People in Hongwu, from heavenly master to emperor master

Zhang Yi wants to take his sister out?

And what college are you going to teach at?
He couldn't trust that boy and asked:

"How does a woman become a teacher? Could it be that he is coaxing you?"

Guanyinnu was silent. She knew that her brother could not understand Zhang Yi's thoughts. She also yearned for Zhang Yi's college.

Immediately, Wang Baobao laughed at himself:
"This is an order from the Emperor of the Zhu family, and I probably won't fake it!

That guy is no good, but the Emperor of the Zhu family still wants to save some face!
Go ahead! "

"elder brother……"

He was able to go out, but Wang Baobao stayed here. Guanyin Nu couldn't bear it.

But Wang Baobao laughed and said:
"No matter what the weather is like here, you might as well go out and get some fresh air. If you have any interesting stories, you can share them with me..."

Guanyin Nu nodded silently, and then followed the eunuchs out of the palace.

Wang Baobao looked at her leaving figure and sighed again.

When Guanyin slave left the place of confinement, he followed the carriage in the palace and moved forward slowly.

Not long after, she got out of the car and came to the entrance of a Taoist temple.

The people in the palace had already gone in to report, but Zhang Yi didn't come, but there were two people Guanyin Nu was very familiar with.

"Sister Miaoyun, sister Mengyao!"

She was delighted to see Xu Miaoyun and Meng Yao.

Xu Miaoyun came up, took Guanyin Nu's hand and said:

"Sister Guanyinnu!"

"In Han Dynasty, you can call me by my Han family name!"

"Okay, Sister Wang!"

The girls of the Xu family couldn't see anything unusual at all, as if they had never experienced that change between each other.

She took Guanyin Nu's hand and walked inside.

As he walked, he said:

"I heard that my sister is coming. I know that she is also a well-educated person, so she can share some of my work..."

"It's really work. What do you teach?"

Guanyinnu didn't know much about the situation here and was surprised when he heard this.

"Forget it, that guy Zhang Yi is just a hands-off shopkeeper. After he taught me and Meng Yao, he treated us like men!

Meng Yao and I are responsible for teaching those women some basic things!

Things like medicine, arithmetic and accounting!
Now Zhang Yi has come back and said that he wants to set up a newspaper company. We still don’t know what the newspaper company looks like. He has disappeared...

Come on, I'll take you to see it! "

The Xu family girl complained about Zhang Yi, but Guanyin Nu could tell that she was very happy.

It is the kind of happiness that one can be satisfied with while being busy.

Such an atmosphere made Guanyin slaves feel very comfortable, especially when they turned around a courtyard and entered a place where girls only study.

Guanyinnu looked at those people in a daze.

Everyone here is studying seriously.

It is a very incredible thing that women can come together and study in a public place.

"Zhang Yi said, let us participate in social production, women are not just responsible for caring for husbands and raising children..."

The Xu family girl's face was filled with a bright smile.

Guanyinnu was in a daze. She knew about her engagement to Zhang Yi.

A man openly said to his fiancée that you can be more than just a husband and a godson...

Any woman living in this era would be shocked to hear this statement.

But some people may be afraid because their education tells them that they should only support their husbands and raise their children.

But she vaguely felt that this day seemed to be good.

"What can I teach?"

"physical education……"

The Xu family girl said:
"Zhang Yi said that people should exercise more...

He originally asked us to learn Neijiaquan, but it was just because he was really unavailable and he didn’t have much time to teach us!
So, he simply asked you to teach!

He said you are good at wrestling!

Moreover, you learned a lot of medical skills from him! "

A red cloud suddenly appeared on Guanyin Nu's face.

No one should know about her wrestling.

"Okay, I'll teach, but can I learn other things from you?"

"That's natural, sister!"

The three women held their hands tightly together.

On the other side, Zhang Yi took Yao Guangxiao walking on the streets to find a suitable place for the newspaper office!

Both of them are Taoist priests, and Yao Guangxiao's hair is still half-grown, which is very eye-catching.

If Zhang Yi hadn't been wearing a Taoist robe, he would have been reported by some enthusiastic people, and then officials would have been arrested.

Zhang Yi and Yao Guangxiao were thick-skinned and turned a blind eye to other people's attention.

"Master, this place is hard to find!

Why don't you ask His Majesty for a place? "

"No, at least we must keep a distance from the emperor on the surface!
When this newspaper is opened, its content must be relatively independent! "

Yao Guangxiao was a little puzzled:
"Master, do you think this newspaper is really as powerful as you say?"

