Chapter 366 Aaron Kwok’s helpless anger

On March [-], Chen Qiming set off for Hong Kong.

The first thing Chen Qiming did when he came to Hong Kong was to make an appointment with the Four Heavenly Kings.

The PEACEBIRD clothing brand has been preparing to sign the Four Heavenly Kings and Chen Qiming to endorse PEACEBIRD since last year.

Among them, Andy Lau and Lai Ming are the best to talk to.

The two of them have a close relationship with Chen Qiming, and they can be regarded as good buddies that are rare in the entertainment industry.

Lai Lai even signed several film contracts with Chen Qiming's film and television company last year. It can be said that he has been tied to the chariot of Chen Qiming's camp.

As for Andy Lau, at the premiere of "Death Comes" some time ago, the two parties also reached a preliminary cooperation intention. Andy Lau will switch to Chen Qiming's camp after the cooperation with Yong Sheng ends.

Therefore, Andy Lau did not refuse to endorse Chen Qiming's Peacebird Clothing Company when the endorsement fee was sufficient.

Compared with Andy Lau and Lai Lai, the negotiations between Jacky Cheung and Aaron Kwok were much more difficult.

Especially Aaron Kwok.

In the past two years, Aaron Kwok has developed very well.

Whether it is Hong Kong or Taiwan, his influence has been further enhanced with the help of the Four Heavenly Kings.

Therefore, it has been difficult for both parties to negotiate on endorsement fees.

The main reason is that Aaron Kwok’s price is too high.

The endorsement fees given to the Four Heavenly Kings on the Pacific side are based on influence.

After all, although Aaron Kwok is famous, among the four kings, his influence is actually inferior to Andy Lau and Lai Ming.

Therefore, in terms of endorsement fees, his price is far behind Andy Lau and Lai Ming.

Originally, things like endorsement fees, no matter who you signed a contract with, were considered commercial secrets.

Before Peacebird makes the announcement, it is impossible for the outside world to know the price offered to Andy Lau and Lai Ming.

However, something went wrong in this matter. Aaron Kwok somehow found out about Andy Lau and Lai Ming's quotations.

As soon as he heard that Andy Lau and Lai Ming's endorsement fees were higher than his, Aaron Kwok's agent Xiao Mei immediately quit.

When the two sides were about to reach an agreement, they immediately stopped the conversation and asked Pacific to give him the same treatment as Andy Lau and Lai Ming.

Although Aaron Kwok's influence ranks last among the Four Heavenly Kings, only slightly higher than Jacky Cheung.

But since Chen Qiming plans to catch all the four kings to endorse clothing, he does not intend to kick Aaron Kwok out unless necessary.

Therefore, after thinking about it for a while, Chen Qiming decided to give Aaron Kwok a little more treatment.

After all, in terms of commercial value, Aaron Kwok is still very high among the Four Heavenly Kings.

Even because of his relatively high profile, to a certain extent, his commercial value is higher than Jacky Cheung and Lai Ming, only inferior to Andy Lau.

This can be seen from the annual poster sales list in Chinese-speaking regions.

Since 1991, Aaron Kwok has been at the top of the poster sales list in various Chinese-speaking regions.

If Chen Qiming hadn't suddenly appeared in the middle, this guy might have topped the poster sales list for five consecutive years.

Even if Chen Qiming takes away the championship for three years from 1993 to 1995, he still has the honor of winning two consecutive championships.

And in the three years from 1993 to 1995, he also won the runner-up for three consecutive years.

Although poster sales are not very profitable, to a certain extent, they can reflect a person's commercial value.

After all, being handsome can sometimes really attract a large number of fans to pay for it.

Chen Qiming himself is a beneficiary of this.

If Chen Qiming hadn't had outstanding personal appearance and ranked among the best among Hong Kong and Taiwan stars, it would have been difficult for him to climb to the position of No. 1 Qi King in the Chinese-speaking region in four or five years.

It is precisely because of his outstanding appearance, talent, numerous hits on his albums, and sales that exceed those of Hong Kong and Taiwan singers that he is sought after by so many fans and has become the star with the highest commercial value in Asia.

However, although they are willing to make some concessions to Aaron Kwok.

But Chen Qiming is not made of clay either.

When he went to negotiate with Aaron Kwok again, he was ready.

If Aaron Kwok pushes further and is not satisfied with the concessions made by Chen Qiming, then Chen Qiming can only activate a backup plan.

This backup plan is simple.

If Aaron Kwok still disagrees, Pacific Ocean will give up negotiating cooperation with him and find someone else to cooperate with.

Takeshi Kaneshiro is very suitable.

Although this guy doesn't have many works, he is very popular in Asia, and his commercial value is on par with Aaron Kwok.

