Entertainment: In the beginning, use Boss Yang's small treasury to invest

Chapter 96 Xu Jia?No, that's Mr. Xu

"The ratings were 5% at the beginning of the broadcast, and 2.3% at the end. The average ratings are actually not as high as the new variety shows on Mango Channel. Can anyone tell me what's going on?"

When the boss in the station saw this data, he was furious.

This means that the foundation laid down with great difficulty in the first season is about to be defeated in the first period.

As for the new variety show on Mango Channel, everyone naturally knows which one they are referring to.

"It may be because of the change of members, the audience didn't get used to it for a while, but in my opinion, this is only temporary. After the audience is screened and the young fans of Traffic Xiaosheng and Xiaohua fill in, it will soon increase back." The running man director said optimistically.

In his view, this is just a temporary failure, and there is no need to go online.

At most, "Longing for Life" was pressing on his head, which made him extremely unhappy.

In his opinion, without him, Xu Jia can only encounter Waterloo when he does variety shows, so that he can show his indispensability.

Unexpectedly, they changed the site, and it was still flourishing.

"You mean that the ratings can go back up in the second episode?"

The boss doesn't care so much, he only cares about the ratings.

"Of course, I dare to issue a military order, not to mention rising to the ratings at the beginning of the broadcast, at least the first in the same period!"

At this time, the running man director can only use military orders to show his confidence in order to get the support of the stage.

"I can give you another chance, but Taili won't be too patient, so please do it yourself." The boss said.

After the running man director sent his boss away respectfully, his face immediately became stinky: "Spend all the promotional funds to me, and all the artists who participated in the show will cooperate with me in the promotion!"

He knew very well that whether he could fulfill his promise was one thing, and the main task was to overwhelm the new variety show on Mango Channel.

After all, without comparison, there is no harm.

……

Soon it's time for the second episode to air.

Running Man almost mobilized all the fans of Xiaosheng and Xiaohua.

Even the publicity funds that should have been used after the third issue were all invested in one go.

The publicity effect can be described as overwhelming.

You can see running man promotions and advertisements everywhere.

But these were destroyed by Xu Jia's move...

"Now Da Mimi and I can stand up and clarify the scandal. Let the public relations department decide how to post it, and then adjust the clip of Da Mimi biting my thigh in the show, and then post it in the last tidbit of the second issue. , warm up in advance."

Xu Jia is not only trying to attract heat, but also taking advantage of the trend to clarify.

The adjusted clips are re-edited, depending on the ability of the later stage of the variety show, it is not up to them to decide what effect they want to cut.

With this set of three axes, he can use his opponent to vomit blood.

There is no way, whoever makes Da Mi Mi is hot, and the topic is hot.

Just one point, just look at who has the most female protagonists in the Internet entertainment category, and you will know.

This episode of "Running Man" was edited by the director who temporarily called out big names to join in and hastened the recording and editing.

But "Longing" is very simple. All the good friends invited by Huang Lei and He Jiong to participate in friendship, and after the recording is finished, the program director is worried about too much material.

Once the two programs were launched, word-of-mouth became polarized.

"Please, we are here to decompress, not to watch these celebrities pretend to be grandchildren in front of big names."

"That's right, everyone gave in to her, what's the point of the game? And at the end, the brand-tearing part made me nauseous."

"I suggest that everyone watch "Longing" after watching "Running Man" to wash your eyes. I recommend this variety show, it is really healing."

"To be honest, the combination of Huang Lei and He Jiong made the atmosphere of the whole show warm, and the guests who came here are familiar to everyone. The casual feeling is really immersive."

Both sides are one-sided.

It's just that "Running Man" was criticized overwhelmingly.

"Longing" was overwhelmingly praised.

In fact, it's not that the former is too much, nor is it that there is a big gap between the two programs.

The main reason is that "Running Man" is the second season, has the reputation of the first season, and bears the expectations of the audience, but has not achieved the corresponding quality. The so-called pros and cons are exactly the same.

However, as the first season of "Longing", it is a new type of variety show, and the public will always give preferential treatment and broad standards.

This time, everyone in Jiaxing held their breath even more.

After all, it may be luck that the first episode suppressed "Running Man", but if there are two consecutive episodes, it proves that the show has firmly established itself.

"How's the ratings?"

""Running Man" has an average rating of 3.4, and "Longing"..."

Miao Yuqing looked around, and after a while, she said slowly, "The average audience rating is 3.6%, ranking first in the same period!"

This number one award is quite valuable. It is very rare for a variety show nationwide to exceed 3% of the ratings, not to mention it has surpassed "Running Man" for two consecutive episodes.

"Beep! Blue Whale TV is dumbfounded now, heh heh, I have already said that without Mr. Xu, there would be no "Running Man" now."

"On the other hand, it seems that the spring of variety shows is coming. After outdoor variety shows are widely spread, their influence has expanded a lot."

"That's right, I invested more than [-] million yuan without watching the variety show, I never dared to think about it before."

Everyone defended Xu Jia while discussing the changes in the variety show.

In fact, this is the consequence of capital entering the industry. The entertainment industry seems to be noisy, but it is actually a small industry.

The Internet giants are all crowded in, and the money has no place to spend, so it naturally flows to various fields.

That's why we can see that the announcement fee of any well-known artist has skyrocketed, because various projects have sprung up, and there is a shortage of people everywhere.

Just as she was talking, Miao Yuqing walked in quickly and whispered in a low voice, "Mr. Xu, over there at Blue Whale... Please talk about a new cooperation. It should be for the ratings of "Running Man"."

"Tell them, it's okay to talk. First, let Yang Yang and Reba return to their original positions. Second, I have the final say on the whole program. I will discuss the rest of the conditions when I think about it." Xu Jia said.

Now it is not he who is begging for Blue Whale Terrace, but Blue Whale Terrace is begging for him.

If he hadn't considered that this kind of favor from satellite TV would be beneficial to the company's development, he would have even planned to refuse.

As soon as Blue Whale TV received Xu Jia's reply, a quarrel broke out.

"It's like a lion opening its mouth and slaughtering us like fat sheep. How can we agree?" the director of Running Man said excitedly.

It's just that no one took his words to heart.

Everyone is just silently calculating in their hearts whether it is worth it or not.

"Ahem, I don't think it's unacceptable, let's vote for it," said the boss.

All of them raised their hands in unison. At this time, everyone still has a tacit understanding.

"Running Man" is now Blue Whale TV's trump card show, the signboard has fallen, and now someone is taking the blame, but Xu Jia can only rely on Xu Jia to help it up.

"Seven to one, the decision is passed, Xiao Li, contact Xu Jia as soon as possible." The boss said.

And the only person who didn't raise his hand was the running man director with an ugly face.

Xiao Li is his deputy.

At this time, his face showed joy, and he directly forgot about the director: "I'll invite Mr. Xu right away."

(End of this chapter)