"Daoyan, you don't understand the power of the media..."

Zhang Yi understands Yao Guangxiao's doubts, even if this guy is a far-sighted type.

But for a new thing that he has never seen before, he does not understand normal.

After all, he is not Zhu Yuanzhang and knows that he can see the future.

Yao Guangxiao seemed to understand but not understand, thoughtfully.

But he soon became looking forward to what Zhang Yi would do.

While the two were still worrying about choosing a location, a carriage stopped next to Zhang Yi and Yao Guangxiao who were walking on the road.

Zhang Yi looked at the man driving the car and was stunned.

Chen Man!

"Zhang Zhenren!"

A fat man got out of the car. Who was he if he wasn't Chen Ke?

He got out of the car and hugged Zhang Yi directly.

"long time no see!"

"Why are you here...?"

"I just came back from Ryukyu, and I wanted to discuss something with Shen Wansan, but Your Majesty...

I'll come back to you right away!
As soon as I heard that the real person was going to do business with Lao Chen, Lao Chen rushed over without stopping..."

Zhang Yi suddenly realized, no wonder this guy came so fast?
"Pindao wants to start a new thing, are you interested in investing in it? Pindao needs your previous channel as a bookseller, and you can step forward to be the boss..."

"Don't dare to disobey the real person's orders!"

Chen Ke was very excited.

Ever since the incident with Mr. Luo passed, Chen Ke has been living a happy life.

His ideal for many years is to live in the sun and climb up in an open and honest manner.

Although the job Jin Yiwei does has nothing to do with sunshine, it is still considered part of the establishment.

He is still doing the same job he was familiar with before, intelligence.

This made him feel like a fish in water.

Originally, when the emperor asked him to come to the capital, he was reluctant to part with his military exploits on the front line. But when he heard that it was Zhang Yi's call, he came without stopping.

"Don't worry, if this is done, your contribution in His Majesty's eyes will not be greater than your hard work analyzing intelligence on the front line!" "Then Chen will have more real people to support him!"

Chen Ke was still smiling.

"Come on, let's talk about it in detail!"

Zhang Yi and Chen Ke talked while walking, and told Chen Ke his ideas about the newspaper office.

Regarding newspapers, a new form of entertainment, Chen Ke was not sure about the direction.

In the early Ming Dynasty, novels gradually became popular.

Popular operas in the Yuan Dynasty were gradually adapted into story-telling novels. Novels were already a relatively mature form of entertainment for people in the Ming Dynasty.

The profession of storyteller has also experienced considerable development.

But even he couldn't be sure of what Zhang Yi wanted to do.

Newspapers seem like intelligence gathering.

But this information is not for the big shots in the government, but for the public.

Can this work?
has no meaning?
And, how to make money?

Since Zhang Yi is going to treat this matter as a business, everyone is discussing business.

You have to print so much paper every day or every few days, and paper is not cheap!
Paper, ink, engraving!

None of these things are costs. Although they may seem small, they add up to a lot.

How much does Zhang Yi plan to sell it for?

Chen Ke first raised this specific question to Zhang Yi.

"One penny!"

"Zhenzhen Zhang, you can't do this!"

When Chen Ke heard about the price, he immediately shook his head.

"Although Lao Chen has not done the specific business that Zhenren said, if you calculate the cost roughly, you will not be able to get back your money!
For a penny, you have satisfied the demand so that ordinary people can buy one!
But paper is so expensive, can we do it?

Moreover, there must be a situation where this thing cannot be sold. If this is the case, the remaining items will also be included in the cost! "

Zhang Yi had long known that Chen Ke would object, so he smiled and said:

"Pindao knows this, so Pindao said it must be a loss at the beginning!

If a newspaper wants to make money, it needs huge sales volume to support evenly the costs!

But Pindao is actually not worried about its future sales! "

As a channel for disseminating information, Zhang Yi must have had some purpose in letting it appear.

The emperor was interested in the political purpose, but Zhang Yi was interested in the newspaper's ability to open up people's wisdom.

Because of its special nature, it is worthwhile to lose money in the early stage to cultivate the market.

As for whether the newspaper will spread, Zhang Yi is not worried about this matter.

It is human nature to seek novelty and obtain information. The way newspapers disseminate information is equivalent to the impact of short videos on long videos for novels.

This is a new way of communication crushing the old way of communication.

"In that case, let's give it a try?"

