Game production: I really have landed

Chapter 307 Exclusive
"Mr. Shiben, I can agree to all other terms in the contract.

But in terms of exclusivity time, I think ten years is still too long. "

Luo Bai crossed his hands, looked at the person in charge of Sony's game department in front of him, and expressed his opinion.

"Luo Jun, you know, we very much respect your contributions to the gaming industry.

We also pay the highest degree of attention to the second Souls-like game that you personally directed.

For the "Bloodborne" project, we are treating it this time as an escort work for Sony's new generation console.

Various resources are tilted, coupled with the large audience that Dark Souls has accumulated over the years.

I believe that this project will achieve unprecedented and amazing achievements.

Chu Xin and Sony will inevitably achieve mutual success.

Under such circumstances, too short an exclusive period will bring great uncertainty, which is the bottom line that we cannot tolerate. "

Right now, it's the third day of discussions between Soni and Chuxin.

Regarding the Bloodborne project, it actually involved the time when Dark Souls was launched.

At that time, Sony gave an extremely generous investment contract, hoping that the original intention would be to hand over Dark Souls to Sony for all operations.

But under Luo Bai's insistence, he still refused.

However, buying and selling cannot be done without righteousness, and both parties have always had a relatively good basis for cooperation.

Luo Bai also made a joke at that time, saying that the next Souls-like game could be exclusive to Sony.

Nowadays, Dark Souls remains fresh for a long time. Even if several years have passed, there are always new players taking advantage of the "Summer Promotion" and "Winter Promotion" every year.

When asking what games are worth buying, Dark Souls is always mentioned by countless bloggers.

So far, sales have almost reached the level of 2000 million.

The reputation is good and the user stickiness is high. Every year, the waves of calls for a sequel to Dark Souls are getting louder and louder on the Internet.

As the originator of this series and the person who least understands Dark Souls in the world, Luo Bai has not released any news about the second part.

In fact, every time Dark Souls goes on sale and a wave of new players comes in, there are old immortals who like to pretend to be newbies and post about their experience in related forums.

“I just got into Dark Souls. This game is so fun. The game that has been released for so long should be getting a sequel soon.

I was so lucky to be able to play the second part of Dark Souls as soon as I finished it. "

"That's great, that's what I thought last year."

"That's what I thought the year before last."

"Old thief Luo Bai! Give me a knife!"

The influence of this series and the huge commercial value it may bring after the release of the second part are already evident.

And what about Soni?

In recent years, the game department has experienced another wave of changes from old to new.

As early as a few years ago, there began to be news about "new machines" internally.

For the release of a new machine to be a huge success, it must represent the highest technical level that can be achieved in the entire gaming industry.

When the machine is released, supporting it with enough exclusive games is also a top priority.

This type of game is also jokingly called "escort game", and the meaning of its existence is to force new and old gamers to buy new machines.

It is against this background that the Soul series, or "Luo Bai", was targeted.

To be fair, if possible, the person in charge at Sony is more looking forward to cooperating on "Dark Souls 2" than the "Bloodborne" project.

As Dark Souls, which has always been in the top three in the list of "The World's Most Anticipated Game Sequels", there is no doubt that it has the mass base to become a masterpiece.

In addition, Luo Bai has become a symbol of perversion in the industry over the years.

The yield is as high as that of a sow, and the quality is still high, so there is no commercial failure.

This is a very scary thing.

However, Luo Bai spread his hands and looked like he was out of ideas. Soni had nothing to do with Luo Bai.

I could only settle for the next best thing and brought up the project of "Bloodborne".

This includes preliminary preparations, negotiation of specific terms, and tug-of-war between the two parties.

A long period of time has passed now, and while most of the terms can satisfy both parties, it is difficult to reach an agreement on the exclusivity period.

Shi Ben was also quite helpless.

There are many game manufacturers that cooperate with the three major consoles.

The main purpose is to introduce more investment to share the risks that a game may encounter during the development process.

Again, no one can guarantee that a game will be loved by players after it is released.

Although relying on the host will also lead to smaller profits, please note that everyone is a businessman, not a gambler.

In this process, you can also increase your connections.

However, Chu Xin is obviously an outlier.

Shiben himself really wanted to promote this cooperation.

Among the series of escort works currently being prepared by Sony, there are also games with excellent quality and reputation.

But there is still a lack of an exclusive game like "Luo Bai's Operation" and "Soul-like Second" to serve as the Dinghai Shenzhen.

The initial conversation between the two parties went very smoothly, and even the differences on some profit points were quickly resolved.

Shiben once felt that it was Chuxin who had never been exposed to such related business before, so he acted so "amateur", and he even felt complacent that he had helped Sony gain several percentage points of profits.

But before he even had a moment of fun, he was completely embarrassed.

But on the matter of "exclusiveness", Luo Bai's attitude was extremely determined.

Even when Shi originally planned to vomit out what he had eaten before, and was willing to vomit more, there was no substantial progress in the negotiation.

The entire negotiation process has reached a standstill at this point.

"I hope Luo Jun can really think about it again. We are really sincere here."

Shiben sighed, stood up and said goodbye to Luo Bai.

After bidding farewell to Shi Ben, Luo Bai, who was sitting on the chair, just exhaled slowly.

"It's really hard to repay a debt of gratitude."

Essentially, with the current social status and technological accumulation of original intention, it is no longer necessary to rely on any manufacturer to survive.

With the support of tens of millions of players around the world, each of Chuanxin's games can be spontaneously promoted by game media around the world as long as it is slightly spread out.

But at the beginning of the founding of the original intention, it was difficult to make progress.

Luo Bai still remembers the help from Microsoft, Sony, and Nintendo.

