The Industrial Giant Reborn

Chapter 198 Planning for Yingdi in Qizhou
For people like Chen Tianfu who came to Hong Kong from the mainland, they have very deep feelings for the domestic people, and most of them are still willing to help the domestic people.

At this time, Chen Zhiwen is also paying more attention to the domestic situation. According to some foreign media and Xinhua News Agency, the rescue there is still very fast. A large number of PLA and tens of thousands of medical personnel gathered from all directions in the country, racing against time.

Fortunately, it is still summer, and the weather has not become another killer. As long as the rescue is in place, many people can wait for a while.

Chen Zhiwen felt relieved, the rest is long-term financial aid, which will take many years, and there are other ways to help in the future, not to mention other things, just the light industry orders from Wal-Mart and Costco. Easily drive the economy of a city.

It will soon be August, and the entire Midea Industrial City has been completed.

From a bird's-eye view, there are 17 industrial buildings here, the shortest has 6 floors, and the highest has 12 floors. The elevators filled the entire space.

Even if the Hong Kong government is "generous" and allocated an industrial zone for the Midea Group, the land in Hong Kong is still too precious, and it is impossible to really only use the ground floor. Besides, in a large-scale assembly plant, the efficiency of elevators going up and down may be more higher.

But even so, the industrial city has only built half of the area, and the other half is still vacant land. These 17 industrial buildings can already meet the needs of Midea now and in the next two or three years. If it is needed in a few years, a new one will be built. building.

After all, the re-opening is only the beginning of domestic and foreign capital attraction. In addition, the current industrial base in the mainland is too low. For a long time, the main production area of ​​Midea will always be in Hong Kong, and then slowly transfer there. When housing prices in Hong Kong are too high for companies to bear, the industrial chain in China will be much better.

After the perfect seamless connection, leaving such a large Hong Kong industrial land, you can still make a fortune when the housing prices peaked in the 90s.

For example, Pang Dingyuan, the steel tycoon in Hong Kong, whose family business is located in Tiu Keng Leng, in 95, the government asked them to demolish it, so they moved away, and the remaining industrial land was sold to the then Henderson Group for HK$50 billion. It turns out that my family has been struggling for so many years, and it is not as valuable as the land under the factory.

The land area of ​​Midea Industrial City is larger than that of a steel factory. In the future, whether it is sold or developed by itself, it will be a huge profit, and this money can also be used for industrial investment.

After all, the low prices in Hong Kong will rise sharply with or without Chen Zhiwen. It is better to lower prices than those real estate developers who know how to build houses, so that at least in the future when there is a price war in a certain field, I will have more of ammunition.

In overseas markets, Red Bull still implements the strategy of stabilizing the market without profit, and has become No.1 in the energy drink market with a trend of destruction. However, this market is still too small compared to traditional drinks. People who are tired from work and exercise will buy it.

But as long as this market is stabilized, it can slowly expand outward and spread its customer base to ordinary people.

However, I heard that some big beverage companies are also preparing to launch similar beverages, which can be regarded as a bit of a sense of crisis.

In terms of Coca-Cola, Costco is still the main source, and Wal-Mart is a small purchase part. After all, in terms of sales volume, Coca-Cola is still not enough to compare with Coca-Cola or Pepsi. The brand, besides, Coca-Cola itself is also at a low price, which is not much more expensive than the "no-name" brand like Coca-Cola.

In Hong Kong and Southeast Asian countries or regions, Red Bull and Coca-Cola have also begun to infiltrate slowly, but the effect is also very mediocre. One is too expensive and the other is not well-known. It can only be said that these markets still need to be cultivated slowly in units of "years".

The traditional industry develops so slowly. The fact that Red Bull can reach its current scale within a few years is actually because Chen Zhiwen used the golden fingers of the prophet in many aspects and poured in a lot of funds in the early stage. It is already a miracle that it has developed into this way within ten years. For example, the Red Bull in history will really become popular in Europe and the United States. It may not be until the early 90s.

However, non-traditional industries are developing very quickly, especially Midea’s arcade machines. The market potential of Snake in the United States has basically been developed. In one year, a total of 76000 units were sold. According to the established profit To calculate, this model alone has made a net profit of nearly [-] million US dollars.

The Magic Cube has also begun to enter a stage of rapid growth in the United States. After making a fortune through Snake, a large number of bars are more interested in this new game, and the playability of Magic Cube is even higher than that of Snake. .

In addition to the European market, the Japanese market, and a small number of Asian and South American markets, Midea’s factories in Hong Kong have entered an extremely busy stage. At the same time, Midea’s cash in the accounts of several tax haven companies registered in Bermuda has exceeded 1 million Dollar.