"Well, at the beginning. Pindao wants to make a weekly newspaper first. When the sales increase, it will gradually become a semi-weekly newspaper and then a daily newspaper!
Just go ahead and do it. Pindao is going to invest 3000 taels of silver first. With this money, you should be able to lose money for a while!
When newspaper sales increase, we will start advertising business!

This advertising business is where we make most of our money! "

3000 taels of silver is definitely not a small amount.

Chen Ke secretly clicked his tongue, knowing that as the Ming Dynasty recuperated over the years, the economy gradually recovered.

Silver and copper coins, as circulating currencies, have begun to appear insufficient.

In other words, the value of gold and silver is rising, and there seems to be news that the court will issue banknotes.

These 3000 taels of silver are worth more than the 3000 taels in previous years.

Great Japan, seize the silver mines.

This is also one of the reasons why Lao Zhu is eager to conquer Japan.

"Advertisement, why didn't I think of it?"

The term advertising may be unfamiliar, but Chen Ke doesn't understand this type of publicity business.

Hearing that Zhang Yi has a mature business logic, Chen Ke also has confidence in this business.

"Then I also put in 2000 taels. Let's make up 5000 taels and slowly lose money..."

"Hahaha!"

An old man and a young man were on the street, smiling proudly.

With the addition of Chen Ke, many things became natural.

He is a local snake. Although he has disappeared for three years, his business and connections have not been lost.

Including Runyutang, Chen Ke has actually always been in control.

He quickly helped Zhang Yi find a suitable printing factory. Zhang Yi didn't blink and bought it for 1000 taels of silver.

"How many newspapers do we need to sell to make the printing factory money back..."

"More than that, follow me back to Spring and Autumn College later and let Wu Bao and them improve the letterpress printing machine!

This is not efficient, so we have to get a paper cutter or something else!
Moreover, the cost of paper production today is too high. I will study how to reduce the cost of paper later..."

Zhang Yi planned in an orderly manner.

Chen Ke nodded silently:

"Then I will be responsible for the channels. The booksellers near Yingtian Mansion have some relationship with us. When the time comes, we will ask them to help us consign newspapers..."

"more than……"

Zhang Yi said to Chen Ke:

"Why only sell newspapers in bookstores?
We can definitely ask other stores to help with consignment sales, such as cloth shops!
For example, some inns have a relatively high flow of people and a lot of merchants coming and going!

The people in these places are most likely literate, and the population flow is also high!
If our news is timely and useful to them, they will buy it!

And the newspapers they bought will be taken to all parts of the country!

Doesn’t this achieve the purpose of our communication? "

"But we only sell a newspaper for a penny..."

"It doesn't matter, we will make money back from advertising...

For a penny, we also have to give profits to the merchants who sell on behalf of them, so that they can make some small profits!
The most important thing is that this thing is time-sensitive. If it cannot be sold on the same day, it will be sold directly the next day!
Sales, sales!
Only by increasing sales can we make a lot of money selling advertising in the future! "

Zhang Yi comforted Chen Ke and continued to talk about the content.

If you want people to spend money, you must have enough content.

What is the most important thing about a newspaper?
It’s current events, otherwise known as news coverage.

"If we want to achieve the condition of knowing the world without going out, Your Majesty must also help us!

Go back and negotiate with Jin Yiwei and ask them to hand over some unimportant news!
For example, three days ago, how was it in the north?
For example, which corrupt official in the south died!

In the future, when we make money, we will gradually build a news network!
In the early stage, Jin Yiwei can't just watch! "

Zhang Yi's words made everyone present look at each other. Is this guy planning to use Jin Yiwei as well?

Chen Ke and Chen Man, now considered non-staff members of Jinyiwei, felt their scalps numb as they listened to Zhang Yi's final calculation.

Jinyiwei is the emperor's private institution.

Zhang Yi asked His Majesty to work for him, right?
They believed a little more about the rumors they heard about Zhang Yi in Jin Yiwei.

Now that they have decided to divide the work, the two of them agreed on a time to meet and separated for the time being.

Chen Ke and Chen Man went to find Mao Xiang to recover.
Who knew, Mao Xiang took Chen Ke directly to the palace.

In front of the royal study, the two asked to see each other at the door.

When Chen Ke saw the emperor, he couldn't believe it.

He was once a rat in the gutter, but one day he would be able to face the saints.

"This guy started a newspaper and even I am interested in it?"

Zhu Yuanzhang listened to Chen Ke's report and was dumbfounded.

"Do as he says..." (End of Chapter)