

……

After settling the bill, Yang Ruoqian took Shang Qianyu and Wen Ruoxiu into the car.

As soon as Shang Qianyu sat down and closed the car door, he couldn't help but cheer loudly: "Wow, landlord, do you know that you looked so handsome just like that!"

Of course, how can a group boss who uses a black gold card to pay for things not be handsome?
Yang Ruoqian put the precious black gold membership card in the glove box and said calmly: "It's okay, okay."

Shang Qianyu continued his excited review, and a faint blush even appeared on his fair face: "Even if I don't make any money, I will sue all these bad guys! Wow! When can I be so domineering! "

Such a boss is so charming!

Such a company is so cohesive!

"..." Yang Ruoqian, who was so proud just now, froze.

Is this the point? !
Where is my black gold card? Has no one noticed my black gold card?

Where are you focusing your attention? ! !

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