With such a large sum of money, in this golden period of development, it is natural not to put it in the bank to eat interest.

Hutchison Building:

Chen Zhiwen was fiddling with a computer on the table when Zhou Jiayang knocked on the door and walked in.

"Come, come, come, take a look, this is a personal computer named Apple, which I invested in the United States." Seeing Zhou Jiayang, Chen Zhiwen said with a smile: "There are still a few more to be sent over in a while. It’s time to match each of you with one.”

"Personal computer? Is there a computer for personal use?" Zhou Jiayang asked curiously. Although he is in Hong Kong, he is a top worker after all. He is still very clear about computers.

"Yes, Apple's main intention is to develop a computer that can be used by individuals. I just liked their idea (creative), so I invested 50 US dollars when they didn't have a product." Chen Zhiwen smiled said with a smile.

It is his strategy not to interfere with the normal development of Apple. Therefore, after investing in Apple at the end of last year, he gave them a sum of money according to the contract, and then let them develop themselves.

Finally, in June of this year, Woz called to inform him that Apple's second-generation personal computer research was successful, and he went to an exhibition and received hundreds of orders.

Naturally, Chen Zhiwen also wanted one, but because it was a new gadget, the airline did not allow it to be shipped by air, so it could only be shipped by sea. Fortunately, Chen Zhiwen was not in a hurry. After floating in the sea for more than a month, this personal computer Finally came to Hong Kong.

"It sounds very ambitious." Zhou Jiayang said with a smile, even if it is a screwdriver that can be sold to everyone, it will definitely be a world-class enterprise.

"It will happen in the future." Chen Zhiwen smiled and asked, "What do you want from me?"

"Chen Sheng, we already hold 20% of the shares in Wharf." Although there was no one around, Zhou Jiayang still whispered.

"Oh, have you surpassed Jardine?" Chen Zhiwen asked.

"It should be more than that. After we acquired Hutchison, it is said that many British capitals in Hong Kong have increased their stake in their companies. However, Jardine has suffered too much overseas losses in the past two years. It is estimated that there is not much cash. Even if you want to Wharf does not necessarily have the ability to increase shares." Zhou Jiayang said with a smile: "Moreover, the Harbor City project is seriously short of funds, and Wharf is said to have to raise funds in the stock market. Out."

"It's really the success of Harbor City and the defeat of Harbor City." Chen Zhiwen shook his head and said.

The Harbor City project is indeed too high-quality. It is absolutely correct to develop this kind of project by yourself, but if you forcefully develop it when it exceeds your ability, it will only lead to the collapse of your capital chain and you will have to raise a lot of money. As a result, the controlling stake in the company will be lost, and it will be cheaper to acquire one party, just like Emperor Sui Yang.

Chen Zhiwen has never made a big move on Wharf. Apart from his unwillingness to confront Jardine Land head-on too early, another purpose is to get Jardine to build Harbor City. When Harbor City is almost completed, Wharf's debts will cause the stock price to plummet. That's when it's best to get started.Otherwise, if I bought it prematurely, I would have to actually invest hundreds of millions or even tens of millions of funds into Harbor City. This was unacceptable to the prophets in the 70s, when every fund had an important purpose.

"When will Wharf increase its shares next time?" Chen Zhiwen asked again.

"It should be in October." Zhou Jiayang said.

"Okay, take advantage of this share increase to buy a few more points." Chen Zhiwen nodded and said, when he bought Hutchison stock, no matter how bad Hutchison stock was, when Chen Zhiwen bought 20%, a large number of transactions had already been completed. I can't hide it anymore.

This is the case under normal circumstances. Even if it is an ancient enterprise that has been listed for a hundred years and has a large number of scattered shares, even if the stock price is suppressed during the acquisition period, outsiders can see the abnormality through the stock trading volume in the recent period. After all, 20% There are already too many, unless the transfer transaction is directly from the major shareholder and does not go through the secondary market, otherwise, it is difficult not to be discovered by the market.

But Wharf stock is an exception, because in recent years, in order to raise funds for the development of Harbor City, Wharf has raised capital on a large scale and increased its share capital several times. A large number of new stocks have been released to the stock market. It caused anomalies, and Chen Zhiwen's funds took the opportunity to make large-scale and aboveboard acquisitions, which would not arouse any vigilance.

If it hadn’t been for the huge amount of money spent in acquiring Hutchison, merging Whampoa, and resolving Hutchison’s debt problems throughout 75, Wharf’s shares would now be estimated at 30 points.

