Treasure Island 1992, starting from the Four Little Heavenly Kings

Chapter 230 Ranking by leaps and bounds, publicity strategy,

Chapter 230 Ranking by leaps and bounds, publicity strategy,

In one week, the three songs rose by an average of more than ten places on the billboard, which is absolutely unbelievable for a newcomer from Europe and America.

Even some veteran European and American singers find it difficult to do this.

Therefore, when this incident happened, Chen Qiming's popularity rose again.

A large number of radio, TV, and commercial announcements began to be sent to Warner Records and Chen Qiming.

In the past, many of the major radio and TV stations on Chen Qiming were bought by Warner Records with its own influence and banknotes.

But now, these previously announced announcements that needed to be exchanged for benefits and money have all turned into active invitations.

Well, to a certain extent, this fully shows that Chen Qiming has begun to gain a firm foothold in Europe and the United States at this time.

……

The rankings of the three songs on the bulletin board in the second week all rose significantly, which not only attracted the attention of the European and American media to Chen Qiming, but also made Warner Music's investment in Chen Qiming's album more powerful.

Originally, in accordance with the general trend.

After an album is released, a main song is often selected as the main song.

Just like Jacky Cheung's goodbye kiss and Andy Lau's love water.

Even Chen Qiming's "The Heart Is Too Soft" and "Fairy Tale" are the same.

The record company will concentrate its resources on the song that is most likely to become popular, and vigorously promote it.

However, this kind of practice made it difficult for Warner Records on Chen Qiming's side.

As for the song "That Girl" of the same name on the main album, the song "Lemon Tree" seems to be more popular from the current list ranking and popularity.

In addition, the upward trend of the song "Take Me to Your Heart" this week is also very good.

This rhythm rock song is like a unique pure white lotus among the coquettish red lotus in the United States where heavy metal rock is prevalent. After a week of fermentation, it has been favored by a large number of rock lovers.

European and American bands are not like rock and roll in the Chinese music scene.

Here, rock music is definitely a mainstream music that cannot be ignored.

There are too many classic songs in the American music scene that all come from rock and roll.

The Beatles, Queen, Nirvana, Rolling Stones and other bands all have a pivotal position in the music history of Europe, America and even the whole world.

Therefore, "Take Me to Your Heart", a song that has been highly praised in the European and American rock circles, is definitely a song that cannot be easily given up.

The three songs have their own characteristics, which made Warner Records hesitate, not knowing which song to promote.

In the end, after some deliberation, Warner finally decided to imitate Chen Qiming's last album, which is still hot in Asia and is heading towards 1000 million "Storm of the Stars".

The album "Storm of the Stars" is because the quality of the songs in the album is very good, and most of the songs are at the level of golden songs, so Fulong and Warner Asia Branch at that time adopted the promotion of equal resources and all songs were promoted Way.

The results have proved that this way of promotion and publicity is desirable.

The album was a huge success in Asia, becoming the best-selling album in Asia so far.

Last month, a Japanese wild magazine listed the most influential album rankings in Asia in the past ten years.

The album "Storm of the Stars" ranked third.

Although this is a wild list, it is undeniable that "Storm of the Stars" is well deserved.

In Baodao.

Last year, the Top [-] Albums of Taiwan, selected by Tao Xiaoqing and Ma Shiming together with many Taiwan musicians, received unanimous praise from the audience after its release.

As a result, some people began to predict the top [-] album list for the next ten years.

Among the albums released this year, the "Storm of the Stars" album has an overwhelming advantage, and is considered by many media and music critics, no matter whether there is an album in the future that surpasses the sales volume of this album.

It doesn't matter how good a singer's record is.

There is no doubt that Chen Qiming's "Storm of the Stars" will be ranked in the top five.

Even if it is ranked first, no one will object.

With the precedent of all the songs on the main album "Storm of the Stars", Warner Music also has confidence in the promotion method of the album "That Girl".

Therefore, in the following days, Warner Records also began to imitate "Storm of the Stars", and began to smash three songs together.

For the three songs, Warner Music has specially formulated a special promotion plan.

