Start with hooves

Chapter 220 Zhou Wenwen

Two days later.

A batch of fresh organic mutton is on the shelves at the Green Sea Turtle Supermarket in Hawaii.

Secretary Amanda, who stayed on the island, originally wanted to use the name of Lanai Ranch as a brand trademark.

However, Su Rui thought it was wrong, worried that the tree would attract the wind, and be targeted by extreme animal protection agencies, so he continued to go to the island to hold signs and spray paint.

So I directly switched to the "Green Turtle" brand, which is considered a homemade product of this supermarket and is exclusively supplied. It is only marked with Lanai Ranch on the place of origin. The price of the product is much higher than other mutton.

Considering that Hawaii has a population of millions, there are still many tourists who come to spend every year.

The beef and mutton produced on Lanai Island can be digested locally, so there is no need to make a big publicity, and there is no need to worry about sales.

Due to the cost-effectiveness between input and output, only some ornamental sheep will be raised on the island in the future, and high-quality forage will be saved for artificially bred Wagyu cattle.

So the batch of mutton that is now on the shelves is basically a one-off sale.

The order to purchase pure-blood Wagyu cattle has already been negotiated, and we are just waiting for Australia to continue to prepare more calves. Based on the average American beef consumption of more than 50 kilograms per capita every year, the output of Lanai Ranch is only enough to fill the gap between teeth. In the future, it will It is supplied to high-end restaurants and Green Turtle supermarkets.

This is a small business, and Su Rui didn't worry much about it.

He just transferred the final payment of the financing to Tesla and officially became the second largest shareholder of the company. By the way, he also found a new CEO for the fully-acquired electric car company named "Fisker".

The other party's name is Zhou Wen, a Chinese of Thai origin.

In his early years, he moved to the United States with his family and worked for General Motors, mainly responsible for the research and development management of electric vehicles.

As early as 1996, Zhou Wen assisted General Motors to develop a "GM EV1" electric vehicle with a battery life of only 144 kilometers and a top speed of 128 kilometers per hour.

From the data point of view, it is already very outdated, but it was very powerful more than ten years ago and was hailed as a cross-generational work.

What he needs is the R&D management experience of the new CEO, and he only spends an annual salary of 40 US dollars to poach him from General Motors.

This shows how little attention is given to the electric vehicle R&D department within General Motors.

Suri knows nothing about R&D and design.

At present, the prototype car that Fisker was originally designing has almost been completely overthrown, and it needs to be re-developed from the appearance.

At this moment.

Zhou Yiwen, who came to report work, was sitting on the single sofa opposite Su Rui, asking:
"I have roughly studied Fisker's previous design proposals. Isn't the concept of hybrid vehicles very novel? Why did you completely abandon it?"

Suri sipped the iced coffee, and replied slowly:
"Hybrid technology is really good. At least it is very friendly to GM, Volkswagen and other car companies. They have ready-made technology and production lines, etc., and they will directly launch new products after modification. Fisker has nothing and wants to start from scratch. Good oil cars are already troublesome, not to mention the addition of electric technology, it is easy to be at odds with both sides, and it is difficult to find a clear market position."

Gasoline is relatively cheap in the United States, at least not too expensive relative to income.

Ordinary small-displacement cars are not only cheap, but also very fuel-efficient, which is enough for consumers.

This results in hybrid cars that are overpriced and seem a bit useless.

Zhou Yiwen just understands the situation and has no intention of persuading Su Rui to change his mind. After hearing this, he said with a smile:
"Battery costs are very expensive now. Even if the car is converted from hybrid to pure electric, the price of the car will not become cheaper. But from the perspective of research and development costs, this can indeed save you a lot of research and development costs. Without experience in the field, it is indeed difficult to compete with established car companies.”

When it comes to the degree of understanding of the future market, Su Rui claims to be the second, and no one dares to say that he is the first.

He only expressed his opinion to Zhou Wen:

"The top priority is to accumulate experience and develop more patented technologies. The 21st century is the era of new energy vehicles. The Japanese produce hydrogen energy vehicles behind closed doors. If this thing explodes, it seems very powerful. They like to monopolize. In the field of hydrogen energy They are already ahead of the curve, and no one is likely to play with them. I think electric vehicles are the mainstream in the international market. When the battery technology is more advanced, the production cost can always be reduced.”

It has only been a few days since Zhou Yiwen took over the job.

After going to the Fisker company in Silicon Valley to make a card to understand the situation, I ran to Su Rui non-stop.

Seeing that Su Rui seemed to have a plan now, she stopped singing the opposite tune. Zhou Yiwen nodded and asked him:
"I heard from my new colleagues that the company plans to develop two cars in the early stage, one is an electric supercar with various stacking materials, and the other is a high-end electric car, right?"

"That's right, the electric supercar is a gimmick, and it's used to try and gain experience."

"The focus is on that high-end electric car?"

"No, it will be difficult to succeed. It is also a money-losing product and is used to accumulate mass production experience."

Seeing that Su Rui was so determined, Zhou Yiwen was quite speechless, and continued to ask:

"Doesn't that mean that you're going to burn money until you can mass-produce a full-fledged affordable electric car?"

Suri replied:
"Well, there is no reward if you don't pay. I am mentally prepared. There is another important point. For the time being, it is enough for you to know. I am going to put the factory on the other side of Huaxia, and the main market is also there. Due to production costs Considering the market, you should help me pay more attention to the news over there from the very beginning, and find more reliable suppliers."

After Zhou Yiwen heard it, her tone was a little astonished, and she said, "Then you should produce a very cheap small car, priced at tens of thousands of yuan, for transportation in the city."

heard.

In Su Rui's mind, the image of a "Chopped Pepper Fish Head" car instantly appeared, and he explained:

"It doesn't matter if the technical content is too low. Anyone can produce similar cars. The market will be taken away by mainland companies. The main business is to make money from the mid-to-high-end business. From the very beginning, the brand image must be done well. It is too far to talk about these now. , you just need to be prepared, the most urgent thing is to build the car steadily..."

Hoshino Yuko hasn't left yet, and now she comes to join in the fun.

When Su Rui saw her, he inexplicably felt his legs were weak and his waist was sore.

Zhou Wen only glanced at it.

Seeing that she came to see Su Rui, how dare she look at her more.

Today, all plans for Fisker are still on paper. Suri initially prepared a budget of 3000 million US dollars for the company.

It's obviously not enough to build cars, and we have to invest in batches in the future. It's like a bottomless pit, and we don't know when we will see the money back.

Regardless of the money raised to invest in Tesla or the funds invested in Fisker, they are all profits earned from speculating and buying U.S. stocks since October.

Investing in two electric vehicle companies at one time can effectively share risks.

Even if only one of the two companies succeeds in the end, Suri can still make a lot of money.

Even if they all fail, because they still hold shares in Facebook and Netflix Entertainment, it doesn't seem to be a big deal. It's just a few words of motherhood, and a few words of bad luck...

(End of this chapter)