Start with hooves

Chapter 288 Opponents

"The Walking Dead" has become popular since the beginning of the year. It adopts a membership payment model and has been recognized by netizens.

Other companies began to learn from Netflix Entertainment and invested money to build streaming media platforms.

After months of preparation, these competitors are beginning to show their talents.

For example, Time Warner Group, which is most concerned about the streaming media industry, has publicly announced that it will gradually convert thousands of film and television dramas released in history into digital resources and put them on the new platform they have created.

This has prompted Time Warner Group's stock price to skyrocket by 21% this year. From a businessman's perspective, shareholders have already made a fortune.

See profit.

These traditional giants are letting go and rushing to enter the online TV industry. Time Warner's HBO streaming media platform received a full US$5 million in start-up capital in February.

It seems that he doesn’t take Netflix Entertainment very seriously.

Recently, several traditional giants have stopped looking bad and suppressed Netflix Entertainment. Instead, they have used its success to prove the prospects of the streaming media industry through Time Warner Group's channels many times.

There is no love for no reason in the world, and there is no hate for no reason.

The fundamental reason why Suri and his Netflix Entertainment are praised is that it can indirectly promote the rise in the stock prices of Time Warner and its subsidiaries.

After all, the main HBO streaming media platform has no real results yet.

This is equivalent to showing your neighbor's house to investors and adding, "Our house will be better and bigger in the future, so hurry up and invest your money!"

The evening we returned to Los Angeles from Lanai.

CEO Terenz called Suri and reported in a hurry:

"I received a clue! The HBO network television department is currently preparing a total of two new dramas, one in the lawyer and one in the detective genre. They are expected to be broadcast next month and the month after that. The writers and directors are very good. I sent the details to your email. It will star Jensen Ackles, a 31-year-old actor with a look that kills women!"

"Coincidentally, I am also imagining a new TV series. You don't need to be too anxious."

Suri was fixing her hair and getting ready to go out to meet Daddario for a few drinks. The filming location of the "Walking Dead" crew was moved to Los Angeles, so the date was very convenient.

If Daddario wasn't worried about affecting the filming status, he would have no problem even going back to Beverly Hills to rest.

After turning his head left and right to finish reading, Su Rui saw that there was still some time, and then said:

"Audiences are chasing dramas online and may recharge their memberships on several websites at the same time. It is not necessarily a life-or-death relationship. Although we do not have a huge film and television library resources like Warner, as long as we continue to produce good dramas, those People can’t influence us, but they can help cultivate the habit of watching dramas online.”

In the past, various TV stations competed with each other during prime time.

The audience only has one pair of eyes. If several programs are broadcast at the same time, it is inevitable that there will be a winner.

Internet TV is different.

People may watch an episode of a TV series while at work, and then watch a TV series on another website when they go home for dinner. The monthly expenses are only a few dollars or more than ten dollars. Compared with other forms of entertainment, it is undoubtedly very affordable.

Compared with the prices of traditional pay TV stations, the prices of these membership fees are also very low, and they are a small expense that you don’t need to worry about.

I heard Suri mention Warner's film and television library.CEO Terenz was quite melancholy and said through his mobile phone:

"When Columbia Pictures came to us, it seemed that we should have more discussions with them. If we exchanged 20% of the equity for their film library resources, we would not be at a disadvantage compared with Warner."

At the beginning, Sony Entertainment actively proposed to use Columbia Pictures' film library to become a shareholder. It wanted to hold 35% of the equity and tried to obtain preferential financing rights, but Suri refused without hesitation.

If you regret it now, wouldn't it be a slap in your face?

Therefore, Su Rui was confident and replied:

"Who said we are at a disadvantage? Currently, Netflix Entertainment's market share exceeds [-]%. It is clearly still the leader in the industry. We already have several series in our hands. The advantage is still on our side."

CEO Terenz, who used to be Reed Hastings's deputy, has never had the experience to control a large Internet company alone. He is relatively practical in running things, but he is not confident enough and lacks a bit of courage.

This is also good.

If CEO Terenz is too shrewd, Suri will feel uncomfortable and worry about internal strife within the company.

Without waiting for his answer.

Suri continued:

"You can have no confidence in yourself, but you can't have no confidence in me. Now silently recite Netflix Entertainment's valuation of US$40 billion several times, then use the courage as a CEO, and then look for other film and television companies that can cooperate. I only want high-quality third-party resources, forget about the garbage used to defraud money, it will only occupy the memory of the database."

Competing with oligarchs such as Time Warner, Walt Disney, and [-]th Century Fox, we are about to fall into a situation of being surrounded and suppressed. These giants have annual revenue of tens of billions of dollars. Unlike Suri, who fishes all day long, Terenz CEO psychology It's a bit stressful.

When I think of option rewards, I think of Netflix Entertainment’s latest valuation of US$40 billion.

Terenz immediately became energetic and said to Suri:

"Don't worry, I will do my job well. NBC, Columbia, MGM and other companies seem to be willing to license their film libraries to external parties. Although the cost of obtaining exclusive licenses is too high, if it is just to compete with Warner, it is It doesn’t matter if it’s not an exclusive license.”

"That's right. Many old dramas have been aired for many years, but after all, they are not as attractive as the new popular dramas. At least in my opinion, Netflix Entertainment can always maintain its leading position. I am very optimistic about the current self-made dramas."

With so many popular dramas in hand, if this is all a loss, Suri admits it.

With the current situation, we can't talk about a fight between gods and gods. If we wait until next year to add a few series, at least in terms of new dramas, there should be no problem in crushing giants such as Warner and Disney.

So there is no need to worry about what other companies are doing, just make your own dramas carefully, and the audience will naturally be attracted to it.

If the film and television resources are not attractive enough, no matter how much resources are spent on promotion and no matter how lavish the talk, it will be difficult to shake Suri's position in the streaming media industry.

Affected by the Internet, science and technology are developing rapidly, and the market environment has changed greatly compared with the early years.

A few decades ago, this group of oligarchs would have joined forces to block Suri. As long as they ruined Suri, they could continue to monopolize and divide the market. But now that Suri is a star, he can speak for himself through the Internet. People have more channels to obtain information. The "Uncrowned King" The scenery is gone.

These old and new giants compete with each other and benefit from countless viewers.

At least in the next few years, every streaming media platform will spend money to film homemade dramas, so people will not worry about running out of good dramas to watch.
(End of this chapter)