"No problem, everything is under my control." Zhou Jiayang said, buying shares in Wharf is much easier than Hutchison.

"There is one more thing, just looking for you." Chen Zhiwen said again: "Midea has made a lot of money in overseas markets recently, and I already have a lot of money in overseas accounts. I don't want to put it in the bank, so I plan to invest directly in Hong Kong." some stocks."

"Which ones?" Zhou Jiayang asked. He also knows Midea's earnings this year. It can indeed make giants like Landmark and HSBC jealous. Fortunately, it is a non-listed company and does not need to announce profits. Otherwise, the whole of Hong Kong will be fried.

"Cheung Kong, Sun Hung Kai Properties, Henderson Land, Hehe Industrial, Hang Lung Group, and Great Eagle Industrial, let's start with these companies. They are not acquisitions, but pure investments. Contact the Hong Kong branch of Citibank and use a little leverage to acquire them. It is estimated that Our principal of [-] million is enough," Chen Zhiwen said.

"Okay, no problem." Zhou Jiayang nodded and said.

"But the next one, I want to buy." Chen Zhiwen continued: "Qizhou Yingni."

"Qizhou Yingni? Is Chen Sheng interested in their factory land in Hung Hom?" Zhou Jiayang immediately understood the boss's true intentions.

"Yes, the 80-square-foot land area is not small. We get it quickly, and then turn it into a business at a normal price, and then develop it. We can sell it all within two years. The value is still very high." Chen Zhiwen nodded and said.

Midea’s large amount of idle funds must have an investment purpose. Stock investment results such as Cheung Kong Industrial, Hehe Industrial, and Sun Hung Kai are very good, and the rate of return is not bad, but these companies currently have a market value of several hundred million Hong Kong dollars. , and I didn't plan to buy it myself, it's enough for each company to buy a small part of the equity.

This is a purely commercial investment, and he doesn't even need the position of a director. In addition to this kind of era, investment should use less of his own money and more turnover from the bank. If he wants to obtain shares in these Chinese-funded companies, It only needs to estimate [-] million Hong Kong dollars, and all the rest can be borrowed from the bank.

Nowadays, the real estate market in Hong Kong is about to experience a blowout trend. These real estate masters are bound to make a lot of money. Once the stock price rises, they can re-mortgage to buy other stocks, forming a profit-making investment model, and even the early investment of [-] million Hong Kong dollars can also be cashed out, which is completely empty-handed.

And Midea's remaining overseas funds also need to go. In the short term, Hong Kong's real estate market is naturally the best choice.

Qizhou Yingni is a British-funded enterprise with a history of [-] years. Its main business is cement. In the Hong Kong real estate market, almost half of the cement comes from this company. Even when Wanwan was just developing, it also came from Qizhou Yingni imported a large amount of cement.

In the early days of Hong Kong, all those who opened factories had a good location. The factory in Yingni, Qizhou is located near the sea in Hung Hom, with an area of ​​about 80 square feet, which is almost 40% of the area of ​​Huangpu Port. However, the location is relatively small. It’s a little bit worse, but it is still a rare large-scale high-quality land in Hong Kong. In the Hong Kong government’s land auctions in recent years, there is no land on both sides of the harbor with such a large area.

In the original history, Qizhou Yingni was also acquired by Li Jiacheng, and then was privatized by Li Jiacheng in the late 80s, and then used this land alone to develop two medium-sized communities, making billions of Hong Kong dollars in profits.

"The market value of Qizhou Yingni is not very high, less than [-] million Hong Kong dollars, and their family also holds a small shareholding. As long as we are prepared, the acquisition is not difficult." Zhou Jiayang said after thinking about it.

Today's Hutchison, or Midea, is already very strong in terms of capital. If you really want to acquire a listed company, unless the company's major shareholder controls more than 30% of the equity, otherwise, as long as you are prepared, you can buy it. It is easy to succeed, the difference is the question of investing more and less.

"Indeed, comparatively speaking, acquisitions don't cost much, and industrial transfers will be the big ones later on." Chen Zhiwen nodded and said, Hong Kong's housing prices are not low now, and the same land will naturally increase the cost of industrial transfers. The land in Whampoa Garden is not included, but the total amount will be quite large.

"Then I need to prepare as soon as possible. Should we handle this matter alone, or invite Huodoli to handle it?" Zhou Jiayang asked.

"Invite Huodoli. It doesn't matter if HSBC knows about it. Qizhou Yingni is just a medium-sized company, and Shen Bi won't care about it." Chen Zhiwen said.

