The Industrial Giant Reborn.

Chapter 423 Preparation for Price War
Many Chinese wealthy people in Hong Kong are visionary and optimistic about the future of Hong Kong. However, they are not sure when to buy the bottom. Many of the second generation people are not optimistic, such as those behind Wheelock. The Zhang family will leave Hong Kong and transfer all their assets in the past two years.

This is actually a redistribution of wealth that relies on vision and courage. This is the case in every economic crisis. Chinese capital was able to go from obscurity in the 60s to overpowering British capital in the 80s. The Chinese basically took advantage of it. In the economic crisis, it would be good if British capital can keep its family property.

The various things in Yanjing have basically been completed, and then Chen Zhiwen went to the Jingjintang Expressway, which is about half completed, to experience the first expressway in the Mainland that exceeds [-] kilometers.

"When will it be completely completed?" Chen Zhiwen asked Shen Yinghua, the person in charge of Hutchison Infrastructure Project next to him in his Mercedes-Benz car.

Shen Yinghua replied: "Sheng Chen, according to the current plan, it should be completed by the end of next year, and it will be open to traffic in early 85."

"That means it took a total of four years to build?" Chen Zhiwen thought for a while and said. This expressway was the first major project he invested in after returning to China. The total investment was as high as one billion US dollars, but he actually invested It only has 4 million U.S. dollars, and the rest depends on loans.

This can be regarded as the most practical help of financial leverage to the real economy. Otherwise, if he really wants to spend hundreds of millions, he will definitely not invest.

However, if the leverage is leveraged, the risk is naturally greater. The subsequent repayment of the loan will depend on the toll of the highway.

So, Chen Zhiwen asked again: "How is the traffic flow on the road section that has been completed?"

"The road section from Yanjing to TJ City has been completed so far. The traffic flow is very objective. The charge for small cars is 0.3 yuan per kilometer. Now there are almost 8000 vehicles open to traffic every day, and the daily charge for small cars is about 20-30 yuan. In the meantime, the number of trucks is less, but the toll is higher. According to the type of trucks, the average daily fee is about 40." Shen Yinghua continued: "But if the high-speed connection between Tianjin and Tanggu Port is connected, then the trucks The number will inevitably increase on a large scale, and I estimate that the daily fee should exceed one million, which depends on the future industrial situation of Yanjing."

"In other words, we mainly rely on various trucks, right?" Chen Zhiwen nodded and said with a smile.

"Yes, the main one is the truck, and the second one is the small car between Yanjing and Tianjin." Shen Aihua said.

"It's okay. After this kind of expressway is built, we can only look at the local economy." Chen Zhiwen said with a smile.

As the only expressway connecting the two major cities and ports in North China, Chen Zhiwen is not worried about traffic flow at all. First, although Yanjing and Tianjin were in the 80s, their economic development was not as famous as Shanghai and Shenhai. But the foundation is here, but as the capital, it doesn't need a lot of publicity.

The flow of people and vehicles between Yanjing and Tianjin will not be lower than that from Guangdong to Shenzhen in the future. Based on this alone, the flow of small vehicles is enough. The larger purpose of building this project was to connect the mainland of North China with port.

In other words, in the future, if some goods from Yanjing, Tianjin and even nearby areas are to be exported, they must take this route. Even because sea transportation is cheaper than land transportation, it is also cost-effective to use the port to sell goods from North China to the South. of.

Unless other ports are built nearby, the Jingjintang Expressway will always be charged.

However, highways also require a lot of money to maintain, but generally speaking, the profits are bound to be huge. This can be regarded as a precedent for foreign investment in large-scale infrastructure projects in the Mainland.

"In fact, in the past few years, I can clearly feel that the economy of Yanjing City has improved. There are more and more new buildings in the city. Roads and tap water in many places have also been opened. In addition, our group The investment in Yanjing is not small, and it has created tens of thousands of jobs." Shen Yinghua said with a smile.

"Well, well, North China is still one of the important investment bases of our group. In terms of infrastructure construction, the Beijing-Tianjin-Tangshan Expressway will not take long. As the person in charge here, you need to pay attention to what can be participated in. ." Chen Zhiwen said again.

"Okay, Mr. Chen." Shen Yinghua paused and asked again: "Then can we participate in the bidding for the International Trade Center?"

"You know more about listening." Chen Zhiwen smiled and said: "There is no need to bid. The mainland can handle this kind of thing by itself. Generally, outsiders will not be involved, but as investors, you can also participate together. Consider it a supervisor."

Not to mention now, even in the past few decades, when foreign investors come to China to invest in office buildings and other buildings, the construction teams can only be found domestically. At most, the design can be left to overseas teams.