At worst, Peacebird will spend more resources to redefine and shuffle the names of the four kings.

It's not impossible.

Why did the Four Heavenly Kings appear in the first place?
It’s not that the Four Heavenly Kings really overwhelmed the music scene and that’s why the Four Heavenly Kings emerged.

In the final analysis, the emergence of the Four Heavenly Kings is just a commercial product.

At that time, PolyGram, Warner Bros. and PolyGram consciously established the Four Heavenly Kings in order to replicate the grand competition between Tan and Zhang in those days to attract money.

Today, four or five years have passed since the establishment of the Four Heavenly Kings.

Although the Four Heavenly Kings are still strong, if Chen Qiming is willing to spend a large amount of money, he is still capable of reorganizing the Four Heavenly Kings.

At the beginning, the capital for launching the Four Kings was mainly TVB, PolyGram and Warner.

Among them, on the TVB side, Chen Qiming has shares and is considered a small boss of TVB. If he wants to reorganize the Four Heavenly Kings, TVB will not say much even if he has objections.

Not to mention Warner Records, it is obvious who they will choose between Chen Qiming and Aaron Kwok.

As for PolyGram, they won't care about it.

First of all, Aaron Kwok is from Warner Bros. PolyGram wishes PolyGram would cut off his arm.

Moreover, since this year, there have been problems with the assets of PolyGram Corporation, and this problem has even begun to affect Asia.

I heard that several large international capital companies are already eyeing PolyGram Corporation and are preparing to acquire it.

Therefore, PolyGram is too busy taking care of itself now to have the energy to care about the Four Heavenly Kings.

"Mr. Guo, our conditions in the Pacific are very favorable, and we hope you will consider it carefully.

You know, you are not the only one in Hong Kong and Taiwan! "

Peacebird’s conference office.

Peacebird manager Wang Zhihui, who was in charge of the negotiations, said with some profound meaning.

"What do you mean by peacebird?"

Hearing this, Aaron Kwok didn't react at all, maybe he didn't understand.

But Xiaomei, who has been handling various commercial endorsements for Aaron Kwok all year round, couldn't help but change her face.

"This is our last negotiation. If we can't reach an agreement, our company will abandon Mr. Guo and communicate with others to let others take Mr. Guo's place."

Wang Zhihui's expression remained unchanged, and he stood up after speaking, "Please think about it carefully!"

……

Downstairs at Peacebird Company, Aaron Kwok and Xiao Mei, who looked ugly, got into a car.

After closing the car door, Aaron Kwok asked with a puzzled look:

"Sister Xiaomei, what's wrong? Your face has been looking ugly since the end of the meeting!"

Hearing this, Xiaomei's face turned even darker. She glanced at the Peacebird company's logo bitterly, took a deep breath, and said:
"We need to carefully consider this cooperation. It is no longer a pure commercial endorsement activity!"

"What do you mean?" Aaron Kwok frowned, he still didn't understand. “Peacebird’s plan is to let Chen Qiming be the spokesperson together with your four kings.

What was your reaction when you heard the news? "Xiaomei asked.

"Of course it's a big deal. Whether it's Chen Qiming or the four of us, the endorsement fee is not low. Peacebird signed five of us at once. Even if Chen Qiming lowers the price because Peacebird is his company, it will still be a huge deal. Surprising expense!" Aaron Kwok said without hesitation.

"Yes!" Xiaomei nodded and said:

“There’s another thing you may not have noticed, that is, although Peacebird is planning to take advantage of the fame of the five of you.

But correspondingly, if this plan succeeds, the five of you will be comrades on the same tank.

Just like when the Four Heavenly Kings were established and tied the four of you together.

It is no exaggeration to say that by signing with Peacebird this time, the four of you can be selected in depth.

Even more, plus Chen Qiming, if Pacific operates properly, it is possible that the four of you can have further influence. "

Taking another breath, Xiaomei continued:

“Similarly, Peacebird has now reached preliminary cooperation intentions with the other three.

If we are kicked out, then under certain circumstances, you may be kicked out of the Four Kings.

Think about it, Peacebird has been promoting the endorsement of the Four Heavenly Kings and Chen Qiming. As a result, you are not here and replaced by another person. What will happen? "

Hearing this, Aaron Kwok's expression changed.

"The audience and fans will subconsciously kick me out of the Four Heavenly Kings!"

“Yes, although this is unlikely, it is not impossible.

It is true that the audience now knows that you are one of the Four Heavenly Kings, but this impression has not yet taken root.

If Peacebird is willing to spend a huge amount of resources, it is possible to shuffle the four kings.

Waxwing has this ability. "

Xiaomei looked solemn.

"Then what should we do?" Aaron Kwok has one good thing, that is, he is willing to listen to opinions.