"Lemon Tree", this song is currently the highest-ranked song among Chen Qiming's three songs, and it is also the song that is most likely to enter the top [-] next week.

This song is very popular among young people, especially those young men and women who are in the budding stage of love.

Therefore, for this song, Warner Music's promotional direction is mainly in major colleges and universities across the United States.

They spent a lot of money and invited the screening rooms of various schools to play this song in as many schools as possible.

"Take Me to Your Heart", a rock song sung from "Kiss Goodbye".

Warner Music has also developed a special publicity plan.

They contacted a dozen bands and authorized them to perform the song live as much as possible when they were on tour and attending major music festivals.

Yes, the Backstreet Boys sang "Lemon Tree", which brought great popularity to Chen Qiming, which was changed by Warner Records and turned into a new way of promotion.

As for "That Girl," it's pretty short.

But this song is also definitely not to be underestimated.

In the perception of Warner's professionals, they once thought that this song was the best of Chen Qiming's three songs.

Although the popularity of this song does not seem to be as good as "Lemon Tree" at present, Warner always believes that the potential of this song is still very huge.

Therefore, they handed over the main task of promoting the song to Chen Qiming.

After Chen Qiming's tour and interviews, this song will be the main object of promotion, so as to boost its influence.

On August [-]th, Chen Qiming arrived in New York.

It was not long after the end of the World Cup in New York, and a large number of fans were still gathered here.

In every corner of the city, there are still posters for the World Cup.

On the night when he arrived in New York, Chen Qiming held a large-scale promotional tour in Times Square, New York.

This tour was no less advertised than previous tours.

Before Chen Qiming came to New York, Warner Records began warming up for this tour in New York.

Who is Jamie Chen? "

"Lemon Tree Original Singing Comes to New York"

"Michael from China, number seven, take you to appreciate the music style of the oriental superstar"

Under the publicity of various newspapers, radio and television, more than 5000 people came to this tour, filling Times Square to the brim.

That night, Chen Qiming brought the Gray Smoke Band.

The band will serve as his backing band on stage.

After a few days of contact, Chen Qiming has a good impression of this band.

Especially the lead singer named Chester.

This boy who is three years younger than Chen Qiming knows how to please Chen Qiming.

In order to attract Chen Qiming's attention, he began to learn a lot of Chinese culture, just to have more common topics with Chen Qiming, and then let Chen Qiming promote him.

Chen Qiming didn't hate this kind of flattery.

On the contrary, he thought this guy was very interesting, so he was very kind to him, and he also took the initiative to invite him to contact him if he had the opportunity to go to Asia.

Of course, the reason why Chen Qiming has a good impression of him is not all because of the flattery of the other party, but also because he is very talented.

After a certain amount of understanding, Chen Qiming discovered that this guy is really talented, especially in rock music.

His unique voice, coupled with his dedication to music, all made Chen Qiming look at him differently.

So, he chose to give them a bigger chance.

Let them appear as a backing band on this larger tour in New York.

The scale of this tour is not small, and there are a lot of media reporters coming.

As long as they perform well, they will have a chance to be favored by record companies.

Of course, in fact, Chen Qiming can choose to let Warner Records sign them.

But Chen Qiming did not do this.

Without him, a twisted melon is not sweet.

Warner Records has always had people by their side, and it's not that they haven't seen Gray Smoke's performance.

After seeing their performances, they didn't take the initiative to invite them to sign, so it is obvious that Warner Records is not very interested in them.

Under such circumstances, Chen Qiming said that Warner might sign them.

But what about after signing?

Although signing with a record company is an important step in the music career for a singer or band, it is a situation where both parties are interested.

Now, Warner is clearly not interested in them.

Even if they were signed because of Chen Qiming's face, I'm afraid it's just a sign. As for making a record for them, that's not necessarily the case.

So, instead of letting Warner Records sign a band they are not interested in, and then let the company eat ashes, it is better to let the Gray Smoke band find a company that is really interested in them.

That way, it's good for everyone!
(End of this chapter)

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