hollywood billionaire

Chapter 28 Acquisition Progress
"Mr. Han: Good news. Parkway has passed the fund resolution, confirmed independent investment, and the LP will be established within this week. The evaluation and analysis team has arrived in New York and contacted Meritor. More information will be updated in time."

On the DL685 that flew back to LAX from JFK, Han Yi was carefully reading the text message from Douglas Le Pen received before boarding the plane, making calculations in his heart. The 62-year-old Douglas Le Pen does not use Facebook Messenger or Whatsapp, and the news he sends is also a briefing method for the elderly in the United States.

As for why Han Yi was able to look at his phone on the plane?He returned to 2016, not 2006.Buying Delta One cabin on Delta Air Lines comes with five hours of Gogo high-speed Wi-Fi service across the ocean.

Purchasing is not to go to Trader Joe's to buy, take what you want to eat, go home and follow the instructions on the pre-made food box, and the meal can be prepared in a few minutes.Generally speaking, a complete M&A requires at least ten steps, ranging from several months to several years, from formulating an acquisition strategy, to finding potential target companies, to target valuation, due diligence, and finally to formulating a financing plan.

In the previous life, the Disney-713th Century Fox acquisition with a total price of 2017 billion U.S. dollars began preliminary contact in the summer of 2019, and the entire process was not completed until March 3.

Time cost is the ultimate reason why Han Yi chose UTA.If it is for profit, Han Yi’s first choice should be the Pre-IPO of Endeavor Group Holdings, which is the parent company of WME and IMG. The price of the acquisition of the famous fighting brand UFC.

Morgan Stanley, Goldman Sachs, JPMorgan Chase, KKR, Deutsche Bank, Barclays, Citibank, HSBC, and almost all the giants on and off Wall Street who can be named have all made heavy bets on the Endeavor Group, waiting for the company to go public to realize the investment .

For ordinary people, it is definitely the best choice for ordinary people to rely on a big tree to enjoy the shade, and to invest in Endeavor Group.

And CAA, which is fighting with UTA, is also a more realistic choice than the former.Despite the weakening, CAA's customer list, industry resource pool and financial strength are still much deeper than UTA.Only from the perspective of asset investment, CAA has a greater chance of winning, and its medium and long-term profitability is also more optimistic.

Of course, if the focus is not limited to performing arts brokerage companies, Han Yi can also participate in a wide variety of Post-IPO debt financing plans. Platform companies like Netflix or Spotify need to spend huge amounts of money every year on content procurement and authorization maintenance. To ensure that subscribers and company valuations grow at the expected rate to meet the expectations of the secondary market.

Take Netflix as an example. The company listed on Nasdaq on May 2002, 5, after getting involved in the film and television streaming business, has borrowed on a large scale in recent years and promised very generous returns to creditors. Although the 29-year annual interest rate of 10% is not as good as Parkway Capital's investor fund, it is already a very high-quality investment project in the debt market.

However, Han Yi has a completely different investment logic from ordinary investors. He needs to spend the investment funds as quickly as possible and in the right place in order to get their rewards.Talking slowly about financing with CAA, which has no shortage of funds for the time being, or waiting patiently for the Endeavor Group to open the Pre-IPO seat, are options that Han Yi will never consider.

Not to mention a year or two, Han Yi didn't even have the extravagance to waste a gap of one or two months.With every second of time, his little advantage of advanced information also lost one point.

Only seven years.

Therefore, there are so many performing arts agencies in the world, but UTA is the only one that really meets Han Yi's requirements.The financing resolution unanimously passed by the company's board of directors allowed the investment led by Han Yi to be carried out under the premise of a friendly acquisition.Establishing a separate limited partnership with Parkway in Delaware and providing most of the funds will also allow Han Yi to gain the greatest say, and advance the valuation, due diligence and final acquisition as quickly as possible.The acquisition target's urgent need for funds will undoubtedly speed up the progress.

The plan that was formulated was very good, but the actual implementation was full of obstacles.In his last life, Han Yi, who cared about industry news, would always scold Fang Qiu in his heart. Vivendi’s sale of Universal was too slow, and Sony’s acquisition of music copyrights was not at the right pace... It was his turn to really start to get in touch with the interaction between entertainment and capital, and he realized that , the four most difficult words in the world are not to act vigorously and resolutely, but to figure it out slowly.

