Start with hooves

Chapter 72 Press Conference
After stating your request.

The rest of the negotiation work is handed over to the Goldman Sachs team.

Su Rui went to the Facebook headquarters and took time to visit some old friends. In the blink of an eye, three days later, under the preparation of Netflix, a high-profile press conference was held.

The two parties publicly signed the exchange contract and named the new company "Netflix Entertainment".

Su Rui will personally serve as the director of the production department, and the annual salary is tentatively set at 220 million US dollars, in addition to the basic salary, plus project sharing.

This salary level is similar to that of Facebook's senior vice president, except that it lacks option incentives.

It is estimated that the parent company of Netflix will not easily make concessions in terms of equity until Su Rui really makes achievements.

There is only a 2% difference in the shareholding ratio between the two parties, but if he is rewarded with a little more company shares, Su Rui will be able to overtake.

The parent company of Netflix can be regarded as the major shareholder in name. Due to the provisions of the new company's articles of association, other members of the board of directors have part of the voting rights. It is not certain who will have the final say in the future.

This is just in case.

Su Rui knows his advantage, which is actually a long-term investment.

Anyone with a little more ambition can easily become the CEO, or the chairman of the board of directors of a listed company. As long as there are no problems with the management decisions of this new company, he has no intention of forcibly intervening.

Signing the contract is a process, and the lawyers of both parties carefully reviewed it several times in advance, and communicated with each other about the details.

For the sake of publicity, the media was allowed to ask questions after the signature was signed. The battle was quite big, and people from more than a dozen newspapers and TV stations were recruited.

At this moment, a reporter from Fox TV couldn't wait to stand up and asked with a microphone:

"Will your Netflix entertainment company become a TV station on the Internet in the future, or an Internet theater chain? This will affect traditional businesses, right? People in movie theaters will lose their jobs, and people in TV stations and film and television companies will also lose their jobs." If you lose your job, I think you should consider a more secure business plan."

As soon as you come up, zoom in.

This question clearly has no good intentions. If the answer is not good, theaters, film and television companies, and TV stations will all jump out of it.

Seeing the Fox TV logo on the receiver's microphone, Su Rui was quite speechless.

I thought about the high probability of offending some people before, but I didn't expect them to be so impatient. Within a few minutes of signing the contract, they started to fan the flames.

He jumped ahead of Mr. Reed Hastings and asked:
"Online shopping has been born for many years. Has Wal-Mart closed down? Mobile phones and computers are more convenient to browse news. Don't your TV stations still exist? According to you, when TV was invented, theaters should have closed down, but now they not only Very good, and the market size is increasing year by year. We just want to provide users with more convenient and relaxed new entertainment methods, which can create more job opportunities. We expect to recruit [-] employees in the near future, and there is a shortage of screenwriters, directors, and actors. And the crew."

Seeing that Su Rui answered this question lightly, Reed Hastings and the others breathed a sigh of relief.

Before buying resources from other film and television companies, since they decided to cooperate with Su Rui to try to make some TV series and broadcast them on the Internet, they knew that there would definitely be some friction.

Now that the confrontation is inevitable, it is better to go out and give it a try. If you win, you will be rich and rich, and if you lose, you will continue to lie flat.

Mr. Reed Hastings, who took up the microphone and was not afraid of things, also explained:

"We will charge only $14.99 for a monthly subscription in the future."

"The movies and TV shows on the Netflix entertainment platform can be watched by any member. When the Internet speed becomes faster, you can watch movies on your mobile phone or tablet, just like Youtube."

"Of course, due to the lack of high-quality plots in the early stage, it will take some time to prepare. At the beginning, it will be trial-operated for a period of time until this new platform matures. It is planned to spend [-] million US dollars to publicly purchase the online broadcasting rights of some high-quality film and television dramas. Follow-up We will add more investment and try to shoot new dramas, and the creative director will be Su Rui himself.”

As soon as these words came out, there was a sudden commotion from the audience, and some people applauded.

At present, cable TV charges are very expensive, and the average American family needs to spend one hundred dollars a month for this, which has already caused dissatisfaction among many people.

If according to Su Rui's original idea, the fee should be set at around $[-], which is about the same as Netflix's monthly subscription fee for renting CDs, which is already very profitable.

But Reed Hastings and Goldman Sachs' consultants felt that if the price was set too low, it might anger those traditional TV stations, and it would not be conducive to the initial development, and the follow-up could only rely on financing transfusion.

They would rather give users some discounts at that time, and they don't want to offend the media company in the early stage.

As the recognized "uncrowned king", behind the major media and TV stations, stood a group of the most powerful people in the United States, not to mention Reed Hastings and the others did not want to provoke, even the Washington side often bowed their heads and confessed.

Su Rui felt that friction was inevitable anyway, so it was better to seize the time to develop and grow.

Considering that some discounts such as continuous monthly subscription discounts can be launched in the future, he did not disagree with Reed Hastings and others, and temporarily agreed to this price, and will make adjustments later depending on the situation.

During the questioning ceremony at the press conference, there were one trap question after another, and some people even directly asked whether Netflix Entertainment had the ability to subvert the traditional Hollywood production model.

Su Rui only replied that he would still cooperate with Hollywood companies in the follow-up filming.

Sensing that something was wrong, he looked at Mr. Reed Hastings, and both sides agreed to end the questioning session ahead of schedule.

After returning to the stage, Su Rui smacked her lips and said with emotion: "I don't expect them to write any good articles praising us after they go back."

Secretary Amanda said:
"It's careless. These media should not be invited today. Most of them are related to the TV station behind them, and they are competitors with us."

Greg Peters, the operating officer, looked embarrassed, and he came up with the idea of ​​publicizing the signing ceremony.

Previously, they only thought about releasing good news, stimulating the stock price of the parent company to rise, and making Netflix Entertainment, a new company, get more attention. I didn't expect the scene to be so intense.

Suri added:
"We should find a stronger CEO. It is difficult for ordinary people to bear the pressure. Even the reporters don't like us. I'm afraid the bosses of TV stations and film and television companies would like to feed us to crocodiles. But thinking about the good, it shows that those People are already anxious and see the potential of our cooperation."

Rather than worrying about offending anyone, Reed Hastings wanted to make a fortune, so he gritted his teeth and told:

"Anyway, we have already signed a contract. Someone will make the money. Why don't we put the money in our own pockets. Su Rui, you are the individual shareholder who makes the most profit. Please do a good job in making your own TV series."

Suri nodded:
"Don't worry, I already have an idea. Let me prepare the crew first. I will handle the script and actors. Hollywood is full of unknown actors, as well as down-and-out screenwriters and directors. Those giants can't represent the whole of Hollywood."

next to.

Miss Daddario, I feel like I'm lying on the gun, and I'm that unknown little actor.

The pressure is someone else's. Su Rui was too lazy to worry too much. After completing the signing ceremony, he set off by car and went straight to the airport.

It will take some time to prepare for the new company and set up the framework. There is no need to stay in Silicon Valley and wait. The total flight is more than four hours, and you can go back and forth at any time.
(End of this chapter)