Although this is not a selfless contribution without any expectation of reward, everyone has benefited a lot from this process.

But a favor is a favor.

The initial cooperation between the two parties was very smooth.At this point, to be honest, Luo Bai no longer cares about how much money a game can make or how much status a game can achieve.

Chuxin has already passed the stage of accumulating fans by producing one work after another with good sales and good reputation.

Many people on the Internet have praised Chuxin as the "Yan Guo Xiao Nintendo Hell". Although many loyal fans of Chuxin have criticized this title, in a sense, it also reveals Chuxin's current status.

Except for the lack of the blessing of the host, the appeal of the game's production is exactly the same.

What Luo Bai has to do now is to continuously and stably produce one game after another.

Therefore, the initial negotiations on Bloodborne were extremely smooth.

I don’t really want to make money, but if I can make blood connections, I’ll just take a little more from the profits, and think of it as repaying a debt of gratitude.

But in terms of monopoly, ten years is obviously a number that Luo Bai cannot accept.

Not to mention, the exclusive extended supplementary agreement.

The main markets for the three major consoles are mostly abroad.

Domestic players have been separated from the world gaming industry for 20 years due to some reasons.

During this period, Nintendo, Sony, and some game console manufacturers that have now disappeared also used various methods.

Amidst the efforts of countless game developers, excellent games were bundled with game consoles and began to enter the hands of Western players.

This process is not only the cultivation of the market, but also the cultivation of culture.

In the eyes of most Western players, playing games on a console is considered serious gaming.

Of course, the rise of Microsoft later turned the home computer into a brand new game carrier. This is a story later.

However, even Micro Hardware finally relied on its strong strength to break into the console market and grab a piece of meat.

It can still be seen that Western players are accustomed to consoles as a game carrier.

But it’s different in China.

It has been out of touch with the global gaming industry for 20 years and has just integrated into it.

Bully, arcade, computer.

This has gone through a 20-year journey in the hands of European and American players, and we completed it all in a short time.

Without cultivating the habit of using a console, it is obviously more economical to use a home computer (PC) to play games.

After all, consoles can only be used to play games, but computers can be used for much more.

In the eyes of many domestic players, the only difference between consoles and PCs is those exclusive games.

Don’t buy it, some exclusive games are really itchy.

Go ahead and buy it. Logically speaking, the console itself is relatively cheap, but the cassette and CD are extremely expensive. It is simply a bottomless pit.

What's more, most players are actually only interested in one or two games, so it's easy for them to buy the machines and then eat them away.

With the development of PC, exclusive games have become more and more important to console manufacturers, and they are also a very valuable asset for console manufacturers.

Nintendo doesn't really care about this. Almost all of its games are exclusive and in a league of their own.

Soni's words...it has long been a lighthouse company.

More emphasis is placed on short-term benefits. As one title after another unlocks the exclusive PC limit, there is a greater demand for exclusive games.

After talking so much, there is only one thing I want to say.

If Blood Curse really signed such a long exclusive treaty.

It can be expected that most domestic fans of the Soul series will not be able to play this game for a long time.

Sony needs Blood Curse to protect its new console, and cannot accept that the exclusivity period is too short.

The profit or loss of a game doesn't matter, the sales of the console are the most important thing.

Luo Bai's main purpose here is to return a favor, and he cannot accept that domestic audiences have not been able to play Bloodborne for a long time.

This is the main contradiction in the negotiations between the two parties.

The related profits, a topic that usually can be broken down by both parties, have become a bad card that neither party cares about in exchange for flexibility in terms of years.

Stunning.

But if you want to say that the talks have collapsed, it seems that it hasn’t reached that level yet.

Luo Bai was thinking of returning the favor.

If the blood relationship didn’t come to fruition this time, shouldn’t it be necessary to discuss it next time?
Soni also got some information related to the blood curse.

This kind of Victorian-style art design, a combat system that is similar to Dark Souls but faster and more flexible, a familiar and fascinating narrative technique...

No Souls player will refuse this game.

It will be the best escort work for the new machine.

For a long period of time, the two parties engaged in a protracted tug-of-war over the exclusivity period.

Sony even proposed some supplementary terms that directly provide huge amounts of compensation based on the extension of the exclusivity period.

If such supplementary terms were revealed to the outside world, it would undoubtedly shock the entire industry.

Shiben looked at Luo Bai expectantly, hoping to get an answer from him that would satisfy both parties.

"Feel sorry……"

"It doesn't matter, Luo Jun, you are a truly pure gamer."

Shiben couldn't hide his disappointment, but he still maintained the most basic dignity and took out the second agreement from his briefcase.

Exclusive for three years, but before exclusive contact, Luo Bai has an obligation to keep it confidential.

This is the final result of the contract signed by both parties.

For a game manufacturer of Sony's size, Chuxin Luobai personally handles the Souls-like series.

These two terms combined are completely a nuclear bomb, and there is no need for small actions such as releasing news.

Even after the agreement was signed, no substantive news spread.

But that doesn't mean that everyone doesn't know about it.

Netizens are still very resourceful. The news that the person in charge of Sony approached Mr. Chuxin Luo had already spread a certain amount of enthusiasm on the Internet even before the agreement was officially signed.

"Did you originally want to collaborate with Sony? I remember that we collaborated with Nintendo on Animal Crossing before. It has been released for several generations now. It's fun."

"Both the rain and the dew have passed, and the original host's title of social butterfly has been fulfilled."

"Don't monopolize it. I really don't want to buy a console."

However, the relevant discussion is still very small.

After all, it was just hearsay from netizens, not a stone hammer.

However, with the PS conference in May 2043, a game was officially unveiled.

The entire gaming community has been plunged into an unprecedented earthquake.

(End of this chapter)