He set his sights on his little mother (nanny).

Xiaomei pondered for a moment and said her own method:

“There are two ways, one is to stop squeezing the salary and sign the contract directly.

Another way is to contact the other four heavenly kings.

Even if one of them doesn't sign a contract with you, Peacebird has no way to shuffle the four kings.

However, it is unlikely that any of them would agree.

Andy Lau and Liming have a very good relationship with Chen Qiming, and the treatment given to them by Peacebird is also very high. It is impossible for them to give up signing with Peacebird together with you. "

After listening to Xiaomei's advice, Aaron Kwok reflexively said: "Then look for Jacky Cheung. He has a bad relationship with Lai Ming. In the past, the two of them were attacking each other in the media because of the award.

In addition, the relationship between Jacky Cheung and Chen Qiming is not very good.

The relationship between his backers Jackie Chan, Ho Guan Chang and Chen Qiming is also not good.

I think he is most likely to give up signing with Peacebird. "

"Yes, Jacky Cheung is the most likely!" Xiaomei nodded, thought about it, and then said:
"However, we still have to prepare two songs. While lobbying Jacky Cheung, we will continue to delay with Peacebird for as many days as possible."

"Do you think Jacky Cheung would disagree?" Aaron Kwok frowned again.

"You think things are too simple!" Xiaomei glanced at Aaron Kwok and explained:
"Jacky Cheung may not have a very good relationship with Chen Qiming, and he also has a bad relationship with Lai Ming. Even Jackie Chan and Ho Guanchang behind him have grievances with Chen Qiming's film and television company.

But you have to know that this is the entertainment industry, this is the world of interests.

Driven by interests, there is no hatred that cannot be resolved.

Not to mention that Chen Qiming and Jiahe are just having a business dispute and have no personal grudges.

Peacebird will sign a five-year contract with you at one time. Even if Jacky Cheung’s commercial value is not high, after five years, it will be tens of millions of Hong Kong dollars. With such a huge profit, Jacky Cheung will not give up if he is not stupid.

You know, among you, Jacky Cheung has always had the lowest commercial value because of his appearance.

He has rarely received tens of millions of Hong Kong dollars in endorsements. Now that Peacebird wants to assemble the four kings at once, it gives him such a high endorsement fee. Do you think he will give up? "

"Then aren't we doing useless work?"

Aaron Kwok slapped the chair hard.

He was angry.

Since becoming the Four Heavenly Kings.

When it comes to endorsements, you can sign them if you want to. Now, there are situations where you don’t want to sign but you have to.

"It's not that bad yet, everything will have to be discussed before we know it."

Xiaomei glanced at him and started the car, "I will make an appointment with Chen Shufen in the afternoon to have a chat with her."

Chen Shufen is Jacky Cheung's record manager, but will also help with his business activities.

"I know!" Aaron Kwok nodded.

……

Chen Qiming didn't know that Aaron Kwok planned to pull Jacky Cheung out of the contract together.

If he had known, he would have just smiled and ignored it.

Jacky Cheung may be competing with Chen Qiming in the music world, and the relationship between the two parties is not particularly good.

But it would be wrong to say that the relationship between the two was poor.

Moreover, Chen Qiming did not believe that Jacky Cheung would choose to give up signing with Peacebird.

Because, when Aaron Kwok was stuck not signing a contract to cooperate, Chen Qiming took the initiative to increase Jacky Cheung's treatment.

HKD 3000 million over five years.

This is a very high price for Jacky Cheung.

Jacky Cheung's current highest endorsement fee is only NT$[-] million in five years.

Chen Qiming directly gave him an increase of 1000 million.

As long as Jacky Cheung is not a fool, he will never give up.

You know, the price increase quoted by Chen Qiming to Aaron Kwok was only 3000 million.

Jacky Cheung, a person with low commercial value, can get the same endorsement fee as Aaron Kwok, and is ranked the same as Aaron Kwok. This is because of Aaron Kwok's troubles.

Jacky Cheung may now be very grateful to Aaron Kwok for clamoring for an increase in endorsement fees, and then gave him an increase.

But it is obviously impossible to say that Jacky Cheung would give up HK$3000 million with him because of this.

3000 million Hong Kong dollars, this is not a small sum of money.

Moreover, if the endorsement is not about making a movie, the endorsement requires image authorization, which only requires the artist to attend events when necessary and occasionally shoot a few advertisements.

It is no exaggeration to say that this money is the best to earn.

It's not much better than Jacky Cheung making a movie.

You know, when Jacky Cheung went to make movies, the salary for a movie also increased from 300 to [-] million.

Now, even though an endorsement lasts for five years, if it is evenly divided, it will cost 600 million a year.

He didn't lose the money he made.

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(End of this chapter)

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