For the International Trade Center project, the construction aspect must be left to China, and the design aspect is to invite Bei Jinming to cooperate with China.

"Okay." Shen Yinghua agreed.

……

The next day, Chen Zhiwen also took a look around Midea's home appliance factory in Yanjing City.

Since the acquisition of RCA's TV business, Midea has also become one of the regional overlords in the global TV field. In the United States, Canada, Mexico, and parts of South America, RCA's TV market share is very high.

However, RCA has always had its own factories. In Eastern Europe, Mexico and the Gulf, TV production capacity does not need to be transferred for the time being, but the sales channels are universal. In the past, RCA was not good at white goods, and although Midea cannot be said to be very good , but it can be said that it is not bad.

After more than a year of running-in, Midea has also successfully used the RCA channel to open up its own white goods channel in the Americas. In addition, Midea has invested a lot of advertising in the United States and the dominance of home game consoles. It can be regarded as a solution. Part of the problem is brand trust. Therefore, the sales of white goods have increased exponentially in the past two years.

Hong Kong didn’t even have time to manufacture game consoles, so white goods had to be handed over to the mainland. This is why Chen Zhiwen invested in China early on, because he had already planned for the future of Midea. Although not necessarily accurate, the direction It remains unchanged. Even if he can't take over rca's TV business, he will find other targets.

After major mergers and acquisitions, the channel will expand rapidly, and only the mainland will have enough massive population to meet the growth rate of this sky. Much higher than the mainland.

"How many employees are there in this factory now?" Chen Zhiwen asked after looking around.

"There are almost 1.6 people." Wang Houning, the person in charge of Midea's Yanjing factory, replied.

"There are quite a lot of people. I don't know if it's my illusion. I think it's too much? Many crafts don't seem to be streamlined?" Chen Zhiwen thought for a while and said, where he just walked, there were many large Transfers all rely on manpower, and even in Hong Kong there will be a certain assembly line.

"Chen Sheng, it's like this. When we calculated the investment cost at the beginning, we found that if we purchased a large number of assembly lines, it might cost more, and it might be more cost-effective to use manpower in many aspects. This matter is different from that in the Mainland. After discussing with the joint venture party and the government, they all suggested that we should not go overseas to buy unnecessary assembly lines, and use manpower as much as possible. After calculation, we determined that the cost would be lower, so we agreed.” Wang Houning said: “At present, apart from the assembly line, there are The necessary assembly line, and others, are mainly manpower, assisting some transport vehicles and the like."

"Okay, but it's too heavy work, and you still need to use various equipment. It's important to keep your job, but you can't hurt your body." Chen Zhiwen nodded and said.

For the country, employment may be the most important figure, especially in big cities. Over the years, a large number of educated youths have returned, and these people all need jobs.

"Okay, we also have a lot of hydraulic lifting equipment." Wang Houning said.

"However, if the production capacity still cannot keep up with the assembly line, there is still something to consider. Our home appliances are currently selling well overseas. In the mainland, we may build a large factory next year, not necessarily in Yanjing. , but a lot of talent reserves need to be transferred from your side, and this part must be prepared." Chen Zhiwen said again.

With the smooth progress of mainland production and the improvement of quality, the cost of Midea's home appliances is getting lower and lower. When the Beijing-Tianjin-Tangshan Expressway is reopened, the transportation cost can be reduced a little. Therefore, Chen Zhiwen is preparing to start manufacturing in the future. A price war to seize the market as quickly as possible. Anyway, the entire Midea Group has never needed the home appliance business to make profits, but other home appliance groups may not be able to, especially Japan.

Samsung's chip and LCD industries may be difficult to copy, but the development process of the home appliance industry is still no problem. To reduce costs, the mainland can control it to a lower level than South Korea. As for burning money, even Japanese home appliance giants are not afraid of it. .

Before starting a price war, he needs to increase production capacity in the mainland to a sufficient level, and the team here also needs a year or two to run in and make good quality products. These are also the basis for a price war, otherwise It's already dry.

At the same time, by 1984, four port cities in China will be opened, which marks the further progress of reform and opening. At that time, the situation in Hong Kong has been settled, and the rest is just to discuss how to hand over, so he doesn't need to pay too much attention to it. The British Hong Kong government, everything is free to play.

"Chen Sheng, don't worry, we have considered this matter, and we will not really give up more efficient craftsmanship for the sake of employment in the mainland." Wang Houning said.

"Okay, He Guoyuan will let you know the specific situation that needs training in a while." Chen Zhiwen nodded and said.

(End of this chapter)