As a giant in the financial industry in Hong Kong, HSBC Bank, in addition to exchanging foreign exchange, absorbing deposits, and issuing loans, its other core business is to make money through investment. This is the value of the existence of Dolly. It specializes in helping various companies acquire and sell businesses, and even their own companies .

As one of HSBC's core businesses, Voidley has absorbed a group of the best financial elites in Hong Kong over the years. At the same time, backed by HSBC's big tree, they also have no shortage of resources.

In the history of Hong Kong, many classic acquisitions are all credited to Dolly. For example, Landmark has been drinking milk for 5 years. Is Landmark an invitation to Dolly?
Before Chen Zhiwen acquired Hutchison, if it wasn't because he was worried that HSBC would not agree, Chen Zhiwen would definitely invite Huodoli.Although there will be a large handling fee, the ability of Dolly and the resources of HSBC can guarantee the completion of the acquisition with a greater probability, and even the total cost will be less, not to mention, time is also a cost.

"Okay, then I will communicate with Huodoli. Does Chen Sheng have any special requirements for the acquisition?" Zhou Jiayang continued to ask.

Chen Zhiwen shook his head and said: "There is no requirement, as soon as possible, the better. After we get it, we must develop it quickly. Like Huangpu Garden, we must complete the development before the end of 78, or complete the pre-sale."

"Okay, I understand." Zhou Jiayang nodded and said.

two days later:
In a coffee shop on Hong Kong Island, Zhou Jiayang invited a bald man about 50 years old. This man is Qi Weibin, the vice president of HSBC Bank.

"Qi Sheng, do you think there is any problem with this acquisition?" Zhou Jiayang said with a smile.Although this acquisition used Midea's funds, Midea, as a company specializing in electronic technology, will not participate in financial or real estate investments. Therefore, for this acquisition, Chen Zhiwen mobilized funds from Midea's overseas accounts, and then transferred Invested in Hutchison Real Estate.

In order to be able to privatize Hutchison, Chen Zhiwen chose to delist Hutchison first, then acquire the shares of many shareholders, and then inject a large amount of capital to dilute the shares held by those shareholders who are unwilling to sell.

After nearly a year, Chen Zhiwen's shareholding in Hutchison has exceeded 99%, and the remaining point is irrelevant. Therefore, this acquisition of Qizhou Yingni was done in the name of Hutchison, because Qizhou Ying Ni's cement business has been of great help to Hutchison. Besides, this capital injection has diluted the shares of the small shareholders.

"Zhou Sheng was joking. With Hutchison Huang's current scale, it is not easy to acquire such companies." Qi Weibin said.

In the past six months, land prices in Hong Kong have risen by 20%. Hutchison Wong’s precarious debt problem has been alleviated because of the large amount of real estate it holds in its hands. The debt ratio has increased due to the increase in the value of its parents. Funding is already sufficient.

Although Hutchison still owes about 20 billion Hong Kong dollars in foreign debts, the value of its own assets has soared, and it has cash in its hands. At the same time, it also has a certain net profit every year. This has completely got rid of the debt problem. Even HSBC, there is no way Threat and Huang again.

"Okay, what our boss means is that it is best to complete the acquisition within 2 months. This is impossible to achieve only through acquisitions in the stock market. The only way to do this is to contact the many shareholders of Yingzhou Yingni one by one to acquire Only the stocks in their hands are possible, and this is also the strength of Dolly, I hope Qi Sheng will not let me down." Zhou Jiayang nodded and said.

The advantage of strong resources is that after communicating with many shareholders, there is a high probability that they will not disclose it. If you communicate with Huang personally, it is estimated that the news will reach the management of Yingzhou Yingni in three days. This is the difference, and Huang's Although the scale is not small, people are not afraid of you. HSBC is different. In Hong Kong, who can do business without HSBC?Even if you don't need it today, what about in the future?
Unless there is a last resort, no one will offend HSBC casually. Even giants such as Jardine Matheson and Swire have to give HSBC a third of face.

"Two months? This is a bit too hasty. It took nearly three months for Landmark to purchase milk." Qi Weibin said with a slight frown.

Zhou Jiayang said: "The scale of Qizhou Yingni is far behind that of Milk International. As long as Huodoli can find those shareholders, the price can be negotiated."

"Okay, if that's the case, then I'll check all the shareholder information of Qizhou Yingni immediately. At this time tomorrow, I'll give Zhou Shengxin a reply." Qi Weibin thought for a while and said.

PS: Ask for a monthly pass at the end of the month
(End of this chapter)