"Youzhen."

Han Yi softly called to Zhao Youzhen who was reading quietly on his right.Coincidence, as Einstein said, is God's way of remaining anonymous.Booking the same restaurant, staying in the same hotel, and visiting the same museum at the same time is enough coincidence, so it’s not surprising that the seats assigned by the online check-in system are next to each other when you buy the same flight back.

If it weren't for the fact that there was no such person in the previous life, Han Yi would have started to suspect that Zhao You really wasn't the future superstar they arranged.

Isn't this much stronger than the binding effect of Tesla and the accelerator?
"Have you ever heard of UTA?"

Han Yi moved the iPad in front of him towards Zhao Youzhen.

"heard about it."

Zhao Youzhen put down the book and nodded.She took off her contact lenses and put on a black frame, she looked very charming.

"Let's play a game, remember the goal I said before? To acquire an entertainment agency and expand other businesses through its client list." Han Yi clicked on the client list on UTA's official website, "If it's you , When you buy UTA shares and become a member of the board of directors, which customers will you use this capacity to conduct in-depth cooperation with?"

"Let me see." Zhao Youzhen likes this kind of role-playing game related to music. She took the iPad, swipe down the list, and carefully inspected it.

"If it was me... I would start with their electronic music customers. It seems that UTA has very strong electronic music resources." Zhao Youzhen named them one by one, "Diplo, Alesso, Dillon Francis, Major Lazer... Maybe you can rely on These clients, doing a big electronic music festival? Ah, and Swedish House Mafia? I thought they broke up."

"It's not officially disbanded, it's just ceased activities."

Swedish house mafia is one of the most influential groups in the electronic music industry, but on June 2012, 6, the trio unexpectedly announced through their manager Amy Thompson that they would separate activities. After Ultra's last show in Miami on March 24, 2013, they each began to focus on their own music projects.Exwell and Ingrosso formed the Axwell&Ingrosso duo, while Steve Angello has soloed to the present.

In 2022, the three of them will plan a comeback that is not as impressive as before. Of course, that is another story.

"Do you know Mad Decent?" Zhao Youzhen asked suddenly, scanning the names of several electronic music artists.

"What do you think?" Han Yi turned on the screen, opened Spotify, and shook lightly in front of Zhao Youzhen.

Hanging on the playback page is a turquoise single cover, with the Hindu Ganesha engraved on the looming background pattern, and the one lying in the center of the screen is wearing a red Sikh turban, wearing A bearded Major Lazer anthropomorphic image.

"Lean On", Major Lazer x DJ Snake, feat. M.

From 2016 to now, there is no one of the most popular electronic music singles.

"Mad Decent is now in the limelight. If it were me, I would help the label expand its brand in the event section, and even participate in the specific operation of its live performance section."

"You mean Block Party, right?" Looking at the other party, the smile in Han Yi's eyes grew stronger.

"I don't remember the name of their touring music festival brand, but that's what it means." Zhao Youzhen gave an affirmative answer, "The point is to take advantage of the popularity of "Lean On" to focus on promoting Diplo and Major Lazer, and It can drive the tour performances of UTA's other electronic music customers, and try to arrange their performances directly to next year."

"Any more?"

"UTA also has great influence in hip-hop music, Lil Wayne, Iggy Azalea, Post Malone, DJ Khaled, I think there may be some room for imagination in terms of collaborative singles."

"We the best music...another one!" Han Yi looked at the passengers on the left and right, moved closer to Zhao Youzhen, lowered his voice, imitating DJ Khaled's signature tag furtively and exaggeratedly, "It's this kind of single collaboration, yes ?"

"It sounds stupid, but it's very effective." Zhao Youzhen covered her mouth gently, and Han Yi couldn't see her smile, but he could vaguely see the existence of dimples from between his fingers, "This hodgepodge single collaboration, Like 'The Avengers', there will always be different types of fans listening to the same song."

"If we can bring together UTA's important music customers and let them collaborate with DJ Khaled on a pop...pop rap, hip-hop single, coupled with a strong publicity release, it should be a good commercial performance. project. At that time, by taking advantage of the popularity of this song, we can also raise prices for our co-guests and arrange a separate summer tour for everyone.”

"That sounds really good."

Han Yi laughed secretly in his heart, Zhao Youzhen must not know, she has perfectly described DJ Khaled's popular summer saliva song next year.

The reason why UTA signed an acting agency agreement with DJ Khaled at the beginning of this year is because of his streamlined monetization routine.

"In addition, legendary bands such as Guns N' Roses and Pink Floyd cannot be ignored. If they can become the host of their world tour concerts, even without releasing new works, the income will be very considerable."

"The consumption power of middle-aged and elderly music fans is always the strongest." Han Yi nodded slightly, making additional explanations.

"That's right, among all music fans who consume live music, audiences aged 41-59 have the highest average income and the strongest stickiness." Zhao Youzhen pointed to the live flight map in front of him. At this time, their flight was flying between Nevada and California. state boundaries.

Crossing the line, they were less than 45 minutes away from landing.

“Contact Live Nation or AEG Live, and firstly hold a hundred concerts in each important or unimportant city in the area we have seen, the United States and Canada, and then go to the capitals of various European countries to hold one or two concerts. One-day world tour, this is enough for UTA to make a lot of money in the next two or three years."

"As long as it can convince Slash or David Gilmour to go back to the road of touring, the financial report of this company will definitely be very good."

"Great plan... I have to say, you're really talented at this, Yujin."

Han Yi gave Zhao Youzhen an approving look. The latter is not a music-related major, and has never been systematically exposed to this industry knowledge. He can quickly capture the most valuable music customers under UTA and conduct some creative projects. Sex, and even the extension of imagination that can respond to future development, is already a remarkable thing.

If she is immersed in the circle for a period of time, her ability must not be underestimated.

"Are you going to work for UTA?"

Without directly responding to Han Yi's unfathomable compliment, the Korean girl just asked back with a little curiosity.

"you can say it this way."

"I think it's a good starting platform." Zhao Youzhen raised his chin slightly, imagining with some hope, his eyes brightened as if he was talking about his plan, "Through the position of acting agent, you can get in touch with Opportunities in different areas of Hollywood, maybe not necessarily just in the music industry in the future."

"That's exactly what I thought." Han Yi smiled, and changed the subject without a trace, "By the way, when we arrive in Los Angeles later, where are you going?"

"UCLA." Zhao Youzhen replied, "My apartment is near the school."

"Hey, then we just happened to be on the way!" Han Yi sent out an invitation, "I can take you back, I live not too far from you."

Private security guard Feamu Derwig is waiting for his boss to land in the second parking lot of Los Angeles International Airport.Even with Han Yi's permission, Fei Yamu did not choose the Ferrari or McLaren in the garage, but drove his own Chevrolet Pathfinder.

Fei Yamu, who has served many celebrity clients, knows very well that even if the owner doesn't care about this level of luxury car collection, he must never touch it.

Looks like it's time to buy another mobility scooter that's easy for a driver to drive around.

"By the way?" Zhao Youzhen looked at Han Yi with a half-smile, guessing his intentions.

Will USC students rent apartments in West Hollywood?
"Yes, I can let you down at UCLA, my home is...not far above your campus." Han Yishi said, pointing to the sky.

"Thank you for your kindness, Yi, but I've already ordered...wait."

Zhao Youzhen seemed to have suddenly remembered something, sat up straight, brushed back a strand of hair hanging from his forehead, his fully exposed eyes were full of excitement.

"Do you want to... have another dinner?"

"……how do you know."

No matter how calm Han Yi was, he couldn't help but twitch the corners of his mouth.

"But didn't you say that you will continue to lose weight when you return to Los Angeles?"

Hearing Han Yi's words, Zhao Youzhen froze in place, not moving for a long time.After a while, she resigned herself to lying down on the seat and grabbed her phone.

"Go back to Seoul and reduce it!"

Zhao Youzhen opened Yelp, pointed the main interface at Han Yi, and the baby cat looked at Xiao Yugan with anticipation again.

"Is there any recommendation?"

　The essence of this book is Shenhao + Meiyu, that is, American life + career. Both lines are equally important in the back

　　
　
(End of this chapter)